Xin Jing Bao
Search documents
年轻人告别“囤货”,厨房小白“整顿”春节餐桌
Xin Jing Bao· 2026-02-12 07:31
Core Insights - The younger generation is reshaping the Chinese New Year consumption market by favoring convenience and rational spending over traditional bulk purchasing and extensive cooking [1][2][8] - Fresh food retail platforms are adapting to these changes by offering instant delivery services and innovative meal options that cater to the preferences of young consumers [1][4][8] Group 1: Consumer Behavior Changes - Young consumers are moving away from bulk buying and instead opting for on-demand purchasing through fresh food platforms, which allows for fresher ingredients and reduced waste [2][8] - The trend of "not stocking up" is becoming a new consensus among consumers, particularly among the younger demographic who prioritize convenience and efficiency [8] Group 2: Retail Strategies - Fresh food platforms like Dingdong Maicai and Hema are enhancing their delivery capabilities and product offerings to meet the demands of young consumers during the festive season [3][4][8] - Dingdong Maicai plans to maintain its "no closure during the Spring Festival" policy, ensuring delivery services are available even during peak shopping times [2][3] Group 3: Product Offerings - Retailers are focusing on easy-to-cook, high-quality dishes that require minimal preparation, appealing to young consumers who seek both convenience and a sense of tradition during the New Year [5][6][7] - Hema has collaborated with celebrity chefs to create popular meal kits that reflect regional flavors and are easy to replicate at home, resulting in a significant increase in sales [7] Group 4: Industry Trends - The fresh food retail industry is moving towards a more refined, scenario-based, and quality-focused approach, shifting from merely selling products to providing comprehensive solutions for various dining occasions [8] - The instant retail market in China is projected to reach a scale of 1 trillion yuan by 2026, indicating significant growth potential driven by changing consumer behaviors [8]
从吃什么到怎么吃,体验与场景重构团圆味儿
Xin Jing Bao· 2026-02-12 07:26
当春节聚餐的核心价值超越了味觉本身,文化沉浸、空间美学、仪式感体验成为消费者选择年夜饭的首 要考量。最近,"在红楼梦中吃贾府盛宴"成为社交平台上网友关注的焦点。这是老牌京味餐饮旺顺阁新 近推出的旺顺阁·京华宴《镜花水月红楼梦》沉浸式餐秀,主打古典文学IP,以《红楼梦》经典桥段为 叙事脉络,将珍珠八宝烩茄鲞、沁芳彩缀大元宵等"梦中"美食复刻呈现在消费者面前。除了可以边看边 吃,消费者还可以换装,化身红楼人物,在"元春省亲""宝黛共读"的剧情中,体验"入席即入戏"。 旺顺阁品牌相关负责人表示,试营业期间,京华宴每天的客流可以达到50人次左右。随着京华宴在网络 上的传播,目前已经接到了大约30单的春节年夜饭订单。"预订年夜饭的客人以20岁至45岁的中青年群 体为主,他们觉得在这里以全新的形式吃一顿年夜饭,文化氛围浓、仪式感强,既能感受传统年味儿, 又能通过沉浸式体验留下独特节日记忆。"一位在京华宴咨询预订的消费者表示,这种"美食+剧情+场 景+互动"的模式,打破了传统年夜饭"吃饭+聊天"的单一形态。"能感受国潮文化、团圆情感,这种体验 感对于追求新鲜、期待不同的年轻消费者来说,有很大吸引力。" 年味儿渐浓,年夜饭与 ...
马年主题糕点热销,“健康+国潮”成创新方向
Xin Jing Bao· 2026-02-12 07:26
春节临近,马年主题糕点成年货市场爆款。新京报消费研究院近日调研发现,北京稻香村零号店"骏马 踏福"生肖饼近期日销约4000块,盒马"马上来钱"轻甜马卡龙销售环比增长40%,苏州稻香村马年糕点 礼盒海外市场增长15%……一连串数据背后,可以看到"健康+国潮"已成为支撑新春糕点礼盒热卖的两 大创新方向。 马年主题糕点热销 临近春节,北京稻香村零号店门前再现排队打"点心匣子"景象,有顾客足足等待20分钟才拿到"入场 券"。店门外,快递员忙着给游客打包寄往外地的糕点,来自辽宁的刘女士一口气寄出4个礼盒,期待在 春节期间与家人一起享用这份北京特色年礼。 北京稻香村零号店门店经理李艳柳告诉新京报记者,自2月7日起,其门店糕点正式进入年节热销阶段, 销量周环比增长1倍以上,"骏马踏福"系列马年生肖饼日销量在4000块左右,成为店里最受欢迎的爆品 之一,经典"九宫格"礼盒日销量也达到1200盒左右。 "顾客自用、送礼需求都比较多,预计2月12日前后迎来销售峰值。"李艳柳说,2月7日当天,北京稻香 村零号店门前实时排队人数超过200人。截至下午4时,不算"全国配"和"小时达"业务,门店小程序订单 已排到139号。 另据苏州稻香 ...
米面粮油购买更理性,“有机”产品获认可
Xin Jing Bao· 2026-02-12 07:26
Core Insights - The article highlights a shift in consumer behavior towards more rational and needs-based purchasing in the grain and oil market during the pre-Spring Festival period, with a notable increase in the popularity of high-quality and health-oriented products [1][2][4]. Group 1: Consumer Behavior - Families are increasingly adopting a "needs-based" purchasing approach rather than stockpiling goods, as evidenced by a twofold increase in rice sales in the month leading up to the festival [2]. - Online sales data from JD.com indicates significant growth in rice and oil products, with small rice sales increasing by 247% and soybean oil by 149% since the start of the New Year festival [2]. - Consumers are seen carefully selecting products, with a focus on quality rather than quantity, as shopping convenience has reduced the need for bulk purchases [2][4]. Group 2: Product Trends - There is a rising demand for regional specialty grain products, such as Wuchang rice and other local brands, which are prominently displayed in supermarkets [2]. - Dry goods, particularly mushrooms and other fungi, are experiencing a peak in sales, with various types being marketed as essential for festive cooking [3][4]. - Gift boxes featuring healthy products like olive oil and organic grains are becoming popular, reflecting a trend towards health-conscious gifting [3][4]. Group 3: Quality and Certification - Consumers are increasingly prioritizing products with "organic certification" and clear origin labeling, indicating a shift towards quality over mere quantity [4][5]. - Products that combine organic certification with traceability are gaining a competitive edge in the market, as seen in the prominent placement of organic rice and specialty grains in stores [5]. - The trend towards health-oriented products is also evident in the popularity of oils with zero trans fats, which are attracting consumer attention [5].
家用按摩仪跻身年货新宠,功能融合成新趋势
Xin Jing Bao· 2026-02-12 07:18
春节送礼送健康成为越来越多人的共识,家用按摩仪凭借适用人群广泛、轻便灵活等特点,跻身年货新 宠。随着全民健康意识的提升,也带火了部分监测类、传统养生类产品。 新京报消费研究院调研发现,选购家用按摩仪,线上平台选择较多,包括护膝仪、腰部按摩器、肩颈按 摩器、按摩枕、按摩椅、按摩垫等多个产品种类。有数据显示,家用按摩仪、筋膜仪的库存单位 (SKU)数量较上年同期增长80%。而线下仅部分超市或卖场有售,或需通过商超的APP选择线上购 买。功能方面,融按、压、揉、捶等多种功能于一体,成为家用按摩仪的新趋势。 取代地方特产的年货新宠 线上渠道选择更多 "要不今年我送按摩仪吧。"春节临近,在一个仅有三个人的微信群里,张洋(化名)发了一条这样的语 音。 张洋和她曾是同学的两个好朋友,分别居住在北京、上海、深圳三个城市。除了分享生活,三人相互之 间还会不定时送一些小礼物,多是地方特产。以往,张洋选择的礼物多是北京烤鸭、稻香村点心。去 年,张洋收到表妹送的一款颈椎按摩仪,对于长期伏案工作的张洋来说,这款产品使用起来颇为方便, 佩戴在颈部,选择相应的按摩强度,即可享受到片刻的放松,"这比去外面的按摩店来得更快捷"。张洋 在电商平 ...
药食同源年货热卖,传统滋补转型科学养生
Xin Jing Bao· 2026-02-12 07:18
春节临近,年货市场迎来新一轮消费升级。新京报消费研究院近期调研多家商超、老字号门店及线上购 物平台发现,2026年药食同源类滋补品凭借健康属性与品类创新,取代传统烟、酒、糕点等"面子礼", 成为不少消费者春节年礼的新选择。 "药食同源"产品成货架热门 1月28日至2月2日,新京报记者先后走访北京的永辉超市(601933)、创辉优鲜超市、fudi+精选超市等 大型商超发现,年货礼品专区中,药食同源类滋补品礼盒的摆台面积占比接近三分之一,与传统坚果礼 盒、酒水饮料形成年货礼品三大主力板块。 除人参、铁皮石斛、冬虫夏草等传统滋补干货礼盒外,一批创新型药食同源产品成为货架热门。药食同 源固体饮料、中式养生茶礼盒、新中式药食同源罐头礼盒、养生膏方等便携化、即食化产品,打破了传 统滋补品炖煮烦琐、食用场景受限的局限。其中,独立小包装的固体饮料、袋泡茶礼盒因冲泡便捷、便 于携带,深受年轻消费者与职场人群青睐;新中式罐头礼盒将山药、茯苓、芡实等药食同源食材与水 果、谷物搭配,兼顾口感与养生功效,成为家庭自用与礼赠的双重选择。 "现在送礼都讲究送健康,以前走亲戚带点心匣子,现在老人也讲究养生,很多人都不吃点心了,太甜 了。其实 ...
这么近、那么美”升级,河北将推动主要旅游节点“轨道直达
Xin Jing Bao· 2026-02-12 07:00
河北省副省长金晖表示,《规划》提出建设美丽宜居京津冀、美丽中国先行区,河北将立足内环京津的 区位优势、生态禀赋、文化底蕴,以交通一体化为纽带,打造世界级旅游目的地和京津游客周末休闲首 选目的地。 河北将积极推动主要旅游节点"轨道直达"或高效中转衔接,让跨区域出行更省时、更省心。强化机场、 铁路枢纽与旅游景区的接驳集散能力,打通公路网瓶颈路段,推动高速公路服务区品质提升,优化自驾 游精品线路布局。 同时,河北将继续推进生态保护和文旅融合,持续强化燕山—太行山生态屏障功能,深化潮白河、永定 河、滦河等流域协同保护治理。高标准推进长城、大运河国家文化公园建设,加强避暑山庄等文化遗产 系统性保护,深入挖掘西柏坡等红色文化内涵,塑造燕赵特色魅力空间。 新京报讯(记者姜慧梓)"这么近,那么美,周末到河北"将迎来升级版。随着首都都市圈规划全面推进实 施,河北省将推动主要旅游节点"轨道直达"或高效中转衔接,打造京津游客周末休闲首选目的地。 今年初,《现代化首都都市圈空间协同规划(2023-2035年)》正式批复。2月12日,国新办举行新闻发布 会,介绍《规划》有关情况。 ...
王利民任中国电子科技集团董事、党组副书记
Xin Jing Bao· 2026-02-12 06:51
王利民曾任:中国联通哈尔滨市分公司副总经理、党委委员,中国联通黑龙江省分公司销售部、市场营 销部总经理,中国联通黑龙江省分公司副总经理、党委委员,中国联通贵州省分公司总经理、党委书 记,中国联通集团公司党组组织部(人力资源部)部长(总经理),中国联合网络通信集团有限公司副总经 理、党组成员等职。 据介绍,中国电子科技集团有限公司是中央直接管理的国有重要骨干企业,是我国军工电子主力军、网 信事业国家队、国家战略科技力量。中国电科拥有电子信息领域相对完备的科技创新体系,在电子装 备、网信体系、产业基础、网络安全等领域占据技术主导地位,肩负着支撑科技自立自强、推进国防现 代化、加快数字经济发展、服务社会民生的重要职责。 据人民邮电报2月11日消息,王利民任中国电子科技集团有限公司董事、党组副书记。 公开信息显示,王利民,1974年4月生,研究生,管理学硕士,中共党员。 2002年3月,经国务院批准,在原信息产业部直属46家电子类科研院所及26户企业基础上组建中国电子 科技集团公司,2017年12月,完成公司制改制,更名为中国电子科技集团有限公司。2021年6月,经国 务院批准,中国普天信息产业集团有限公司整体并入中 ...
联想集团去年第三季度营收1575亿元,净利润同比增长36%
Xin Jing Bao· 2026-02-12 06:37
Core Viewpoint - Lenovo Group reported record revenue and profit growth for the third quarter of the fiscal year 2025/26, driven by strong performance across its three main business segments and significant growth in AI-related revenue [1] Group Performance - Total revenue reached 157.5 billion RMB, marking an over 18% year-on-year increase [1] - Adjusted net profit grew by 36% compared to the previous year [1] Business Segment Growth - Intelligent Devices Group (IDG) revenue exceeded 110 billion RMB, with a year-on-year growth of 14.3% [1] - Infrastructure Solutions Group (ISG) revenue reached 36.7 billion RMB, showing a growth of over 31% year-on-year [1] - Solutions and Services Group (SSG) revenue increased by 18% year-on-year [1] AI Revenue Impact - AI-related revenue surged by 72% year-on-year, contributing to 32% of total revenue [1] Future Outlook - The CEO emphasized the commitment to leveraging AI to enhance growth and profitability, aiming to provide sustainable returns to shareholders [1]
昌平草莓节来了,“北京草莓之星”出炉
Xin Jing Bao· 2026-02-12 05:33
Core Insights - The twelfth "Beijing Strawberry Star" selection and the seventh Changping Strawberry Festival were launched on February 10, showcasing the high-quality development of urban agriculture in Beijing and promoting rural revitalization [1][2] - A record number of 162 production entities from the Beijing-Tianjin-Hebei region participated with 282 strawberry samples, highlighting the competitive landscape and innovation in the strawberry industry [1] - The evaluation process utilized a digital anonymous "blind review" mechanism, resulting in the awarding of various prizes, including 10 "Five-Star Awards," 20 "Four-Star Awards," and 50 "Three-Star Awards" [1] Industry Developments - New technologies and varieties were introduced, including vertical cultivation systems and green pest control methods, contributing to the innovation within the strawberry industry [2] - The establishment of a comprehensive industry chain development system was emphasized, focusing on collaboration from breeding to sales, ensuring product safety and quality for consumers [2] - The launch of the "Weekend Changping" app provides an electronic map for strawberry farms, enhancing accessibility for consumers and facilitating sales [2] Economic Impact - The seventh Changping Strawberry Festival is expected to drive strawberry sales exceeding 10 million yuan and stimulate over 40 million yuan in surrounding comprehensive consumption [2] - Collaborative agreements between producers and buyers were established during the event, effectively addressing the "last mile" in production and sales connections [2] Future Outlook - Changping District aims to leverage this event to deepen research cooperation, cultivate proprietary varieties, and enhance smart agricultural technologies, fostering a high-quality development community for the strawberry industry in the Beijing-Tianjin-Hebei region [2]