农文旅融合
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黑土地上绽放巾帼风采
Ren Min Ri Bao· 2025-08-13 21:50
Core Insights - The article highlights the significant advancements in agricultural technology and production in Heilongjiang Province, emphasizing its role in ensuring national food security and promoting high-quality agricultural development [1][5]. Group 1: Agricultural Production and Innovation - Heilongjiang's total grain output exceeded 160 billion jin, marking a year-on-year increase of 4.27 billion jin, leading the nation in both total and net production [1]. - The province has implemented a seed industry revitalization action, fostering leading seed technology enterprises and promoting the application of agricultural biotechnology [2]. - New rice varieties developed in the region have been planted over 4 million mu, increasing yields by over 50 kg per mu, resulting in over 100 million yuan in additional income for farmers [2]. Group 2: Technological Advancements in Agriculture - The introduction of smart agriculture practices, including a three-dimensional monitoring system that integrates satellite, drone, and ground data, has enhanced production efficiency [4]. - The mechanization rate for crop farming and the contribution rate of agricultural technology progress have reached 99.1% and 70.8%, respectively [5]. - The establishment of an intelligent irrigation system for cranberry cultivation has led to a production of 3,000 tons annually, generating nearly 80 million yuan in sales [5]. Group 3: Women in Agriculture and Community Development - A female research team in the agricultural technology park has been instrumental in providing one-on-one guidance to farmers, conducting over 200 activities annually [3]. - The rise of female "field anchors" in e-commerce has empowered local women, leading to increased sales and community engagement in agricultural tourism [6][7]. - Initiatives like the "cloud-based adoption" model allow consumers to monitor their crops in real-time, enhancing the connection between agriculture and urban consumers [6].
新华视点|新经济浪潮下的多元发展之路
Xin Hua Wang· 2025-08-13 08:11
Group 1: New Economic Trends - The new economic wave in China showcases diverse and high-quality development through urban service upgrades, emerging industries, and the integration of rural特色产业 with cultural tourism [1] - The "Youth Desert Tent" initiative creatively links tents and markets, revitalizing the desert economy and creating a new stage for economic growth [4][5] Group 2: Youth Travel and Consumption - The "Youth Desert Tent" IP has gained popularity by integrating unique local resources, appealing to the younger generation's desire for diverse travel experiences [7] - The 2025 Urban Youth Travel Consumption Report indicates a shift towards new travel trends driven by young people's demand for deep experiences and diverse scenarios [8] Group 3: Emerging Professions - New professions such as "Desert Barista," "Desert Off-Road Driver," and "Star Chaser" have emerged in the Tengger Desert, reflecting the evolving job market in this region [12] - The introduction of 24-hour consumption scenarios has led to the rise of new job opportunities, enhancing the local economy [10] Group 4: Agricultural Development - Ningxia's特色农作物 are currently in peak harvest season, with significant activities in areas like Zhongning County, where 4,000 acres of pumpkins are being harvested [13] - The integration of agriculture and tourism in Xinjiang's Ili region has created unique rice paddy landscapes, attracting tourists and enhancing local agricultural practices [17][20]
南农晨读 | 赶海
Nan Fang Nong Cun Bao· 2025-08-13 01:33
Group 1 - The third national soil survey, referred to as "Soil Three Survey," has been initiated to assess the health of soil in China after 43 years [4][5] - The internal testing and analysis work is a critical phase of the soil survey, with the accuracy of test results directly impacting the quality of the survey outcomes [8] - Guangdong province has launched the internal testing and analysis work in the second half of 2023, with a goal to complete the first round of sample testing by June 2024 and all 94,000 soil samples by December 2024 [12][13] Group 2 - The "Ning Ming Star Oil Tea" industry has been promoted through a collaborative effort between Guangdong and Guangxi, with a focus on market integration and product introduction to the Guangdong-Hong Kong-Macao Greater Bay Area [50][52] - A promotional event was held in Guangzhou to introduce the "Ning Ming Star Oil Tea" products, attracting attention from local residents and tourists [51]
看农文旅融合“七十二变”
Su Zhou Ri Bao· 2025-08-13 00:14
一株荷花,点亮一个市集,盘活万亩荷塘,催生一年一季的"荷香经济";一家民宿,依托一个家 庭,形成一个品牌,拓宽了四季轮回的农产品销路;一间村咖,深耕一方水土,融合湖山优势,重构了 一个村的文化密码…… 苏州深入践行"绿水青山就是金山银山"发展理念,促进农业、文化和旅游深度融合,吸引市场、人 才、技术向乡村聚集,推进乡村特色化、品牌化发展,打造了一个又一个宜居、宜业、宜游的美丽新乡 村。 如今,在苏州,乡村更美了、村民增收了、产业升级了。 千村美居 左手"田野",右手"浪漫"——吴江震泽众安桥村,稻田与民房之间一块"318此生必驾"标牌,向游 客诠释着一个村落的生活美学。 头枕318国道,东距上海120公里,北距苏州市区50公里,南距杭州100公里,众安桥村的自驾游优 势可谓得天独厚。上个周末,在村里放松了两天,上海游客钟先生一家准备返程。"在这里放空的感觉 很好,很舒适,等空了还要来。"钟先生还要来的理由,有开阔的农田、清澈的河道以及齐全的配套设 施等。 近年来,众安桥村以"水韵桑田稻花香"为主题,重点在改善生态环境、提升村容村貌上下功夫。环 境好了,村里进一步整合文化、旅游以及农业资源,形成一系列极具特色的 ...
河北赞皇:山地农业储绿富农
Jing Ji Ri Bao· 2025-08-12 23:26
Core Viewpoint - Zanhua County is transforming its agricultural landscape by focusing on mountain agriculture, developing high-efficiency and specialized farming practices, and integrating ecological and economic benefits, leading to significant improvements in local livelihoods and environmental sustainability [1][2][3]. Agricultural Development - Zanhua County has cultivated over 1 million mu of specialty economic fruit trees, generating a total output value of nearly 2.9 billion yuan, significantly contributing to the county's economic growth [3]. - The county has successfully transitioned from traditional crops to high-value fruit crops, such as cherries, which have become a major source of income for local farmers [2][3]. Industry Transformation - The traditional jujube industry is being revitalized by converting jujube trees to sour jujube, with 50,000 mu of sour jujube planted, leading to increased profitability from 4,000 yuan per mu for jujubes to 20,000 yuan per mu for sour jujubes [4]. - The establishment of a complete industrial chain for sour jujube, including deep processing and research, has attracted significant investment, enhancing the local economy [4][5]. Brand Development - The launch of the "Zanhua Sour Jujube" regional public brand has stimulated brand building, with annual processing of 300,000 tons of sour jujube and an output value exceeding 5 billion yuan [5]. - Over 300 specialized sour jujube companies have been established, creating thousands of jobs and making Zanhua a hub for sour jujube processing and sales [5]. Tourism Integration - The integration of agriculture and tourism has led to the development of new business models, such as vineyard tourism and educational experiences at the Chinese Bee Museum, attracting significant visitor numbers and revenue [7][8]. - In 2024, Zanhua County is expected to receive 5.62 million tourists, generating a total tourism expenditure of 6.54 billion yuan, reflecting a strong growth in the tourism sector [8].
提前品美食、赏演出,大兴区第25届采育葡萄旅游文化季即将开幕
Xin Jing Bao· 2025-08-12 12:16
Core Viewpoint - The 25th Caiyu Grape Tourism and Culture Season in Daxing District is set to open on August 17, featuring various activities and the official release of the vision for the development of the Caiyu Digital Fashion Town [1] Group 1: Event Highlights - The event will include a fashion show titled "Fragrance of Grapes" and a digital fashion salon [1] - The Caiyu Food Market and "Guochao" market will debut on August 16, offering local delicacies, summer beers, and cultural displays [1] - Citizens will have the opportunity to enjoy food while watching performances, experiencing the charm of the "digital + fashion" town [1] Group 2: Location and Resources - Caiyu Town is located at the intersection of Beijing, Tianjin, and Hebei, known for its rich agricultural, cultural, and tourism resources [1] - The town is particularly famous for its unique grape cultivation [1]
(活力中国调研行)浙江金华智慧牧场变身“猪猪迪士尼” 全球圈粉300万
Zhong Guo Xin Wen Wang· 2025-08-12 02:54
Core Insights - The article highlights the transformation of a traditional pig farm in Jinhua, Zhejiang, China, into a global benchmark for agricultural tourism, attracting over 3 million visitors since its opening in August 2021 [1][2] - The farm utilizes a 5G smart farming system, integrating IoT, big data, and AI technologies, which has improved farming efficiency by 30% and reduced mortality rates to below 2% [2][5] - The farm's innovative approach combines cultural empowerment, technological advancement, and immersive experiences, contributing to its popularity and economic success [5][6] Group 1: Company Overview - The farm, operated by Zhejiang Jinhua Panda Pig Industry Development Co., has evolved from a traditional breeding facility to a modern agricultural tourism destination [1][2] - It covers an area of 1,500 acres and has hosted over 120 international delegations from countries like the USA, Germany, and France [1][2] - The projected annual output of pigs by 2025 is expected to reach 30,000 [2] Group 2: Technological Integration - The farm is recognized as the world's first 5G smart farming center, allowing real-time monitoring of livestock health and environmental conditions [2] - The integration of a visualized farming system has automated and digitized the entire farming process [2] - The farm has established a green circular chain of "farming-organic fertilizer-planting," enhancing overall productivity [2] Group 3: Visitor Experience and Economic Impact - The farm has become a popular tourist attraction, with peak daily visitor numbers exceeding 17,000 and a total revenue of 280 million RMB [5] - Visitors engage in various interactive experiences, including a "time tunnel" featuring over 600 simulated pigs and immersive activities related to traditional ham production [5][6] - The farm's marketing strategy has led to over 1 billion online discussions about the "Panda Pig" brand, showcasing its strong social media presence [5]
高山上的菜园子:种下科技,采收清凉
Hang Zhou Ri Bao· 2025-08-12 02:49
Core Viewpoint - The article highlights the success of Mei Dajie, a high-altitude vegetable farmer in Lin'an, who has developed a well-known brand and sustainable farming practices over 30 years, contributing to the local agricultural economy and community employment [1][2][4]. Group 1: Company Overview - Mei Dajie, whose real name is Mei Huiqin, leads a high-altitude ecological farm with over 300 acres of land and various facilities, including greenhouses and cold storage [1]. - The farm specializes in high-altitude vegetables, which are cultivated at elevations above 500 meters, benefiting from cooler climates that enhance the quality and taste of the produce [1][2]. Group 2: Agricultural Practices - The farm employs innovative practices, such as collaborating with agricultural research institutes to introduce high-quality vegetable varieties, resulting in a diverse range of over 20 vegetable types [2]. - The use of fully biodegradable film in farming is being tested to reduce environmental impact, with the goal of achieving organic production while managing weed growth effectively [3]. Group 3: Economic Impact - The high-altitude vegetable industry in Lin'an has a history of over 40 years, with the current planting area reaching 39,800 acres, creating a significant agricultural belt in the region [3]. - The development of the "Zhejiang West Snow Town" project aims to produce 10 million kilograms of quality vegetables annually, further enhancing local employment opportunities and increasing average annual income by 8,000 yuan for over 200 villagers [3]. Group 4: Future Plans - The district is planning to establish a "Zhejiang West Tianlu" vegetable industry axis, promoting the integration of agriculture, culture, and tourism to enhance brand value and community prosperity [4].
以“村+企”“村+宿”“村+民”合作模式激活农文旅融合 直播带货点燃村民热情 问主播:镜头前紧张咋办
Si Chuan Ri Bao· 2025-08-12 00:15
Core Viewpoint - The article highlights the innovative approaches taken by rural areas in Sichuan, particularly Qilong Village, to leverage digital platforms for agricultural and tourism development, thereby enhancing local economies and promoting rural revitalization [1][2][4]. Group 1: Digital Transformation in Agriculture - Qilong Village has established a media company, "Haoshi Media," with a shareholding structure of 42% for the village collective, 38% for university students, and 20% for villagers, aiming to promote local agricultural products and tourism through digital channels [2][3]. - The initial challenges faced by the media company included financial constraints, leading to a pivot from traditional promotional content to live-streaming sales, which proved successful with sales reaching 121,300 yuan in a single session [2][3]. Group 2: Community Engagement and Economic Growth - The combination of "village collective + villagers + university students" has fostered a collaborative environment for cultural dissemination and economic revitalization in Qilong Village [2][3]. - Local residents have shown increased interest in digital marketing, with some, like the deputy village head, adopting social media to promote their products, indicating a shift towards a "traditional + online" sales model [3]. Group 3: Tourism and Hospitality Development - Qilong Village has developed 13 unique homestays that attract visitors, enhancing the local tourism experience by integrating tea culture and agricultural activities [3][4]. - The village is implementing a "village + enterprise" and "village + homestay" model to optimize resource utilization and stimulate economic growth, including the establishment of a logistics service company to support homestay operations [3][4].
河北赞皇 山地农业储绿富农
Jing Ji Ri Bao· 2025-08-11 23:09
Core Viewpoint - Zanhua County is transforming its agricultural landscape by focusing on mountain agriculture, developing high-efficiency and specialized agricultural practices, and integrating ecological and economic benefits [1][2][3]. Agricultural Development - Zanhua County has created 66 beautiful villages, accounting for 33% of all villages, and has been recognized as a national key ecological function area and a model county for greening [1]. - The county has cultivated over 10 varieties of specialty economic fruit trees, with a total area of 1 million mu (approximately 666.67 thousand acres) and a total output value of nearly 2.9 billion yuan (approximately 0.43 billion USD) [3]. Crop Specialization - The county has shifted from traditional crops like wheat and corn to high-value crops such as cherries, with Baijiatian Village becoming a renowned cherry-producing area, attracting around 5,000 visitors daily during the harvest season [2]. - Other villages are also exploring suitable crops, such as chestnuts, grapes, and apples, based on local soil and climate conditions [2]. Industry Transformation - The traditional jujube industry is being revitalized by converting jujube trees to sour jujube, with 5,000 mu (approximately 3,333 acres) of demonstration bases established [4]. - The sour jujube planting area has reached 230,000 mu (approximately 153.33 thousand acres), with annual income per mu increasing from 4,000 yuan (approximately 600 USD) for jujubes to 20,000 yuan (approximately 3,000 USD) for sour jujubes [4]. Brand Development - Zanhua County launched the "Zanhua Sour Jujube" regional public brand in 2023, enhancing brand construction and leading to an annual processing capacity of 300,000 tons of sour jujubes and an output value exceeding 5 billion yuan (approximately 0.75 billion USD) [5]. - The county has over 300 specialized sour jujube companies and more than 1,100 processing households, employing over 10,000 people [5]. Tourism Integration - The county is developing tourism around its agricultural products, with initiatives like the grape wine resort project and the Chinese Bee Museum, which has attracted over 12,000 students for educational experiences [6][8]. - In 2024, Zanhua County received 5.62 million tourists, generating a total tourism expenditure of 6.54 billion yuan (approximately 0.98 billion USD), with a significant increase in visitor numbers and spending during the May Day holiday [8].