Nan Fang Nong Cun Bao

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南农晨读丨 “香”约新兴
Nan Fang Nong Cun Bao· 2025-07-05 05:00
Group 1 - The 2025 China Farmers' Harvest Festival is scheduled for September 23, with the theme "Celebrating Agricultural Harvest, Enjoying a Better Life," aimed at implementing key directives from the central government [3] - The domestic purchase price of tilapia has fallen below 4 yuan per kilogram, indicating a new round of market fluctuations influenced by international trade conflicts [5] - China's annual tilapia production is between 1.7 to 1.8 million tons, accounting for 30% of global output, maintaining a dominant position in the global tilapia industry due to its comprehensive production system [6] Group 2 - The Guangdong Provincial Rural Work Leading Group Office and the Provincial Propaganda Department have issued a plan to leverage media in building a diversified agricultural product market system from 2025 to 2027 [14] - The Guangdong Rural Revitalization Foundation is actively participating in the 2025 "6·30" Rural Revitalization event, focusing on consolidating poverty alleviation achievements and promoting comprehensive rural revitalization [16]
图集|新兴香荔音乐嘉年华:数千名市民共赏视听盛宴!
Nan Fang Nong Cun Bao· 2025-07-05 05:00
Core Viewpoint - The 2025 Xinxing Xiangli Music Carnival was held in Xinxing County, Yunfu City, showcasing the cultural charm of the region through various performances centered around the local specialty, Xiangli (fragrant lychee) [2][4]. Group 1: Event Overview - The music carnival took place on the evening of July 4, 2025, at the cultural square in Xinxing County, attracting thousands of citizens [2][4]. - The event featured a variety of performances including choral singing, solo acts, dances, and theatrical presentations that narrate the story of Xiangli [3][6]. Group 2: Performance Highlights - The opening performance included the classic Cantonese song "Lychee Ode," which received enthusiastic applause for its emotional delivery [6][7]. - A children's dance titled "Little Lotus Leaf" captivated the audience with its playful choreography [10]. - The female solo "New State Zen Rhythm" provided a serene contrast to the lively atmosphere of the summer night [13]. - The classic Cantonese song "Flower Field Mistake" showcased the exquisite singing skills of two Cantonese opera masters, reenacting a romantic story [15][16]. - A situational dance "The Big Red Wedding Sedan" depicted the joyous traditional wedding customs of Lingnan [18][19]. - The dance "Thick Makeup and Light Makeup Are Both Suitable" illustrated the unique charm of Eastern aesthetics through graceful movements [22]. - A duet "Mountain People Sing Mountain Songs" energized the crowd with its powerful vocal performance [24][26]. - The vibrant solo "All the Way Blossoms" ignited enthusiasm among the audience, illuminated by the flickering lights of mobile phones [28]. - A comedic skit "The Appointed Xiangli" told a whimsical story of a Ming Dynasty emperor transported to modern Xinxing, enchanted by the taste of Xiangli [30][31]. - The dance "Blue and White Porcelain" elegantly conveyed the timeless beauty of Chinese blue and white ceramics [33]. - The dance "Joy of Harvest" celebrated the bountiful harvest with dynamic and spirited performances [36]. Group 3: Audience Engagement - The event was characterized by a full venue, with cheers and applause resonating throughout the square, creating a lively and festive atmosphere [40].
我在广州东部中心当东“稻”主 ——增城东“稻”主培育计划启动
Nan Fang Nong Cun Bao· 2025-07-05 05:00
Core Viewpoint - The launch of the Dong "Dao" Master Cultivation Plan in Zengcheng aims to promote specialty agriculture and support rural revitalization, coinciding with the preparations for the 15th National Games [2][28]. Group 1: Cultivation Plan Details - The Dong "Dao" Master Cultivation Plan was officially released by the Zengcheng Rice Industry Alliance under the guidance of the Zengcheng Agricultural and Rural Bureau [3][10]. - The plan is centered around the "1616" system, which includes one champion variety, six planting entities, one ordering procedure, and six unified standards [4][7]. - The champion variety selected is "Zengke New Selection Rice No. 1," known for its excellent taste and awarded multiple honors [9]. Group 2: Planting Entities and Standards - Six main planting entities involved in the plan include various agricultural companies and family farms, ensuring quality rice production and market stability [10][12]. - The plan implements a unified approach to agricultural inputs, seedling cultivation, technical training, production standards, contract orders, and sales distribution, ensuring quality control throughout the process [16]. Group 3: Consumer Engagement and Experience - The plan introduces a digital platform called "Rice Field Time" for consumers to participate in rice cultivation through online subscriptions, enhancing consumer engagement [13][15]. - Participants can enjoy various agricultural experiences, including planting ceremonies and tasting events, fostering a deeper connection with the rice culture [19][21]. Group 4: Economic and Cultural Impact - The Dong "Dao" Master Cultivation Plan is expected to drive the integration of agriculture, culture, and tourism, contributing to the economic vitality of the Zengcheng rice industry [22][24]. - The initiative aims to enhance the market competitiveness and brand influence of Zengcheng's geographical indication product, Zengcheng Rice, while providing a unique agricultural showcase for the National Games [30][31].
霍尔果斯“粤”色浓!广东食品组团北上伊犁推介
Nan Fang Nong Cun Bao· 2025-07-04 13:36
Core Viewpoint - The event "Xinjiang Products Going South, Guangdong Products Going North" highlights the collaboration between Guangdong and Xinjiang, showcasing Guangdong's agricultural products in Xinjiang, particularly at the 2025 Central Asia (Horgos) Commodity Trade Expo [2][50]. Group 1: Event Overview - The 2025 Central Asia (Horgos) Commodity Trade Expo commenced on July 4, featuring a vibrant exchange of products between regions [2]. - The event included a special promotion for Guangdong food products in Xinjiang, emphasizing the cultural and culinary exchange [3][4]. Group 2: Participating Companies and Products - Four companies from Qingyuan participated, showcasing five key agricultural products: Qingyuan chicken, Yingde black tea, Xiniu bamboo shoots, Qingyuan fragrant rice, and Lianzhou vegetable heart [6][8]. - The companies aim to establish Qingyuan as a quality agricultural product supply base in the Guangdong-Hong Kong-Macao Greater Bay Area [9]. Group 3: Innovative Preservation Techniques - Guangzhou Conghua Hualong Fruit and Vegetable Preservation Co., Ltd. introduced "frozen dormancy" technology for lychees, extending shelf life up to one year while maintaining flavor and color [16][17]. - The company has improved its cold chain preservation technology, allowing lychees to be exported to markets in the U.S., Canada, and Southeast Asia, with annual sales exceeding 6,000 tons [21][22]. Group 4: Traditional Food Products - Guangdong Shanzhengwei Food Co., Ltd. highlighted its traditional salt-baked products, which are a staple of Lingnan cuisine, including salt-baked chicken and quail [24][25]. - The company emphasizes the cultural significance and traditional preparation methods of its products, appealing to both local and international markets [28][30]. Group 5: Agricultural Innovations - Jiangmen Qihua Biological Technology Co., Ltd. focuses on the production of aged tangerine peel, utilizing controlled storage conditions to enhance flavor [32][35]. - The company collaborates with research institutions to develop new products like tangerine peel tea, revitalizing traditional ingredients for modern consumers [37]. Group 6: Market Expansion Efforts - Guangdong Fusanxiang Food Co., Ltd. is expanding its market reach, exporting rice and flour products to regions including Hong Kong and Southeast Asia [42][44]. - The company maintains a commitment to traditional production methods while enhancing its export capabilities through comprehensive qualifications [39][40]. Group 7: Trade Successes - Recent exhibitions have seen significant demand for Guangdong products, with lychees selling out within two hours at the 2025 Expo [45]. - The collaboration has led to the signing of key procurement projects in Xinjiang, totaling 80 million yuan, indicating strong market interest [47].
粤品北上首秀新疆霍尔果斯!岭南味道香飘“一带一路”
Nan Fang Nong Cun Bao· 2025-07-04 13:36
Core Viewpoint - The event "Yuan Products Southbound, Cantonese Products Northbound" marks the first entry of Guangdong food products into the Horgos region, enhancing trade cooperation between Guangdong and Xinjiang, and promoting Guangdong's food products in the "Belt and Road" market [15][18][38]. Group 1: Event Overview - The Central Asia Commodity Trade Expo was held at the Horgos International Exhibition Center, showcasing Guangdong food products [3][10]. - The event is part of the "Yuan Products Southbound, Cantonese Products Northbound" initiative, which aims to strengthen trade exchanges between the two regions [15][18]. - Horgos serves as a crucial gateway for trade cooperation between China and Central Asian countries [16][35]. Group 2: Product Promotion - Guangdong food products, including lychees and Hakka salt-baked chicken, received positive responses from Central Asian buyers [21][22][23]. - The market potential for fruit imports in Kazakhstan is significant, with an expected import volume of 120 million in 2024, where China holds a 35% market share [26]. - The establishment of a green channel for cross-border agricultural products between China and Kazakhstan has reduced tariffs to 5%-8%, providing favorable conditions for trade [26]. Group 3: Economic Impact - The event has generated substantial interest among Kazakhstani businesses, facilitating new partnerships and enhancing trade relations between China and Kazakhstan [30][32]. - The "Yuan Products Southbound, Cantonese Products Northbound" initiative has created a new economic dynamic, promoting cooperation and resource sharing between Guangdong and Xinjiang [75][84]. - The event is expected to boost the brand influence of Guangdong food products in Central Asia, leveraging Xinjiang's geographical advantages [56][57]. Group 4: Future Prospects - The ongoing activities under the initiative are set to continue, with online platforms and live broadcasts planned to further promote products [86][88]. - The collaboration between Guangdong and Xinjiang is anticipated to yield more opportunities for agricultural trade and economic development in the region [84][88].
科技赋能“百千万工程”,政校企聚力共建国家级农高区
Nan Fang Nong Cun Bao· 2025-07-04 13:36
Core Viewpoint - The article discusses the collaboration between government, universities, and enterprises to empower rural revitalization through technology, focusing on the establishment of a national agricultural high-tech zone in the Lighthouse Basin of Heyuan, Guangdong Province [1][4][10]. Group 1: Collaboration and Strategy - The South China Agricultural University (SCAU) and Heyuan City are deepening their strategic cooperation to enhance agricultural innovation and development [7][12]. - The meeting emphasized the importance of the rural technology commissioner system as a key driver for high-quality agricultural development in Guangdong [9][10]. - A new cooperation agreement was signed on May 28, aiming to create a one-stop innovation support model combining technology commissioners, enterprises, and farmers [13][14]. Group 2: Technological Empowerment - The Lighthouse Basin Agricultural High-tech Zone is focusing on developing green and low-carbon agriculture through a "1+N" industrial cluster model, which includes crops like silk seedlings and oil tea [23][24]. - A three-tier service system has been established, deploying 160 provincial technology commissioners and achieving the transformation of 72 technological results [28][29]. - The "Zijin Tea" brand has surpassed a value of 1 billion yuan, showcasing the effectiveness of technology empowerment in agriculture [29]. Group 3: Innovation Ecosystem - A meeting was held to connect alumni enterprises with the agricultural high-tech zone, aiming to integrate resources and foster collaboration in various agricultural sectors [33][34]. - The strategy proposed by SCAU includes focusing on industrial upgrades, platform empowerment, and talent development to support the construction of the agricultural high-tech zone [37][40]. - This approach aims to promote coordinated urban-rural development and contribute to the modernization of agriculture in China [41].
"霸屏"广佛地铁!预制菜“第一会”重磅来袭
Nan Fang Nong Cun Bao· 2025-07-04 13:36
Core Viewpoint - The third China International (Foshan) Prepared Dishes Industry Conference is set to take place from July 18 to 20, showcasing the growth and trends in the prepared dishes sector, with significant promotional efforts in the Guangzhou and Foshan metro systems [5][26]. Group 1 - The event attracted approximately 110,000 visitors last year, with online clicks exceeding 100 million and transaction agreements surpassing 1.6 billion yuan [2]. - The conference will focus on cutting-edge food technologies, international market expansion, and industry upgrades, featuring the release of a blue paper on the prepared dishes industry and a ranking of the top 100 companies [27][28]. - The event will also include the 2025 Guangdong (Foshan) Prepared Dishes Industry Expo, expecting 500 exhibitors and 100,000 professional visitors [31]. Group 2 - The promotional campaign for the conference includes eye-catching posters in metro stations, creating a strong visual impact to attract public interest [20][22]. - The event aims to gather local governments, leading enterprises, and domestic and international buyers to facilitate exchanges across the entire prepared dishes supply chain [35]. - The conference will continue the successful "conference + exhibition" format from previous years, enhancing the synergy between the two components [33].
兴农评|斩断伸向老人的“健康直播”镰刀
Nan Fang Nong Cun Bao· 2025-07-04 13:36
兴农评|斩断伸向 老人的"健康直 播"镰刀_南方+_ 南方plus 0:00 三农大小事,尽 在兴农评。 近日,多起老年 人沉迷"健康"直 播间、购买假冒 伪劣保健品却维 权艰难的报道引 发热议。这再次 警示我们,直播 间兜售保健品已 成侵害消费者权 益、戕害老年健 康的"重灾区" , 不少老人深 陷"边上网边受 骗"的困境,不 仅掏空钱袋,更 埋下健康隐患。 这些精准锁定老 年人的"健康直 播间",编织着 环环相扣的精密 骗局:诈骗团伙 技术筑堤,平台 应对医疗健康类 内容实施穿透式 实质性审核,运 用AI精准识 别"伪科学""神 医话术"; 先以"免费领鸡 蛋"等小利在线 下设饵,再通 过"养生课堂"将 老人引流至线 上,最终在精心 构筑的"私域流 量池"内,借"专 家问诊"之名挥 镰收割。他们深 谙老年心理,惯 用"断根""排 毒"等伪科学话 术制造健康恐 慌,捏造"患者 证言"虚构神奇 疗效,辅以"限 时抢购"营造稀 缺假象,诱使老 人仓促下单。 虚假健康直播猖 獗,暴露出多重 治理短板。平台 监管缺位是首 因,部分直播间 打着"公益科 普"旗号规避审 核,私域空间更 成监管盲区。法 律追责困难亦不 ...
塞外诸茶斗,唯有英德红!英德红茶再赴呼和浩特,深耕三北俄蒙市场
Nan Fang Nong Cun Bao· 2025-07-04 11:01
Core Viewpoint - The event highlighted the promotion of Yingde black tea in Inner Mongolia, aiming to expand its market presence and brand recognition in the northern regions and Russia [7][21][135]. Group 1: Event Overview - A unique tea competition was held on July 4 at the 13th China (Hohhot) Tea Industry Expo, attracting significant attention from tea enthusiasts [3][4]. - The event was organized under the guidance of local agricultural authorities and aimed to showcase the quality of Yingde black tea [6][7][9]. Group 2: Market Potential - Inner Mongolia is recognized for its substantial tea consumption potential, with an annual per capita tea consumption exceeding 1 kg, ranking high among provinces [40]. - The local Mongolian population has an even higher per capita tea consumption of 8 kg, indicating a strong market for tea products [41]. Group 3: Product Promotion - Yingde black tea was showcased as a suitable ingredient for milk tea, appealing to local tastes and preferences [44][46]. - The tea's unique flavor profile, characterized by sweetness and richness, aligns well with the preferences of Inner Mongolian consumers [100][108]. Group 4: Strategic Expansion - The establishment of a promotional center in Hohhot marks Yingde black tea's fifth regional strategic base, aimed at enhancing its market penetration in northern China and Russia [135][138]. - The center will facilitate connections with local businesses and promote Yingde black tea through various marketing initiatives [150][151]. Group 5: Brand Value - Yingde black tea's brand value reached 5.178 billion yuan, with an 8.5% increase, making it the top brand in the national black tea category [64]. - The tea industry in Yingde is on track to achieve a comprehensive output value exceeding 10 billion yuan by 2025 [65].
“天稻”下凡,“薯光”闪耀!河源农业向“新”提质
Nan Fang Nong Cun Bao· 2025-07-04 11:01
Group 1 - The article highlights the advancements in agricultural technology in Heyuan, focusing on the implementation of smart farming practices and the cultivation of high-quality crops such as "space rice" and local potato varieties [1][4][6] - The Wanlv Smart Unmanned Farm has achieved full mechanization across 5,200 acres of rice fields, requiring only six workers for daily management, with 1,500 acres demonstrating fully automated operations [9][10][11] - The Guangdong Zhaohua Seed Industry Co., Ltd. is leading efforts in rice breeding, having developed a new variety "Huahang Xiangyin" that has been recognized as a super rice variety for 2025, with plans to plant 250,000 acres in 2024 and generate sales of 9 million yuan [17][18][19] Group 2 - The article discusses the establishment of a potato breeding base in the Lighthouse Basin, which aims to solve the issue of transporting seed potatoes from northern regions to Guangdong, thus enhancing local production capabilities [30][34][36] - The base has successfully cultivated 800 million micro potatoes, which are expected to be used for large-scale planting in the upcoming winter season, contributing to the high-quality development of the potato industry in the province [41][51][52] - The article also mentions the establishment of a modern agricultural complex by Dongrui Co., which combines traditional breeding methods with advanced genetic selection, producing a significant number of breeding pigs and poultry [56][58][70] Group 3 - The article outlines the growth of the pig and poultry breeding industry in Heyuan, with several companies achieving national and provincial recognition for their breeding programs, including the establishment of a state-level core breeding farm [60][61][70] - The Guangdong Huifeng Agricultural Technology Co., Ltd. is investing over 400 million yuan in a poultry breeding base, expected to supply over 4 million quality poultry seedlings annually, with a projected annual output value of around 200 million yuan [70][72][73] - The article emphasizes the importance of protecting and utilizing genetic resources in agriculture, with ongoing efforts to collect and preserve various agricultural species to support innovation in breeding [83][84][88]