9 图源：新民周刊 记者丨 贺 泓 源 编辑丨 张伟贤 江佩佩 张嘉钰 9月14日，罗永浩和西贝的话题之争持续霸榜热搜。 13日晚，罗永浩发微博称："好吧，西贝的事情可以告一段落了。期待预制菜相关的国家法规尽快出台。我要忙正事了，已经耽误了一些工 作。感谢大家的关心"。 对于西贝而言，风波仍在继续，并迎来了成立以来最大的一次外部危机。 据21世纪经济报道记者独家多方了解， 9月12日，西贝连夜召开1.8万人的罗永浩作战大会。该会议目标更多是鼓舞员工，加油鼓气，扛住压 力，服务好顾客。背后是，随着"西贝预制菜"风波推进，很多员工被网暴、被骂。 不少媒体记者涌入西贝后厨探访发现， 其中羊前腿保质期24个月，虾仁保质期是12个月， 西贝 儿童的西兰花保质期两年时间，有网友调侃蔬 菜的保存时长比儿童年龄还大。 图源：红星新闻 四则厨房贝贡人,我们发情预制采 撕开包装好的烤鱼原料 群展示效可可制作家 鱼是提前在工厂腌制迈 A BRIEFE 与 的 Faili FF TO FE 1.5万 此前，同日晚8点30分，罗永浩开启直播，对近日与西贝的争议作出回应。此次直播受到广泛关注，刚开播一分钟，在线人数就突破10万+。 随着 ...

Core Viewpoint - The controversy surrounding the use of pre-prepared dishes by the restaurant chain Xibei has escalated following remarks made by entrepreneur Luo Yonghao during a live stream, leading to significant public discourse and legal threats from Xibei's founder, Jia Guolong [1][7][10]. Group 1: Luo Yonghao's Live Stream - Luo Yonghao initiated a live stream to address the controversy, stating he would avoid any financial incentives and temporarily remove products from sale [2] - He criticized Xibei for allegedly using pre-prepared dishes, claiming that their assertion of not using such dishes was false, as there are no national standards yet established [2][3] - During the stream, he analyzed the ingredients used by Xibei, highlighting the presence of additives in a fish dish, which he argued contradicted consumer expectations of freshness [3] Group 2: Xibei's Response - Xibei has not publicly responded to Luo's live stream comments as of the report's publication, but they issued a letter to customers denying Luo's claims and detailing their food preparation processes [4] - The company announced plans to allow customers to tour their kitchens and other production facilities to enhance transparency [4] - Jia Guolong, Xibei's founder, stated that Luo's comments significantly harmed the company's reputation and indicated intentions to pursue legal action against him [10] Group 3: Market Context and Challenges - The restaurant industry is facing a downturn, with Xibei's revenue projected to decline by 3.7% to 207.03 billion yuan by mid-2025, reflecting a broader trend affecting multiple restaurant brands [25][26] - Consumer spending on dining has decreased, with significant drops reported in major cities like Beijing and Shanghai [26] - The perception of Xibei as an expensive dining option has been reinforced by Luo's comments, which may further complicate the brand's public image [12][14] Group 4: Management and Governance Issues - Jia Guolong's management style, centered around his authority, has been both a strength and a weakness for Xibei, leading to challenges in adapting to market pressures [29][30] - The company has faced criticism for its slow innovation and operational inefficiencies, which have been exacerbated by the current economic climate [22][30] - There is a need for Xibei to consider a more professional governance model to navigate the complexities of the restaurant industry effectively [30]

记者丨贺泓源 编辑丨朱益民 黎雨桐 9月12日晚8时30分左右，罗永浩在抖音、B站、微博等平台开启直播，对近日与餐饮品牌西贝的争议作出回应。相关话题冲上微博热搜。 直播刚开始，罗永浩在抖音平台表示此次直播要避嫌，要关闭打赏并暂时下架商品。 罗永浩在直播中称呼自己正在出差途中，不得已进行直播应对本次事件，表示 "不反对预制菜，旨在推送预制菜透明化，维护消费者之情权。" 罗永浩还称， 西贝称没有预制菜是100%撒谎，因为国家还没有相关标准出台。 直播中他说自己宁愿吃预制菜也不愿意吃方便面，但他受不了预制菜假装现做。他还表示，将直播回应自己直播间卖预制菜。 罗永浩在直播中开始逐一剖析西贝使用的原材料。他以媒体拍到的一款西贝后厨使用的海鲈鱼为例，展示了其包装配料表。罗永浩念出，该产 品配料中含有三聚磷酸钠、六偏磷酸钠等多种复配水分保持剂，保质期长达18个月。 他据此提出核心质疑：虽然这条鱼到店时是生的，但经过添加剂的长期腌制保存，已非消费者所理解的"鲜鱼"。他表示，这解释了为何当初吃 起来"感觉就是一个预制菜"，并认为食用这种经过深度工业化处理的食材，与大众去餐厅追求新鲜的初衷显然不符。 针对罗永浩直播中的言论， 截 ...

Core Viewpoint - The ongoing dispute between Xi Bei's founder Jia Guolong and internet celebrity Luo Yonghao over the use of pre-prepared dishes reflects a deeper issue in the Chinese restaurant industry regarding consumer perceptions and the industrialization of food preparation [2][5][10]. Group 1: Dispute Overview - The conflict began when Luo Yonghao claimed that Xi Bei's dishes were primarily pre-prepared and called for legislation requiring restaurants to disclose such information [3][5]. - Jia Guolong responded by asserting that Xi Bei's dishes are 100% free of pre-prepared ingredients and announced the opening of 370 kitchens for public inspection [3][4]. - The debate highlights a significant gap between regulatory definitions of pre-prepared food and consumer perceptions, with many consumers equating non-on-site cooked dishes with pre-prepared food [5][6]. Group 2: Industry Context - The rise of central kitchens has been a driving force behind the rapid expansion of the Chinese restaurant industry, allowing for product standardization and quality consistency [8][9]. - However, the lack of transparency regarding central kitchen operations has led to public misconceptions, causing consumers to associate central kitchen products with negative connotations [9][10]. - The current environment of slowing growth and consumer fatigue in the restaurant sector has intensified scrutiny on pricing and value, with Xi Bei facing ongoing criticism for its pricing strategies [11][12]. Group 3: Consumer Trust and Transparency - The incident underscores the importance of consumer rights to information, as the definition of pre-prepared food does not align with consumer understanding [6][10]. - Experts suggest that restaurants should proactively communicate the preparation methods and ingredients of their dishes to build trust and avoid conflicts [6][12]. - Recommendations for Xi Bei include enhancing transparency in menu labeling, improving communication strategies regarding central kitchens, and ensuring that pricing reflects the actual value of the dishes offered [12][13].

以下文章来源于21Style ，作者贺泓源 21Style . 编辑丨朱益民 刘雪莹 9月12日下午，"西贝承认部分菜品是隔夜菜"登上微博热搜第一。 据@中国蓝新闻 报道，西贝承认部分菜品存在隔夜情况，煮好的羊排赏味期是三餐，今天上 午一餐、下午一餐、明天上午还能卖，厨师长称隔夜使用不会影响出餐品质。 9月12日中午，胖东来集团创始人于东来就此次舆论风波发声称，"任何事没有完美，感谢西 贝、海底捞等品牌企业可以让我找到相对放心可口吃饭的地方。" 某种程度上，在创始人、CEO贾国龙的参与下，西贝跟预制菜越绑越紧。 虽然，这公司不想掺和任何预制菜概念。2025年9月12日，在微博热搜上，西贝、罗永浩、预 制菜成为高频词。比如罗永浩奖励10万征集西贝预制菜线索、罗永浩晒报告称西贝预制菜超 80%等热搜词汇。 权威、独家、深度，先一步看到消费未来！ 记者丨贺泓源 罗永浩晒报告称西贝预制菜超80%的观点来自，人民网研究院在2023年发布的《预制菜行业发 展报告》，其中援引《2022年中国连锁餐饮行业报告》数据显示，真功夫、吉野家、西贝等连 锁餐饮企业预制菜占比达80%以上。 9月10日，罗永浩发微博公开吐槽西贝。"好久 ...

香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責，對 其準確性或完整性亦不發表任何聲明，並明確表明，概不就因本公告全部或任何部份 內容而產生或因依賴該等內容而引致的任何損失承擔任何責任。 董事會欣然宣佈，股東特別大會通告所載之決議案（「決議案」）已於股東特別大會上獲 獨立股東以投票形式正式通過。有關決議案之投票結果如下： Xiabuxiabu Catering Management (China) Holdings Co., Ltd. 呷哺呷哺餐飲管理（中國）控股有限公司 （ 於 開 曼 群 島 註 冊 成 立 的 有 限 公 司 ） （股份代號：520） 於2025年9月12日舉行之股東特別大會投票結果 投票結果 於2025年9月12日召開及舉行的股東特別大會上提呈之決議案以投票形式通過。 茲提述呷哺呷哺餐飲管理（中國）控股有限公司（「本公司」）日期均為2025年8月27日的 股東特別大會（「股東特別大會」）通告（「股東特別大會通告」）及通函（「通函」）。除文義 另有所指外，本公告所用詞彙與通函所界定者具有相同涵義。 股東特別大會投票結果 全體董事均已出席本公司於2025年9月12日（ ...

Core Viewpoint - The controversy surrounding Xibei's use of pre-prepared dishes has intensified, particularly following comments made by entrepreneur Luo Yonghao, which have led to legal threats from Xibei's CEO, Jia Guolong [1][3][4]. Company Summary - Xibei's CEO, Jia Guolong, asserts that the company does not serve any pre-prepared dishes, despite claims to the contrary [4][5]. - Jia Guolong has expressed that Luo Yonghao's statements have significantly impacted Xibei's reputation, prompting the company to consider legal action [3][5]. - The average consumer spending at Xibei is reported to be 85.03 yuan, which is notably higher than competitors such as Zhen Gongfu (26.57 yuan) and Yoshinoya (31.06 yuan), indicating limited consumer tolerance for pre-prepared dishes [5][7]. - Xibei has introduced a "Luo Yonghao Menu" across all locations, allowing customers to order dishes previously selected by Luo, although this has raised questions about consumer privacy [7][8]. Industry Summary - The restaurant industry is facing significant challenges, with Xibei's revenue reportedly in a declining trend as of May 2025 [16]. - Major competitors in the industry, such as Haidilao and Jiamaojiu, have also reported revenue declines, indicating a broader industry trend [16]. - The overall restaurant market is under pressure, with major cities like Beijing and Shanghai experiencing declines in dining revenue [17]. - The current economic environment has made it difficult for brands to withstand negative publicity, as seen in the case of other brands like Zhongxuegao [18]. - The management style of Xibei, centered around its founder, has been highlighted as both a strength and a potential weakness, suggesting a need for more professional governance [19][20].

21世纪经济报道记者 贺泓源 某种程度上，在创始人、CEO贾国龙的参与下，西贝跟预制菜越绑越紧。 虽然，这公司不想掺和任何预制菜概念。2025年9月12日，在微博热搜上，西贝、罗永浩、预制菜成为高频词。比如罗永浩奖励 10万征集西贝预制菜线索、罗永浩晒报告称西贝预制菜超80%等热搜词汇。 9月10日，罗永浩发微博公开吐槽西贝。"好久没吃西贝了，今天下飞机跟同事吃了一顿，发现几乎全都是预制菜，还那么贵。 希望国家尽早推动立法，强制饭馆注明是否用了预制菜。"他称。 对此，贾国龙强势反击。 他表态，罗永浩发言对西贝商誉影响非常大，将走法律程序进行起诉，但他本人不会回应罗永浩。 罗永浩晒报告称西贝预制菜超80%的观点来自，人民网研究院在2023年发布的《预制菜行业发展报告》，其中援引《2022年中 国连锁餐饮行业报告》数据显示，真功夫、吉野家、西贝等连锁餐饮企业预制菜占比达80%以上。 矛盾激化 对于西贝预制菜，在9月11日，贾国龙在媒体沟通会上表示，西贝没有任何一道预制菜。 他同时称，罗永浩的发言对西贝商誉影响非常大，将走法律程序进行起诉，但他本人不会回应罗永浩。 贾国龙认为，预制菜国家有标准，和有预制工艺是两回事 ...

Group 1 - The recent controversy involving Luo Yonghao criticizing Xibei's pre-made dishes has gained significant attention, with Luo offering a reward of 100,000 yuan for information related to Xibei's pre-made dishes [1][3] - Luo Yonghao noted that over 90% of online sentiment is against Xibei, while only about 10% is critical of him, indicating a strong public backlash against Xibei [3] - Xibei has launched a "Luo Yonghao Menu" in all its stores, allowing customers to choose dishes that Luo has previously ordered, with a commitment to refund if the food is unsatisfactory and an invitation for customers to observe the cooking process [3] Group 2 - Xibei has applied for patents related to pre-made food, including a filling device and packaging equipment for tofu, with the patents granted in 2025 [4] - The company, Beijing Xibei Natural Pie Food Technology Development Co., Ltd, was established in August 2017 with a registered capital of 20 million yuan, fully owned by Inner Mongolia Xibei Catering Group Co., Ltd [5][6] Group 3 - Xibei is currently facing operational challenges, with reports indicating a decline in revenue as of May 2025, reflecting a broader industry trend of decreasing sales among major restaurant brands [8][9] - The restaurant market is under pressure, with significant declines in revenue reported in major cities like Beijing and Shanghai, where restaurant income fell by 3.6% and 2.9% respectively in the first seven months of the year [10]

记者丨毕凤至 刘雪莹 编辑丨叶映橙 陈思颖 近日，"罗永浩发文吐槽西贝预制菜"一事引发关注。今天（9月12日）， "罗永浩悬赏10万征 集西贝预制菜线索" 抢占微博热搜头条位置。 今天罗永浩再发微博称：这么多年来，我一直是一个有争议的人， 但这一次我看到的网络舆 情是90%多的人都在骂西贝，骂我的连10%都不到。难道那些讨厌我的人突然喜欢了我不成？ 很多网友已经指出了真实的原因 ： 天下苦预制菜不透明久矣。 希望这一次的事件，能够推动 中国预制菜相关立法尽快实现，再强调一遍，我不反对预制菜，我的终极诉求只是让消费者获 得知情权。 据澎湃新闻报道，有接近罗永浩的人士表示：" 在大家看来，中央厨房、食品工厂出来的菜都 是预制菜。 而且网上有证据表明，西贝的中央厨房部分的菜品就是采购的工厂预制菜，贾国 龙已经犯了'众怒'。" 西贝上线"罗永浩套餐" 西贝宣布将从今日（9月12日）起，在全国所有门店上线"罗永浩菜单"。贾国龙澄清，这不是 一个固定的套餐，而是罗永浩点过的菜品列表，消费者可以任意点选。西贝为此提供了两大承 诺：第一，"不好吃，不要钱"，顾客可以随时退单；第二，欢迎顾客随时进入后厨，参观任何 一道菜的制作 ...