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【最全】2025年中国轻食行业上市企业全方位对比(附业务布局汇总、业绩对比、业务规划等)
Qian Zhan Wang· 2025-09-28 07:40
转自:前瞻产业研究院 行业主要上市公司:奈雪的茶(02150.HK)、三只松鼠(300783.SZ)、良品铺子(603719.SH)、康比特 (833429.BJ)、KEEP(03650.HK)等 本文核心数据:相关业务销量;相关业务收入 1、轻食行业上市公司汇总 目前,轻食上市企业数量较少,且上市企业中多为品牌跨界企业,例如新式茶饮奈雪的茶,休闲零食三 只松鼠、良品铺子,功能食品康比特、百合股份等纷纷跨界布局轻食赛道。 资料来源:各公司公告 前瞻产业研究院 @前瞻经济学人APP 图表 1: 中国轻食行业上市公司汇总(一) 产业链细分 产业链环节 公司简称 股票代码 要点 - 关联度 上游+ 包裝耗材( 富岭股份( 001356.SZe 生物降解材料技术、全球化产能布局2 ★★★★+ 301355.SZe 环保纸袋规模化生产、防渗透技术创新领 南王科技(2 ★★★+ 跑行业( 下载炎腕奥 603187.SH 国内商用冷链设备龙头企业2 设备供应(2 ★★★ 银都股份(2 603277.S 国内商用餐饮设备领域的领军企业2 **** H+J 食品原材料( 宏辉果蔬(2 603336.S 农业产业化国家重点龙头企 ...
肯德基旗下能量轻食品牌KPRO肯律轻食发布全新主张
Zheng Quan Ri Bao Wang· 2025-08-15 13:44
Core Viewpoint - KPRO, a healthy food brand under KFC, has launched a new brand proposition emphasizing "reliable quality and balanced healthy food" along with six commitments to ensure food safety and nutrition [1][3]. Group 1: Brand Development - KPRO aims to expand its presence in more cities, providing quality assurance and a trustworthy consumer experience [1]. - The brand name "KPRO" reflects its heritage from KFC, focusing on fresh and delicious food that energizes consumers [2]. Group 2: Industry Trends - There is a shift in China's food consumption structure towards nutrition and health, with light meals evolving from niche options to mainstream choices [3]. - The China Culinary Association established guidelines in 2022 to standardize the light food industry, defining its nutritional design and preparation methods [3]. Group 3: Product Offerings - KPRO's menu features grain energy bowls, braised rice bowls, paninis, and wraps, emphasizing fresh ingredients and unique flavors [3]. - The brand introduced "Six Assurances," which include using safe raw eggs, thorough washing of fruits and vegetables, proper food storage, and careful seasoning [3]. Group 4: Health and Nutrition Awareness - The company emphasizes the importance of building a healthy dietary model and recognizes that unreasonable diets are a major health risk [4]. - According to the National Health Commission, the health literacy level of residents is expected to reach 31.87% in 2024, reflecting a 2.17% increase from 2023 [4].
峰会进行时丨肯德基新业态KPRO亮相跨国公司峰会首发SHOW
Qi Lu Wan Bao· 2025-06-20 07:18
Group 1 - The sixth Multinational Corporation Leaders Qingdao Summit focused on "linking the world and achieving win-win cooperation" and featured a "premiere show" for multinational companies [1][3] - The event emphasized the development of a "premiere economy" and connected global multinational companies with Chinese market resources, showcasing 12 Fortune 500 companies and industry leaders in fields such as smart manufacturing, AI services, consumer upgrades, and biotechnology [3][6] Group 2 - KPRO, a new energy light food brand under KFC, opened its first store in Shandong, attracting significant consumer interest and highlighting the growing demand for healthy dining options [5][6] - A survey indicated that 69% of residents are concerned about their daily dietary health, with the core consumer group expanding beyond fitness enthusiasts to include young professionals, women, and students [6][8] - KPRO offers a range of nutritious and tasty light food options, addressing the changing consumer behavior where over 60% of the 18-35 age group prioritize "nutritional balance" when ordering, up from 38% three years ago [8][9] Group 3 - The KPRO store design features a fresh green color scheme, contrasting with KFC's red, creating a social and aesthetic experience that appeals to modern consumers [9] - The "premiere economy" is seen as a catalyst for urban commercial revitalization, with KPRO expected to increase foot traffic and positively influence surrounding businesses in Qingdao [9]