近日，宝马集团发布2025年第三季度汽车交付数据，共交付汽车58.83万辆，较去年同期增长8.8%；截至9月底，集团累计交付BMW、MINI和劳斯莱斯 三大品牌汽车约180万辆，同比微增2.4%，整体呈现稳健发展态势。中国市场方面，宝马在华销量为147121辆，同比下降0.4%。 MINI品牌延续强劲增长势头，受"新MINI家族"产品矩阵推动，第三季度交付7.2376万辆，同比大幅增长37.5%；前三季度累计交付20.6214万辆，同比 提升23.7%，且在所有销售区域均实现增长，品牌市场竞争力持续提升。 劳斯莱斯品牌前三季度交付4100辆汽车，同比增加3.3%，继续稳固其在超豪华汽车市场的地位。 此外，宝马摩托车部门前三季度共交付15.9156万辆摩托车与踏板车，同比下降2.6%，但第三季度实现回暖，交付5.3247万辆，同比增长5.7%，展现出 良好的复苏态势。 对于前三季度的表现，宝马集团管理董事会成员、负责客户、品牌与销售业务的Jochen Goller表示："截至9月底，宝马集团实现了小幅销售增长。欧洲 和美洲市场以及MINI品牌的强劲表现令人鼓舞。我们广泛的电气化产品阵容仍保持稳健需求。" 从产品 ...

数据还显示，第三季度宝马集团共交付汽车58.83万辆，较去年同期增长8.8%。其中，纯电动汽车交付 量为10.29万辆，同比下滑0.6%。截至9月底，集团累计交付BMW、MINI和劳斯莱斯三大品牌汽车约 180万辆，同比微增2.4%。（新浪财经） 10月8日，宝马集团表示，由于销售持续疲软以及关税成本，宝马下调了其年度收益预期。该公司目前 预计，今年集团税前收益将略有下降，低于上年同期水平。其汽车制造利润率目前预计在5%至6%之 间。宝马表示，今年的自由现金流将在25亿欧元（29亿美元）左右，低于此前高达50亿欧元的水平。 ...

Core Points - The appointment of Birgit Böhm-Wannenwetsch as the new President and CEO of Brilliance BMW starting August 1, 2025, marks a strategic shift towards financial efficiency and operational quality as the company faces declining sales and profits in China [1][9] - Under the leadership of Dr. Franz Decker, who will conclude his term on July 31, 2025, Brilliance BMW has focused on key projects such as the construction of the Lida plant and the advancement of the sixth-generation battery project [1] - In 2024, Brilliance BMW's sales in China dropped to 603,800 units, a 15% decrease year-on-year, with revenues of 205.6 billion yuan, down 18.89%, and annual profit of 17.45 billion yuan, down 44.03% [1][8] Company Overview - Brilliance BMW was established in 2003 as a joint venture between BMW Group and Brilliance Auto Group, focusing on the production, research, sales, and after-sales service of BMW vehicles in China [3] - The company has seen significant investments from BMW Group, including a 40 billion yuan investment in 2004 for its first factory and an additional 50 billion yuan for expansion in 2009 [3][4] - In 2022, BMW Group increased its stake in Brilliance BMW to 75%, enhancing its control over the joint venture [5] Market Challenges - The Chinese automotive market is experiencing intense price competition, with BMW's discount rate reaching 17.66% in 2023, significantly higher than the industry average of 15.7% [7] - Despite aggressive pricing strategies, BMW's sales growth in China was only 4.2% in 2023, indicating that price cuts alone are insufficient to drive volume [7][8] - In 2024, BMW's sales in China further declined to 714,500 units, a 13.4% decrease, with its market share dropping from 32.3% to 29.2% [8] Strategic Initiatives - BMW Group plans to launch over 10 new models in China in 2025 and more than 20 new BMW models, including the new generation models, between 2026 and 2027 [13] - The company is also exploring the development of range-extended power systems in collaboration with ZF, aiming to introduce this technology in upcoming models [14] - Partnerships with Chinese tech companies like Alibaba and Huawei are being pursued to enhance BMW's competitive edge in the local market [13]