车展现场，长城汽车旗下六大品牌共带来30余款车型，全面覆盖城市通勤、近郊探索、家庭出行、硬派 越野和豪华旅行等多元用车场景。哈弗大狗PLUS、二代哈弗H9勇士版、魏牌高山7、全新坦克500、 2025款欧拉好猫、欧拉闪电猫、V6火炮、山海炮Hi4-T旅居共创版以及长城灵魂S2000等车型悉数登 场，全系列产品以强大阵容精准响应用户差异化需求，展现出长城汽车"全场景出行生态"的领先布局。 转自：北京日报客户端 第二十八届成都国际汽车展览会于日前开幕，长城汽车携哈弗、魏牌新能源、坦克SUV、欧拉、长城 炮、长城灵魂摩托等6大品牌，30余款车型集体亮相。同时，长城汽车还在车展现场打造了一场用户派 对，实现与用户的深度情感连接，彰显品牌"用户至上"的承诺与温度。 除了强劲的产品阵容，长城汽车还打造了一场与用户深度连接的派对。活动通过用户真实故事分享、赛 弗情怀回顾等环节，展现长城汽车与用户双向奔赴的情感联结。 校检：张萌、李晨 审核：朱沙 来源：北京日报客户端 坦克SUV全新坦克500则在车展前夕正式上市，售价33.5万元起。长城炮品牌创新力作、搭载3.0T V6发 动机的"赛级皮卡V6火炮"也正式开启预售，主打"短 ...

Core Insights - Wei Jianjun, chairman of Great Wall Motors, has become a highly popular figure among Chinese automotive leaders, as showcased at the Chengdu Auto Show on August 29 [2] - Great Wall Motors is actively promoting motorsport culture, participating in events like the Dunhuang Off-Road Endurance Race, reflecting its brand commitment to "grow with users and protect their passions" [2] - The company emphasizes its unique Hi4 intelligent four-wheel drive hybrid technology, which aims to provide a four-wheel drive experience at a two-wheel drive price, catering to diverse user needs [2] Product Strategy - Great Wall Motors showcased over 30 vehicles at the auto show, highlighting its "full scene" product layout strategy, which addresses various use cases such as urban commuting, suburban exploration, family travel, rugged off-roading, and luxury trips [3] - Key models displayed included the Haval Big Dog PLUS, second-generation Haval H9 Warrior Edition, Wey High Mountain 7, new Tank 500, 2025 Ora Good Cat, Ora Lightning Cat, V6 Fire Cannon, Mountain Sea Cannon Hi4-T Travel Co-Creation Edition, and Great Wall Soul S2000, illustrating the company's comprehensive travel ecosystem [3] - The event was designed as a user party, allowing customers to share their personal stories with Great Wall Motors, enhancing emotional engagement and connection with the brand [3]

锚定高价值增长 销量是业绩增长的直接推动力。今年二季度，长城汽车累6计销量31.20万辆，同比增长11.63%，环比增 长21.51%，为历史最佳第二季度销售表现；其中新能源车型销量9.79万辆，同比增长38.69%，环比增长 56.46%；海外市场销售10.78万辆，保持稳步增长。 2025年上半年，中国汽车市场"价格战"仍在蔓延，汽车行业平均利润率不足5%，为近年来汽车行业利 润最低点。在这样的市场环境中，长城汽车正在迎来高质量增长新周期。 长城汽车发布的财报显示，其二季度营收523.16亿元，同比增长7.72%，环比增长30.73%，创历史最佳 二季度营收；净利润达45.86亿元，同比增长19.42%，环比激增161.87%，创历史最佳二季度业绩表现。 更关键的是，长城汽车平均单车价格不断上涨。今年上半年，长城汽车单车平均指导价达17.05万元， 同比增长2.9%，二季度单车平均价格为17.54万元。长城汽车坚守长期主义，以高价值车型突破、技术 生态支撑、高质量出海布局，走出了一条"拒绝低价内卷、聚焦价值创造"的路径，也为中国汽车产业走 向高质量发展提供可参考的范本。 长城汽车在财报中表示，2025年， ...