应当看到，图书尤其是童书有着重要的文化属性。为此，童书出版社、商家等理应将童书价格控制在合 理区间内，而不能仅仅为了销量和利润，陷入价格竞争，甚至采取不正当竞争手段。家长也该思考，一 本本童书买回家，有多少帮助孩子激发了想象力和创造力，有多少成了"吃灰""压箱底"的摆设，还有多 少则是粗制滥造的盗版书、残次品？ 近日，有调查发现，童书价格"两个极端"现象让家长忧心忡忡：一边是一些"豪华童书"，薄薄一册、寥 寥几页，动辄几十上百元，俨然成了"奢侈品"；另一边是低质低价的童书，不仅涉嫌盗版等问题，还存 在劣质油墨、刺鼻气味等可能危害未成年人身体健康的问题。 "豪华童书买不起，盗版童书满天飞。"为什么童书市场价格乱象愈演愈烈？ 原因是多方面的。一方面，一些商家唯利是图、急功近利，或过度包装、高价炒作，或以低质仿冒图书 侵占市场。另一方面，部分家长陷入育儿焦虑，或把对孩子的爱错误地量化为消费金额，盲目追求高价 童书；或简单地将买书视作对教育的重视，却不注重图书的质量和内容。 如何让童书定价回归合理区间？需要具体来看。出版行业应沉下心来打造优质、性价比高的童书，并推 行透明合理的成本核算与定价体系。经营商家也要摒弃"天 ...

Core Viewpoint - The children's book market is experiencing a trend of excessive packaging and marketing, leading to inflated prices and a shift away from the fundamental educational purpose of books [1][2][3] Group 1: Market Trends - The trend of "luxury children's books" has emerged, characterized by extravagant packaging and high prices, with some books costing over 300 yuan for minimal content [1][2] - The excessive focus on aesthetics and luxury features has transformed children's books into gifts or status symbols rather than educational resources [1][2] Group 2: Consumer Impact - The high prices of luxury children's books are creating financial burdens for families, making it difficult for low-income households to access quality educational materials [2][3] - Many expensive children's books are underutilized, often being read only a few times before being discarded, which raises concerns about waste and resource allocation [2] Group 3: Regulatory Recommendations - There is a need for systematic governance of the children's book market to address the issues of excessive packaging, similar to regulations in the mooncake and rice dumpling markets [3] - Regulatory bodies should establish packaging standards and price limits for non-essential features in children's books to ensure fair pricing and accessibility [3] - Collaboration among regulatory agencies, industry associations, and consumer protection organizations is essential to enforce compliance and promote rational consumer behavior [3]

近日，《法治日报》记者走访北京多家书店儿童图书区看到，有不少童书包装精美，但也价格不菲。在 书店采访30位家长发现，大多数家长都表示童书太贵，"每次带孩子来书店，不花两三百很难走出来。 一本书七八十元甚至100多元的很常见"。 "童书太贵了，快买不起了！" 童书价格之所以"太贵"，除了精美包装、搭售玩具等原因致使成本显著增加，电商等销售平台要求低折 扣，也会倒逼出版商进行高定价。此外，部分人低价即低质的错误认知也助推了童书高定价。当然，也 不排除童书高定价暗含一定溢价空间。 表面上看，孩子阅读"豪华童书"会有不一样体验，但实际上，任何图书都应当"内容为王"。据报道，更 有一线幼教工作者反映，"豪华童书"已经成了孩子们互相攀比的对象——"有些孩子看书不再聊内容， 而是比'奢华'"。 这对儿童的不良影响不可小觑。而且，童书过度包装也与其他商品过度包装带来的资源浪费等问题有相 似之处，也应当引起重视。 要改变"童书买不起"的现状，就需通过政策引导童书市场多元化供给。在满足"高端化"需求、对内容质 量加强监管的同时，可以通过专项政策鼓励"经适版"童书出版。也只有让定价适合大多数家庭，优质童 书才能惠及更多的孩童。 虽 ...

Core Viewpoint - The article emphasizes the importance of ecological children's books in enhancing environmental awareness and education among children, highlighting their role in connecting nature with young minds and fostering a sense of respect for the environment [1][2]. Group 1: Importance of Ecological Children's Books - Ecological children's books are not merely stories or picture books; they aim to communicate ecological themes in a language and imagery that children can understand, thereby initiating a dialogue about ecological civilization and the future [1]. - The value of ecological children's books lies not only in their content but also in their integration with real educational scenarios, such as the development of scientific inquiry courses based on picture books related to national parks [1]. Group 2: Educational Initiatives and Community Involvement - There is a call for more practical outdoor activities, collaborative creation courses, and engaging interest-based classes in nature education, involving educational departments, publishing units, and nature conservation areas [2]. - The establishment of more nature education bases and training for teachers who understand both children's literature and nature is suggested to enhance the effectiveness of ecological education [2]. Group 3: Vision for Future Generations - The article envisions a future where children develop a love for nature through ecological children's books, supported by family and school activities that provide both theoretical knowledge and hands-on experiences [2]. - A collective societal effort is necessary to build a bridge for the next generation that fosters respect and love for nature, ultimately achieving a harmonious coexistence between humans and nature [2].

Core Viewpoint - The article emphasizes the importance of integrating ecological children's books into natural education, highlighting their role in fostering environmental awareness and respect for nature among children [1][2]. Group 1: Importance of Ecological Children's Books - Ecological children's books serve as a vital tool in natural education, using language and illustrations that children can understand to connect them with nature and the concept of ecological civilization [1]. - These books are not merely stories; they aim to instill values of respect for nature and resource conservation by engaging children with real-world ecological issues [1]. Group 2: Practical Applications and Initiatives - Various initiatives, such as the "Take Home National Park" series by the Shanghai Natural History Museum, aim to develop scientific inquiry courses based on ecological children's books [1]. - Schools and organizations are exploring ways to transform textbook ecological knowledge into real-life experiences, exemplified by activities like "Night Exploration of Nature" in Huangshan, Anhui, which immerses children in natural environments [1]. Group 3: Collaborative Efforts in Natural Education - The article advocates for collaborative efforts among educational departments, publishing units, and nature conservation areas to create localized ecological reading materials and train teachers who understand both children's literature and nature [2]. - Utilizing new technologies to engage children's interests can diversify and enhance the methods of conveying ecological knowledge [2]. Group 4: Vision for Future Generations - The ultimate goal is to cultivate a harmonious relationship between humans and nature, where children develop a love for the environment through both book knowledge and personal experiences [2].

Group 1: National Standards for Children's Products - Over 210 national standards related to children's products have been published in China [1] - Standards for children's textiles, footwear, and clothing specify quality and safety requirements from materials to design and production [1] - Strict requirements are established for various children's products, including paper products, furniture, and bathing items, ensuring health and safety for children [1] Group 2: Standards for Toys and Educational Supplies - The "Toy Safety" series of national standards regulates safety, mechanical properties, and specific element migration for various toy products [2] - Clear requirements are set for student supplies, children's backpacks, writing tools, and digital textbooks to ensure safety during play and learning [2] - Standards for preventing myopia and promoting physical health in children are detailed, including specifications for sports equipment and venues [2] Group 3: Standards for Online Safety and Transportation - National standards are established to protect minors online, including regulations for internet content and monitoring systems [2] - Mandatory national standards for school buses and child safety seats ensure the safety of children during transportation [2]

书展期间，中方代表团向马来西亚教育部及当地华文小学赠送了一批中国原创精品童书和汉语教 材。这些书籍题材丰富，既有生动有趣的故事绘本，也有适合低龄儿童使用的汉语启蒙读物，将成为马 来西亚小朋友了解中国文化的一扇窗。此外，中马教育资源共享与创新实践研讨会、中马经典著作互译 研讨会、中马少儿图书出版研讨会、中国知名网文作家签售活动等也将在书展期间举行，助力中马教育 文化交流。 人民网吉隆坡5月23日电 （记者刘慧）5月23日至6月1日，第42届吉隆坡国际书展在马来西亚首都 吉隆坡世界贸易中心举办。在这场文化盛会中，中国出版界积极参与，通过开展丰富多样的图书展示和 交流活动，促进中马两国文化交流与出版合作。 本届书展期间，中方参展总面积90平方米，精心规划多个功能区域，展销2000余册中外文图书，构 建起展示中国文化的立体窗口。展台的中国主题精品图书展区集中呈现习近平总书记著作及相关学习读 物的中外文版本，彰显中国智慧与时代担当。在纪念反法西斯战争胜利80周年主题图书展区，《铁证如 山》等主题图书回溯峥嵘岁月，传递和平理念。此外，网络文学与出版单位参展图书涵盖文学、历史、 科技等多领域精品，吸引大批出版界人士和读者驻 ...

Market Overview - The personalized children's book market is segmented into various product types, including board books, picture books, chapter books, and others, with significant growth expected from 2020 to 2031 [3][4]. - The market is also categorized by application, targeting different age groups such as under 3 years, 3-6 years, and 6-9 years, with projected growth trends for each segment [4][5]. Industry Development - The overall development of the personalized children's book industry shows a positive trend, with key characteristics including increasing consumer demand and technological advancements in publishing [4][10]. - Factors influencing industry growth include favorable conditions such as rising disposable income and increasing awareness of personalized products, while challenges include competition and market saturation [4][10]. Supply and Demand Analysis - Global supply and demand for personalized children's books are projected to grow significantly from 2020 to 2031, with detailed forecasts on production capacity, output, and utilization rates [4][5]. - In China, the market is expected to see substantial growth, with production and demand trends indicating a strong upward trajectory [5][15]. Regional Analysis - The North American market, particularly the United States and Canada, is expected to lead in sales and revenue for personalized children's books from 2020 to 2031 [5][15]. - Europe, including countries like Germany, the UK, France, and Italy, is also projected to show significant market activity, with detailed sales and revenue forecasts [5][15]. - The Asia-Pacific region, especially China, Japan, and India, is anticipated to experience rapid growth in both sales volume and revenue [5][15]. Competitive Landscape - The competitive landscape of the personalized children's book market includes major players with significant market shares, production capacities, and sales revenues projected for 2020-2025 [4][10]. - Key manufacturers are analyzed based on their market positions, product offerings, and financial performance, with rankings expected to shift by 2024 [4][10]. Product Type Analysis - Different product types within the personalized children's book market are expected to see varying sales and revenue growth from 2020 to 2031, with specific forecasts for each category [5][11]. - The pricing trends for these products are also analyzed, indicating potential shifts in consumer purchasing behavior [5][11]. Application Analysis - The analysis of different applications for personalized children's books reveals distinct sales and revenue trends across various age groups, with forecasts extending to 2031 [5][11]. - The market share for each application category is projected to evolve, reflecting changing consumer preferences [5][11].

Group 1 - The core viewpoint emphasizes the increasing enthusiasm for reading among the public, highlighting its importance for civilization, national prosperity, social progress, and personal growth [1] - A survey indicates that 60% of people consider reading more important than other leisure activities like sports and travel, with over 70% reading weekly and an average of 7.3 books read per year [1] - The investment in books is significant, with 52.2% of individuals spending over 500 yuan annually on book purchases, and 25.3% have developed a daily reading habit [1] Group 2 - In terms of reading preferences, 54% of individuals prefer physical books, while 34.2% favor e-books, with the latter's popularity increasing by nearly 5% from the previous year [1] - The top-selling book categories for 2024 include educational materials for primary and secondary schools, children's books, and literary novels, with niche genres like health, manga, and self-help gaining traction [1] - The focus on parent-child reading is growing, with children averaging 9.4 extracurricular books per year, and 76.7% of parents spending over 500 yuan annually on books for their children [2]

国家图书馆供图 仪式后，"四季童读"推荐图书《给少年讲毛泽东诗词》的作者曾珺老师，为吉安市和万安县的小读者们 带来了两场讲座，带领大家共同品读毛泽东诗词，探寻伟人的足迹。 仪式上，国家图书馆少年儿童馆副馆长陈慧娜介绍了"四季童读·温暖阅读行"项目基本情况。该项活动 是构建新时代公共文化服务体系的重要实践，通过国家馆与地方馆的深度协作，实现"红色基因传承 +阅读资源下沉"的双重效能，推动优质文化资源直达基层。 本次活动，特别是"四季童读·温暖阅读行"项目得到了国家图书馆基金会的大力支持。该基金会是由国 家图书馆独家发起的非公募基金会，秉持"传承文明、服务社会"的发展理念，广泛吸纳社会力量，融合 多领域资源不断支持并开展与图书馆相关的文化公益项目。未来，国家图书馆少年儿童馆将继续与国家 图书馆基金会密切合作，持续深化"四季童读"品牌建设，推动优质资源向更广区域延伸。 活动现场，国家图书馆基金会理事长孙一钢、国家图书馆少年儿童馆馆长荣杰、二十一世纪出版社集团 副社长郑丽珠为赣州市图书馆、于都县图书馆、万安县康克清红军小学等6家基层单位赠送精选童书 7800余册及"四季童读"2025年春季卷最新童书。河南省图书馆负责 ...