铺纸、润湿、上墨、拓印，一匹奋进的骏马在指尖渐渐清晰，仿佛下一秒就要扬蹄跃出。2月20日，郑州博物 馆"非遗里的年味手工坊"拓画活动现场，来自江西上饶的龚女士刚刚进行了体验，拿到了自己新年的"福 马"。 "我们一家四口开车十几个小时来河南玩，正好我和我儿子还属马，能亲手拓印一张骏马，是很特别的纪 念。"龚女士小心翼翼地拿着拓画，兴奋地说。 在龚女士身后，排着长长的队伍，大朋友、小朋友都跃跃欲试。"轻轻刷墨、按压，你看是不是很清楚，这就 是古代的'复印机'。"郑州博物馆志愿者刘云玲"大手握小手"，带领孩子感受非遗拓印的乐趣。大家在一刷一 印中，亲手触摸了千年拓印技艺，也不禁为古人的智慧与匠心所折服。 画笔在大人与孩子的手中传递，古老的饕餮纹被添上一抹朱红。素不相识的游客们共同完成了独一无二的新 春集体创作。 2月18日，农历正月初二，游客在郑州商都遗址博物院体验马年主题拓印。 受访者供图 与郑州商都遗址博物院一路之隔的郑州文庙内，棂星门下已是人流如织，"骐骥商都·马年有喜"新春市集正热 闹开市。蛋雕、剪纸、葫芦烙画、木雕……10多项传统技艺现场展演。只见匠人十指翻飞，不过片刻，一匹 枣红小马便从剪刀下跃然而出。 ...

Group 1 - The Spring Festival market is experiencing a surge in activity as the holiday approaches, with significant participation in traditional markets like the Yichuan Grand Market in Zhengzhou, which has a history of over a hundred years [1][3] - The Yichuan Grand Market covers approximately 65,000 square meters and features thousands of stalls, attracting residents and tourists for a one-stop shopping experience [3] - Local specialties such as Yichuan tofu, sesame sauce noodles, and multi-layered pot cakes are highlighted as must-try foods, enhancing the festive atmosphere [7] Group 2 - In Shanxi Province, the New Year goods market is also bustling, with various activities and unique products being showcased [10][12] - Cultural performances, including traditional drum and lion dance shows, are part of the festivities, emphasizing local customs and the joy of the harvest season [14] - The market features a variety of goods, including local ceramics and intricately carved egg sculptures, appealing to both locals and visitors [19] Group 3 - Major cities like Shanghai, Nanjing, and Guangzhou are launching New Year celebrations, showcasing traditional cultural elements in diverse formats [22] - In Shanghai, the "Come to Pudong for the New Year" series of events includes light displays on skyscrapers and various folk performances along the Huangpu River [25] - Nanjing's annual "Hanging Spring Couplets" event features a large red couplet displayed at the city gate, marking the festive season [27] - Guangzhou's 2026 New Year Lantern Festival features impressive light displays, including a 20-meter tall "Lion Awakening" entrance, creating a vibrant atmosphere for residents and tourists [31]

Group 1 - The "Zhejiang BA" basketball league has sparked a nationwide fitness craze, bringing together sports enthusiasts across various cities in Zhejiang [7] - The cultural experience center in Hebei's Xinhua Bookstore has seen a 65% increase in daily foot traffic during the summer, with cultural product sales exceeding 800,000 yuan, boosting surrounding dining consumption by 30% [5] - In Jilin's Hunchun, air conditioning sales have surged by 120% due to high temperatures, while local cold noodle brands have seen a 45% increase in cold drink orders on delivery platforms [10] Group 2 - The Yangming Mountain scenic area in Hunan has attracted 120,000 visitors this summer, increasing income for nearby farmhouses by 60% through its "forest healing" experience project [12] - The "I Spend a Day in the Song Dynasty" project in Kaifeng's Qingming Riverside Garden has increased the average stay time of study tour groups to 6.5 hours, leading to a 45% rise in secondary consumption [14]

Group 1: Cultural Consumption - The cultural experience center in Hebei's Xinhua Bookstore has upgraded its space by incorporating intangible cultural heritage projects, leading to a 65% increase in daily foot traffic during the summer [4] - Sales of cultural and creative products exceeded 800,000 yuan, while surrounding dining consumption grew by 30%, creating a positive cycle of "cultural experience - surrounding consumption" [4] Group 2: Sports Events - The "Zhe BA" basketball league in Zhejiang has sparked enthusiasm among fans and brought together sports enthusiasts, contributing to a surge in community sports events [7] Group 3: High-Temperature Economy - In Jilin's Hunchun, air conditioning sales increased by 120% due to high temperatures, with local cold noodle brands selling over 300 servings daily, leading to a 45% rise in cold drink orders on delivery platforms [10] Group 4: Tourism and Recreation - The Yangming Mountain scenic area in Hunan developed a "forest healing" experience project, attracting 120,000 visitors during the summer and increasing income for surrounding rural guesthouses by 60% [13] - The "I Spend a Day in the Song Dynasty" project in Kaifeng's Qingming Riverside Garden has seen a significant increase in customer spending, with average stay duration for study tour groups extending to 6.5 hours, boosting secondary consumption to 45% [15]

Core Insights - The article highlights the vibrant summer tourism and consumption activities in Jining, with a focus on the "2025 Summer Food" service consumption season and the Grand Canal Food Carnival, aimed at stimulating consumer spending and promoting local culture [1] Group 1: Event Highlights - The "2025 Summer Food" service consumption season was launched on July 18, featuring a blend of culture, food, tourism, and consumption, showcasing over 600 types of renowned dishes and local snacks [1] - Activities include the release of the "Shandong Province Landmark Food Map" and the "Micro Lake Fish Banquet," along with various events such as the Qilu Food Market and the Grand Canal Food Culture Exchange [1] Group 2: Government Initiatives - The Jining Municipal Bureau of Commerce announced a consumption boost plan, allocating 30 million yuan in consumer vouchers to stimulate spending through a combination of policies, activities, and services [1] - The integration of commerce, culture, tourism, and sports is emphasized to further enhance consumer vitality [1] Group 3: Cultural and Health Activities - The event features four major exhibition areas, including a Traditional Chinese Medicine (TCM) health area where attendees can experience acupuncture and other therapies, highlighting the appeal of TCM culture [2] - The Non-Heritage Cultural and Creative area attracted international participants with traditional crafts such as knitting, paper-cutting, and clay sculpture [2] Group 4: Brand Promotion - The activities aim to expand the influence of the "Canal Capital" brand through immersive experiences and online sales, promoting a diverse range of cultural and culinary events [2]