Core Viewpoint - The article highlights the emergence of Zijin Cicada Tea from Guangdong, which has gained attention for its unique floral and fruity honey aroma, attributed to the cicada's interaction with the tea plants [2][5][12]. Industry Development - A recent meeting in Guangzhou focused on promoting high-quality development in the tea industry, with Zijin Cicada Tea being a key highlight [4][5]. - The tea is positioned to expand nationally and internationally, leveraging the "Guangdong Goods Going Global" initiative [6][20]. Ecological and Agricultural Aspects - The unique flavor of Zijin Cicada Tea is a result of the cicada's feeding on the tea plants, which leads to a self-healing process that enhances the tea's flavor profile [16][18]. - The cultivation of this tea requires strict ecological standards, prohibiting the use of pesticides, fertilizers, and herbicides, thus branding it as an ecological and safe product [18][19]. Economic Impact - Since becoming a regional public brand in 2018, the local tea industry has entered a phase of standardized development, with plans to reach 90,000 acres of tea cultivation and a comprehensive output value exceeding 2.5 billion by December 2025 [22][23]. - The initiative aims to create a tea industry with a total output value exceeding 10 billion within three years [25]. Technological Integration - The county has introduced technical standards for cicada tea cultivation and processing, promoting organic farming techniques and strict quality control [26][28]. - The integration of technology, including IoT devices in 85,000 acres of tea gardens and efficient production lines, is enhancing the industry's vitality [30][31]. Market Positioning - The market price for Zijin Cicada Tea can reach up to 10,000 per kilogram, significantly higher than ordinary tea, reflecting a value increase of 5 to 10 times [32][33]. - The brand is actively participating in tea expos in major cities to enhance recognition and promote Zijin Cicada Tea [35][36]. Future Prospects - The innovative exploration in Zijin is expanding the consumer base and revitalizing the tea industry, positioning it for a broader market reach [39][40].

Core Viewpoint - The "Yue Mei Village Evening: Volunteer New Xing" cultural gala showcased the power of volunteerism in rural revitalization, highlighting community engagement and local culture [2][3][38]. Group 1: Event Overview - The event took place on February 12, 2026, in the Mingjing Square of Taqiao Village, New Xing County, attracting nearly a thousand villagers and local leaders [2][7]. - It was co-hosted by the New Xing County Volunteer Service Federation, the New Xing County Youth Volunteer Association, and the Taqiao Village Committee, representing a vibrant practice of the "Yue Mei Village Evening" series [6][7]. Group 2: Volunteer Contributions - Volunteers played a central role in planning, performing, and providing services for the gala, with performances including a lion dance and various skits that illustrated the impact of volunteer work on local youth and community [10][11][17][19]. - The gala featured artistic expressions that emphasized the theme of "Volunteer New Xing," integrating local culture with volunteer efforts [21][23]. Group 3: Community Engagement and Support - The event received strong support from government departments and local businesses, with prizes including local products like milk, tea, and tickets to local attractions, enhancing community spirit [33][35]. - The organizers expressed surprise at the level of attention and support for a volunteer-initiated event, which enriched the cultural life of the villagers and demonstrated a new model for rural cultural revitalization [37][38]. Group 4: Future Initiatives - The "Volunteer New Xing" brand aims to deepen the integration of volunteer services with county development, contributing to broader initiatives like the "Hundred Thousand Project" [40]. - The event is part of a larger initiative by the Guangdong Provincial Social Work Department to stimulate grassroots cultural development across 21 cities, promoting local culture and community participation [43][46][49].

粤味珍品·清远 丝苗米：跨县集 群产业园助力丝 苗香万里 | 广货 行天下_南方+_ 南方plus 岭南春早，粤味 飘香。从粤港澳 大湾区的核心城 市，到长江经济 带的重镇武汉， 再到海南自由贸 易港的海口，近 年来，一粒产自 粤北山区的稻 米，以"北有五 常，南有丝 苗"的自信姿 态，跨越山海， 走进千家万户。 这粒米，便是粤 味珍品·清远丝 苗米。 作为清远市千亿 级现代农业产业 集群的重要组成 部分、"天下食 材清远好"的一 份子，清远丝苗 米立足广东省丝 作为具有岭南地 方特色的籼型优 质稻米，清远丝 苗米素有"米中 碧玉，饭中佳 品"的美誉，其 米粒细长晶莹、 活动，以品牌化 突围全国市场。 2025年，全产业 链产值已突破74 亿元，书写 着"小米粒"撬 强基固本 百亿产业底气足 好山好水出好 米。地处粤北生 态发展区的清 远，被誉为粤港 澳大湾区的"后 花园"，昼夜温 差大、山泉灌溉 广，为优质籼稻 提供了得天独厚 的生长环境。 苗米跨县集群产 业园（清远 市），正以工业 化思维重塑传统 农业，依托该产 业园建设，实施 了品牌宣推系列 白净通透、油质 丰富，凝结出柔 而不粘的极致风 味，煮熟后香 ...

Core Viewpoint - The article highlights the success of Lianshan County in promoting its unique rice brand, "Lianshan Rice," which has gained national recognition and is contributing to the modernization of agriculture in the region [10][14][100]. Group 1: Brand Recognition and Economic Impact - In August 2023, "Lianshan Rice" ranked among the top 100 grain and oil brands in China with a brand reputation score of 81.11, making it one of the three recognized brands from Guangdong [10][11]. - By 2025, the planting area for silk rice in Lianshan County is expected to reach 92,500 acres, with a projected total industrial output value exceeding 556 million yuan [11][12]. - The journey of Lianshan Rice reflects the efforts of a minority ethnic mountainous county to leverage brand building for agricultural modernization and economic development [14][15]. Group 2: Quality and Environmental Factors - Lianshan's ecological advantages include a forest coverage rate of 85.80%, unique topography, and mineral-rich soil, which contribute to the high quality of its rice [18][19]. - The region has a long history of rice cultivation, with records dating back to the Ming and Qing dynasties, showcasing its historical significance in Chinese agriculture [7][20]. Group 3: Agricultural Innovation and Research - Lianshan has a history of rice variety improvement, with significant advancements made since the 1940s, including the introduction of high-yield varieties that increased production by over 20% [38][39]. - The county has established a rice seed innovation research base, collaborating with agricultural experts to enhance rice cultivation techniques and improve yield [55][56]. Group 4: Industry Integration and Development - Lianshan County has developed a comprehensive agricultural model that integrates production, processing, and marketing, with a focus on modern agricultural practices [74][76]. - The county's agricultural industry has expanded to include tourism, with initiatives that combine agricultural experiences with cultural events, leading to a 47.89% increase in tourism revenue in 2023 [83][84]. Group 5: Brand Expansion and Market Presence - Lianshan Rice has gained visibility in high-end markets, with products being featured in major cities and recognized for their quality [89][90]. - The county's branding efforts have led to the establishment of multiple rice brands, contributing to the local economy and enhancing the region's agricultural profile [71][72].

校地融合，文化 铸魂！广东财经 大学助力兴 宁"上灯+"系列 活动擦亮民俗文 化品牌_南方+_ 南方plus 近日，兴宁市 2026年"春节·上 灯"主题晚会精 彩上演，获得线 上线下观众的齐 声赞誉。广东财 经大学校长童士 清亲率师生团队 共同参与并见证 了这场凝结着校 地深情与协作智 慧的文旅盛会。 这是广东财经大 学积极响应广东 省"百千万工 程"及"双百行 动"部署，与兴 宁市开展深度结 对共建结出的又 一枚果实。 兴宁市"春节·上灯"主题晚会精彩表演。 自合作启动以 来，双方围绕如 何将"上灯"这一 传统民俗转化为 可感可触的城市 文化名片，展开 了多轮扎实的对 接。兴宁市领导 曾多次带队赴校 深入交流，广财 广东财经大学拍摄团队奔赴兴宁市多个代表性点位，开展上灯全域实地调研与前期拍摄工作。 在当晚的舞台 上，广财的印记 清晰而生动。晚 会由金融学院学 生创业企业整体 执行，背后是金 融学院师生团队 在后勤与宣传上 的默默支持。校 大学生艺术团 Bandlive带来的 青春演唱，以及 由湾区影视产业 学院精心选派、 也多次组织专题 协调，从晚会创 意、IP设计到宣 传推广、市集联 动，每一个环节 都 ...

春节返乡潮 变"就业黄金 期"，粤桂协 作"送岗上门"促 就业_南方+_南 方plus 为抢抓春节前后 外出务工人员集 中返乡的有利时 机，推动巩固拓 展脱贫攻坚成果 同乡村振兴有效 衔接，切实解决 东部企业落户大 新面临的"招工 难、用工难"问 题，2026年1月 30日至2月5日， 由大新县农业农 村局粤桂办主 办、大新县启新 利江职业培训学 校承办的2026年 粤桂协作"订单 式"招工岗位技 能培训班（第一 期）顺利举办， 实现"培训一 人、就业一 人"的精准对 接。 春节前夕是群众 返乡高峰期，也 是就业服务的黄 金期。大新县粤 桂办提前谋划， 利用近一个月时 间深入摸排返乡 人员就业意愿， 精准对接爱度医 疗器械有限公司 等东部落地企业 的用工需求，采 取"订单式"培训 模式，将岗位要 求融入培训内 容，实现"企业 点单、机构派 单、群众接 单"。通过把培 训送到家门口、 把岗位送到人手 公里" 。 培训班采取"理 论+实操"一体化 教学，学员统一 着装，在专业教 师指导下进车 间、上手练，真 正做到学即能 用、用即能上。 教师全程跟班指 导、手把手教 学，确保学员技 能达标、企业放 心录用。参训学 ...

Core Viewpoint - Guangdong is advancing its agricultural development through a focus on brand agriculture, which is seen as a key driver for enhancing competitiveness and breaking down barriers in agricultural product sales [8][9][12]. Brand Agriculture Development - The "14th Five-Year Plan" emphasizes the importance of brand agriculture as a means to connect various agricultural developments and enhance the core competitiveness of Guangdong products [8][9]. - Guangdong's media-driven initiatives are aimed at enhancing brand visibility and market penetration for local agricultural products [12][22]. Cultural Integration - The integration of culture into agricultural branding is exemplified by the "Father's Love Like Orchid" campaign, which connects the resilience of orchids with deep emotional ties, transforming traditional sales into a cultural experience [40][56]. - The "Year Fish" concept in Zhuhai merges traditional cultural elements with the seafood industry, leading to significant sales growth during festive seasons [58][70]. Market Expansion - Guangdong's agricultural products are increasingly penetrating national and international markets, with notable demand in regions like Beijing and Southeast Asia [19][76]. - The collaboration between Guangdong enterprises and businesses in other provinces, such as Hunan, has resulted in substantial sales agreements, exemplified by an 11 billion yuan contract for seafood products [87]. Innovative Marketing Strategies - The "Media+" initiative has led to innovative marketing strategies, including live streaming events that significantly boost product visibility and sales, as seen with the 192 million units of lychee sold during a promotional event [28][30]. - The use of social media platforms for marketing has transformed local farmers into influencers, enhancing the reach of agricultural products [35][39]. Future Outlook - Guangdong aims to continue leveraging its unique cultural heritage and innovative marketing strategies to expand its agricultural brand presence globally, with a focus on quality and cultural significance [109].

罗定稻米："地 标+"与"紫云英 +"助推绿色"广 货"香飘世界|广 货行天下_南方 +_南方plus 素有"南粤粮 仓"美誉的云浮 罗定市，近年来 持续擦亮"罗定 稻米"这张国家 地理标志"金名 片" 。 从一枚稻种到一 碗香饭，罗定不 仅依靠优渥的自 然生态和深厚的 稻作历史，更通 过龙头品牌"亚 灿米"的品质引 领、"紫云英 +"绿肥生态模式 的深度实践，以 及全面向绿色、 优质、高质效的 产业转型，生动 诠释了"广货行 天下"的深厚底 蕴与创新活力。 当前，在"百千 万工程"和农业 新质生产力发展 的大背景下，罗 定稻米正以其绿 色健康的本色与 多元创新的业 态，走向更广阔 的天地。 厚植"地标+" 一粒米的多维价 值绽放 罗定稻米的故事 始于一方水土。 罗定是全国商品 粮基地县，自 其中，龙头品 牌"亚灿米"更是 产业高质量发展 的标杆。其所属 的罗定市丰智昌 顺科技有限公 司，通过深耕知 识产权转化与运 用，打造了集有 机种植、精深加 工、品牌运营于 一体的全产业链 1990年起，五次 荣获"全国粮食 生产先进县"称 号，并建成广东 省内首个全国绿 色食品原料（水 稻）标准化生产 基地。2014 ...

节前招工黄金 期，粤桂协作抢 先机_南方+_南 方plus 近年来，大新县 人社局坚持"就 业优先、民生为 本"工作原则， 深耕粤桂劳务协 作机制，以畅通 求职渠道、提升 服务效能为抓 手，全力促进劳 动者充分就业， 为县域经济社会 高质量发展夯实 民生根基。 闻令而动，春风 送岗"抢先机" 。 2026年2月9日， 大新县人社局联 合广东省江门市 江海区人社局， 在大新县德天广 场举办2026年春 风行动暨就业援 助季粤桂协作专 场招聘会， 以"粤桂协作促 就业 携手共赢 助发展"为主 题，将粤桂两地 岗位送到群众家 门口，精准对接 企业用工与劳动 者求职需求。 搭台引路，跨省 协作"促对接" 。 本次招聘会打破 地域壁垒，粤桂 两地人社部门协 同发力搭建供需 对接平台， 质企业跨省参 会，与大新县30 家本地企业同台 纳才，招聘范围 覆盖制造业、电 子信息、现代服 务业等多个领 域，提供技术 岗、管理岗、普 工等多元化职 位，岗位数量与 薪资水平较往年 均大幅提升。 精准施策，粤桂 携手"见实效" 。 粤桂双方组织劳 资双方开展面对 变"单兵作 战"为"抱团服 务"。江海区人 社局组织多家优 面洽谈，精准 ...

Group 1 - The core viewpoint emphasizes the importance of agricultural product quality and safety as a vital aspect of high-quality agricultural development in Guangdong [4][6]. - The "14th Five-Year Plan" highlights the integration of technology, green agriculture, quality agriculture, and brand agriculture, positioning quality agriculture at the heart of modern agricultural development [5][6]. - Guangdong's high-quality rice, particularly the "Silk Seed Rice," is recognized as a premium variety, contributing significantly to local culinary traditions and cultural identity [15][16]. Group 2 - The "Yue Strong Seed Core" initiative has been implemented to promote seed industry revitalization, resulting in the cultivation of high-yield, disease-resistant rice varieties [17][18]. - Over 70% of the rice planting area in Guangdong is now dedicated to high-quality rice varieties, enhancing the brand recognition of "China's Indica Rice, Guangdong Seed Core" [18][19]. - The "Guangdong Good Products Enter Beijing" event showcases over 300 unique products from Shantou, promoting regional goods and enhancing inter-regional cooperation [36][38].