宝马集团的人事变动还在继续。 近日，宝马集团官方宣布一则高层人事变动公告，自2026年5月1日起，宝马集团大中华区总裁兼首席执行官高翔将出任MINI美洲区 副总裁，接替即将离职的Mike Peyton，而高翔在华超过12年的任职将由柯睿辰（Christian Ach）接棒。 此次宝马集团选择高翔出任MINI美洲区副总裁，并非偶然，或是基于MINI美洲区的市场困境与高翔的核心能力精准匹配作出的决 策。 接替高翔出任宝马大中华区掌门人的柯睿辰，自1998年加入宝马集团，曾负责MINI品牌德国市场业务，2024年起领导宝马德国市场 整体运营，在欧洲电动化市场布局中积累了丰富经验，其任职被视为宝马集团将欧洲电动化成功经验复制至中国市场的战略考量。 高翔的变动事实上是集团内部核心区域负责人的跨区域调配——大中华区是宝马全球最大单一市场，MINI美洲区则是品牌电动化转 型的关键攻坚区域，两者均承担着集团战略落地的核心职责。 对于此次岗位调整，宝马北美总裁兼首席执行官Sebastian Mackensen明确表示，美洲地区在宝马集团全球布局中具有重要意义，高翔 的丰富经验将助力MINI在既有成功基础上持续发展。 值得注意的 ...

宝马集团的人事变动还在继续。 近日，宝马集团官方宣布一则高层人事变动公告，自2026年5月1日起，宝马集团大中华区总裁兼首席执行官高翔将出任MINI美洲区 副总裁，接替即将离职的Mike Peyton，而高翔在华超过12年的任职将由柯睿辰（Christian Ach）接棒。 作为在宝马集团任职超过35年的资深老将，高翔的此次岗位调整并非简单的人事轮换，而是宝马集团全球战略布局的重要一步，同 样也反映出MINI品牌对于在美洲发展的迫切。 此次变动中，高翔将从宝马集团大中华区总裁兼首席执行官、宝马（中国）汽车贸易有限公司董事长、宝马（中国）投资有限公司 董事长的多重岗位上卸任，于2026年5月1日正式接手MINI美洲区副总裁一职，全面负责MINI品牌在美洲区域的业务运营、市场拓展 及战略落地。 接替高翔出任宝马大中华区掌门人的柯睿辰，自1998年加入宝马集团，曾负责MINI品牌德国市场业务，2024年起领导宝马德国市场 整体运营，在欧洲电动化市场布局中积累了丰富经验，其任职被视为宝马集团将欧洲电动化成功经验复制至中国市场的战略考量。 高翔的变动事实上是集团内部核心区域负责人的跨区域调配——大中华区是宝马全球最大单 ...

公开资料显示，柯睿辰1998年加入宝马集团，此后在集团销售体系内历任多个管理职务。2010至2018 年，他执掌MINI品牌德国业务，2018至2021年担任宝马德国销售负责人；2021年起负责涵盖瑞典、挪 威、丹麦、芬兰等市场的宝马北欧区域销售，2024年3月1日出任宝马德国首席执行官。 1月30日，宝马集团宣布，自2026年4月1日起，柯睿辰(Christian Ach)将接替高翔(Sean Green)出任宝马 集团大中华区总裁兼首席执行官，全面负责宝马集团大中华区业务，包括协调在中国的合资企业相关事 务。高翔则将结束在华超过十年的管理任期。 宝马集团方面表示，这是常规的管理层人事调整，基于长期规划与业务延续性考量。 ...

"英伦绿"（British Racing Green）的故事是一部赛道实力传承的史诗。1900年，国际汽车联盟为英国赛 车队分配了象征着爱尔兰三叶草的绿色，从此绿色便成为英国赛车的荣耀战袍。而MINI自从诞生之 后，就多次征战赛道，从蒙特卡洛到纽博格林，传承从未断代。MINI选择英伦绿作为车身颜色已经超 过半个世纪，而英伦绿这款颜色本身也已进化到第四代，MINI车主选择它，就是选择把赛道荣耀穿在 身上。 （北京）1月12日，MINI发布2025年度最具人气车身颜色榜单，"北极熊白"、"风云灰"、"英伦绿"、"辣 椒红"和"玻璃海绿"成为中国客户最心水的TOP5颜色选择。值得一提的是，在"黑白灰"车身颜色占据普 通汽车市场八成的消费趋势下，49%的MINI车主坚定选择了彩色系——MINI与粉丝们用行动证明：在 车身色彩设计这件事上，MINI是当之无愧的专家，而MINI车主们则以五彩斑斓的购买行为，完成了与 品牌的双向奔赴。 当五颜六色遇上MINI，好故事便有了开头 "北极熊白"（Nanuq White）登顶2025年度MINI最畅销车色，直接反映了电动MINI车型的热销。这是 2024年电动MINI Coope ...

第一赛段设有305公里的特殊赛段和213公里的行驶路段。在摩托车组别中，代表KTM车队出战的卡内 特以3小时16分11秒的成绩完赛，领先队友丹尼尔·桑德斯1分02秒。本田车队的里奇·布拉贝克获得第三 名。博茨瓦纳名将罗斯·布兰奇虽跑出全场最快原始时间，但因超速被罚时6分钟，遗憾错失赛段冠军。 目前，卡内特以3小时27分42秒的总成绩排名第一。 新华社利雅得1月4日电（记者王海洲、罗晨）2026年达喀尔拉力赛4日在沙特阿拉伯港口城市延布结束 了第一赛段争夺。序幕赛摩托车组冠军、西班牙小将埃德加·卡内特延续强势表现，夺得第一赛段冠 军，继续领跑总成绩榜；比利时车手纪尧姆·德·梅维乌斯则在汽车组中力压多位名将，摘得桂冠。 在Rally2组别中，驾驶KTM赛车的卫星车队车手迈克尔·多切蒂夺得赛段冠军，本田新秀马蒂姆·文图拉 落后1分28秒位列该组别第二。 汽车组方面，MINI车队的比利时车手梅维乌斯，与来自法国的领航员马修·鲍梅尔以3小时07分49秒的 成绩夺冠。这场胜利对鲍梅尔而言意义非凡，这位曾因事故失去右腿的名将凭借顽强的意志重返赛场， 并与搭档配合默契，登顶第一赛段。代表达西亚厂队出战的卡塔尔名将纳赛尔·阿提 ...

12月9日，宝马集团发布重磅公告，奥利弗·齐普策（Oliver Zipse）将于2026年5月13日起（即2026年年度股东大会当天）退休，由米兰·内德利科维奇 （Milan Nedeljković）接替奥利弗·齐普策（Oliver Zipse）担任首席执行官，米兰·内德利科维奇（Milan Nedeljković）将于次日（2026年5月14日）上 任，其合同将持续至2031年。此举已获宝马集团监事会批准。 资料显示，奥利弗·齐普策（Oliver Zipse）1964年2月出生于西德海德堡，在美国盐湖城完成大学学业，后进入德国达姆施塔特工业大学深造，拥有爱尔 兰根大学、纽伦堡大学荣誉博士学位，1991年大学毕业后进入宝马集团，2015年5月进入集团董事会，2019年8月就任宝马集团董事长、CEO。2023年9 月，宝马集团宣布，宝马集团监事会将奥利弗·齐普策（Oliver Zipse）的合同延长至2026年。现年61岁的奥利弗·齐普策（Oliver Zipse）将于2026年5月13 日退休，结束其长达35年的宝马职业生涯。 齐普策深知中国市场的重要性，任职期间7次密集访华，大力推进宝马在中国的本土化发展， ...

Core Insights - BMW Group reported a total of 588,300 vehicle deliveries in Q3 2025, representing an 8.8% increase year-over-year [1] - Cumulative deliveries for BMW, MINI, and Rolls-Royce reached approximately 1.8 million units by the end of September, showing a slight increase of 2.4% compared to the previous year [1] - In the Chinese market, BMW's sales declined by 0.4% year-over-year, totaling 147,121 units [1] Segment Performance - The electric vehicle segment showed strong performance, with a total of 151,282 electric and plug-in hybrid vehicles delivered in Q3 [3] - Cumulative deliveries of new energy vehicles (including BEV and PHEV) reached 470,313 units in the first three quarters, marking a 15.0% year-over-year increase [3] - Sales of pure electric vehicles (BEV) reached 323,447 units in the first three quarters, reflecting a 10.0% increase year-over-year [3] Brand Performance - BMW brand delivered 514,620 vehicles in Q3, a 5.7% increase year-over-year, with cumulative deliveries of 1.58558 million units remaining stable compared to the previous year [3] - The MINI brand continued its strong growth, delivering 72,376 units in Q3, a significant increase of 37.5%, and cumulative deliveries of 206,214 units, up 23.7% year-over-year [3] - Rolls-Royce delivered 4,100 vehicles in the first three quarters, a 3.3% increase, maintaining its position in the ultra-luxury car market [4] Motorcycle Division - BMW's motorcycle division delivered 159,156 motorcycles and scooters in the first three quarters, a decline of 2.6% year-over-year, but showed recovery in Q3 with 53,247 units delivered, a 5.7% increase [4] Management Commentary - Jochen Goller, a member of the management board, noted that BMW Group achieved slight sales growth by the end of September, with strong performances in Europe and the Americas, as well as encouraging results from the MINI brand [4]

Core Viewpoint - BMW Group has lowered its annual profit forecast due to ongoing weak sales and tariff costs, expecting a slight decline in pre-tax earnings compared to the previous year [1] Financial Performance - The company anticipates an automotive manufacturing profit margin between 5% and 6% for the year [1] - Free cash flow is projected to be around €2.5 billion (approximately $2.9 billion), down from a previous estimate of €5 billion [1] Sales and Deliveries - In the third quarter, BMW Group delivered 588,300 vehicles, representing an 8.8% increase year-over-year [1] - Deliveries of fully electric vehicles totaled 102,900 units, showing a slight decline of 0.6% compared to the same period last year [1] - As of the end of September, the total deliveries of BMW, MINI, and Rolls-Royce vehicles reached approximately 1.8 million, a modest increase of 2.4% year-over-year [1]

Core Insights - The article discusses the impact of severe flooding in Shenzhen during late July and early August, which resulted in significant vehicle damage and insurance claims [1][26] - It highlights the challenges faced by car owners in the claims process, particularly regarding water-damaged vehicles and the subsequent handling of these vehicles in the insurance and second-hand markets [2][16] Group 1: Flood Impact and Insurance Claims - Shenzhen experienced two instances of "red rainstorm" warnings, leading to over 40,000 insurance claims related to water-damaged vehicles in Guangdong by early August [1][26] - Car owners, such as He Min and Li Haichi, faced prolonged and stressful negotiations with insurance companies regarding compensation for their flooded vehicles [2][16] - The insurance process for water-damaged vehicles often results in disputes over whether the vehicle is a total loss, with specific thresholds for water levels determining the classification [16][25] Group 2: Vehicle Auction and Market Dynamics - Water-damaged vehicles are typically auctioned off after being declared total losses, with many entering the second-hand market or being dismantled for parts [3][27] - In Guangdong, there are approximately 1,000 water-damaged vehicles awaiting auction, with starting bids generally around 20,000 to 30,000 yuan [29][32] - The resale value of these vehicles is often about 70% of similar models, but many second-hand dealers may not conduct thorough repairs, leading to potential safety hazards for future buyers [32][34] Group 3: Legal and Regulatory Environment - There are currently no strict regulations in China regarding the sale of water-damaged vehicles, creating a gray market for such cars [33] - Legal obligations exist for second-hand dealers to disclose the true condition of vehicles, yet cases of concealed water damage are common, leading to numerous legal disputes [34][36] - Recent court cases illustrate the prevalence of misleading sales practices in the second-hand vehicle market, highlighting the need for better consumer protection [35][36]

Core Points - The appointment of Birgit Böhm-Wannenwetsch as the new President and CEO of Brilliance BMW starting August 1, 2025, marks a strategic shift towards financial efficiency and operational quality as the company faces declining sales and profits in China [1][9] - Under the leadership of Dr. Franz Decker, who will conclude his term on July 31, 2025, Brilliance BMW has focused on key projects such as the construction of the Lida plant and the advancement of the sixth-generation battery project [1] - In 2024, Brilliance BMW's sales in China dropped to 603,800 units, a 15% decrease year-on-year, with revenues of 205.6 billion yuan, down 18.89%, and annual profit of 17.45 billion yuan, down 44.03% [1][8] Company Overview - Brilliance BMW was established in 2003 as a joint venture between BMW Group and Brilliance Auto Group, focusing on the production, research, sales, and after-sales service of BMW vehicles in China [3] - The company has seen significant investments from BMW Group, including a 40 billion yuan investment in 2004 for its first factory and an additional 50 billion yuan for expansion in 2009 [3][4] - In 2022, BMW Group increased its stake in Brilliance BMW to 75%, enhancing its control over the joint venture [5] Market Challenges - The Chinese automotive market is experiencing intense price competition, with BMW's discount rate reaching 17.66% in 2023, significantly higher than the industry average of 15.7% [7] - Despite aggressive pricing strategies, BMW's sales growth in China was only 4.2% in 2023, indicating that price cuts alone are insufficient to drive volume [7][8] - In 2024, BMW's sales in China further declined to 714,500 units, a 13.4% decrease, with its market share dropping from 32.3% to 29.2% [8] Strategic Initiatives - BMW Group plans to launch over 10 new models in China in 2025 and more than 20 new BMW models, including the new generation models, between 2026 and 2027 [13] - The company is also exploring the development of range-extended power systems in collaboration with ZF, aiming to introduce this technology in upcoming models [14] - Partnerships with Chinese tech companies like Alibaba and Huawei are being pursued to enhance BMW's competitive edge in the local market [13]