FF305 翌日披露報表 (股份發行人 ── 已發行股份或庫存股份變動、股份購回及/或在場内出售庫存股份) 表格類別： 股票 狀態： 新提交 公司名稱： 快手科技（於開曼群島註冊成立以不同投票權控制的有限公司） 呈交日期： 2025年10月14日 如上市發行人的已發行股份或庫存股份出現變動而須根據《香港聯合交易所有限公司（「香港聯交所」）證券上市規則》(「《主板上市規則》」)第13.25A條 / 《香港聯合交易所有限公司GEM證券 上市規則》(「《GEM上市規則》」)第17.27A條作出披露，必須填妥第一章節 。 | 第一章節 | | | | | | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 1. 股份分類 | 不同投票權架構公司普通股 | 股份類別 | B | | | 於香港聯交所上市 | | 是 | | | 證券代號 (如上市) 01024 | | 說明 | | | | | | | | | 81024 多櫃檯證券代號 | | RMB 說明 | | | | | | | | | A. 已發行股份或庫存股份變動 ...

Core Insights - The event "Flowing · Women Charity 30+" highlighted the role of women in promoting public welfare, with Kuaishou's Vice President Song Tingting recognized for her contributions to internet-based charity initiatives [1][2] Group 1: Kuaishou's Charity Development - Kuaishou's unique internet charity model emphasizes "real warmth" and "technology for all," significantly transforming the execution of charity projects [2][4] - The platform enables users to witness the impact of charity through short videos and live broadcasts, making participation more accessible and engaging [2][4] Group 2: Empowering Rural Women - The internet provides unprecedented opportunities for rural women, allowing them to learn skills and access information, thus breaking geographical barriers [5][6] - Kuaishou has initiated projects like "Happy Women's Classroom" to equip rural women with digital skills, enabling them to create their own livelihoods with dignity [6] Group 3: Training and Community Impact - Since 2018, Kuaishou has launched various support programs aimed at providing free digital skills training to women, helping them overcome the digital divide [6] - The company has trained over ten thousand female leaders nationwide, positively impacting hundreds of thousands by enhancing their income and employment opportunities [6]

Kuaishou Conference Call Summary Company Overview - **Company**: Kuaishou - **Industry**: Short-form video and online marketing - **Position**: 2nd largest player in the short-form video market in China, with a strong creator and user ecosystem driving content generation and monetization [1][10][11] Key Insights AI Transformation - Kuaishou is undergoing a holistic AI transformation aimed at enhancing content generation, recommendation, and advertising targeting, which is expected to improve platform engagement and monetization over time [1][4][9] - The AI recommendation model, OneRec, is projected to boost monetization and improve content-user matching, currently covering 25% of user traffic with plans to expand to 50-60% [4][50] Advertising Revenue - **Revenue Composition**: 57% of Kuaishou's revenue comes from online marketing, with internal and external advertising loops contributing equally [10] - **External Ads**: Expected to grow at 12% YoY in 2025, driven by increased usage, ad load, and eCPM growth [5][61] - **Internal Ads**: Anticipated to grow at 14% YoY in 2025, supported by GMV growth from livestreaming and shelf-based categories [6][76] User Engagement - Kuaishou's platform sees an average daily time spent of 127 minutes per user, with a user base of 714 million MAUs [11] - The platform is particularly strong in lower-tier cities, focusing on community building and user interaction rather than viral content [10] Livestreaming and E-commerce - Livestreaming is a significant growth driver, particularly for smaller ticket items like health and fitness products, with expected growth of 8% YoY [3][79] - Shelf-based GMV is projected to grow at 32% YoY, driven by categories such as household necessities and food [6][79] Financial Projections - **Target Price**: Kuaishou is rated as "Outperform" with a target price of HKD 100, reflecting a 47% upside potential [9] - **Adjusted EPS**: Expected to increase from RMB 4.02 in 2024 to RMB 4.89 in 2025, with an adjusted P/E ratio decreasing from 19.5x to 16.0x [7][9] Additional Insights - Kuaishou's advertising strategy is heavily focused on performance ads, which account for 80% of its platform, benefiting from a loyal user base and high purchase frequency in lower-tier markets [2][22] - The company has the lowest percentage of additional rebates among Chinese e-commerce platforms, which is expected to reduce further in 2H25 [3][35][91] - AI tools are being utilized to enhance ad targeting and content creation, with significant improvements in engagement and conversion rates noted [49][51] Conclusion Kuaishou is positioned for growth through its AI initiatives, strong user engagement, and a robust advertising model. The focus on community-driven content and e-commerce, particularly in lower-tier cities, presents a unique opportunity for sustained revenue growth in the competitive landscape of short-form video and online marketing.

Core Insights - Kuaishou is preparing for the 2025 Double Eleven shopping festival, aiming to improve its performance after losing major influencers [2][4] - The overall sales during the 2024 Double Eleven reached 14,418 billion yuan, marking a 26.6% year-on-year increase, primarily due to extended promotional periods across platforms [3] - Kuaishou's e-commerce GMV grew by 17.6% year-on-year in Q2 2025, reaching 358.9 billion yuan, with an average monthly buyer count of 134 million [3] Group 1: Kuaishou's E-commerce Strategy - Kuaishou's e-commerce evolution has shifted from merely increasing GMV to focusing on user growth, repurchase rates, and brand value [7][10] - The platform's user growth has slowed, with a 2.1% year-on-year increase in monthly active users, totaling 712 million [7][8] - Kuaishou's repurchase rate is high at 4.2 times per month, significantly surpassing Douyin and Pinduoduo, but it struggles to attract high-value consumers [7][8] Group 2: Competitive Landscape - Kuaishou's competitors, such as JD and Taobao, have established strong membership programs to retain high-value users, while Kuaishou lags in this area [8] - During the last Double Eleven, Kuaishou's platform saw 55% of categories dominated by private label brands, indicating a need to enhance brand recognition [9][10] - The absence of major influencers during the upcoming Double Eleven poses a challenge for Kuaishou, which has historically relied on them for sales boosts [12][14] Group 3: Market Trends and Consumer Behavior - The trend of consumers prioritizing quality and value is evident, with 45% of shoppers comparing prices before purchasing [22][23] - Kuaishou plans to invest 180 billion yuan in traffic subsidies and user incentives for the upcoming Double Eleven [22] - The overall e-commerce landscape is shifting towards efficiency, quality, and ecosystem competition, moving beyond mere GMV comparisons [25]

Core Viewpoint - Kuaishou-W (01024) shares rose over 4%, reaching HKD 89.2 with a trading volume of HKD 4.677 billion, driven by the anticipated impact of OpenAI's new video generation model Sora2 on the short video ecosystem [1] Group 1: Company Performance - Kuaishou is expected to benefit from advancements in AI video technology, positioning itself as a leader in the AI video sector [1] - The company is projected to achieve a 13% year-on-year revenue growth in Q3, reaching RMB 35.3 billion, with a 15% increase in Gross Merchandise Volume (GMV) [1] - Kuaishou's gross margin is expected to expand to approximately 55%, with non-IFRS profit estimated at around RMB 4.84 billion [1] Group 2: Industry Trends - OpenAI's Sora2 is anticipated to reshape the short video ecosystem, potentially increasing the proportion of AI-generated content and narrowing the content gap between other short video platforms and Douyin [1] - The development of AI video models is seen as a significant trend, with the market for video generation being in its early stages and poised for substantial growth [1]

Core Viewpoint - Kuaishou-W (01024) has seen a stock price increase of over 4%, currently trading at 89.2 HKD with a transaction volume of 4.677 billion HKD, driven by the anticipated impact of OpenAI's new video generation model Sora 2 on the short video ecosystem [1] Group 1: Company Performance - Kuaishou is expected to benefit from advancements in AI video technology, positioning itself as a leader in the AI video sector [1] - The company is projected to achieve a 13% year-on-year revenue growth in Q3, reaching approximately 35.3 billion RMB, with a total transaction volume (GMV) expected to rise by 15% [1] - Kuaishou's gross margin is anticipated to expand to around 55%, with non-IFRS profit estimated at about 4.84 billion RMB [1] Group 2: Industry Insights - OpenAI's launch of Sora 2 is expected to reshape the short video ecosystem, potentially increasing the share of AI-generated content and narrowing the gap between other short video platforms and Douyin [1] - The AI video generation market is identified as a large and early-stage development area, highlighting the significance of artificial intelligence in the industry [1]

杰富瑞发表研究报告，预计快手将可如期达成该行对其收入和盈利的预测，即预计第三季总收入按年增 长13%至353亿元，交易总额(GMV)料升15%，毛利率料扩张至约55%，非IFRS盈利料达约48.4亿元。该 行强调，人工智能是一个关键范畴，而影片生成是一个处于早期发展阶段的庞大市场。该行维持快 手"买入"评级，目标价106港元。 ...

Investment Rating - The investment rating for Kuaishou-W (01024.HK) is "Outperform the Market" (maintained) [2][7]. Core Insights - OpenAI's release of the Sora 2 video generation model and the Sora App is expected to accelerate the demand for AI-generated content (AIGC) [3][6]. - Sora 2 features significant advancements in image resolution, style control, and instruction adherence, integrating audio-video synchronization technology to enhance physical simulation accuracy [4]. - The Sora App, designed similarly to TikTok, allows users to create AI-generated videos up to 10 seconds long and includes a "Cameo" feature for digital avatars, which could create new monetization opportunities for IP holders [5][6]. Financial Forecast and Valuation - The projected financials for Kuaishou include: - Revenue growth from CNY 660.26 billion in 2024 to CNY 865.93 billion in 2027, reflecting an annual growth rate of approximately 8% to 11% [19]. - Net profit is expected to increase from CNY 194.07 billion in 2024 to CNY 268.42 billion in 2027, with a net profit growth rate of 8% to 18% [19]. - The adjusted EPS is forecasted to rise from CNY 24.15 in 2024 to CNY 34.12 in 2027 [19]. - Key financial ratios include: - ROE is projected to decrease from 20% in 2024 to 17% in 2027 [19]. - The gross margin is expected to improve from 53% in 2024 to 58% in 2027 [19].

Investment Rating - The investment rating for Kuaishou-W (01024.HK) is "Outperform the Market" (maintained) [2][7]. Core Insights - OpenAI's release of the Sora 2 video generation model and the Sora App is expected to significantly boost the demand for AI-generated content, creating new opportunities in the social media landscape [3][6]. - Sora 2 features advancements in image resolution, style control, and instruction adherence, integrating audio-visual synchronization to enhance realism in generated videos [4][5]. - The Sora App, designed similarly to TikTok, allows users to create and share AI-generated videos, fostering a new social ecosystem around AI content creation [5][6]. Summary by Sections Company Overview - Kuaishou is positioned as a leader in the AI video sector, with its AI-generated video capabilities showing strong performance and continuous improvement [6]. Market Dynamics - The introduction of Sora 2 is anticipated to reshape the short video ecosystem, potentially increasing the proportion of AI-generated content and narrowing the gap with platforms like Douyin [6]. Financial Projections - The financial outlook includes projected revenues of 660,257 million in 2024, increasing to 865,930 million by 2027, with a net profit growth rate of 68% in 2024 [19].

股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 截至月份: 2025年9月30日 狀態: 新提交 致：香港交易及結算所有限公司 公司名稱: 快手科技（於開曼群島註冊成立以不同投票權控制的有限公司） 呈交日期: 2025年10月8日 第 1 頁 共 10 頁 v 1.1.1 FF301 II. 已發行股份及/或庫存股份變動 | 1. 股份分類 | 不同投票權架構公司普通股 | 股份類別 | B | | 於香港聯交所上市 (註1) | | 是 | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 01024 | 說明 | | | | | | | | 多櫃檯證券代號 | 81024 | RMB 說明 | | | | | | | | | | 已發行股份（不包括庫存股份）數目 | | 庫存股份數目 | | | 已發行股份總數 | | | 上月底結存 | | | 3,591,333,495 | | | 0 | | 3,591,333,495 | | 增加 / 減少 (-) | | | 9,179 ...