American Rebel Holdings Inc PRO Superstar Shootout 2025 American Rebel CEO Andy Ross to Perform Closing Concert After Saturday Night Finals Nashville, TN, Jan. 16, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) ("American Rebel" or the "Company"), creator of American Rebel Beer (www.americanrebelbeer.com) and a designer, manufacturer, and marketer of branded safes, personal security and self-defense products and apparel (www.americanrebel.com), is very excited to announce the seco ...

Core Insights - Champion Safe Company, a subsidiary of American Rebel Holdings, Inc., announced enhancements to its 2025 Estate Series, focusing on luxury and security for discerning homeowners [1][2] Product Enhancements - The 2025 Estate Series features a redesigned interior with plush materials and enhanced wood drawers for jewelry, combining style and functionality for various valuables [3] - A new adjustable gun rack allows for customized organization and storage of firearms, maximizing space according to user needs [4] - The safes now have sleek, 1-inch radius edges, available in gloss and textured finishes, with color options including Bronze, Ivory, Black, and Sandstone, enhancing their modern aesthetic [5] - Three models are offered with updated dimensions and capacities: - EC-17: 17 cubic feet, 570 lbs., 6-gun capacity - EC-14: 14 cubic feet, 425 lbs., 4-gun capacity - EC-10: 10 cubic feet, 345 lbs., compact for smaller storage needs [6][7] Company Background - Champion Safe Company has over 25 years of experience in safe manufacturing, emphasizing security and fire protection, and is committed to American craftsmanship and patriotism [8]

American Rebel Holdings Inc Andy Ross Performs at Legendary Whiskey Jam Showcase Nashville, TN, Jan. 13, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) ("American Rebel" or the "Company"), creator of American Rebel Beer (www.americanrebelbeer.com) and a designer, manufacturer, and marketer of branded safes, personal security and self-defense products and apparel (www.americanrebel.com), is proud to report its CEO Andy Ross performed at the Legendary Whiskey Jam Showcase (www.whisk ...

Core Insights - American Rebel Holdings, Inc. has successfully delivered its largest opening order of American Rebel Light Beer to Clark Distributing Company, marking a significant milestone in its distribution efforts in Kentucky [1][2][3] - The order is 400% larger than typical opening orders, indicating strong demand and growth potential for American Rebel Light Beer [1] - Kentucky is a strategic market for the company, as Clark Distributing Company serves 81% of the counties in Kentucky and 67% of the state's population [2] Company Overview - American Rebel Holdings, Inc. operates as a designer, manufacturer, and marketer of branded safes, personal security products, and has recently entered the beverage industry with American Rebel Light Beer [7] - The company emphasizes its patriotic branding, positioning American Rebel Light Beer as a product that celebrates American values [3][5] Product Details - American Rebel Light Beer is a premium domestic light lager with approximately 100 calories, 3.2 carbohydrates, and 4.3% alcohol content per 12 oz serving, appealing to health-conscious consumers [6] - The beer has received positive feedback for its taste and drinkability, contributing to increasing customer demand [3] Distribution Partnership - Clark Distributing Company is a key partner for American Rebel, serving over 5,000 retail and restaurant customers in Kentucky [8] - The partnership is expected to enhance the brand's visibility and accessibility in the Southeastern United States [2][3]

Core Viewpoint - American Rebel Holdings, Inc. successfully launched its American Rebel Light Beer on December 17, 2024, at Kid Rock's Big Ass Honky Tonk and Rock 'n' Roll Steakhouse in Nashville, celebrating its patriotic branding and values [1][2][3]. Company Overview - American Rebel Holdings, Inc. (NASDAQ: AREB) has transitioned from primarily designing and marketing branded safes and personal security products to the beverage industry with the introduction of American Rebel Beer [6]. - The company also produces branded apparel and accessories, expanding its product offerings beyond beverages [6]. Product Details - American Rebel Light Beer is a domestic premium light lager produced in partnership with AlcSource, emphasizing exceptional quality and patriotic values [5]. - The beer is marketed as "America's Patriotic, God-Fearing, Constitution-Loving, National Anthem-Singing, Stand Your Ground Beer," appealing to a specific consumer demographic [5]. Launch Event Highlights - The launch event featured performances by American Rebel CEO Andy Ross and other artists, creating an energetic atmosphere that resonated with attendees [2][3]. - The event attracted a diverse crowd, including celebrities from various fields, enhancing the brand's visibility and appeal [2]. Customer Engagement - Post-launch, the company has observed continued enthusiasm for American Rebel Light Beer, with customers regularly celebrating its patriotic themes at Kid Rock's venue [4].

Core Viewpoint - American Rebel Holdings, Inc. is expanding its presence in the beverage industry with the launch of American Rebel Light Beer, which is positioned as a patriotic brand appealing to consumers who value American ideals [2][4]. Group 1: Product Launch and Promotion - American Rebel Light Beer is being rolled out at key retail locations in Tennessee, with a promotional campaign called "Scan to Win" running through January 2025 [2][3]. - The beer is available in multi-case displays, including 12oz and 16oz "Tall Boys," at various retailers across Tennessee [3]. - A launch party is scheduled for December 17, 2024, at Kid Rock’s Big Ass Honky Tonk Rock ‘n’ Roll Steakhouse to celebrate the introduction of the beer [3][4]. Group 2: Product Characteristics - American Rebel Light Beer is marketed as a premium domestic light lager with approximately 100 calories, 3.2 grams of carbohydrates, and 4.3% alcohol content per 12 oz serving [5]. - The beer is all-natural, free from added supplements, corn, rice, or other sweeteners commonly found in mass-produced light lagers [5]. - The product aims to deliver a bold taste while embodying values such as freedom, patriotism, and quality [4][6]. Group 3: Company Background - American Rebel Holdings, Inc. has transitioned from primarily designing and manufacturing branded safes and personal security products to the beverage industry with the introduction of American Rebel Beer [7]. - The company also produces branded apparel and accessories, indicating a diversified product portfolio [7].

Live Performances by Andy Ross and John Stone to Highlight the Event on Tuesday, December 17, 2024 Nashville, TN, Dec. 11, 2024 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) (“American Rebel” or the “Company”), America’s Patriotic Brand and creator of American Rebel Light Beer (www.americanrebelbeer.com), proudly announces the Nashville launch party for American Rebel Light Beer at Kid Rock’s Big Ass Honky Tonk Rock ‘n’ Roll Steakhouse (https://www.kidrockshonkytonkandsteakhouse.com). Thi ...

The Notice has no Immediate Effect on the Listing of the Company’s Securities on NASDAQ and the Company Expects to Regain Compliance within the Applicable Deadline. Nashville, TN, Nov. 27, 2024 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) ("American Rebel" or the "Company"), America’s Patriotic Brand (www.americanrebel.com) and the creator of American Rebel Beer (www.americanrebelbeer.com), and manufacturer and marketer of branded safes (www.championsafe.com), personal security and self- ...

CEO Andy Ross to Headline Music Main Stage with American Rebel Light Beer Bus in Attendance Nashville, TN, Oct. 10, 2024 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) (“American Rebel” or the “Company”), America’s Patriotic Brand and the creator of American Rebel Beer (www.americanrebelbeer.com), and branded safes, personal security and self-defense products and apparel, today announced the company will be featured at the National Hot Rod Association (“NHRA”) FallNationals Pre-Stage Fan F ...

Core Insights - American Rebel Holdings, Inc. has received a multi-pallet re-stocking order for its American Rebel Light Lager from Standard Beverage, indicating strong demand for the product [1] - The partnership with Standard Beverage has expanded the distribution of American Rebel Light Lager to 140 retail locations in Kansas, with ongoing commitments from top sports bars [2] - American Rebel Light Lager was launched in June 2024 during the Country Stampede music festival, marking a significant entry into the beverage market for the company [2] Company Overview - American Rebel Holdings, Inc. operates primarily as a designer and manufacturer of branded safes and personal security products, and has recently entered the beverage industry with American Rebel Beer through its subsidiary [4] - The company emphasizes its patriotic branding, positioning American Rebel Light Lager as "America's Patriotic Beer" [1] - American Rebel collaborates with AlcSource for the production of its beer, leveraging their expertise in beverage development and production [3] Distributor Partnership - Standard Beverage Corporation is a key distributor for American Rebel Light Lager, with a long history in the Kansas alcohol distribution market [5] - The company has a new 83,000-square-foot facility in Lenexa, Kansas, enhancing its distribution capabilities [3] - Standard Beverage has been instrumental in placing American Rebel Light Lager in various retail and convenience store chains across Kansas [2]