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新华视点|各地年俗百花齐放 匠心年味温暖神州
Xin Hua She· 2026-02-17 13:46
0:00 新春至,全国各地年味浓。 ■山西夏县:村歌嘹亮贺新春 近日,山西省运城市夏县瑶峰镇全村举行了一场以"强基筑梦·村歌贺春"为主题的文艺展演活动。在这 个古老的村落里,传统年俗与现代文明交织,一派温暖祥和景象。 在展演现场,一系列独具地方特色、贴近群众生活的原创节目轮番登场,给现场观众带来一场文化盛 宴。 与热闹的舞台相呼应,广场另一侧的义诊、写春联、普法宣传等志愿服务活动同步展开。夏县硬笔书法 家协会的志愿者们挥毫泼墨,一副副承载着吉祥祝福的春联,一个个喜庆的"福"字跃然纸上,吸引了众 多村民排队等候。 ■千年非遗焕新颜 泥咕咕"马"上迎新 在河南省浚县西杨玘屯村,家家户户的泥塑工坊都是一片繁忙景象。当地泥塑艺人在传统工艺的基础上 进行创新,融合现代审美与生肖文化内涵,创作马年生肖元素的泥咕咕。这些产品凭借新颖的造型和吉 祥的寓意赢得市场青睐。 目前,当地已形成规模化生产、多元化创新、市场化运作的产业格局,泥咕咕也从村民手中的小泥玩变 成带动增收的"致富宝"。 ■陶琉之乡:马年文创蕴匠心 山东淄博以"陶风琉韵"闻名。马年到来,陶琉之乡的匠人们各展才艺,以"马"为主题创作寓意丰富的文 创产品,受到消费者 ...
新华视点丨各地年俗百花齐放 匠心年味温暖神州
Xin Hua Wang· 2026-02-16 09:53
在展演现场,一系列独具地方特色、贴近群众生活的原创节目轮番登场,给现场观众带来一场文化盛宴。 近日,山西省运城市夏县瑶峰镇全村举行了一场以"强基筑梦·村歌贺春"为主题的文艺展演活动。在这个古老的村落里,传统年俗与现代文 明交织,一派温暖祥和景象。 新春至,全国各地年味浓。 ■山西夏县:村歌嘹亮贺新春 ■千年非遗焕新颜 泥咕咕"马"上迎新 与热闹的舞台相呼应,广场另一侧的义诊、写春联、普法宣传等志愿服务活动同步展开。夏县硬笔书法家协会的志愿者们挥毫泼墨,一副副 承载着吉祥祝福的春联,一个个喜庆的"福"字跃然纸上,吸引了众多村民排队等候。 在河南省浚县西杨玘屯村,家家户户的泥塑工坊都是一片繁忙景象。当地泥塑艺人在传统工艺的基础上进行创新,融合现代审美与生肖文化 内涵,创作马年生肖元素的泥咕咕。这些产品凭借新颖的造型和吉祥的寓意赢得市场青睐。 目前,当地已形成规模化生产、多元化创新、市场化运作的产业格局,泥咕咕也从村民手中的小泥玩变成带动增收的"致富宝"。 ■陶琉之乡:马年文创蕴匠心 山东淄博以"陶风琉韵"闻名。马年到来,陶琉之乡的匠人们各展才艺,以"马"为主题创作寓意丰富的文创产品,受到消费者欢迎。 春节假期,长 ...
在庙会中体验中原年味
Xin Lang Cai Jing· 2026-02-09 22:25
(来源:团结报) 转自:团结报 中新社记者 李超庆 摄 2006年,浚县泥咕咕被列入第一批国家级非物质文化遗产名录。庙会上,泥咕咕备受台胞欢迎。 在泥咕咕非遗代表性传承人王红瑞指导下,台胞们上手体验取泥、塑形、扎孔、彩绘等全套制作工序。 谢佩轩体验后道,"我自己捏的'泥巴'竟然吹出了声音,既神奇又疗愈"。 除了感受地道的大陆庙会年味外,台胞们还走进河南多个文旅地标。如在开封清明上河园,他们与身边 的NPC互动合影,感受大宋文化;在只有河南·戏剧幻城,不少台胞为话剧中所讲述的故事感动落泪; 在河南博物院,他们凝神参观,与历史对话。 连日来,2026海峡两岸青年匹克球交流活动持续在河南开展,近50名台湾同胞走进鹤壁、开封、郑州等 地,逛庙会、赏民俗、品美食,体验中原年味。 社火一开,年味渐浓。春节将至,有"华北第一庙会"之称的河南浚县古庙会,汇聚了社火表演、特色小 吃等。但见,庙会上竹马、舞狮、踩高跷轮番上阵,锣鼓声、号子声、喝彩声此起彼伏。 "太热闹了!"台胞胡时伟在观看社火表演后受访称,浚县庙会社火表演与台湾舞龙舞狮表演相比,既有 相通之处,又有各自的特色。 "竹马和踩高跷我是第一次看到,感觉很好玩。如果有机 ...
物流通畅,“泥咕咕”高飞
Ren Min Wang· 2026-02-04 07:17
Core Insights - The logistics network in Xun County has been significantly improved, facilitating the distribution of local products and enhancing the income of local artisans and farmers [1][4] - The establishment of the "Five Unifications" model by the Xun County logistics company has streamlined the delivery process, resulting in increased efficiency and reduced costs [2][3] Group 1: Logistics Improvement - The integration of logistics resources has led to a doubling of daily sorting volume in the logistics park compared to two years ago, with delivery times improving from next-day to same-day service [2] - The implementation of a unified coding system for different courier companies has resolved technical challenges, allowing for mixed sorting and distribution [2] Group 2: Economic Impact - The enhanced logistics network has resulted in a significant increase in the income of local artisans, with the income from the mud figurine workshop increasing nearly fourfold due to improved logistics [1] - The local e-commerce service stations have seen a dramatic rise in package volume, from dozens to over 400 packages daily, contributing to increased foot traffic and sales in local supermarkets [3][4] Group 3: Community Benefits - The "guest and cargo mail integration" model has utilized surplus capacity from public transport to facilitate low-cost delivery to remote villages, enhancing accessibility [2] - The logistics improvements have enabled local agricultural products to reach broader markets, contributing to steady growth in online sales of local specialties [4]
新华视点|一城一特色焕新文旅 夜经济激活消费新引擎
Xin Hua She· 2026-01-22 10:27
Core Viewpoint - The article highlights the rising trend of nighttime economy across various regions in China, showcasing how cultural and tourism activities are being integrated to stimulate consumer spending and drive economic growth. Group 1: Jilin Baishan - Jilin Baishan is leveraging its unique ice and snow resources along with ginseng culture to create immersive tourism experiences, attracting visitors with themed activities that combine local cuisine and products [3][5]. - The city aims to deepen the integration of culture, tourism, and industry to activate new economic growth drivers [5]. Group 2: Shandong Zhoucun - Zhoucun Ancient Mall has introduced immersive nighttime activities that engage visitors through interactive experiences with NPCs, enhancing the cultural narrative of the ancient city [7][12]. - The area has transformed into a romantic winter destination, featuring performances and visual displays that enrich the visitor experience [9]. Group 3: Henan Xunxian - Xunxian Ancient City is promoting its unique canal culture and intangible heritage through a one-stop nighttime experience that includes dining, shopping, and entertainment, significantly boosting the nighttime economy [11][15]. - By 2025, nighttime visitor traffic is projected to account for over 60% of total daily traffic, with record-high cultural tourism consumption [18]. Group 4: Fujian Wuyishan - Wuyishan is enhancing its nighttime appeal with large-scale performances that blend natural scenery and tea culture, attracting numerous visitors even in winter [17][21]. - The local tourism market has shown positive growth, with an increase in both visitor numbers and tourism revenue [21]. Group 5: Yunnan Kunming - Kunming's Dounan Flower Market, the largest fresh-cut flower trading market in Asia, experiences peak trading hours at night, with nearly 10,000 visitors engaging in transactions [20][22]. - The area has successfully established five nighttime economic demonstration districts, contributing to a vibrant economic and cultural landscape [22].
文化新观察丨1.1万余非遗工坊助力乡村振兴
Xin Hua She· 2025-06-16 19:14
Core Insights - The integration of intangible cultural heritage (ICH) into modern life is gaining momentum, with over 11,000 ICH workshops across 2,005 county-level administrative regions in China, creating job opportunities for over 1.2 million people and contributing to local economic development [1][2]. Group 1: Government Initiatives and Support - The establishment of the Zhejiang Province ICH Workshop Alliance aims to systematically integrate resources and promote collaboration among various stakeholders, including local brands and tourism associations [2]. - The Ministry of Culture and Tourism, along with other governmental bodies, has issued guidelines to support ICH workshop construction, focusing on talent development, employment, and industry assistance [2]. - Eighteen provinces have developed recognition and management documents for ICH workshops, providing financial support and resource connections [2]. Group 2: Economic Impact and Job Creation - In Xiaoshan District, Zhejiang, the "Xiaoshan Radish Dry" ICH workshop connects over 40,000 farmers through orders and agreements, projecting a production value of 300 million yuan in 2024 [3]. - In Hebei's Quyang County, traditional crafts like Ding porcelain and stone carving have become pillar industries, employing over 100,000 people and generating an annual output value of approximately 15 billion yuan [3]. Group 3: Talent Development and Training - The sixth batch of national intangible cultural heritage representatives includes 942 individuals, with a total of nearly 4,000 representatives nationwide, strengthening the transmission of ICH [5]. - A training system has been established to support ICH inheritors, with over 200 institutions involved, benefiting more than 200,000 inheritors [5]. - Local initiatives are fostering a new generation of leaders in ICH workshops, attracting young talents back to rural areas to revitalize local crafts [5]. Group 4: Cultural and Economic Integration - The integration of ICH with modern consumption and tourism experiences is enhancing cultural appeal and market value, with over 20 billion yuan in sales during the first quarter of 2025 from ICH-related activities [8]. - Events like the "Cultural and Natural Heritage Day" showcase ICH products and performances, attracting significant tourist engagement and promoting local economies [8]. - The development of ICH-themed rural tourism routes is transforming previously underdeveloped areas into vibrant cultural hubs, with significant visitor numbers reported [10].