Core Viewpoint - The Chinese platform economy is undergoing a critical transformation, with the government emphasizing the need for regulatory measures to ensure healthy development while promoting innovation and competition [1][3] Group 1: Regulatory Actions - The State Administration for Market Regulation (SAMR) has urged platforms to delete 4.541 million pieces of illegal product information and has ordered the suspension of services for 58,000 online stores [1][3] - A total of 105,000 internet-related cases have been investigated and addressed by the SAMR [3] Group 2: Policy Framework - SAMR is constructing a policy framework to promote orderly competition and innovative development within the platform economy [3] - The agency has issued guidelines to encourage platforms to enhance compliance management mechanisms [3] Group 3: Market Environment - The integration of digital technology with various industries has led to new economic growth points, but issues such as traffic prioritization, algorithm abuse, and disorderly competition pose risks to the healthy development of the platform economy [1]

Core Insights - China's platform economy is undergoing a critical transformation, with digital technology accelerating integration across industries, leading to new growth points, but also presenting risks such as traffic prioritization, algorithm abuse, and disorderly competition [2] Regulatory Measures - The State Administration for Market Regulation (SAMR) has introduced several regulations, including the "Network Transaction Supervision Management Measures" and the "Interim Measures for Network Transaction Law Enforcement Cooperation," to enhance regulatory effectiveness and clarify competition rules in the platform economy [2] - SAMR has taken strong actions against irregularities, resulting in the removal of 4.541 million pieces of illegal product information and the suspension of services for 58,000 online stores [3] Compliance and Guidance - SAMR is focusing on guiding platform enterprises to comply with regulations, particularly in new consumption scenarios like online shopping and live streaming, by increasing special inspections and addressing issues such as "ghost deliveries" and false claims [3] - The agency has issued guidelines to help platforms establish compliance management mechanisms and has initiated communication with various stakeholders to ensure a supportive regulatory environment [4]

央视网消息：国务院新闻办公室22日上午举行"高质量完成'十四五'规划"系列主题新闻发布会，市场监管总局有关负责人表示，"十四 五"期间，通过推动强化全链条监管，严防各类风险，全国食品安全形势总体平稳。 市场监管总局副局长柳军称："粮食加工品、肉制品、奶制品等合格率连续多年保持高位。针对近年来平台经济快速发展衍生的网络购 物、外卖点餐、直播带货等多种新消费场景，我们强化对平台企业的合规指导，加大专项抽检力度，综合治理'幽灵外卖'、虚假声称等突出问 题。" 市场监管总局正抓紧制定直播电商、网络销售等监管制度，进一步明确各类主体食品安全责任，在维护消费便利的同时及时消除新的风险 隐患。 市场监管部门通过严把许可准入关，强化全过程监管，组织全覆盖抽检，严防不合格食品流向餐桌。 ...

Core Viewpoint - The platform economy in China is undergoing a critical transformation, with digital technology integration leading to new growth opportunities, but also presenting risks such as algorithm abuse and market disorder [1][2]. Regulatory Measures - The National Market Supervision Administration is focused on balancing innovation encouragement and regulatory development, establishing a policy framework to promote orderly competition and innovation in the platform economy [1]. - New regulations have been introduced, including the "Network Transaction Supervision Management Measures" and the "Interim Measures for Network Transaction Law Enforcement Cooperation," aimed at enhancing regulatory effectiveness [1]. Enforcement Actions - Significant enforcement actions have been taken, resulting in the removal of 4.541 million illegal product listings and the suspension of services for 58,000 online stores [2]. - Major cases in the live e-commerce sector have been addressed, with increased monitoring and enforcement against violations [2]. Compliance and Support - Guidelines have been issued to encourage platforms to improve compliance management mechanisms, particularly during major sales events like "6.18" and "Double Eleven" [2]. - The administration is also providing government data comparison services to help platforms identify and remove non-compliant entities [2]. Future Directions - The administration plans to continue enhancing the regulatory framework for the platform economy, focusing on preventive and comprehensive regulatory capabilities to ensure sustainable and healthy development [2].

三是将服务"送上门"。出台《关于推动网络交易平台企业落实合规管理主体责任的指导意见》，引导平 台完善合规管理机制。围绕重大活动及"6·18""双十一"等重要时段，发布合规提示，引导平台规范促销 经营行为。试点向平台提供政务数据比对服务，帮助平台有效拦截、及时清退违规主体。常态化开展与 平台、商户、外卖骑手、主播等各方主体的沟通交流，听诉求、给指导，让监管更有温度。 一是把规矩"划清楚"。把握鼓励创新和规范发展的平衡点，构建促进平台经济有序竞争创新发展的政策 体系。出台《网络交易监督管理办法》《网络交易执法协查暂行办法》《自然人网店管理规范》等规 则，提升监管执法效能。推动《反垄断法》《反不正当竞争法》完成修订，配套出台《关于平台经济领 域的反垄断指南》《网络反不正当竞争暂行规定》，明确平台经济领域竞争规则。成立全国平台经济治 理标准化技术委员会，加快制定相关国家标准，强化标准引领、加强行业自律。 二是对乱象"出重拳"。会同相关部门持续开展网络市场监管专项行动，共督促平台删除违法商品信息 454.1万条，责令停止平台服务网店5.8万个次，查处涉网类案件10.5万件。突出强化直播电商乱象治 理，加大违规行为监测处 ...

Core Viewpoint - The rapid development of platform economy in China is accompanied by issues such as algorithm abuse and unfair competition, prompting regulatory authorities to enhance market supervision and create a balanced policy framework for innovation and orderly competition [1][2]. Group 1: Regulatory Measures - The National Market Supervision Administration is committed to clarifying rules and balancing innovation encouragement with regulatory development, establishing a policy system to promote orderly competition in the platform economy [1]. - New regulations such as the "Network Transaction Supervision Management Measures" and "Interim Measures for Network Transaction Law Enforcement Cooperation" have been introduced to improve regulatory enforcement efficiency [1]. - The revision of antitrust and unfair competition laws is underway, with the introduction of guidelines and regulations specific to the platform economy to clarify competition rules [1]. Group 2: Enforcement Actions - Continuous special actions in network market regulation have led to the removal of 4.541 million pieces of illegal product information and the suspension of services for 58,000 online stores [2]. - Significant cases in the live e-commerce sector, such as "Three Sheep" and "Northeast Rain Sister," have been investigated to address irregularities [2]. - The administration has mandated the cancellation of unreasonable restrictions on platforms, such as "only refund" policies and "automatic price matching," to enhance transparency and fairness in fees [2]. Group 3: Support and Guidance - The introduction of guidelines for platforms to fulfill compliance management responsibilities aims to enhance their management mechanisms [2]. - Compliance reminders are issued during major events like "6.18" and "Double Eleven" to guide platforms in standardizing promotional practices [2]. - Regular communication with various stakeholders, including platforms, merchants, delivery personnel, and streamers, is emphasized to ensure a supportive regulatory environment [2].

Group 1 - The core viewpoint is that China's platform economy is undergoing a critical transformation, with digital technology accelerating integration across industries, leading to new growth points but also potential risks such as algorithm abuse and competition disorder [1] - The Market Regulation Administration emphasizes a balanced approach between encouraging innovation and regulating development, aiming to establish a policy framework that promotes orderly competition and innovation in the platform economy [1] - New regulations have been introduced, including the "Network Transaction Supervision Management Measures" and the "Interim Measures for Network Transaction Law Enforcement Cooperation," to enhance regulatory effectiveness and clarify competition rules in the platform economy [1] Group 2 - The government has taken strong actions against irregularities, resulting in the removal of 4.541 million illegal product listings and the suspension of services for 58,000 online stores, alongside the investigation of 105,000 internet-related cases [2] - There is a focus on addressing issues in live-streaming e-commerce, with significant cases being investigated, such as those involving "Three Sheep" and "Northeast Rain Sister" [2] - Online platforms are required to eliminate unreasonable restrictions like "refund only" policies and to enhance the transparency and reasonableness of their fees, promoting a healthier competitive environment [2] Group 3 - New guidelines have been issued to encourage online trading platforms to implement compliance management responsibilities, aiming to improve their compliance mechanisms [3] - Compliance reminders are provided during major events like "6.18" and "Double Eleven" to guide platforms in standardizing promotional practices [3] - Regular communication with various stakeholders, including platforms, merchants, delivery riders, and streamers, is being conducted to address concerns and provide guidance, enhancing the regulatory approach [3]

将服务"送上门" 出台《关于推动网络交易平台企业落实合规管理主体责任的指导意见》，引导平台完善合规管理机制。 围绕重大活动及"6·18""双十一"等重要时段，发布合规提示，引导平台规范促销经营行为。试点向平台 提供政务数据比对服务，帮助平台有效拦截、及时清退违规主体。常态化开展与平台、商户、外卖骑 手、主播等各方主体的沟通交流，听诉求、给指导，让监管更有温度。 来源：央视新闻客户端 把握鼓励创新和规范发展的平衡点，构建促进平台经济有序竞争创新发展的政策体系。出台《网络交易 监督管理办法》《网络交易执法协查暂行办法》《自然人网店管理规范》等规则，提升监管执法效能。 推动《中华人民共和国反垄断法》《中华人民共和国反不正当竞争法》完成修订，配套出台《关于平台 经济领域的反垄断指南》《网络反不正当竞争暂行规定》，明确平台经济领域竞争规则。成立全国平台 经济治理标准化技术委员会，加快制定相关国家标准，强化标准引领，加强行业自律。 对乱象"出重拳" 会同相关部门持续开展网络市场监管专项行动，共督促平台删除违法商品信息454.1万条，责令停止平 台服务网店5.8万个次，查处涉网类案件10.5万件。突出强化直播电商乱象治理， ...

每经AI快讯，据中国网直播，8月22日，国家市场监督管理总局副局长邓志勇在国新办发布会上表示， 下一步，将继续坚持监管规范和促进发展并重的原则，不断健全平台经济常态化监管制度，持续提升预 防式、穿透式监管能力和水平，促进平台经济持续健康发展。 ...

Regulatory Focus - The State Administration for Market Regulation emphasizes the potential risks of prioritizing traffic, abusing algorithms, and disordered competition, which affect the healthy development of the platform economy [1] - The focus will be on continuously improving the normalized regulatory system for the platform economy and enhancing preventive and penetrating supervision capabilities [1] - China will continue to focus on promoting the construction of a unified national market in depth during the "15th Five-Year Plan" period [1] - Greater efforts will be made to eliminate local protectionism and market segmentation, and to maintain a fair competitive market order with more practical measures [1]