连花清菲植物饮料
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春节消费洞察:超半数消费者首选“健康年货”,植物饮料领衔餐桌升级
Feng Huang Wang Cai Jing· 2026-01-08 09:16
Group 1 - The core consumer demand during the Spring Festival is shifting from "face consumption" to "value consumption," with health becoming the primary consideration for 58% of consumers when selecting gifts [1][2] - There is a significant increase in health-related concerns among consumers, with 74% expressing health anxiety during the Spring Festival, driven by unhealthy eating and irregular schedules [2] - Functional products that meet precise health needs are rapidly penetrating the market, with plant-based beverages gaining popularity due to their natural attributes and health benefits [2][3] Group 2 - Yiling Health's product matrix effectively addresses both dining and gifting needs during the festival, particularly targeting consumers with specific health concerns such as blood sugar management [3] - The Tianliwang beverage, recognized for its health benefits and traditional Chinese medicine principles, has become a highlight for health-conscious consumers during the Spring Festival [3][4] - Yiling Health's integration of traditional Chinese medicine with modern technology has established a strong brand trust, supported by scientific validation and certifications [4]
年末出行安心升级!以岭健康联合神州租车助力健康出行
Sou Hu Wang· 2025-12-11 13:09
Core Viewpoint - The rising demand for travel protection due to respiratory diseases has led to a collaboration between Yiling Health and Shenzhou Car Rental, launching the "New Year Journey" campaign to provide health products for users during year-end travel [1] Group 1: Product Offerings - The campaign features the Lianhua Respiratory Health product series, which utilizes the patented Lianhua HAbO essential oil to create a comprehensive protective system [1] - The Lianhua mask bead, praised as an "air renewal artifact" for in-car protection, releases essential oil upon squeezing, alleviating discomfort from prolonged mask use [2] - Additional products include the Lianhua throat spray for soothing, Lianhua sugar-free herbal candy for throat relief, and Lianhua plant beverage for hydration, all aimed at enhancing travel comfort [2] Group 2: Market Positioning - Yiling Health aims to meet diverse travel needs across various demographics, including commuters and students, by providing a health barrier through its product offerings [4] - The company plans to continue focusing on consumer protection needs in different life scenarios, integrating traditional Chinese medicine with modern technology for respiratory health [4] - The comprehensive protective logic of the Lianhua Respiratory Health series is designed to ensure safe and healthy travel experiences for users [4]
再获国际认可!以岭健康晚必安、连花清菲晋级第八届iSEE全球创新奖初审
Sou Hu Wang· 2025-12-04 12:49
近日,被誉为"食品届诺贝尔奖"的第八届iSEE全球食品创新奖产品&品牌类初审晋级名单揭晓,以岭健 康旗下晚必安酸枣仁油软胶囊、连花清菲植物饮料(无糖型)从全球多个国家和地区的参赛产品中脱颖而 出,成功晋级。这是继怡梦饮料荣获第七届iSEE创新百强品牌、津力旺饮料入选iSEE全球食品创新奖 后,以岭健康在该国际权威评选中再次斩获殊荣,充分彰显了企业的创新能力与研发实力。 作为食品饮料行业的国际名片,iSEE全球奖始终坚守"国际标准+独立权威评审+非商业化"的核心办奖 原则,首创推出评价创新的 6 大评审维度,构建起一套衡量食品饮料创新的"黄金标准",并汇聚全球顶 尖专家的评审团,其专业性与公信力已获得全球市场的广泛认可。第八届赛事自2025年8月启动以来, 吸引了中国、日韩、欧洲、北美等多地品牌参与,经过严格的初审筛选,以岭健康两款产品凭借独特的 创新理念与卓越品质成功晋级,无疑是对企业及其产品创新实力的高度肯定。 此次晋级的两款产品,是以岭健康以"通络养生八字经"理论为指导,将传统中医药与现代科技相融合, 瞄准当代健康核心诉求,创新研发的符合现代消费者需求的健康产品。 ·晚必安酸枣仁油软胶囊,以"通络养生八字 ...
连花相伴,健康护学:以岭健康公益行动构筑校园流感季健康防线
Sou Hu Wang· 2025-11-19 13:38
Core Viewpoint - The "Lianhua Accompanying, Health Protection Plan" initiated by Yiling Health aims to provide respiratory health protection support in schools during the flu season, reflecting the company's commitment to public health and education [1][6]. Group 1: Donation Actions - The donation initiative has been implemented in multiple schools, including Tianjin Normal University and Shijiazhuang No. 40 Middle School, providing targeted protective products and health support for students and staff [3][6]. - The plan will continue to expand its reach in Shijiazhuang and other universities in Tianjin, addressing the protective needs in densely populated school environments [3][6]. Group 2: Product Details - The donated products include Lianhua throat antibacterial spray and Lianhua sugar-free refreshing candy, designed to alleviate throat discomfort and enhance flu protection [4]. - Additional products such as Lianhua foam antibacterial hand wash and no-rinse antibacterial gel are provided to meet hygiene needs in public areas [4]. - The Lianhua refreshing plant beverage, containing various herbal ingredients, is included to promote respiratory comfort during dry winter conditions [4]. Group 3: Impact and Social Responsibility - The initiative is seen as a timely response to the pressure schools face during the flu season, enhancing their confidence and capability to manage flu outbreaks [6]. - Yiling Health emphasizes the importance of raising awareness about respiratory health and aims to create a safe and healthy campus environment through this donation [6]. - The "Lianhua Accompanying, Health Protection Plan" will continue to adapt its product offerings based on the needs of schools in Shijiazhuang and Tianjin, ensuring effective support for students and staff during the flu season [6].
心系榕江!以岭健康捐赠连花健康物资驰援灾区
Sou Hu Wang· 2025-07-02 14:04
Core Viewpoint - The severe flooding in Rongjiang County, Guizhou Province, has significantly impacted local residents' lives and posed challenges for flood relief and post-disaster public health protection. In response, Yiling Health Technology has donated health supplies to support relief efforts [1][3]. Group 1: Company Response - Yiling Health Technology donated 38,400 cans of Lianhua Qingfei plant beverage and 30,000 Lianhua Baozhu masks to the flood-affected area to aid in flood relief and health protection efforts [1][3]. - The donated Lianhua Qingfei plant beverage provides refreshing hydration for rescue workers and affected residents, while the masks help reduce the risk of disease transmission in the disaster area [3]. - A representative from Yiling Health emphasized the company's commitment to social responsibility and the importance of supporting affected communities during crises [3]. Group 2: Corporate Philanthropy - Yiling Health has a long-standing commitment to public welfare, having donated over 20 million yuan worth of health supplies to the Chinese Red Cross during the COVID-19 pandemic, supporting both domestic and international efforts [5]. - In 2021, Yiling Health launched the "Lianhua Respiratory Health Public Welfare Action" project, donating 50 million yuan in funds and materials for pandemic prevention and flood relief [5]. - The recent support for the Rongjiang disaster area is seen as a continuation of the company's philanthropic practices [5]. Group 3: Ongoing Commitment - Yiling Health will continue to monitor the disaster situation and fully support flood relief efforts, expressing confidence in the community's ability to rebuild [6].
端午节怎么玩?来正定以岭安康市集,边逛边玩边养生
Sou Hu Wang· 2025-05-31 09:11
Core Viewpoint - The event "Traditional Chinese Medicine (TCM) Health and Wellness Market" held in Zhengding Ancient City showcases the integration of TCM culture with modern health practices, promoting public awareness and understanding of TCM's benefits for health management [1][12]. Group 1: Event Overview - The event took place from May 31 to June 2, featuring a large-scale market focused on TCM culture, organized by Yiling Pharmaceutical in collaboration with local authorities [1]. - The venue, Yanghe Tower, served as a historical bridge connecting ancient and modern practices, emphasizing the enduring appeal of TCM in health preservation [1]. Group 2: Interactive Experience Zones - Three interactive zones were established to enhance public engagement with TCM, including health markets, performance showcases, and hands-on TCM project experiences [2]. - The East Square featured demonstrations of "Chinese Meridian Exercises" and expert lectures on common health misconceptions, attracting many participants [3]. - The West Square offered free health consultations and screenings by TCM practitioners, alongside healthy culinary offerings from Yiling's hotel, promoting a holistic approach to health [4]. Group 3: Educational Initiatives - The second floor of Yanghe Tower hosted health-themed lectures that integrated the essence of Confucianism, Buddhism, Daoism, and TCM, focusing on the "Eight Principles of Meridian Health" [5]. - The cultural corridor presented a systematic overview of TCM's historical development and its relevance in modern health practices, including innovative research in anti-aging by Yiling Pharmaceutical [7]. Group 4: TCM Preventive Health Philosophy - The TCM philosophy of "Preventing Disease Before It Occurs" emphasizes early intervention and health management, rooted in ancient texts like the "Huangdi Neijing" [8]. - Yiling Pharmaceutical aligns its product development with this philosophy, offering a range of health management products aimed at various health demographics [8]. Group 5: Cultural Revival and Public Engagement - The event reflects a growing trend among younger generations to embrace TCM principles, supported by national policies promoting TCM's innovation and cultural transmission [12]. - Attendees expressed a desire for more such events to deepen their understanding and appreciation of TCM culture, highlighting the importance of public engagement in health education [12].