新浪科技讯 12月17日下午消息，长城汽车欧拉品牌全新A级纯电SUV——长城欧拉5正式上市。新车共 推出5款配置，建议零售价区间为9.98万至13.38万元，限时换新价9.18万元起。 长城汽车董事长魏建军表示，长城汽车要坚持"技术本善"，坚持带给用户实际价值。后续，长城汽车将 推出"购车防忽悠指南"，用大白话拆解常见技术套路，避免消费者"踩坑"。此外，为了把选择权真正交 给用户，长城汽车推出面向全球市场的全新平台，以"一车多动力，一车多品类，一车多姿态"的全面布 局适配全球市场，长城欧拉5就是长城汽车全新平台的首款量产车型。 "全球市场没有标准答案，只有场景答案"。为了回应全球用户的期待，欧拉品牌后续将推出SUV、轿 车，以及个性化的多品类、多姿态产品，做到"把选择权交给用户"。欧拉品牌将从单一纯电汽车品牌， 正式升级为"多动力全球时尚精品汽车品牌"。 长城欧拉5定位面向年轻人的新一代时尚科技SUV，其推出的6款车色灵感源自挪威极光、塞纳河畔、林 芝雪山等远方风景 。 智能化层面，长城欧拉5搭载长城汽车第三代辅助驾驶系统Coffee Pilot Ultra。在激光雷达加持和Coffee Pilot Ultr ...

Core Viewpoint - The launch of the new A-class pure electric SUV, Great Wall Ora 5, marks a significant step for Great Wall Motors in expanding its electric vehicle offerings and enhancing its global market presence [1][2]. Group 1: Product Launch - Great Wall Ora 5 has been officially launched with a price range of 99,800 to 133,800 yuan, and a limited-time exchange price starting at 91,800 yuan [1]. - The Ora 5 is the first mass-produced model from Great Wall's new platform, which aims to provide a versatile vehicle lineup for global markets [1]. Group 2: Strategic Direction - Great Wall Motors emphasizes a commitment to "technological integrity" and aims to provide real value to consumers [1]. - The company plans to introduce a "Car Purchase Anti-Deception Guide" to help consumers navigate common technical pitfalls [1]. - The new platform will transition the Ora brand from a single pure electric brand to a "multi-power global fashion boutique car brand," with plans to offer various vehicle types, including SUVs and sedans [1]. Group 3: Technological Features - The Ora 5 is designed for young users, focusing on style, technology, and safety [2]. - It features the third-generation Coffee Pilot Ultra driver assistance system, which supports city navigation and memory parking for up to 3 kilometers [2]. - The Coffee OS 3 smart cockpit system integrates AI models for voice and external interaction capabilities [2]. Group 4: Global Market Expansion - The Ora brand has entered over 50 global markets and aims to continue meeting diverse consumer needs with high-quality products [2].

南方财经12月16日电，长城欧拉5今日正式上市。新车共推出5款配置，限时换新价9.18万元起。长城介 绍，长城汽车正式推出面向全球市场的全新平台，欧拉5即该的首款量产车型。 ...

就汽车行业如何加强与用户沟通的议题，魏建军表示，当前车企执行的国家标准是底线，而让用户充分 知情是他们的权利。车企不应被动等待标准完善，而需主动调研需求，提前识别并提示潜在风险。 此外，魏建军指出，行业存在一定浮躁现象，部分企业存在"忽悠用户"、过度宣传的问题。对此，他提 出车企应担任用户的"技术翻译官"与风险"提示人"，并计划将内部的"购车防忽悠指南"升级为动态 的"技术价值评估体系"，纳入销售培训体系。该培训要求销售人员理解不同技术路径的优劣，并能向用 户解释技术选择的原因。 凤凰网科技讯12月16日，在长城汽车（601633）欧拉5车型的上市发布活动中，董事长魏建军提及了长 城汽车未采用一体压铸技术的原因。一是成本不低，二是铝的维修性很差，保险公司也知道这事，保险 费会变高，全球的老牌汽车公司都没选择一体压铸。 ...

Core Viewpoint - Great Wall Motors actively responds to the "Guidelines for Compliance in Automotive Industry Pricing Behavior," committing to high-quality industry development and reinforcing internal pricing compliance management [1] Group 1: Compliance Commitment - Great Wall Motors promises to strictly adhere to compliance standards and integrate compliance requirements into all business processes, including product pricing, sales promotion, and channel management [1] - The company emphasizes the importance of transparent pricing and the prohibition of illegal activities such as below-cost dumping, price fraud, and false advertising to protect consumer rights [1]

Core Insights - Great Wall Motors is leading the development of China's off-road culture towards a scientific, standardized, and collaborative direction through its innovative "three-in-one" off-road grading system [1][2] - The company aims to provide a clear and safe guiding framework for off-road users, addressing the lack of unified and quantifiable standards in evaluating off-road vehicle performance [1] Group 1: Off-Road Vehicle Grading System - The off-road vehicle grading system, set to be released in October 2024, evaluates vehicles based on four major aspects: passability, power, safety configuration, and actual driving verification, encompassing a total of 20 performance metrics and over 70 indicators [1] - Vehicles are categorized into four levels: "Urban SUV, General Off-Road, Strong Off-Road, and Super Strong Off-Road," providing essential reference for users in selecting vehicles [1] Group 2: Off-Road Scene Grading - In January 2025, Great Wall Motors will introduce an "Off-Road Scene Grading" system to help off-road enthusiasts make informed decisions about challenging high-risk routes [2] - This system employs both qualitative and quantitative methods to assess key indicators such as average slope, maximum tilt angle, surface adhesion changes, and obstacle types, categorizing common off-road scenarios into four main types: snow, mud, sand, and mountain, with each type further divided into 7 to 10 levels [2] Group 3: Off-Road Skills Grading - In June 2025, the company will launch an "Off-Road Skills Grading" system that establishes progressive assessment standards, categorizing drivers into four levels: "Beginner, Intermediate, Advanced, and Professional" [2] - This skills grading is closely linked to the training courses offered by Great Wall Motors' "Off-Road Academy," providing users with a clear and scientific growth path [2] Group 4: Future Outlook - Following the release of the "Human-Vehicle-Road" three-in-one off-road grading system, Great Wall Motors has received widespread recognition from industry professionals and users [2] - The company plans to continue enhancing its off-road product technology while actively participating in the discussion and formulation of national off-road standards, contributing to the upward development of off-road culture and offering more professional and safer off-road products and lifestyle services to global users [2]

Core Viewpoint - The passenger car sector experienced a rise of 0.85% on December 12, with Great Wall Motors leading the gains, while the overall market indices also showed positive movement [1] Group 1: Market Performance - The Shanghai Composite Index closed at 3889.35, up 0.41% [1] - The Shenzhen Component Index closed at 13258.33, up 0.84% [1] - Great Wall Motors saw a closing price of 22.69, with a gain of 2.95% [1] Group 2: Individual Stock Performance - SAIC Motor Corporation closed at 15.72, up 1.55%, with a trading volume of 1.51 million shares and a turnover of 2.353 billion [1] - BYD Company Limited closed at 97.00, up 0.80%, with a trading volume of 554,600 shares and a turnover of 5.390 billion [1] - BAIC BluePark closed at 7.57, up 0.40%, with a trading volume of 789,800 shares and a turnover of 600 million [1] - Changan Automobile closed at 11.64, up 0.34%, with a trading volume of 530,800 shares and a turnover of 615 million [1] - GAC Group closed at 8.38, down 0.83%, with a trading volume of 464,200 shares and a turnover of 39.067 million [1] - Haima Automobile closed at 9.16, down 3.88%, with a trading volume of 2.5507 million shares and a turnover of 2.373 billion [1] Group 3: Capital Flow - The passenger car sector saw a net inflow of 711 million from main funds, while retail investors experienced a net outflow of 161 million [1] - The main funds' net inflow for BYD was 828 million, accounting for 15.36% of its trading volume [2] - SAIC Motor had a main fund net inflow of 335 million, representing 14.24% of its trading volume [2] - Great Wall Motors had a main fund net inflow of 71.98 million, which is 7.26% of its trading volume [2]

| | | 长城汽车股份有限公司 关于 2021 年股票期权激励计划首次授予及预留授予部分 公司已向中国证券登记结算有限责任公司上海分公司提交了注销上述股票期权的申 请，经其审核确认，公司已于 2025 年 12 月 8 日完成上述股票期权的注销业务。 本次股票期权注销不影响公司股本结构变化，不会导致本公司股票分布情况不符合 上市条件的要求，亦不会对本公司的经营业绩产生重大影响。 特此公告。 长城汽车股份有限公司董事会 2025 年 12 月 9 日 股票期权注销完成的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述或者重 大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 长城汽车股份有限公司（以下简称"公司"或"本公司"）于 2025 年 12 月 3 日召开 第八届董事会第四十四次会议，审议通过了《关于注销公司 2021 年股票期权激励计划 首次授予及预留授予部分股票期权的议案》，根据《长城汽车股份有限公司 2021 年股票 期权激励计划》（以下简称"《2021 年股票期权激励计划》"），因部分激励对象相关行权 期结束后存在未行权的当期股票期权，根据《长城汽车股份有限公司长 ...

长城汽车公告称，2025年12月3日公司召开董事会，审议通过注销2021年股票期权激励计划首次授予及 预留授予部分股票期权的议案。因部分激励对象相关行权期结束后存在未行权的当期股票期权，公司拟 注销首次授予部分65,042,428股、预留授予部分9,723,856股。12月8日，公司完成上述股票期权注销业 务。本次注销不影响公司股本结构，不会使股票分布不符上市条件，也不会对经营业绩产生重大影响。 ...

香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責，對其準確性或完整性亦不發表任 何聲明，並明確表示，概不對因本公告全部或任何部份內容而產生或因倚賴該等內容而引致的任何損失承擔任何責任 。 長 城 汽 車 股 份 有 限 公 司 GREAT WALL MOTOR COMPANY LIMITED* （於中華人民共和國註冊成立的股份有限公司） 股份代號：2333（港幣櫃檯）及82333（人民幣櫃檯） 」。 承董事會命 長城汽車股份有限公司 公司秘書 李紅栓 ，2025 12 9 於本公告日期，董事會成員如下： 執行董事：魏建軍先生、趙國慶先生及李紅栓女士。 職工董事：盧彩娟女士。 非執行董事：何平先生。 此海外監管公告是根據香港聯合交易所有限公司證券上市規則第13.10B條發出。以下為長城 汽車股份有限公司於上海證券交易所網站（www.sse.com.cn）所刊發之「長城汽車股份有限 公司關於公司2021年股票期權激勵計劃首次授予及預留授予部分股票期權註銷完成的公 獨立非執行董事：樂英女士、范輝先生及鄒兆麟先生。 * 僅供識別 海外監管公告 | 证券代码：601633 | 证券简称：长城汽车 ...