本报讯（记者吴铎思 通讯员肖君）"2025年12月，我们旅行社共组织了12个到哈萨克斯坦的旅行团，少 的40多人，多的60人~70人。巴克图口岸现在每天都有出境旅行团在排队。"1月4日，新疆塔城一家旅行 社的总经理马军说。记者了解到，免签政策为新疆跨境商务、旅游等双边交流注入了强劲动力，加上从 巴克图口岸往来哈萨克斯坦较便捷，该口岸跨境游一直很红火，旅行社业务量随之攀升。 在手机上提前预约，每人通关时间不到1分钟，在巴克图口岸，高效通关已成常态。哈萨克斯坦的游客 贾瓦希尔和他的5个朋友近期到塔城旅游，顺便寻找商业合作机会，他发现，"从排队到入境只用了几分 钟"。 （来源：工人日报） 据了解，游客出境游大多选择旅行社推出的巴克特一日游精品线路。近日，克拉玛依游客尹庆梅和朋友 来了一次出境游，她说："我们都有护照，报名参加旅行团，每人599元就能出国转一圈，体验哈国小镇 风情，品尝当地美食。" 目前，塔城地区充分挖掘自然风光、民俗文化和历史遗迹等特色旅游资源，推出4条入境旅游线路。当 地还依托巴克图口岸通道优势，开通哈萨克斯坦的巴克特1日游、乌尔贾尔2日游、阿拉湖3日游及阿拉 木图等多条跨境游精品路线，并推出出入 ...

黑龙江省绥芬河市是中俄重要陆路口岸城市。随着中俄双向免签政策实施，当地以高效便捷的通关服务提升口岸人员和贸易往来效率，带动两 国人文和旅游交流。据中国（黑龙江）自由贸易试验区绥芬河片区管理委员会口岸管理办公室统计，1月1日至1月7日，绥芬河口岸出入境外籍 游客人数达到10007人，同比增长83%，较去年大幅提升。 图为8日，在绥芬河火车站，游客下车准备出站。 新华社 ...

智通财经APP获悉，中银国际发布研报称，26年元旦假期，国内旅游出行热情持续高涨，冰雪旅游热度 高增，免税销售在封关后的首个假期迎来开门红，跨境游市场持续火热。该行维持行业强于大市评级。 元旦假期国内旅游市场热度依旧高涨，出入境游市场双向升温。今年春节共有9天假期，出行景气度有 望继续提升。该行重点推荐资源优质、运营强劲、有外延增长预期的出行链及相关产业链公司。 中银国际主要观点如下： 出游人次与人均客单同比24年均实现小幅增长 据文旅部数据，26年元旦假期共3天，全国国内出游1.42亿人次，同比24年+5.2%;国内出游总花费847.89 亿元，同比24年+6.3%;客单价为597.11元，同比+1.1%。据交通运输部数据，元旦假期期间，预计全社 会跨区域人员流动量为5.9亿人次，日均1.98亿人次，日均口径同比+19.5%。其中，铁路客运量预计 4822.3万人次，日均同比+53.1%;公路客运量预计达5.4亿人次，日均同比+15.5%;水路客运量达229万人 次，日均同比+35.3%;民航客运量预计588.1万人次，日均同比+10.5%。 跨境游：出入境游双向升温，免签入境游客人次同比高增 据国家移民管 ...

最快2分钟抵达 饶河至俄罗斯客运浮箱固冰通道开通 中新网双鸭山12月25日电(姜辉 王晓安)25日，中国饶河至俄罗斯波克罗夫卡口岸客运浮箱固冰通道开通 运行。通道全长440米，最快2分钟就能抵达对岸。乘客可由饶河口岸乘班车至俄罗斯比金市实现跨境一 日游，还可转乘至哈巴罗夫斯克市进一步领略俄式风景。 广告等商务合作，请点击这里 本文为转载内容，授权事宜请联系原著作权人 中新经纬版权所有，未经书面授权，任何单位及个人不得转载、摘编或以其它方式使用。 关注中新经纬微信公众号(微信搜索"中新经纬"或"jwview")，看更多精彩财经资讯。 出入境旅客在饶河口岸办理通关手续。 王晓安 摄 中俄互免政策落地以来，越来越多的俄罗斯游客被中国的多元游玩体验吸引，热衷于通过饶河口岸入华 体验"在饶河过周末"。为进一步推动跨境游热度持续上升，饶河出入境边防检查站走访涉外经贸企业、 旅行社、客运公司，精准对接客流预测与通关需求，大力宣传推广外国人入境卡网上填报政策，在旅检 大厅新增多组二维码扫描盒设备，配套开通免费Wi-Fi，同步增设填报咨询服务台，确保旅客"轻松填 报、即报即核"。(完) 来源：中国新闻网 编辑：王永乐 ...

（央视财经《正点财经》）今年12月1日至明年9月14日，俄罗斯对中国公民实施免签政策。政策落地以 来，俄罗斯旅游呈现明显增长态势，游客出游意愿持续攀升。 此外，记者从深圳机场边检站了解到，深圳机场已开通往返莫斯科直飞航线，今年，经深圳机场口岸入 出境的俄罗斯旅客同比增长21％。 在深圳宝安国际机场，往来中俄之间的旅客较以往明显增多。 转载请注明央视财经 编辑：令文芳 某旅游平台大数据显示，免签政策发布后，俄罗斯相关机票搜索量瞬时激增。最热门搜索出发地包括北 京、上海、广州、深圳、成都等城市。 某旅行社产品经理 靳起航：春节、元旦等团期（俄罗斯游）咨询量尤为集中，整体报名量较政策（出 台）之前提升明显。 ...

今年12月1日至明年9月14日，俄罗斯对中国公民实施免签政策。政策落地以来，俄罗斯旅游呈现明显增 长态势，游客出游意愿持续攀升。某旅游平台大数据显示，免签政策发布后，俄罗斯相关机票搜索量瞬 时激增。最热门搜索出发地包括北京、上海、广州、深圳、成都等城市。某旅行社产品经理表示，春 节、元旦等团期俄罗斯游咨询量尤为集中，整体报名量较政策出台之前，提升明显。此外，记者从深圳 机场边检站了解到，深圳机场已开通往返莫斯科直飞航线，今年，经深圳机场口岸入出境的俄罗斯旅客 同比增长21％。（央视新闻） ...

Core Insights - The article discusses the initiatives taken by Mudanjiang, a city in China, to enhance its services and attract Russian tourists following the implementation of a visa-free policy, focusing on cultural and wellness experiences [1][3]. Group 1: Tourism and Visitor Statistics - During the National Day and Mid-Autumn Festival, Mudanjiang saw a 15.83% year-on-year increase in daily average tourist arrivals and a 20.68% increase in daily average tourist spending [3]. - The city is leveraging the visa-free policy to promote both domestic and cross-border tourism, aiming for a deep integration of these markets [3]. Group 2: Language and Service Enhancements - A Russian language night school has been established for local officials and staff, with nearly 100 participants practicing pronunciation to improve communication with Russian tourists [3][4]. - The town has formed 11 volunteer service teams totaling 119 members to enhance service delivery to Russian visitors, integrating language skills with community governance [4]. Group 3: Wellness and Traditional Medicine - Traditional Chinese medicine (TCM) services are gaining popularity among Russian tourists, with new facilities and bilingual service manuals being developed in Dongning City [5][7]. - Dongning City has introduced over ten quality service measures for incoming Russian travelers, including bilingual signage and tailored health services [7].

Core Insights - The implementation of a visa-free policy for Russian tourists has significantly increased the number of visitors entering China through the Raohe port, enhancing cross-border tourism experiences [1][3][5] Group 1: Visitor Statistics and Trends - Since the visa-free policy was enacted, Raohe has seen an influx of 43,000 travelers, with 28,000 being Russian nationals, accounting for 60% of total visitors [3] - The number of visitors entering through Raohe has increased by 30% compared to the same period last year [3] Group 2: Services and Amenities - Local businesses, including restaurants and hotels, have adapted to cater to Russian tourists by providing services in Russian and creating "love cards" with essential information [6] - The hospitality sector has experienced a surge, with hotels accommodating over 1,200 guests during the recent holiday period, tripling the number from the previous year [6] Group 3: Cultural and Culinary Experiences - Russian tourists are drawn to Raohe for its culinary offerings and traditional Chinese medicine therapies, with many expressing satisfaction with their experiences [4][5] - Local establishments are expanding their menus to include dishes favored by Russian visitors, such as caviar and roasted meats, while also planning themed accommodations and entertainment [6] Group 4: Long-term Development Strategies - Raohe County is focusing on enhancing its tourism infrastructure and service quality to meet the growing demand, including the establishment of new self-driving travel camps [8] - Future plans include the development of a comprehensive tourism standard and the promotion of interconnected scenic routes to improve visitor experiences [8]

Core Insights - The national railway system in China has achieved a record high of 3.54 billion passenger trips in the first three quarters of the year, marking a 6% year-on-year increase [2] - The railway transportation capacity has been enhanced through the integration of high-speed and conventional rail resources, with an average of 11,087 passenger trains operating daily, reflecting a 7.1% increase [2] Group 1: Passenger Transport - The railway system has successfully utilized new lines and stations, including the Chongqing East to Qianjiang section of the Yuxia High-speed Railway and the Shenyang to Jiamusi section, to optimize passenger transport capacity [2] - The number of tourist trains has increased, with 1,818 tourist trains operated from January to September, contributing to the development of the tourism and silver economy [2] Group 2: Cross-Border Travel - The railway has adapted to the visa-free transit policy, enhancing cross-border passenger transport with international trains to Vietnam, Russia, and Mongolia [2] - The Guangzhou-Shenzhen-Hong Kong High-speed Railway and the China-Laos Railway have facilitated significant cross-border travel, with 23.3 million and 197,000 passengers respectively [2]

Investment Rating - The report maintains a strong investment rating for the social services industry, particularly focusing on the OTA sector [1]. Core Insights - The overall trend in tourism is upward, with domestic travel showing significant growth. In the first half of 2025, domestic residents made 3.285 billion trips, a year-on-year increase of 20.6%, and spent 3.15 trillion yuan, up 15.2% [5][10]. - Major OTA platforms like Trip.com and Tongcheng Travel have reported strong performance, with robust growth in core services such as accommodation and transportation bookings [10][13]. - The competitive landscape in the OTA market is characterized by a few dominant players, with Trip.com leading and several strong competitors like Tongcheng and Feizhu [16][41]. - The OTA industry has established significant barriers to entry through strong supply chain relationships and consumer loyalty, particularly for leading companies like Trip.com [20][70]. - New consumer demands are being met by OTAs through AI tools and innovative product offerings, catering to both younger travelers and the elderly demographic [87][80]. Summary by Sections 2025H1 Tourism Market Recovery - The tourism market is recovering, with OTAs outperforming expectations. Domestic travel is on the rise, with significant increases in both the number of trips and spending [5][10]. OTA's Role in Connecting Supply and Demand - OTAs effectively link fragmented upstream suppliers (hotels, airlines) with diverse consumer demands, creating a strong two-sided scale effect [20][28]. Competitive Landscape and Barriers - The OTA market has evolved into a "one strong, many strong" competitive structure, with Trip.com as the leader and others like Tongcheng and Meituan following closely [41][46]. Adapting to New Consumer Needs - OTAs are adapting to new consumer preferences by offering experience-based travel products and leveraging AI to enhance operational efficiency [80][87]. Investment Recommendations - The report suggests focusing on leading OTA companies like Trip.com and Tongcheng Travel, which are well-positioned to capitalize on the ongoing recovery in tourism and changing consumer preferences [10][86].