8月25日，在北京举行的国新办新闻发布会上，中国海关总署副署长王军给出的一个数字引人注目：目前，海关共拦截涉嫌侵权的LABUBU产品183万 件。这个数字巨大到超出了人们对"玩偶"这一品类的直觉认知。对于许多人来说，这只是一个关于"假货"的案例；但如果从全球产业链和消费文化的脉络 来看，它折射出的其实是一个更深的困境。 消费符号的泛滥与品牌价值重塑 LABUBU的走红，本质上不是玩偶形象的胜利，而是一场文化符号的集体建构。它的价值并非凝固在树脂材质中，而是流动于全球年轻群体对身份认 同、情感联结和文化归属的渴求之中。当消费者愿意为一只699元的玩偶支付15000元的溢价时，他们购买的早已不是实体产品，而是进入某个文化社群的 通行证。 符号被赋值，稀缺被神化——这套精密的符号系统，才是潮玩经济的真正基石。 LABUBU系列玩偶图源网络 ESG的隐形战场：供应链透明度与绿色门槛 随着欧盟《企业可持续发展尽职调查指令》（CSDDD）的正式落地，出口制造商必须证明产品的全流程合规。从原材料溯源，到生产过程的碳足迹，每 一步都需要可验证的数据。 这如同悬在中国潮玩头上的达摩克利斯之剑。 当LABUBU第三代产品在全球引 ...

Group 1: Economic Transformation in Henan - Henan is evolving from a "grain warehouse" to an "economic province," leveraging its real economy and technological innovation to cultivate new productive forces [1][18] - The development of the cultural and tourism economy is enhancing Henan's economic landscape, with initiatives like the Hanfu industry chain in Luoyang and immersive experiences in Wuxia City [18][21][22] Group 2: Key Retail Players in Henan - "Three Elephants of Henan" refers to the retail giants: Pang Donglai, Mixue Ice City, and Pop Mart, which are setting new benchmarks in China's retail industry [3][4] - Pang Donglai has transformed supermarkets into "lifestyle utopias," emphasizing customer satisfaction with policies like "satisfaction guaranteed or your money back" and high employee welfare [5] - Mixue Ice City has rapidly expanded to over 20,000 stores globally, focusing on affordability and a strong supply chain, with a goal of reaching 46,479 stores by the end of 2024 [7][8] - Pop Mart, founded by a Henan native, targets the Z generation with emotionally resonant products, achieving a revenue of 13.04 billion yuan in 2024, a 106.9% year-on-year increase [8] Group 3: Entrepreneurial Spirit in Henan - Entrepreneurs in Henan often come from humble beginnings, reflecting a unique commercial ecosystem that thrives on low-barrier industries and meticulous market exploration [10][12] - The entrepreneurial journey of Henan's business leaders showcases a commitment to excellence in small-scale operations, with a focus on essential consumer goods [13][24] Group 4: Cultural and Tourism Integration - Henan's cultural tourism is becoming a new highlight, with initiatives that blend traditional culture with modern experiences, driving economic growth [17][22] - Programs like "Chinese Festivals" by Henan TV have gained significant online traction, achieving over 2 billion views and facilitating cultural export [20]