2025年8月29日，第二十八届成都国际汽车展览会在中国西部国际博览城开幕。长城汽车旗下魏牌、欧拉、哈弗、坦克、长城炮、灵魂六大品牌 联合参展，其中坦克品牌备受瞩目的全新坦克500在展会上惊艳亮相，Hi4-T和Hi4-Z智享版车型凭借硬核实力成为全场焦点。 展会当天，坦克展台现场人流如织，现场气氛热烈，超高的人气和不断的互动热潮，印证了全新坦克500作为"现象级"产品的强大号召力。 上市即爆款，2小时大定突破12000台 8月27日，全新坦克500在都江堰正式上市发布，仅用2小时就实现大定突破12000台的佳绩。在竞争日益激烈的汽车市场中，全新坦克500用实力向人们 证明：价值永远比价格更重要。此次上市的全新坦克500目前共推出四个版本：Hi4-Z智享版37.5万元，Hi4-T智享版35.5万元，Hi4-T基础版33.5万元，3.0T造 境版35.5万元。 | 全新坦克500 Hi4 一智享版 经 全新坦克500 Hi4 金新垣点500 | | --- | | 37.5元元 35.5元元 建议零售价 建议零售价 建议零售价 | | 权益 权益 | | 价值 26000 元高速/城市NOA智慧领航辅助驾驶,车位 ...

" 「怼王」魏建军到场支持，智驾版车型能否扭转局面。 " 作者丨王瑞昊 编辑丨田哲 8月27日傍晚，都江堰碧水潺潺，群山环绕。长城汽车把坦克500上市发布会放在这里，别有深意。都江 堰两千余年来泽被一方，魏建军说，这与长城造车的理念如出一辙——"长期主义、合法合规、品质保 证。" 登台的魏建军没有刻意端着，而是像和老朋友聊心事般开口。他笑称自己是"怼王"，却又补了一句："其 实初衷很简单，就是想为中国汽车行业的发展多做点贡献。" 在这样一段带着温度的讲话之后，全场灯光聚焦，坦克500智驾版缓缓登场，正式宣布上市。 坦克500共推出两个版本，分别是坦克500 Hi4-Z智享版和坦克500 Hi4-T智享版。 坦克500 Hi4-Z智享版售价37.5万元，新车搭载长城汽车泛越野系统Hi4-Z，主要为城市通勤设计，搭载 了一块59.05kWh三元锂电池，WLTC纯电续航达 201km，综合续航达1096km。 坦克500 Hi4-T智享版售价35.5万元，新车搭载长城汽车强越野系统Hi4-T，此次Hi4-T升级到了第二 代，峰值功率提升至130kW，峰值扭矩提升至495Nm，此外动力电池也得到了升级，快充时间提升至 ...

8月27日，2025成都车展前夕，世界文化遗产都江堰畔迎来一场跨越千年的"对话"——长城汽车全 新坦克500上市发布会在此隆重举行。这不仅是首次在都江堰举办的汽车发布会，更是长城汽车以Hi4技 术为载体，向传承2300年的"中国智慧"致敬的标志性时刻。 作为定位全场景智能豪华越野SUV的旗舰车型，全新坦克500携Hi4-Z、Hi4-T及3.0T V6燃油三大动 力版本而来，售价33.5万元起。在此前的预售阶段，24小时订单即破11000辆的"爆款"表现，已然印证 市场对全新坦克500的高度认可。 坚持长期主义，以中国文化为产品铸魂 电池补能，恰似外江疏导多余洪水；三档DHT精准控"流"如宝瓶口，双电机稳定能量如飞沙堰，三者联 动实现能量"按需分配、零浪费"，完美复刻千年治水智慧。 在设计层面，全新坦克500以"中式新豪华"重构东方美学范式。前脸"举折中网"灵感源自中国古建 举折坡屋顶，四根镀铬饰条横贯左右，底部饰条延伸承托大灯如"飞檐"舒展；副仪表盘以古代宫殿"丹 陛石"为原型，拾级而上的设计传递"步步向上"的秩序感；新增的"敦煌绿"配色，更是从敦煌壁画珍贵 石绿矿物颜料中汲取灵感，经反复调试呈现出厚重深邃的 ...

齐鲁晚报·齐鲁壹点 陈颖 8月27日，坦克品牌"开启越野新时代"全新坦克500上市发布会在都江堰举行。这是首次在都江堰举办的汽车发布会， 也是长城Hi4、坦克品牌向传承千年"中国智慧"的崇高致敬。 全新坦克500定位全场景智能豪华越野SUV，推出Hi4-Z、Hi4-T及3.0T V6燃油三种动力版本，其中Hi4-Z智享版37.5万 元，Hi4-T智享版35.5万元，Hi4-T基础版33.5万元，3.0T造境版35.5万元，相比预售价格更具吸引力。 为回馈用户厚爱，坦克推出关怀政策，对于Hi4-Z智享版、Hi4-T智享版的购车用户，除了总价值41000元的高速/城市 NOA智慧领航辅助驾驶、车位到车位领航辅助、17.3英寸3K后排娱乐屏和智能冷暖双用冰箱，上市期订车还可尊享总 价值38000元的5重限时豪礼：包含3000元定金抵6000元购车尾款；价值3000元远红外夜视系统选装基金；价值5000元 科技包、价值8000元座椅按摩包免费送；为感谢坦克老用户，坦克老车主增换购享15000元补贴，非坦克用户增换购 至高7000元补贴；送一年价值4000元提供至高500万的辅助驾驶保障服务。 对于Hi4-T基础版和3 ...

Core Viewpoint - Great Wall is attempting to inject smart technology into its rugged off-road vehicles to seek new growth opportunities amid sales pressure [2][5] Group 1: Product Launch and Features - The newly launched Tank 500 Intelligent Edition is Great Wall's first rugged off-road model equipped with an intelligent driving system [2] - The Tank 500 Intelligent Edition comes in two versions, Hi4-T and Hi4-Z, with pre-sale prices of 360,000 yuan and 388,800 yuan, respectively, which is an increase of 25,000 yuan compared to non-intelligent driving versions [2] - The vehicle features the third-generation intelligent driving system Coffee Pilot Ultra, capable of "parking to parking" intelligent driving, and the third-generation smart cabin system Coffee OS3 [2] Group 2: Performance Upgrades - The electric motor power has been increased from 120 kW to 130 kW, with a significant torque increase to a declared 495 Nm, reaching up to 500 Nm in practice [2] - The upgrades aim to cater to urban users who may use the Tank 500 as an electric vehicle [2] Group 3: Market Strategy and Challenges - There is internal debate within Great Wall regarding the necessity of smart driving features in rugged off-road vehicles, but sales pressure has driven the decision to integrate these technologies [2][4] - The development of intelligent driving for off-road vehicles is more complex than for regular models, requiring a longer calibration period and significant cost investments [4] - Great Wall aims to expand the target audience from professional off-road enthusiasts to family consumers and light off-road lovers [4] Group 4: Sales Performance and Future Plans - Tank brand sales reached 135,000 units in the first seven months of the year, a decrease of 8.19% year-on-year, while Great Wall's total sales were 674,000 units, growing only 3.57% year-on-year, significantly lagging behind the industry growth rate of 12% [5] - Great Wall is also planning to develop non-body-on-frame MPVs to stimulate greater demand, indicating a strategic shift to find new growth avenues [5]

Investment Rating - The report maintains a "Recommended" investment rating for Great Wall Motors [1] Core Views - The launch of the new Tank 500 Smart Edition has seen strong pre-sale demand, with over 11,000 orders within 24 hours [4] - The Tank brand has established a strong foothold in the off-road vehicle segment, achieving a three-year resale value of 64.57% for the Tank 300, the highest among compact SUVs in China [7] - The introduction of the Hi4-Z architecture caters to urban driving needs while still offering off-road capabilities, expanding the customer base for the Tank brand [7] - The new Tank 500 features advanced intelligent driving systems, enhancing its appeal to a diverse customer demographic [7] Financial Summary - Projected revenue growth from 173.21 billion CNY in 2023 to 359.89 billion CNY by 2027, with a compound annual growth rate (CAGR) of 22.5% [6] - Net profit is expected to increase from 7.02 billion CNY in 2023 to 18.30 billion CNY by 2027, reflecting a significant recovery and growth trajectory [6] - The gross margin is projected to improve from 18.7% in 2023 to 21.0% by 2027, indicating enhanced operational efficiency [6] Profit Forecast and Investment Suggestions - The report adjusts net profit forecasts for 2025 to 2027 to 14.7 billion CNY, 15.9 billion CNY, and 18.3 billion CNY respectively, while maintaining the "Recommended" rating [14]

Core Viewpoint - The article discusses the significant shift in the hard-core off-road vehicle market in China, highlighting the rise of domestic brands like Tank and Equation Leopard, which have gained competitive advantages over traditional brands like Toyota due to their product offerings and pricing strategies [3][5]. Group 1: Market Dynamics - The hard-core off-road vehicle segment has seen a dramatic change, with traditional brands like Toyota seemingly disappearing from the market [3]. - Domestic brands have leveraged years of manufacturing experience and the advantages of electrification to enhance their competitiveness in both product quality and pricing [5]. Group 2: Product Features - The Tank 500 Smart Edition, recently launched with a starting price of 360,000, offers two different hybrid powertrains, standard laser radar, and luxurious interior features, leading to 11,000 orders within 24 hours of its pre-sale [8]. - The vehicle is equipped with two powertrain options: Hi4-T, which combines a 2.0T engine with a 9AT transmission and mechanical four-wheel drive, and Hi4-Z, which features a decoupled electric four-wheel drive system with a large battery for daily commuting [11][12]. Group 3: Design and Comfort - The Tank 500 features a spacious interior designed for off-road use, including a 220V power outlet and ample storage space, with a focus on comfort and practicality [20]. - The interior design emphasizes luxury, with high-quality materials used throughout, including stitched leather and a refined touch on various surfaces [26][27]. Group 4: Technology and Innovation - The vehicle incorporates advanced technology, such as the third-generation Coffee Pilot Ultra driver assistance system, which enhances driving experience in various conditions [39]. - The integration of a navigation system that includes off-road routes and community-shared experiences reflects the brand's commitment to enhancing user engagement and adventure [37].

Group 1 - The Tank brand under Great Wall Motors plans to enter the MPV market, aiming to capture a larger market share and stimulate demand with new product categories [1] - In the first seven months of this year, the Tank brand sold approximately 123,700 vehicles, a year-on-year decline of 8.19%, while the MPV market experienced a 25.3% growth with sales of 677,000 units [1] - The introduction of the new Tank 500 model, which includes popular features such as a refrigerator and smart TV, is part of the strategy to enhance sales and meet user demands [1][4] Group 2 - The Tank brand recognizes the importance of integrating advanced technology into their vehicles, as seen in the new Tank 500, which features the Coffee Pilot Ultra intelligent driving system [4][5] - The development of the Tank 500's intelligent driving capabilities involves higher costs and longer calibration periods compared to other models, indicating a significant investment in technology [5] - Market research shows that only 3% of off-road vehicle users are true enthusiasts, suggesting a broader market opportunity for the Tank 500 Hi4-Z intelligent version [5]

Core Viewpoint - The launch of the new Tank 500 Smart Edition by Great Wall Motors marks a significant step in the brand's commitment to intelligent luxury off-road vehicles, emphasizing smart driving experiences and innovative design inspired by Chinese classical architecture [1][1][1]. Group 1: Product Features - The Tank 500 is positioned as an "all-scenario intelligent luxury off-road SUV" with a focus on enhancing the intelligent driving experience [1]. - It features the third-generation intelligent driving assistance system, Coffee Pilot Ultra, which enables full-link intelligent driving from parking to driving [1][1]. - The design of the Tank 500 draws inspiration from traditional Chinese architecture, incorporating elements like dougong brackets and a new color called "Dunhuang Green" to reflect a "new Chinese luxury" [1][1]. Group 2: Market Positioning - Great Wall Motors aims to break the foreign brand monopoly in the Chinese off-road market, with increasing domestic consumer engagement in outdoor exploration [1][1]. - The company has invested over 20 billion yuan in developing the Tank platform, showcasing a commitment to long-term growth and innovation [1][1]. - The Tank brand has developed a 3.0T V6 engine and advanced transmission systems, challenging foreign brands in the high-end powertrain sector [1][1].

Core Insights - Great Wall Motors reported significant growth in Q2 2023, achieving record sales, revenue, and net profit figures [1] - The company aims for high-quality development through a comprehensive product matrix and global expansion strategy by 2025 [1][2] Sales and Financial Performance - In Q2 2023, Great Wall Motors sold 313,000 vehicles, a year-on-year increase of 10.07% and a quarter-on-quarter increase of 21.87% [1] - Revenue for the same period reached 52.348 billion yuan, reflecting a year-on-year growth of 7.78% and a quarter-on-quarter growth of 30.81% [1] - Net profit stood at 4.586 billion yuan, marking a year-on-year increase of 19.46% and a remarkable quarter-on-quarter increase of 161.91% [1] Strategic Initiatives - The company is focusing on a long-term strategy that includes a full-scenario and full-power product matrix, alongside advancements in intelligence and global expansion [1] - Great Wall Motors is implementing the ONE GWM brand strategy and an "ecological overseas" strategy to enhance market share [1] Technological Advancements - In the field of intelligence, Great Wall Motors has established an end-to-end intelligent driving model and a new AI data intelligence system, achieving industry-leading levels in core technology areas [2] - The new intelligent driving system, Coffee Pilot Ultra, and the Coffee OS 3 smart space system have received positive user feedback, with Coffee Pilot Plus enabling full-scenario NOA without high-precision maps [2] Global Expansion - Great Wall Motors has expanded its overseas sales channels to over 1,400, transitioning from "product export" to "ecological export" [2] - Recent engagements include a meeting between the company's chairman and the Brazilian president, discussing further development in Brazil, and receiving recognition in Australia and Chile for its products [2]