smart #5 EHD超级电混
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smart #5插混版上市,能否挽回3位数的月销量?
Guan Cha Zhe Wang· 2025-11-04 05:46
Core Viewpoint - The article emphasizes that smart's ability to redefine its product positioning in a competitive market is more crucial than technological upgrades [1]. Group 1: Product Launch and Specifications - The smart 5 EHD, the brand's first plug-in hybrid SUV, has been launched with a price range of 189,900 to 239,900 yuan, with a promotional starting price of 169,900 yuan after discounts [1]. - The 5 EHD is positioned as a mid-size SUV and features the Geely Group's Raytheon hybrid technology, offering two battery pack options: a 20 kWh lithium iron phosphate battery with a pure electric range of 120 km and a comprehensive range of 1,483 km, and a 41.46 kWh battery with a pure electric range of 252 km and a comprehensive range of 1,615 km [3][5]. - The vehicle is equipped with a 1.5T four-cylinder hybrid engine, achieving a fuel consumption of 4.4L per 100 km under CLTC conditions [5]. Group 2: Market Position and Challenges - Smart has faced declining sales since 2025, with the 1 model maintaining monthly sales around 2,000 units, while the 3 and 5 models have only achieved sales in the hundreds, with 404 and 204 units sold in September, respectively [8]. - The 5 model competes against strong rivals in the Chinese market, including Tesla Model Y, Li Auto L6, and BYD models, which presents significant challenges for market penetration [8]. - The introduction of the plug-in hybrid version aims to attract consumers by alleviating "range anxiety" and enhancing cost-effectiveness with a lower price point [8]. Group 3: Brand Strategy and Future Outlook - Smart's brand transformation began after Geely acquired a 50% stake in 2019, shifting from a focus on compact city cars to a broader range of vehicles [7]. - Despite the shift, smart faces a dilemma of unclear positioning, as it struggles to balance its identity as a design-oriented brand with the need to appeal to a wider audience [9]. - The future success of the smart 5 EHD will depend on the brand's ability to find a new balance between individuality and mass appeal, avoiding a price war while maintaining brand value [9].
氪星晚报|消息称英伟达将与三星等韩国公司签署AI芯片供应协议;腾讯“碳寻计划”二期全球50强名单发布;习近平将同美国总统特朗普举行会晤
3 6 Ke· 2025-10-29 12:27
Group 1: Olympic Merchandise - The International Olympic Committee (IOC) has launched the Olympic Rings jewelry series in collaboration with Alibaba, exclusively available on Tmall in China [1] Group 2: AI Chip Supply Agreements - NVIDIA is set to sign supply agreements for AI chips with major South Korean companies including Samsung and SK Group, with an announcement expected during the APEC CEO Summit [2] Group 3: Automotive Industry Developments - BMW has joined the "Open Source Innovation Development Promotion Center," becoming the first foreign car manufacturer member, aimed at promoting independent innovation in automotive software technology in China [2] - Geely's new energy vehicle, the Geely International EX5, has been launched in the UK, contributing to a total sales volume of 2.17 million units in the first nine months of the year, a 46% year-on-year increase [6] - BYD showcased its K-EV model at the 2025 Tokyo Mobility Show, introducing a dual strategy of pure electric and hybrid vehicles in the Japanese market [7] - Smart brand has launched its first plug-in hybrid SUV, the 5 EHD, with a starting price of 169,900 yuan [8] Group 4: Technology and Efficiency Improvements - CP AXTRA has partnered with Alibaba's Cainiao to enhance smart retail technology in Southeast Asia, achieving a 140% increase in picking and packaging efficiency through a jointly developed system [4] Group 5: Funding and Investment - "Baihe New Energy" has completed a multi-million angel round financing to enhance its R&D and market expansion efforts [9] Group 6: Policy and Economic Initiatives - The State Administration of Foreign Exchange has introduced nine policy measures to facilitate cross-border trade and support foreign trade development [10] - The Ministry of Commerce and other departments have issued a plan to encourage new service consumption scenarios in areas such as animation, gaming, and esports [11][12]
发布首款插混车型,smart以高性价比加入“混战”
Xin Lang Cai Jing· 2025-10-29 09:44
发布会现场,演员李乃文以首位车主身份分享选车标准,强调新车对全场景出行的覆盖能力。smart品牌全球公司CMO张明 霞则化身"心声翻译官",透露新车回应了年轻用户对自由、家庭用户对责任与浪漫的双重需求。 smart品牌全球公司CEO佟湘北则在发布会上强调,梅赛德斯-奔驰与吉利在研发中"投入不设上限",核心部件均选用行业顶 尖配置,"买豪华混动SUV,选#5 EHD超级电混就对了"。 其中,smart #5 EHD超级电混基于吉利最新一代雷神电混2.0技术打造,CLTC综合续航达1615公里,亏电油耗为 4.4L/100km。其发动机热效率达47.26%,为当前行业量产最高水平,配合三挡DHT无感换挡技术,强调"稳、顺、静、省、 远"五大优势。 同时,新车延续梅赛德斯-奔驰全球设计语言,提供5种外观颜色与2种内饰风格。车内搭载沉浸式AMD 5屏智能座舱及零重 力座椅,配合20扬声器森海塞尔音响与256色氛围灯,主打"紧凑于外、宽适于内"的空间理念,得房率达85%,后备厢容积 可在625L至1525L间灵活调整。 10月28日,smart品牌宣布首款插电混动SUV——#5 EHD超级电混上市,限时到手价16.99 ...
全新smart精灵5号EHD超级混动车型预售品鉴会举行
Qi Lu Wan Bao· 2025-10-02 02:53
齐鲁晚报·齐鲁壹点记者 戚淑军 9月27日,smart济南,在济南卧虎山景区露营地成功举办了一场别开生面的smart#5EHD超级电混品鉴会。此次活动吸引了众多smart车友和TREK自由骑行车 友参与,共同感受smart#5EHD超级电混的独特魅力。首批展车已在山东7大城市陆续到店,将于9月28日正式开启预售。 op 1 17 0 D.M. 1, 2017 Pat Person 1 行业领先超级电混技术,全场景扩宽出行半径 活动当日上午8:00,TREK自由骑行车友们从smart济南经十东路店活力出发,开启了38公里的骑行之旅,最终顺利抵达济南卧虎山景区露营地。而早已等候 在此的smart"密友"们,以热情的握手和合影留念,表达对骑行者的欢迎。大家完成现场签到领取抽签码,直至活动开场,smart领导石总亲临现场,为活动 致开场辞,表达了对到场嘉宾的热烈欢迎和对smart品牌发展的展望。随后,smart领导林总也针对本次活动发表致辞,分享了smart#5EHD超级电混的研发理 念和市场前景。 在产品讲解环节,smart销冠吴女士详细介绍了全新#5EHD车型的产品亮点。她提到,该车由中欧团队深度协作打造,承袭最 ...