清远丝苗米
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2025丰收中国万里行圆满收官,清远“五大百亿”香传万里
Nan Fang Nong Cun Bao· 2025-11-25 03:00
金秋时 节,"丰"景如 画。11月22 日,"2025丰收 中国万里行"在 云南芒市圆满收 官,收官仪式 上,"凤城吉祥 物"清远鸡作为 重点推介产品登 台,由清远市农 业农村局副局长 李敏怀现场介 绍,向在场嘉宾 展现了"岭南第 一鸡"美誉的清 远鸡的品牌魅 力。 2025丰收中国万 里行圆满收官, 清远"五大百 亿"香传万里_南 方+_南方plus 0:00 / 5:19 (丰收好品·岭南清远鸡,时长共5分19秒) 早在4月11 日,"2025丰收 中国万里行"在 京盛大启动,清 远鸡、英德红 茶、西牛麻竹 笋、清远丝苗 米、连州菜心等 清远五大百亿级 现代农业产业产 品便悉数亮相。 历经七个月的全 国巡展,此次清 远鸡的完美推 介,也为清远的 全程参与画上了 圆满句号。 "我此次要向大 家着重推荐清远 鸡、英德红茶、 西牛麻竹笋这三 个拳头产 品。"李敏怀介 绍,从春到秋, 清远鸡、英德红 茶、西牛麻竹笋 等清远特色农产 品,正持续通过 这一全国性平台 走向万千餐桌, 谱写乡村振兴新 篇章。清远市 的"联农带农"机 制,在推动农业 产业高质量发展 的同时,让农民 共享发展成果。 以西牛麻竹笋为 例,已被 ...
粤味粮油硬核圈粉!广东展团惊艳长沙
Nan Fang Nong Cun Bao· 2025-11-17 01:09
Core Insights - The Guangdong exhibition at the 2025 National Grain and Oil and Soybean Industry Expo in Changsha showcased nearly 200 high-quality grain and oil products, highlighting the province's advancements in the industry [2][4][5] - The event demonstrated the strong market presence and innovative capabilities of Guangdong's grain and oil sector, attracting significant attention and inquiries from attendees [7][8][10] Industry Overview - The Guangdong grain and oil industry has achieved substantial results in product variety upgrades, brand cultivation, and overall chain enhancement since the implementation of the "Hundred Counties, Thousand Towns, and Ten Thousand Villages High-Quality Development Project" [5][6] - The province's rice cultivation dominates, with rice planting area accounting for 83% of the total grain sown area and production contributing 86% of the total grain output [31][32] Product Highlights - The Guangdong rice, particularly the high-quality "Silk Seed Rice," has gained national recognition, with various regional brands and products supporting its reputation [34][36] - The exhibition featured local specialties such as fermented products, including soy sauce and doubanjiang, which hold significant market shares nationally [40][41] Innovation and Research - The Guangdong agricultural research institutions showcased multiple innovations, emphasizing the province's leading breeding capabilities and the successful commercialization of high-quality varieties [50][52][56] - The introduction of advanced technologies, such as smart seedling factories and IoT management, has further enhanced the quality and productivity of the rice industry [57] Market Dynamics - The exhibition's popularity reflects the strong consumer interest in Guangdong's unique flavors and the robust capabilities of its grain and oil industry [62][63] - The "Yue Brand" grain and oil products are expected to expand from Guangdong to the national market, continuing to build on the province's agricultural legacy [64][65]
聚焦大湾区农交会|"媒体+"解码粤北地标:山水灵秀孕育岭南珍馈
Nan Fang Nong Cun Bao· 2025-11-17 01:09
Core Insights - The article highlights the development of unique agricultural products in the northern Guangdong region, emphasizing the transformation of local specialties into significant economic drivers for rural revitalization [9][67]. Group 1: Agricultural Development in Northern Guangdong - The northern Guangdong region, including cities like Qingyuan, Shaoguan, Yunfu, and Heyuan, is leveraging its unique mountainous and water-rich environment to enhance agricultural productivity [7][9]. - Qingyuan is focusing on five major billion-yuan industries, with an investment of approximately 45 million yuan in 2023 to develop products like Qingyuan chicken and Yingde black tea, aiming for a total agricultural output value of 400.67 billion yuan, which has doubled from 192 billion yuan in 2021 [16][20]. - Shaoguan is building a multi-layered brand system under the "Shanmei Shaonong" brand, with significant contributions from local products like the Danxia Gonggan, which has a projected output value of 1.8 billion yuan in 2024 [30][32]. Group 2: Specific Agricultural Products and Their Impact - Yunfu, known as the "Hometown of Southern Medicine," has over 1.35 million acres of medicinal plants, contributing significantly to the province's agricultural output [41][42]. - Heyuan is recognized for its ecological products, with a focus on oil tea and unique tea varieties like the Zijin cicada tea, which has a projected output value exceeding 2.5 billion yuan in 2024 [56][60]. - The article mentions the upcoming Greater Bay Area Agricultural Products Trade Fair, which will provide a platform for over 1,000 core buyers to connect with northern Guangdong's agricultural products, enhancing market reach [68][70].
南农晨读 | 食养肇庆 南药生香
Nan Fang Nong Cun Bao· 2025-11-16 05:34
Group 1 - The training program for high-quality development of family farms in Guangdong focuses on building brands, expanding channels, and integrating e-commerce and cultural tourism [3][5][6] - The program aims to reshape the production and management mindset of family farms, providing them with the necessary skills to thrive in the market [4][6] Group 2 - The promotional event for "Wanlv Heyuan Tea Oil" in Shenzhen highlighted the launch of new deep-processing products and established partnerships for brand promotion [8][10][11] - The event signifies the beginning of a new journey for Heyuan tea oil as it seeks to penetrate the Greater Bay Area market [12] Group 3 - The fifth China Xinjiang Specialty Fruit and Nut Products Expo in Guangzhou showcased over 850 products, attracting 306 companies and promoting the "Xinjiang products southward" initiative [14][15][17] - The event aims to strengthen cooperation between Guangdong and Xinjiang, enhancing the visibility of Xinjiang's agricultural products [16][17] Group 4 - A training session on new material packaging for preserving Lianzhou vegetable heart was conducted, sharing the latest advancements in packaging technology [20][22] - The training aims to enhance the preservation efficiency of Lianzhou vegetable heart, reducing losses in the supply chain [21][22] Group 5 - The national grain and oil industry expo in Changsha featured high-quality products from Qingyuan, including specialty rice and soybeans, attracting significant interest from buyers [30][32][34] - The expo emphasizes the importance of high-quality development in the grain and oil sector, aligning with national agricultural goals [32][33] Group 6 - The promotion of "Chinese native chicken" at the 15th National Games in Yunfu showcased local agricultural products, enhancing the region's visibility and economic potential [37][39][41] - The event highlighted the integration of sports and local cuisine, promoting the "Eat in Guangdong" experience [40][41] Group 7 - The direct supply of fresh peppers from Tianyang to the Greater Bay Area demonstrates the efficiency of the supply chain and the collaboration between Guangdong and Guangxi [44][48] - This initiative aims to streamline the distribution process, ensuring fresh produce reaches consumers quickly [46][48] Group 8 - The "order class" training program in Tianyang addresses employment challenges by providing skills training that leads to immediate job placements [50][52] - This initiative reflects the efforts to enhance local employment opportunities through targeted training programs [51][52] Group 9 - A strong cold air mass is expected to impact Guangdong from November 17, leading to significant temperature drops across the region [54][56][58] - The forecast indicates a temperature decrease of 6-10 degrees Celsius, with potential rain and strong winds [56][59]
岭南佳味香飘长沙 清远丝苗米亮相全国粮油盛会
Nan Fang Nong Cun Bao· 2025-11-15 05:31
岭南佳味香飘长 沙 清远丝苗米 亮相全国粮油盛 会_南方+_南方 plus 11月14日,2025 年全国粮油和大 豆产业博览会在 湖南长沙正式启 幕。本届展会 以"引领粮油高 质量发展、助力 农业强国建 设"为主题,汇 聚全国粮油行业 优质资源与前沿 成果。在广东展 团核心区域,清 远丝苗米、特色 大豆及系列粮油 产品集体亮相, 凭借优良品质与 鲜明特色,成为 现场焦点,吸引 大批专业采购商 与消费者驻足品 尝、咨询洽谈。 作为广东粮油特 色产区的重要代 表,清远此次携 清远丝苗米及清 远优质产品参 展,充分展 现"粤字号"粮油 的实力。在广东 馆清远展区内, 包装精致的丝苗 米产品整齐陈 列,从真空小包 装的家庭装到大 容量的企业专供 装一应俱全,现 场设置的试吃台 香气四溢。"蒸 出来粒粒分明, 米香特别浓郁, 冷了也不回生, 这品质确实 好。"来自湖北 的采购商王先生 在品尝后,当即 向工作人员询问 批发合作细节。 作为清远着力打 造的五大百亿级 现代农业产业之 一,清远丝苗米 的出众品质,源 于得天独厚的生 态禀赋与科技赋 能的双重加持。 据介绍,清远地 清远特色大豆及 衍生粮油产品也 备受关注。展 ...
南农晨读 | 清远丝苗 “浙”里飘香
Nan Fang Nong Cun Bao· 2025-10-31 04:34
Group 1 - The sixth Guangdong Forest Culture Week has commenced with over 260 events planned across the province, focusing on the theme "Bay Area Blooming, Green Beautiful Guangdong, Wonderful All Games" [4][6] - The main event is taking place at Ersha Island Hongcheng Park in Guangzhou from October 30 to November 5 [4][6] Group 2 - The Ministry of Agriculture and Rural Affairs has emphasized four key points for improving the quality of agricultural products under the "Three Products and One Standard" initiative [10][12] - During the 14th Five-Year Plan period, the number of "Three Products and One Standard" agricultural products has significantly increased, with over 87,000 green, organic, and geographical indication products now available, becoming a primary channel for high-quality agricultural supply [12][13] Group 3 - Qingyuan's silk rice has been showcased at the 2025 China International Grain and Oil Expo, serving as a vital link between northern Guangdong's ecological agriculture and the Yangtze River Delta consumer market [19][15] Group 4 - In Zhaoqing, the cultivation of traditional Chinese medicinal herbs is thriving, contributing to rural revitalization and providing farmers with increased income opportunities [28][30] - The local landscape is characterized by the cultivation of various medicinal plants, which are integral to the region's agricultural identity and economic development [28][30]
从粤北粮仓到长三角餐桌,清远丝苗米杭城“圈粉”
Nan Fang Nong Cun Bao· 2025-10-30 10:01
Core Viewpoint - Qingyuan Si Miao Rice is establishing itself as a significant player in the Yangtze River Delta market, showcasing its quality and brand at the 2025 China International Grain and Oil Expo, thereby connecting northern Guangdong's ecological agriculture with the consumption market in the Yangtze River Delta [2][3][67]. Group 1: Event Overview - The 21st China International Grain and Oil Products and Equipment Technology Exhibition opened on October 30 in Hangzhou and will last until November 1 [4][5]. - Qingyuan Si Miao Rice made a grand appearance at the exhibition, supported by the Guangdong Province Si Miao Rice cross-county cluster industrial park project [6][7]. Group 2: Product Quality and Features - Qingyuan Si Miao Rice is characterized by its long, translucent grains, rich aroma, and excellent quality, benefiting from the fertile sandy loam and suitable climate conditions in the region [22][23]. - In 2024, the planting area for Qingyuan Si Miao Rice reached 1.5604 million acres, with a comprehensive output value of 6.457 billion yuan [24]. Group 3: Market Strategy and Expansion - The exhibition served as a strategic step for Qingyuan Si Miao Rice to expand into the Yangtze River Delta market, with local buyers expressing interest in high-end supermarkets and restaurants [52][54]. - The industry has formed a complete supply chain, with six modern processing centers capable of handling over 1,000 tons daily, and 68 drying centers with a storage capacity of 420,000 tons [58][59]. Group 4: Brand Development and Future Plans - Qingyuan Si Miao Rice presented itself under a unified regional public brand, allowing nine enterprises to showcase their strengths collectively, enhancing brand visibility and market penetration [40][41]. - The Qingyuan Rice Industry Association plans to implement a comprehensive branding strategy in 2025, focusing on brand operation, promotional tours, and multimedia communication to establish industry benchmarks [49].
南农晨读 | 十字花科 聚势绽放
Nan Fang Nong Cun Bao· 2025-10-29 01:00
Group 1 - Guangdong Province has announced a list of pilot projects for modern agricultural industry support, with a total funding of 195 million yuan for the years 2024-2025 [3][5][6] - The pilot projects involve eight initiatives across seven cities in Guangdong, aimed at enhancing agricultural development [4][5] - The public announcement period for these projects is from October 24 to October 30, 2025 [4][5] Group 2 - The 7th World Hakka Business Conference will be held in Meizhou from November 23 to 25, 2023, focusing on global business collaboration for high-quality development [9][10][11] - The conference will feature 11 activities aimed at attracting investment, regional cooperation, and cultural exchange [10][11][12] Group 3 - The 21st China International Grain and Oil Expo will take place from October 30 to November 1, showcasing the ecological advantages of Qingyuan's silk rice [16][17][19] - Qingyuan silk rice is positioned as a key component of Guangdong's agricultural industry, highlighting its brand development at the expo [18][19][20] Group 4 - The citrus industry in Guangxi is undergoing a transformation, with a projected reduction in planting area from 9 million mu to a stable range of 4.5 to 5 million mu by 2025 [22][24][25] - This shift represents a move towards quality improvement in the citrus sector [24][25] Group 5 - The "Xingning Pigeon" brand is emerging as a significant player in the meat pigeon market, integrating supply chains and innovating in pre-prepared dishes [28][35][36] - This brand is seen as a model for driving local economic development and rural revitalization through agricultural innovation [36][37] Group 6 - Zhanjiang is recognized as a core production area for shrimp, with a focus on both breeding and processing, and is expanding its supply chain globally [39][42][43] - A seafood promotion event was held in Guiyang, showcasing Zhanjiang's strengths in the shrimp industry [40][43]
清远丝苗米入杭城,生态好米借国家级平台拓市场
Nan Fang Nong Cun Bao· 2025-10-27 00:32
Core Viewpoint - The article highlights the participation of Qingyuan's Si Miao rice in the 21st China International Grain and Oil Expo in Hangzhou, showcasing its ecological advantages and quality to expand its market presence nationally and internationally [1][4][64]. Group 1: Product Quality and Ecological Advantages - Qingyuan Si Miao rice is characterized by its unique flavor and quality, attributed to the region's favorable ecological conditions, including mineral-rich water and a suitable climate [13][16][18]. - The rice's cultivation benefits from high-standard farmland and advanced agricultural technology, ensuring consistent quality control throughout the production process [25][21]. Group 2: Market Expansion and Brand Development - The event in Hangzhou serves as a strategic opportunity for Qingyuan Si Miao rice to penetrate the East China market, which has a high demand for quality agricultural products [65][66]. - The brand has successfully transitioned from a regional product to a nationally recognized name through a multi-faceted promotional strategy that includes online and offline marketing [32][33]. Group 3: Industry Collaboration and Future Plans - Qingyuan Si Miao rice plans to strengthen connections with local agricultural associations and e-commerce platforms to enhance distribution channels and fill market gaps in East China [66][67]. - The brand aims to leverage its participation in national exhibitions to elevate its image and pursue international market opportunities [60][61].
清远丝苗米香飘广州珠江帝景,社区推广续写品质佳话
Nan Fang Nong Cun Bao· 2025-09-13 01:34
Core Viewpoint - The article highlights the successful community promotion event for Qingyuan silk rice, showcasing its quality and the positive reception from local residents, which aims to enhance brand recognition and market reach for the product [10][19][28]. Group 1: Event Overview - The community promotion event took place at the Pearl River Empire community in Guangzhou, featuring a lively atmosphere with activities such as rice tasting and games [2][3][9]. - This event is the third in a series of promotional activities organized by the Guangdong Silk Rice Cross-County Industrial Park, following two previous events that attracted over 8,000 participants [10][11]. Group 2: Product Reception - Residents expressed high satisfaction with Qingyuan silk rice, with many participants sharing their positive experiences and photos on social media [12][13][14]. - The rice was praised for its quality, with comments highlighting its appealing texture and flavor, leading to a strong interest in purchasing [5][12][14]. Group 3: Agricultural Development - Qingyuan has been actively developing its silk rice industry, with a focus on creating a modern agricultural industrial park and enhancing processing capabilities, which now exceed 600,000 tons annually [19][20]. - The total planting area for Qingyuan silk rice in 2024 is projected to be 1.5604 million acres, with a comprehensive output value of 6.457 billion yuan [22]. Group 4: Marketing Strategy - The promotion strategy includes a combination of brand operation, exhibitions, and multimedia advertising to transition Qingyuan silk rice from being well-grown to well-sold [23][27]. - The community promotion effectively creates a direct purchasing channel for residents, facilitating the connection between consumers and producers [26][28].