Core Viewpoint - The article discusses the sales performance and customer demographics of the Chery Fengyun T9, highlighting its competitive pricing and features in the SUV market, particularly in lower-tier cities [2][3][5]. Sales Performance - During the recent May Day holiday, customer visits to the dealership increased significantly, with 35% specifically interested in the Fengyun T9 [2]. - The dealership sold 17 units of the Fengyun T9 last month, with a total of 55 vehicles sold [2]. - The current inventory includes 25 units, primarily in the mid-range long-range version priced at ¥142,900 [2]. Customer Demographics - The primary customer base consists of males aged 20-40, with an average purchasing age of over 35, often small business owners with stable incomes [3]. - Customers tend to have prior positive experiences with the Chery brand, influencing their decision to consider the Fengyun T9 [7]. Competitive Analysis - The Fengyun T9 is frequently compared to models such as the Geely Xingyue L, Changan CS75, and BYD Song PLUS [7]. - Customers who chose the Fengyun T9 often cite its spaciousness and hybrid features as key selling points, while those who opted for other brands typically expressed concerns about the Chery brand image or design [9]. Pricing and Discounts - Current discounts for the Fengyun T9 range from ¥12,000 to ¥14,000, reflecting a seasonal adjustment in pricing [11]. - The financing options available include a five-year bank loan with no special policies from Chery, leading to a common choice of early repayment after two years [13]. Configuration Preferences - The mid-range long-range version is the best-selling configuration, with at least 50% of sales attributed to this model [15]. - The top-tier version struggles to sell due to perceived poor value and limited third-row space [15]. Customer Feedback - Common complaints from customers include concerns about driving confidence due to size, tire noise, and sound system quality [17]. - Maintenance costs average around ¥400 per service, with intervals set at every six months or 5,000 kilometers [19]. Purchase Considerations - Different versions of the Fengyun T9 have varying trade-in subsidies, with the lowest configuration receiving no subsidy and the highest receiving ¥12,000 [20].

Group 1: Product Launch and Features - The fourth-generation Geely Boyue L was launched on May 13, with a starting price of 92,900 yuan, positioning it as a compact SUV [2] - It features the CMA global luxury architecture and offers two power combinations: 2.0TD+7DCT and 1.5TD+7DCT, achieving a 0-100 km/h acceleration in 7.4 seconds [2] - The vehicle incorporates GEEA 3.0 electronic architecture and Xingrui AI technology, enhancing its smart capabilities, including automatic adjustments based on user preferences and remote diagnostics for 99% of core components [2] Group 2: Market Trends and Historical Context - The rise of SUVs in China has allowed domestic brands to catch up with joint ventures, with the SUV market growing from 1.6 million units in 2011 to an expected 11.31 million units in 2024, increasing its market share from 8.6% to 49.2% [3][6] - The Haval H6, launched in 2011, significantly boosted family SUV demand, leading to a shift in consumer preference from sedans to SUVs [3] - By 2024, domestic brands occupy 12 out of the top 20 spots in SUV sales, a significant increase from 2011 when the top ten were dominated by foreign brands [6] Group 3: Technological Advancements and Industry Evolution - The development of proprietary technology platforms, such as Geely's CMA architecture and Great Wall's Lemon platform, has enabled Chinese automakers to break free from the "market for technology" model [6] - The average price of compact SUVs has decreased from 250,000 yuan in 2010 to 120,000 yuan currently, facilitating the rise of domestic brands [6] - The evolution of models like the Haval H6 and Geely Boyue demonstrates a shift from short product lifecycles to long-lasting classic models, with the Haval H6 now in its third generation after 14 years [6] Group 4: Global Expansion and Competitive Landscape - Domestic SUVs, including the Geely Boyue, are now exported to over 60 countries, with Chery's Tiggo 7 surpassing Tesla Model Y in export volume in 2023 [7] - The rise of compact SUVs has allowed domestic manufacturers to innovate and move towards higher-end markets, with new models entering the "light luxury" segment [8] - The fourth-generation Boyue L aims to meet high expectations for intelligence in fuel vehicles, positioning itself as a competitive option in its class [8] Group 5: Design Philosophy and Brand Identity - The first-generation Boyue introduced the "Chinese aesthetics" design concept, setting a benchmark for domestic SUVs and influencing competitors [9] - The evolution from imitation to defining market rules reflects the overall upward trajectory of domestic compact SUVs, which are crucial for the survival and competitiveness of companies in the industry [9]