Core Viewpoint - The night economy in Lianyungang, particularly in the Haizhou District, is thriving, showcasing a blend of cultural activities and innovative business models that attract significant consumer engagement and employment opportunities [1][2][3] Group 1: Night Economy Development - The Haizhou District has successfully created a "street economy + night economy" model, leading to the establishment of 7 unique night markets and 8 brand night markets, generating an annual revenue of 2 billion yuan and creating over 10,000 jobs [1] - The "Old New Pu Historical Style Commercial Street" has been recognized as one of Jiangsu Province's 50 night consumption gathering areas, highlighting the area's cultural and economic significance [1] Group 2: Cultural and Entertainment Activities - Regular performances such as the "Journey to the West" themed shows and intangible cultural heritage markets have significantly increased daily foot traffic in the commercial areas [1] - The immersive light and shadow performance "Mirror Flower Dream" at the Shuanglongjing Scenic Area has maintained an over 90% attendance rate, with 65% of the audience being young viewers, establishing it as a cultural hotspot [2] Group 3: Innovation in Business Models - New business formats are emerging, including creative markets and themed performances, which enhance consumer experiences and diversify the night economy [3] - The Haizhou District is focusing on quality and digital transformation in the night economy, aiming to create more unique consumption scenarios to meet the diverse needs of consumers [3]

Core Viewpoint - The article highlights the innovative efforts of Wang Yinfeng in preserving and modernizing the traditional paper-cutting art of Taiyuan, which has a history of over 2000 years and was recognized as a national intangible cultural heritage in 2021 [6][12]. Group 1: Artistic Innovation - Wang Yinfeng combines traditional techniques with modern design, creating intricate paper-cut artworks that reflect both the grandeur of northern styles and the delicacy of southern styles [7][9]. - The artist has developed various products, including high-end collectible paper-cut versions of famous paintings, such as "Along the River During the Qingming Festival," using multi-layer techniques to enhance depth and detail [12][16]. - Wang's creations have gained popularity, especially with the rise of cultural products related to successful Chinese media, leading to rapid sales of her innovative designs [11][12]. Group 2: Cultural Preservation and Education - Wang Yinfeng emphasizes the importance of adapting traditional crafts to contemporary lifestyles to ensure their survival in the market [9][13]. - Since 2013, she has collaborated with schools and cultural institutions to introduce paper-cutting into educational curricula, fostering interest among children and ensuring the craft's future [14][15]. - The artist's daughter is also involved in promoting paper-cutting culture, indicating a familial commitment to preserving this art form [15]. Group 3: Market Expansion - Wang is exploring opportunities to expand Taiyuan paper-cutting into international markets through e-commerce platforms like Amazon [16]. - The demand for home decor items has shifted from traditional window decorations to more versatile products, such as framed artworks and decorative gifts, reflecting changing consumer preferences [11].