智通财经记者 | 王婷婷 上海高端住宅市场依然一枝独秀。 9月14日，楼市"金九"第二个周日，位于虹口内环内的外滩瑞府首期开盘，119套房源当日售罄，录得销 售额超24.8亿元。"现场选房氛围比较好，购房者的认购热情还是挺OK的，选房时间很快，也不是很纠 结。"外滩瑞府项目负责人告诉智通财经。 上述项目负责人向智通财经表示，"（选房）大概30秒一组，共200多组客户。直到认购完，差不多用了 一个小时。" 据智通财经了解，该项目首开均价14.78万元/平方米，推出119套建筑面积约121平方米和建筑面积161平 方米的3-4房。开盘前，项目整体认购组数超200+组，认购率约168%，触发限售。 从地理位置来看，项目位于虹口区北外滩核心区，东至九龙路，南至哈尔滨路，西至吴淞路，北至 hk191A - 05 地块，距离地铁10号线四川北路站直线约400米，直线距离外滩约1公里。 外滩瑞府开盘现场。 去年11月，在上海第七批次土拍中，华润置地斥资51.36亿元竞得该项目地块，楼面价达到92933元/平方 米，溢价率约11.97%。该地块共吸引3家房企竞争，分别是华润置地、中海地产、招商蛇口，三家央企 开发商中，最终华 ...

Core Viewpoint - Lujiazui, a well-established state-owned enterprise in Shanghai, reported a 33.91% increase in total revenue for the first half of 2025, reaching 6.598 billion yuan, while its net profit attributable to shareholders decreased by approximately 7.87% to 815 million yuan, indicating a situation of "increased revenue without increased profit" [2][5][8]. Financial Performance - Total revenue for Lujiazui in the first half of 2025 was 6.598 billion yuan, a year-on-year increase of 33.91% [2]. - The net profit attributable to shareholders was 815 million yuan, reflecting a year-on-year decrease of 7.87% [2][8]. - The gross profit margin decreased by 15.94% but remained significantly higher than industry peers, standing at 50.8% at the end of the reporting period [2][9]. - The total profit for the first half was 1.607 billion yuan, showing a year-on-year increase of 22% [8]. Revenue Sources - The main revenue sources for Lujiazui were real estate sales (41%) and real estate leasing (22%) [5]. - The cash inflow from real estate sales reached 6.187 billion yuan, with residential property sales contributing 5.548 billion yuan [12]. - The total contracted sales area for residential properties was 41,000 square meters, a year-on-year increase of 96%, with a total sales amount of 4.769 billion yuan, up 111% year-on-year [12]. Market Position and Competition - Lujiazui ranked seventh in Shanghai's real estate sales with a total sales amount of 13.66 billion yuan [13]. - Despite its advantageous location, some projects experienced slower sales velocity compared to leading competitors, indicating a gap in product offerings and sales speed [13]. Gross Margin Analysis - Lujiazui's gross margin, although high at 50.8%, has been on a downward trend from 66% in mid-2023 [9][10]. - The gross margins for various segments included: long-term property leasing at 65%, real estate sales at 57%, and financial services at 71% [9]. Development Strategy - Lujiazui has shifted its development focus to the Shanghai Bund area, which is a key urban development zone [3][4]. - The company has enhanced its marketing capabilities by recruiting experienced personnel from leading real estate firms, improving its market competitiveness [12]. Legal and Environmental Issues - The company is currently facing legal challenges related to the "toxic land" issue in Suzhou, which has impacted its stock price and financial performance [14][15]. - Lujiazui has stated that it is actively addressing these issues and has not made provisions for inventory impairment during the reporting period [15].

Core Viewpoint - The company has released its 2025 semi-annual report, highlighting its financial performance and operational status, with a focus on significant changes and ongoing projects [1][3]. Group 1: Company Overview - The company is Shanghai Lujiazui Financial Trade Zone Development Co., Ltd., primarily engaged in real estate development and management [2]. - The report includes key financial data and shareholder information, although specific figures are not detailed in the provided text [2]. Group 2: Important Events - The company has faced issues related to soil pollution at a subsidiary, Green Shore Company, leading to a suspension of development activities since April 2022. Remediation efforts have been completed, and the company is monitoring the situation closely [3]. - The board of directors and supervisory board have confirmed the accuracy and completeness of the semi-annual report, which has been approved without any dissenting votes [4][6][14]. Group 3: Financial Performance - As of the end of Q2 2025, the company holds a total building area of 3.96 million square meters across various property types, including 2.45 million square meters of Grade A office space [16]. - For the first half of 2025, the company reported a rental cash inflow of 1.854 billion yuan, a decrease of 14% year-on-year, while residential property sales saw a significant increase, with a contract sales amount of 4.769 billion yuan, up 111% year-on-year [16][17]. - The company completed projects totaling 410,200 square meters in the first half of 2025, with a notable increase in residential sales cash inflow to 5.548 billion yuan, also up 105% year-on-year [18].

Group 1: Real Estate Portfolio - As of the end of Q2, the company holds a total building area of 3.96 million square meters in operational properties, including 2.45 million square meters of Grade A office buildings, 0.33 million square meters of high-quality R&D buildings, 0.78 million square meters of commercial properties, 0.27 million square meters of hotel properties, and 0.13 million square meters of rental residential properties [2] Group 2: Financial Performance - For the first half of 2025, the company achieved cash inflow from real estate leasing of 1.854 billion yuan, a year-on-year decrease of 14%, and cash inflow from equity leasing of 1.518 billion yuan, also a year-on-year decrease of 14% [2] - The company recorded a sales signed area of 41,000 square meters for residential properties in the first half of 2025, a year-on-year increase of 96%, with a contract sales amount of 4.769 billion yuan, a year-on-year increase of 111% [3] - Cash inflow from residential property sales (including parking spaces) reached 5.548 billion yuan in the first half of 2025, a year-on-year increase of 105% [3] - Cash inflow from office project sales in the first half of 2025 was 639 million yuan, with equity sales cash inflow of 351 million yuan [4] Group 3: Project Development - The company completed projects in the first half of 2025 with a total area of 410,200 square meters, of which the equity completion area was 369,000 square meters [4] - The main residential projects for sale as of the end of Q2 include Century Qiantan Tianyu, Century Qiantan Tianhui, Chuan Sha Jinxiu Yunlan, Century Zhen Di, and Lujiazui Taikoo Yuandi, with overall sales rates of approximately 99%, 92%, 79%, 53%, 96%, and 94% respectively [3] Group 4: Revenue Composition - In 2024, the company's revenue composition was as follows: property sales accounted for 48.24%, real estate leasing for 22.19%, property management for 14.88%, financial services for 9.14%, and hotel operations for 3.64% [4]

三、2025 年 1-6 月，公司实现办公项目销售现金流入 6.39 亿元，权益销售 现金流入 3.51 亿元。 四、2025 年 1-6 月，公司竣工项目为川沙 C06-01/02 地块、川沙 C06-03 地 块、张江中区 74-01 地块，竣工面积 41.02 万平方米，权益竣工面积 36.9 万平 方米。 B股 900932 陆家B股 上海陆家嘴金融贸易区开发股份有限公司 2025 年第二季度房地产业务主要经营数据公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈 述或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 股票代码：A股 600663 证券简称：陆家嘴 编号：临2025-029 根据上海证券交易所《上市公司行业信息披露指引第一号——房地产》要求， 特此公告公司 2025 年第二季度主要经营数据如下： 一、至二季度末，公司持有的主要在营物业总建筑面积 396 万平方米，其中： 甲级写字楼的总建筑面积 245 万平方米，高品质研发楼的总建筑面积 33 万平方 米，商业物业的总建筑面积 78 万平方米，酒店物业的总建筑面积 27 万平方米， 租赁住宅物业的总建筑面 ...

Core Insights - The "Lujiazui Swire Source" project is a significant part of the expansion and efficiency enhancement of Lujiazui Financial City and the "One River, One River" construction plan in Shanghai [1][2] - The project covers a total construction area of approximately 540,000 square meters and is designed to integrate waterfront luxury residences, international commercial spaces, and cultural activity areas [1] - The project aims to create a vibrant high-end lifestyle multi-format complex, differentiating its commercial positioning from existing Swire brands like "Taikoo Li" and "Taikoo Hui" [1] Project Overview - The project is located on a site that was previously the Minsheng Wharf, now being redeveloped by Lujiazui Group and Swire Properties [1] - It emphasizes the advantages of its riverside location and aims to respond to the Shanghai government’s planning direction for creating an "open, shared, multifunctional, and eco-friendly" waterfront space [1] Residential and Commercial Aspects - The residential portion of the project is expected to be delivered between 2026 and 2027, showcasing the results of urban renewal in Shanghai [2] - The commercial section will focus on high-end lifestyle brands, potentially introducing over 130 premium and selected lifestyle brand tenants, including supermarkets, diverse dining options, and both international and local fashion and home brands [1]

Core Viewpoint - Shanghai Lujiazui Financial Trade Zone Development Co., Ltd. has successfully reversed its revenue decline in 2024, achieving significant growth in both revenue and net profit after four consecutive years of decline [3][4]. Revenue Growth - In 2024, the company reported a revenue of 14.651 billion yuan, a year-on-year increase of 33.12%, and a net profit attributable to shareholders of 1.508 billion yuan, up 5.31% [4]. - The company’s revenue growth had been negative from 2020 to 2023, with declines of -2.02%, -4.16%, -15.21%, and -9.25% respectively [3]. Business Performance - The real estate sector remains the core of Lujiazui's revenue, contributing 13.312 billion yuan in 2024, while financial services generated only 1.339 billion yuan [5]. - The increase in revenue is attributed to the combination of residential and office sales, as well as the activation of existing assets [5]. Cash Flow Challenges - Despite improved revenue, the company's operating cash flow faced challenges, with a net cash flow from operating activities of 1.316 billion yuan in 2024, a decrease of 88.44% year-on-year [5]. - The decline in cash flow is primarily due to reduced inflows from residential sales compared to the previous year [5]. Market Dynamics - The overall sales performance in the real estate market is under pressure, with Lujiazui's residential property contract sales area dropping by 52% and sales amount decreasing by 49% in 2024 [7]. - The company achieved a total cash inflow of 9.551 billion yuan from property sales, with significant contributions from several key projects [7]. Office Leasing Performance - The office leasing segment experienced a decline, with cash inflow from office business at 3.153 billion yuan, down approximately 10% from the previous year [8]. - The demand for premium office spaces in core areas remains resilient, while non-core areas face higher leasing pressures [9]. Development Strategy - Lujiazui has extended its development focus beyond the Lujiazui Financial City to include areas like Qiantan International Business District and Zhangjiang Science City [10]. - The company aims to optimize its commercial real estate leasing business and enhance resource allocation and management services [10].