Core Viewpoint - The Chinese cultural tourism complex industry is entering a transformation and upgrading phase, becoming a significant engine for driving domestic demand growth and promoting industrial upgrades. The market size is projected to reach 2.59 billion yuan in 2024, with a year-on-year growth of 16.11% [1][12]. Industry Overview - Cultural tourism complexes integrate culture as the core driving force, combining tourism, commerce, leisure, and residential functions into a comprehensive space. They aim to meet tourists' needs for cultural experiences, leisure vacations, and shopping while promoting regional cultural heritage and tourism industry upgrades [2]. Industry Development History - The industry has gone through four stages: 1. **Emergence Stage (1978-1999)**: Focused on sightseeing with limited cultural integration. 2. **Initial Exploration Stage (2000-2009)**: Increased emphasis on cultural tourism with early projects combining cultural performances and tourism. 3. **Rapid Development Stage (2010-2019)**: Cultural tourism complexes became key for local economic transformation, supported by national strategies. 4. **Transformation and Upgrading Stage (2020-Present)**: Shift towards high-quality, diversified, and technology-driven experiences, accelerated by the pandemic [4][5][6]. Industry Value Chain - The industry value chain includes: - **Upstream**: Resource development, planning, design, and cultural resource/IP development. - **Midstream**: Operation services of cultural tourism complexes. - **Downstream**: Tourists and consumers [8]. Market Size - The market size of the cultural tourism complex industry is expected to reach 2.59 billion yuan in 2024, with a year-on-year growth of 16.11%. The industry is witnessing trends of cross-industry integration, such as "cultural tourism + technology" and "cultural tourism + commerce" [12]. Key Enterprises - Major players in the industry include: - **China Overseas Chinese Town**: Leading enterprise with a comprehensive business model covering theme parks and cultural performances. - **Sunac Culture**: Known for its "ice and snow world + commercial complex" model. - **China Youth Travel Service**: Focuses on integrated tourism services with projects like Wuzhen and Gubei Water Town. - **Yunnan Tourism**: Leverages rich cultural resources for unique tourism projects [14][16][17]. Industry Development Trends 1. **Integration of Immersive Experiences and Smart Operations**: The industry is transitioning from resource-driven to technology-driven, utilizing advancements in 5G, AI, and the metaverse to enhance visitor experiences [20]. 2. **Demand Differentiation Driven by Generational Changes**: The Z generation and the elderly are shaping the market, leading to a focus on unique experiences and wellness tourism [21][22]. 3. **Green Concepts and Industrial Synergy**: The industry is moving towards low-carbon and industrialized upgrades, with a focus on sustainable practices and collaboration across sectors [23].

截至本公告披露日，王小龙先生未持有公司股票。 证券代码：000978 证券简称：桂林旅游 公告编号：2025-033 桂林旅游股份有限公司 关于财务总监辞职的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、误 导性陈述或重大遗漏。 桂林旅游股份有限公司（以下简称"公司"）董事会于2025年5月13日收到 财务总监王小龙先生提交的书面辞职报告。王小龙先生因工作调整，辞去公司财 务总监职务。辞职后，王小龙先生继续担任公司董事、副总裁、董事会战略委员 会委员职务。 王小龙先生辞去公司财务总监职务不会影响公司的正常运行。根据《深圳证 券交易所股票上市规则》《深圳证券交易所上市公司自律监管指引第1号——主 板上市公司规范运作》《公司章程》等相关规定，其辞职报告自送达董事会时生 效。公司将按照相关规定尽快完成财务总监的选聘工作。 王小龙先生担任公司财务总监期间，恪尽职守、勤勉尽责，公司董事会对王 小龙先生在任职期间为公司所作出的贡献表示衷心感谢！ 特此公告。 桂林旅游股份有限公司董事会 2025 年 5 月 13 日 ...

特此公告。 桂林旅游股份有限公司董事会 证券代码：000978 证券简称：桂林旅游 公告编号：2025-032 桂林旅游股份有限公司 关于诉讼变更开庭时间的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、 误导性陈述或重大遗漏。 桂林旅游股份有限公司（以下简称"公司"）于 2024 年 4 月 10 日向桂林市 象山区人民法院（以下简称"象山法院"）提交了《民事起诉状》，就与文良天、 刘美希、广西桂圳装饰设计工程有限公司股权转让纠纷事宜向象山法院提起诉讼。 本案原定于 2025 年 5 月 13 日开庭审理。 关于本案的详细情况见公司分别于 2024 年 4 月 11 日、2024 年 7 月 30 日、 2025 年 5 月 7 日 在 《中国证券报》《证券时报》 以 及 巨潮资讯网 （www.cninfo.com.cn）发布的《桂林旅游股份有限公司诉讼公告》（公告编号： 2024-021）、《桂林旅游股份有限公司诉讼进展公告》（公告编号：2024-034）、 《桂林旅游股份有限公司诉讼进展公告》（公告编号：2025-029）。 2025 年 5 月 12 日，公司收到象山法院 ...

Core Viewpoint - The article highlights the contrasting performance of tourism-related A-share listed companies in China, particularly during the recent "May Day" holiday, where visitor numbers and spending reached new highs, yet many companies reported declining revenues and profits [1][6]. Group 1: Tourism Market Performance - During the "May Day" holiday, domestic travel reached 314 million trips, a year-on-year increase of 6.4%, with total spending of 180.27 billion yuan, up 8.0% [1]. - Key tourist destinations like Beijing, Shanghai, and Hangzhou saw significant visitor influx, with companies like 大唐不夜城 attracting 2.25 million visitors and 九华山 receiving 234,200 visitors, a 29.93% increase [2][3]. - The performance of 16 A-share listed tourism companies indicates a strong correlation between their revenues and the number of visitors to their respective attractions [4]. Group 2: Company Performance Disparities - Among the 16 listed companies, only half reported revenue and profit growth in Q1 2025, while others faced declines, such as 曲江文旅, which saw a 23.67% drop in revenue [6][7]. - Long-term losses were noted for companies like 曲江文旅 and 桂林旅游, which have struggled with profitability for several years [6][7]. - The article emphasizes the need for traditional tourism companies to adapt and upgrade their business models to remain competitive in a changing market [8]. Group 3: Investment and Operational Insights - The article discusses the importance of not solely focusing on profitability for tourism companies, as their role in driving local economic growth and tourism development is crucial [11]. - Companies like 宋城演艺 and 祥源文旅 have shown strong profit margins, indicating effective business models that leverage unique cultural offerings [11][12]. - The need for strategic investment management is highlighted, as over-investment or ineffective projects can lead to financial strain for tourism companies [12].

证券代码：000978 证券简称：桂林旅游 公告编号：2025-030 桂林旅游股份有限公司 关于控股股东部分股份质押的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、 误导性陈述或重大遗漏。 截至本公告披露日，上述股东及其一致行动人所持质押股份情况如下： | | | | 本次 | | | | 已质押 股份情况 | | 未质押股份情况 | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | | | | 质押 | 本次质押后 | 占其所 | 占公司 | 已质押 | | | | | 股东 | 持股数量 | 持股 | 前质 | 质押股份数 | 持股份 | 总股本 | 股份限 | 占已 | 未质押股份 | 占未 | | 名称 | （股） | 比例 | 押股 | | | | | 质押 | | 质押 | | | | | 份数 | 量（股） | 比例 | 比例 | 售和冻 | 股份 | 限售和冻结 | 股份 | | | | | 量 | | | | 结、标 记数量 | 比例 | 数量（股） | 比例 | ...

广西璟开律师事务所 关于桂林旅游股份有限公司 2024 年年度股东大会的法律意见书 璟开意字 2025008-1 号 关于桂林旅游股份有限公司 2024 年年度股东大会的法律意见书 璟开意字 2025008-1 号 致：桂林旅游股份有限公司 广西璟开律师事务所接受桂林旅游股份有限公司（以下简称"公 司"）的委托，指派廖国靖、王霞律师（以下简称"本所律师"）对 公司召开 2024 年年度股东大会（以下简称"本次股东大会"或"会 议"）的有关事项进行见证并出具本法律意见书。 法律意见书 广西璟开律师事务所 为出具本法律意见书，本所律师审查了公司提供的有关会议文件、 资料及公告，并出席了本次股东大会进行现场见证。 本法律意见书仅供公司 2024 年年度股东大会依法进行信息披露 之用，不得用作其他目的。本所律师同意公司将本法律意见书与本次 股东大会决议一同公告，并依法对本法律意见书承担法律责任。 本所律师根据《中华人民共和国公司法》（以下简称"《公司法》"）、 《上市公司股东大会规则》（以下简称"《股东大会规则》"）、《深 圳证券交易所上市公司股东大会网络投票实施细则》（以下简称"《网 络投票实施细则》"）、《桂林旅 ...

证券代码：000978 证券简称：桂林旅游 公告编号：2025-031 桂林旅游股份有限公司 2024 年年度股东大会决议公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、误 导性陈述或重大遗漏。 特别提示： 1.本次股东大会没有出现否决议案的情形。 2.本次股东大会没有涉及变更以往股东大会已通过的决议。 一、会议召开和出席情况 （一）会议召开情况 1.会议召开时间 现场会议召开时间：2025 年 5 月 9 日（星期五）14:30 网络投票时间为：2025 年 5 月 9 日。 其中，通过深圳证券交易所交易系统进行网络投票的具体时间为：2025 年 5 月 9 日上午 9:15—9:25，9:30—11:30，下午 13:00－15:00；通过深圳证券交易 所互联网投票系统投票的具体时间为：2025 年 5 月 9 日 9:15 至 15:00 期间的任 意时间。 2.召开地点：广西桂林市象山区翠竹路 35 号天之泰大厦 12 楼 1220 会议室。 3.召开方式：现场表决与网络投票相结合的方式。 4.召集人：公司董事会 5.主持人：陈靖董事长 6.会议的召开符合《公司法》《深圳 ...

Group 1 - The company experienced a visitor increase of approximately 10% and a revenue growth of about 13% during the holiday period from May 1 to 4, attributed to proactive measures in production, tourism safety, and service quality [1] - Various innovative activities were launched across different scenic spots, such as the "Light Boat Tour" and "National Trend Music Festival," which contributed to attracting a large number of tourists [1] - The company opened a new cultural and creative project in collaboration with the "Shangxinle·Forbidden City" team, marking a new model for local cultural tourism development [1] Group 2 - The company initiated a brand declaration action in collaboration with various tourism associations, focusing on quality service as a product and building a quality service matrix [2] - The company aims to leverage the opportunity of building a world-class city in Guilin to establish a new development framework, proposing a strategy of "one core, one optimization, two wings, and three expansions" [2] - The company plans to enhance its marketing efforts in new media and develop a full industry chain in cultural tourism [2] Group 3 - By 2025, the company intends to drive high-quality development through innovation, focusing on preserving existing resources, expanding new ones, and optimizing underperforming assets [3] - The company will utilize AI technology to create new tourism experiences and develop a product matrix centered around leisure and deep experiences [3] - Plans include exploring new tourism consumption avenues and integrating various resources to create a comprehensive poetic living complex [3] Group 4 - On May 7, the company held a conference call with seven institutions to discuss its operational achievements during the holiday and future development strategies, reinforcing confidence in its high-quality growth [5]

Group 1: Company Performance - During the May 1-4, 2025 Golden Week, the company received approximately 10% more visitors year-on-year, with revenue increasing by about 13% [1] Group 2: Development Strategy - The company aims to establish Guilin as a world-class tourist city, focusing on "stock optimization, problem resolution, incremental enhancement, and capital empowerment" as the main line of its strategy [1] - The strategic framework includes one core (strengthening the main cultural tourism business), one optimization (optimizing asset structure), two wings (empowering with digital tourism technology and enhancing capital operations), and three expansions (increasing new project investments, expanding cultural tourism new formats, and promoting brand output) [1] Group 3: Key Initiatives for 2025 - The company plans to implement three major measures: "preserving stock, expanding increment, and shedding burdens" to drive high-quality development [2] - Preserving stock involves leveraging AI to enhance tourism experiences, such as the "AI Tour Guilin" platform and virtual tour guides [2] - Expanding increment includes exploring new tourism consumption models and developing the "Great Li River" central scenic area [2] - Shedding burdens focuses on optimizing and revitalizing underperforming assets through tailored strategies [2] Group 4: Low-altitude Project Progress - In January 2025, the company signed a strategic cooperation framework agreement with Guangxi Beitou Low-altitude Economic Investment Co., marking a step towards accelerating the layout of low-altitude economic projects [2] Group 5: Collaboration and Improvement - The company welcomes industry institutions to provide effective measures for improving its fundamentals and invites participation in actions aimed at enhancing its operational performance [2]

证券代码：000978 证券简称：桂林旅游 公告编号：2025-029 桂林旅游股份有限公司诉讼进展公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、 误导性陈述或重大遗漏。 特别提示： 1.案件所处的诉讼阶段：一审 2.公司所处的当事人地位：原告 3.涉案的金额：桂林桂圳投资置业有限责任公司 35%股权及 4,427.543 万元 （暂计数） 4.对公司损益产生的影响：本案尚未开庭审理，对公司的生产经营无实质影 响，对公司本年度或期后利润的影响尚不能确定。 一、本次诉讼基本情况 桂林旅游股份有限公司（以下简称"公司"或"本公司"）于 2024 年 4 月 10 日向桂林市象山区人民法院（以下简称"象山法院"）提交了《民事起诉状》， 就与文良天、刘美希、广西桂圳装饰设计工程有限公司股权转让纠纷事宜向象山 法院提起诉讼。 象山法院于 2024 年 4 月 18 日立案受理本次诉讼。 2024 年 7 月 26 日，公司收到象山法院出具的（2024）桂 0304 民初 2063 号 《民事裁定书》。根据民事裁定书，由于被告文良天目前还无法参加民事诉讼， 象山法院裁定本案中止诉讼，待中止 ...