成为全球消费新宠 近年来，《黑神话：悟空》《哪吒2》等影视游戏周边和以LABUBU为代表的文创产品成为全球消费新 宠。 9月2日，广州海关所属海珠海关关员前往位于广州市海珠区的广东盈浩工艺制品有限公司调研。公司工 艺品展厅内，木料、金属、塑料、布艺和陶瓷等诸多材质的工艺品和节日礼品错落有致，种类繁多。 广东盈浩工艺制品有限公司主营节日装饰品、家居工艺品和创意装饰画三大类系列产品，产品远销全球 80多个国家和地区，已成为国内主要的文化创意家居用品出口商之一。近年来，为抢抓机遇拓展新海外 市场，该公司加大对设计研发和工艺改进的投入，加强中国节日文创产品的研发，同时推动多种贸易方 式和社交电商平台融合发展，研发生产了一大批富含中国创意的文化产品。 "每年的八九月是节日装饰品和工艺品的出口旺季。近期我们的藤制品尤其是红色系列深受欧洲和南美 地区消费者的青睐。藤作为天然材料，不仅环保耐用，也更符合消费者追求天然和手工制作的美学心 理，我们的设计团队专门调整了颜色的饱和度，以满足海外消费者的审美需求。"广东盈浩工艺制品有 限公司物流中心副总经理李新儿介绍，目前在海外热销的主要是秋季系列产品，新年装饰品也准备开始 预热。据 ...

Group 1 - The core viewpoint of the articles highlights the increasing importance of intellectual property protection by customs in response to the rise of counterfeit products in the gaming and cultural product sectors, particularly with the popularity of LABUBU [1][2] - In 2023, customs intercepted 1.83 million suspected infringing products, demonstrating a commitment to maintaining a fair international trade environment [1] - The customs authority has implemented several targeted actions, including "Dragon Action," "Blue Net Action," and "Clean Net Action," resulting in the seizure of nearly 400 million suspected infringing items across 260,000 batches [1] Group 2 - During the "14th Five-Year Plan" period, nearly 20,000 new rights holders have registered, and the number of intellectual property records has approached 100,000, indicating a growing reliance on customs protection for intellectual property [2] - Customs has enhanced its services through initiatives like "Customs Officials Deliver Policies" and the use of digital tools, allowing rights holders to handle registrations and applications conveniently from home [2] - The customs authority encourages businesses to utilize its online services for efficient intellectual property protection, emphasizing its commitment to providing high-quality services [2]

Core Insights - Guangzhou's inbound tourism is experiencing rapid growth, driven by policy benefits, cultural appeal, and service innovations, positioning the city as a premier destination for international visitors [1][8] Group 1: Inbound Tourism Growth - The implementation of the "240-hour transit visa exemption" policy has significantly boosted international transit tourism, with nearly 50 countries represented among visitors since its launch [2] - In Q1 2025, Guangzhou welcomed 1.187 million overnight international tourists, marking an 11.7% year-on-year increase, with foreign overnight visitors increasing by 31.0% [3] - The expansion of international flight routes from Baiyun Airport, including the addition of six new routes and two international airlines, has enhanced connectivity and facilitated inbound tourism [3] Group 2: Enhanced Visitor Experience - Guangzhou is improving the inbound tourism environment with convenient services such as electronic transportation codes and foreign currency exchange points, ensuring a smooth experience for international travelers [3] - The city is leveraging cultural events and celebrity endorsements to enhance the tourism experience, with international artists promoting local attractions through social media [4][6] - A diverse range of tourism products, including medical tourism and educational travel, is being developed to attract various international visitor segments [5][6] Group 3: Marketing and Promotion Strategies - Guangzhou has established 20 overseas tourism promotion centers across five continents to enhance global marketing efforts, focusing on key source markets [7] - The "International Tourism Influencers' Happy Journey in Flower City Guangzhou" event has become a signature initiative to attract inbound tourists, showcasing the city's cultural richness [7] - Positive word-of-mouth marketing is driving further growth in inbound tourism, with notable increases in visitors from countries like Argentina, which saw a 344.7% year-on-year growth [8]