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这个2025,全球运动者练得越来越「杂」了
3 6 Ke· 2025-12-26 00:24
为了洞见全球运动者在行动和心态上的改变,精练GymSquare综合了多份全球运动趋势报告,并发现在2025年,运动者都变得越来越「贪心」了。 这里的「贪心」并不单纯是在训练次数上的增加,而是人们期待在运动中获得更多 —— 既要健康好用的身体,又要好玩有趣的过程,还要把训练和生活 更有机地结合。 在这种新心态下,人们选择的训练和运动类型又发生了怎样的改变?它们又如何反向影响了健康和运动品牌的走向? 临近年底,我们总会不自觉开始回顾过去。离不开运动的你,又会怎样总结自己过去这一年? 01 2025年 全球都在流行什么运动 普拉提依旧霸榜 据ClassPass年度总结报告,普拉提已经连续第三年成为全球最多人预订的健身课程类型,在平台上实现了超过150万次的课程预订,并保持了66%的增长 动力。 此外,普拉提也是新用户的「入口」。它是平台新用户首次订课最可能选择的课程类型,并且也是用户到了外地也要在当地上课的一个大类。 图源:Pilates Addiction 而在以健身行业从业者为调研主体的美国运动医学学院(ACSM)年度报告中,普拉提、瑜伽和芭杆等核心训练被归类为「平衡、流动和核心力量」趋 势,位列2026年运动 ...
老年学校课程圆满收官 银龄学员学有所乐收获丰
Xin Lang Cai Jing· 2025-12-25 17:23
星报讯 近日,合肥市包河区淝河镇老官塘社区老年学校本学期各项课程圆满落幕。本学期开设的健身 舞、瑜伽、葫芦丝、太极四门特色课程,不仅丰富了社区老年人的精神文化生活,更让学员们在学习中 获得成长、在交流中增进情谊。 老官塘社区老年学校精心设计课程内容,科学安排授课时间,致力营造轻松愉悦、互帮互助的学习环 境。每周一上午的健身舞课堂总是充满欢声笑语,学员们跟随动感旋律舞动身姿,本学期已熟练掌握了 两首完整舞蹈,动作整齐、精神饱满,舞出了健康与自信;周二的瑜伽课则是静心养性的好去处,在老 师细致指导下,学员们逐步掌握了多种基础体式,有效提升了身体柔韧性与姿态美感;同日下午的葫芦 丝班学习气氛浓厚,从零起步的学员们认真投入、持续练习,本学期已能完整演奏四首乐曲。班级还专 门举办了期末联欢会,笛声悠扬中洋溢着学习成果展示的喜悦与自豪;周六的太极课同样深受欢迎,学 员们在舒缓节奏中凝神习练,本学期顺利掌握了"太极拳新编13式",于一招一式间感悟传统文化精髓, 领略身心和谐的宁静与从容。 (来源:市场星报) 社区老年学校负责人束军霞表示,今后,社区将继续坚持以居民需求为导向,不断优化课程设置,拓展 教学内容,为老年人提供更 ...
看看这些精彩的瑜伽故事(健身视野)
Ren Min Ri Bao· 2025-06-19 21:51
Core Insights - The yoga industry in China reached a market size of 56.1 billion yuan in 2023, indicating significant growth and interest in yoga practices across various demographics [4]. Group 1: Yoga's Impact on Communities - In Zhangbei County, Hebei Province, a village transformed its economic situation through yoga, with the establishment of a yoga team that gained popularity and led to the village's poverty alleviation by 2019 [6][7]. - The yoga team, initially formed to improve the health and well-being of local women, has since become a "internet celebrity" group, attracting attention and generating income through live streaming and product sales [7]. Group 2: Innovative Yoga Practices - Paddleboard yoga, a new trend combining paddleboarding and yoga, has gained popularity among young people, with courses being offered at universities like Zhejiang University [8][9]. - The practice of paddleboard yoga not only enhances physical fitness but also provides a unique experience that challenges balance and core strength [9]. Group 3: Industry Growth and Transformation - The demand for yoga apparel has surged, with companies like Aide Clothing in Fujian Province pivoting from swimwear to yoga clothing, resulting in significant export orders [10][11]. - The shift towards yoga apparel is common among traditional swimwear manufacturers, as yoga clothing offers better profitability and less seasonal fluctuation [11]. - The establishment of innovation centers in Jinjiang Town aims to enhance the design and manufacturing processes for yoga apparel, leveraging AI technology for rapid development [12].
四个故事看稳就业
Ren Min Ri Bao Hai Wai Ban· 2025-06-04 21:56
Core Insights - The article highlights the innovative employment initiatives in Inner Mongolia, focusing on how local governments are adapting job services to meet the needs of various demographics, including young graduates, mid-career professionals, and homemakers [8][9][10]. Employment Initiatives - In Inner Mongolia, a night market job fair was organized to attract young job seekers, leveraging the popularity of night economies and creating a relaxed atmosphere for job hunting [9]. - The job fair featured 52 companies offering over a thousand positions, demonstrating a successful integration of employment services into everyday life [9][10]. Industry Development - The establishment of the Ordos Zero Carbon Industrial Park has attracted major companies in the renewable energy sector, contributing to the local economy and job creation [11][12]. - The park has seen significant growth, with a population of 14,000 residents and a variety of businesses emerging to support the workforce [12]. Community Support - Community-driven initiatives have been implemented to provide skills training and job placement services, particularly for women seeking to re-enter the workforce [15][16]. - The Steel 38 Community has successfully trained over 400 residents, focusing on skills that align with market demands [16]. Job Security and Stability - The establishment of the Ordos Zero Carbon Industrial Park and the zero labor market has provided stable employment opportunities, allowing workers to settle and build a life in the region [19][20][21]. - The zero labor market offers essential services such as affordable housing and meals, enhancing the quality of life for workers and their families [20][21].
"筛掉50%客户"的全女健身房,正在闷声发大财?
创业邦· 2025-03-07 10:19
Core Viewpoint - The rise of "female economy" is reshaping the consumer market as women increasingly express their needs and preferences, leading to the emergence of female-centric spaces in traditionally male-dominated industries like fitness, home decoration, and nightlife [2][3]. Summary by Sections Market Overview - The Chinese fitness market is projected to reach 675 billion yuan in 2023, with expectations to grow to 756 billion yuan by 2025, highlighting a significant shift in consumer demographics where women are becoming the primary consumers [2]. Female Participation in Fitness - Female consumers account for 55.41% of the fitness market, with a growing trend of women engaging in fitness activities, as evidenced by the increasing percentage of female users in personal training services [3][4]. Challenges Faced by Women in Traditional Gyms - Many women experience "gym anxiety" due to the male-dominated environment, with 46.6% reporting comments on their appearance, predominantly from men, which contributes to feelings of discomfort and exclusion [5][6]. Emergence of Female-Only Gyms - The demand for female-only gyms is rising as women seek spaces that cater to their specific needs, including equipment and classes designed for them, while also escaping the male gaze [7][9]. Business Models and Market Dynamics - Female gyms are categorized into two types: those serving only female clients and those with an all-female staff. However, achieving an all-female staff poses challenges due to the gender imbalance in fitness trainers [9][10]. Pricing and Consumer Behavior - Many female gyms adopt a premium pricing strategy, with personal training sessions costing 220-360 yuan, which is 10%-20% higher than regular gyms. This pricing strategy aims to attract a higher-end clientele but may deter some potential customers [13][14]. Industry Challenges - The fitness industry faces high closure rates, with 14.07% of gyms and 13.71% of studios closing in 2023. This reflects broader issues within the industry, including high operational costs and reliance on prepayment models [15][16]. Future Outlook - There is potential for growth in the female fitness market, but sustainable business models and a deeper understanding of female consumers' needs are essential for long-term success [16][21].