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立秋・“减重经济”撬动千亿级大市场
Sou Hu Cai Jing· 2025-08-07 02:24
Core Insights - The "weight management economy" in China is poised for significant growth, with the market expected to reach 326 billion yuan in 2023, driven by rising obesity rates among adults and children [4][7] - The prevalence of overweight and obesity among Chinese adults exceeds 50%, with projections indicating that by 2030, these rates could rise to 70.5% for adults and 31.8% for children [4][6] - The economic burden of obesity-related healthcare costs in China is projected to reach 418 billion yuan by 2030, highlighting the urgent need for effective weight management solutions [6] Market Potential - The weight management market is experiencing a surge, with various consumption scenarios emerging, including healthy meal replacements and fitness services [8] - The healthy meal replacement segment is expected to grow significantly, with the market projected to exceed 120 billion yuan by 2025, reflecting a compound annual growth rate of 29.3% [8] - The demand for fitness services is also increasing, as evidenced by a 31.6% year-on-year rise in searches for gym memberships and a 96.9% increase for 24-hour self-service gym passes [8] Pharmaceutical Opportunities - The weight loss medication market is anticipated to reach 8.7 billion yuan by 2025 and 14.9 billion yuan by 2030, with GLP-1 class drugs gaining popularity [9] - The "miracle drug" semaglutide has garnered significant attention on social media, indicating a growing consumer interest in effective weight loss medications [9] Challenges in the Industry - Despite the growth, the weight management sector faces challenges, including issues of false advertising and lack of verification for some products, leading to a high number of consumer complaints [15][17] - Many weight loss institutions lack proper standards and regulatory oversight, resulting in questionable practices and unmet consumer expectations [17] - As consumer preferences shift towards medically guided and sustainable weight management solutions, the industry is expected to mature and develop healthier practices [17]
立秋・“减重经济”撬动千亿级大市场
21世纪经济报道· 2025-08-07 02:13
Core Viewpoint - The article discusses the burgeoning "weight loss economy" in China, highlighting the significant market potential and emerging consumer trends driven by rising obesity rates and government initiatives aimed at weight management [4][8]. Group 1: Market Potential - Over 50% of Chinese adults are overweight or obese, with predictions indicating that by 2030, adult and child obesity rates could reach 70.5% and 31.8% respectively [5][8]. - The weight management market in China is projected to reach 326 billion yuan in 2023, indicating a substantial growth opportunity [9]. Group 2: Emerging Consumer Trends - The demand for healthy meal replacements and low-calorie foods is increasing, with the share of healthy meal orders in the food delivery market expected to rise from 12% in 2020 to 25% by 2025 [11]. - The fitness industry is also experiencing growth, with a 31.6% increase in searches for gym memberships and a 96.9% increase for 24-hour self-service gym passes since June [11]. - The weight loss drug market is anticipated to grow to 8.7 billion yuan by 2025 and 14.9 billion yuan by 2030, with GLP-1 drugs gaining significant attention [12]. Group 3: Opportunities and Challenges - Despite the growth, the industry faces challenges such as lack of verification and excessive marketing claims, with over 20,000 complaints related to weight loss products reported [19][21]. - There is a shift in consumer preferences towards medically guided, nutritionally balanced, and sustainable weight loss solutions, indicating a potential for more regulated and effective offerings in the future [21].
立秋 “减重经济”撬动千亿级大市场
Core Insights - The "weight management economy" in China is experiencing significant growth, driven by rising obesity rates and increasing public awareness of health issues [4][8][19] - The market for weight management products and services is projected to reach 326 billion yuan in 2025, indicating a substantial economic opportunity [8][9] - The government is actively promoting weight management initiatives, including a three-year "Weight Management Year" campaign starting in June 2024 [8][19] Group 1: Obesity Statistics and Trends - Over 50% of Chinese adults are classified as overweight or obese, with adult overweight rates at 34.3% and obesity rates at 16.4% as of 2018 [4][8] - Predictions indicate that by 2030, the rates of overweight and obesity among adults could rise to 70.5% and 31.8%, respectively [4][6] - The youth obesity rates are also concerning, with overweight rates for children aged 6-17 at 11.1% and obesity rates at 7.9%, both showing an increasing trend [4][8] Group 2: Market Opportunities - The weight management market is diversifying, with a rise in demand for low-calorie, low-sugar meal replacements and healthy food options [9][10] - The health food delivery market is expected to grow, with healthy meal orders increasing from 12% in 2020 to an anticipated 25% by 2025 [9] - The weight loss drug market is projected to reach 8.7 billion yuan by 2025 and 14.9 billion yuan by 2030, with GLP-1 drugs gaining popularity [10][19] Group 3: Consumer Behavior and Challenges - There is a growing consumer preference for medically guided, nutritionally balanced, and sustainable weight management solutions [19] - Complaints regarding weight management products have surged, highlighting issues such as false advertising and ineffective results [16][18] - The industry faces challenges related to regulatory standards and the credibility of weight loss institutions, with many lacking proper verification and oversight [18][19]
立秋・“减重经济”撬动千亿级大市场|财经二十四节气
Group 1 - The core viewpoint of the article highlights the growing trend of the "weight loss economy" in China, driven by increasing obesity rates and government initiatives aimed at promoting weight management [3][6][15] - Over 50% of Chinese adults are overweight or obese, with predictions indicating that by 2030, the rates could rise to 70.5% for adults and 31.8% for children [3][6] - The market for weight management in China is projected to reach 326 billion yuan in 2025, indicating significant growth potential [6][8] Group 2 - The weight management sector is experiencing a surge in diverse consumer scenarios, including the rise of healthy meal replacements and fitness services [8][9] - The healthy meal replacement market is expected to exceed 120 billion yuan by 2025, with a compound annual growth rate of 29.3% [8] - The weight loss drug market is also expanding, with projections of reaching 8.7 billion yuan by 2025 and 14.9 billion yuan by 2030 [9] Group 3 - The "Weight Management Year" initiative has led to the establishment of specialized weight management clinics across various medical institutions, integrating services like dietary guidance and psychological counseling [12] - Despite the industry's growth, challenges such as lack of verification and excessive marketing claims have emerged, leading to numerous consumer complaints [15][17] - There is a shift in consumer preferences towards medically guided, nutritionally balanced, and sustainable weight loss solutions [17][18]
体育消费券赋能“减重经济”助力消费升级
Zheng Quan Ri Bao· 2025-05-12 17:26
Group 1 - The core viewpoint is that the "weight loss economy" is emerging as a new driving force for consumption growth, extending from fitness to a full industry chain, driven by rising health awareness and supportive policies [1][2] - The "weight loss economy" encompasses various sectors including weight loss services, products, and sports events, creating a comprehensive consumption ecosystem [1][2] - There is a notable increase in fitness participation, with the emergence of 24-hour gyms and indoor climbing facilities, as well as online fitness platforms offering live courses and coaching [1][2] Group 2 - The demand side of the "weight loss economy" stimulates growth across multiple segments such as healthy eating, sports apparel, and travel, enriching both online and offline consumption scenarios [2] - The supply side sees a rise in personalized, intelligent, and high-quality weight loss products and services, prompting companies to enhance R&D and innovate, thereby boosting overall industry competitiveness [2] - During the recent "May Day" holiday, various cities issued sports consumption vouchers to encourage public participation in fitness, with significant savings reported by consumers [2][3] Group 3 - Sports consumption vouchers are playing a crucial role in promoting the sports industry, stimulating domestic demand, and fostering economic growth, while also attracting new customers to sports venues [3] - The issuance of sports consumption vouchers across the country is expected to expand the sports consumption market and lead urban sports industries into a phase of healthy development [3] - The "weight loss economy" is anticipated to continue stimulating consumer enthusiasm and market expansion, driven by the incentives provided by sports consumption vouchers [3]