文商旅体融合发展
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签约6个产业项目!成都东部新区文商旅体融合“链”出产业新生态
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-09 13:39
Core Insights - The 2025 World Games in Chengdu have opened opportunities for urban development and investment in the Chengdu Eastern New Area [1][2] - A promotional event highlighted the integration of culture, commerce, tourism, and sports, showcasing the area's potential [1][5] Investment Projects - Six industrial projects were signed with a total investment of approximately 5 billion yuan, focusing on emerging fields such as digital sports, digital film and television, low-altitude tourism, and artificial intelligence [3][4] - The projects include a diving training and manufacturing base, a water sports center, and a digital film and television base, aiming to enhance the local economy and tourism [3][4] Policy Support - The Chengdu Eastern New Area has introduced policies to support high-quality development in the cultural, tourism, and sports industries, offering up to 5 million yuan in investment subsidies for qualifying projects [5][7] - The policies aim to streamline application processes and enhance service delivery to businesses, promoting a favorable business environment [7][9] Strategic Development - The Chengdu Eastern New Area is focusing on deep integration of culture, commerce, tourism, and sports, with specific emphasis on sports leisure and science education as key industries [8] - The area aims to leverage its natural resources and host major events to create a vibrant ecosystem for cultural and tourism industries [8][9]
成都世运会丨签约6个产业项目!成都东部新区文商旅体融合“链”出产业新生态
Di Yi Cai Jing· 2025-08-08 14:10
Core Viewpoint - The 2025 World Games in Chengdu are set to promote the integration of culture, commerce, tourism, and sports, creating significant investment opportunities and showcasing the city's development potential [1][13]. Group 1: Event Overview - The 12th World Games will open in Chengdu on August 7, 2025, marking a significant cultural and commercial event [1]. - A promotional event titled "Wings Spread at the Airport Welcoming the World Games" was held, focusing on urban value and cultural tourism in Chengdu East New Area [3]. Group 2: Investment Projects - Six industrial projects were signed during the event, with a total investment of approximately 5 billion yuan, covering emerging fields such as digital sports, digital film and television, low-altitude tourism, and artificial intelligence [4]. - Specific projects include the establishment of a diving training and research base at Sancha Lake and a water sports center, enhancing the region's sports tourism offerings [6]. Group 3: Policy Support - Chengdu East New Area has introduced policies to support high-quality development in the cultural tourism and sports industries, offering up to 5 million yuan in investment subsidies for qualifying projects [10][12]. - The policies aim to streamline application processes and enhance service delivery to businesses, promoting a favorable business environment [12][17]. Group 4: Strategic Development - The integration of culture, commerce, tourism, and sports is emphasized as a key strategy for differentiating tourism projects and enhancing competitiveness [14]. - Chengdu East New Area is positioned as a vital hub for sports and cultural tourism, focusing on two main industries: sports leisure and education/business services [16]. Group 5: Future Outlook - The region plans to continue developing new tourism formats such as water sports and outdoor leisure, leveraging its natural resources [17]. - The World Games are seen as a catalyst for upgrading the entire cultural tourism industry chain, contributing to Chengdu's goal of becoming a world-class cultural tourism city and international consumption center [17].
打造世界级水上运动新地标 成都东部新区发布全球招商合作机会清单
Mei Ri Jing Ji Xin Wen· 2025-08-02 15:53
Core Viewpoint - The Chengdu World Games 2025 is approaching, with the Sancha Lake International Water Sports Center being a key venue for water sports events, showcasing its planning and investment opportunities [2][3]. Group 1: Venue and Infrastructure - The Sancha Lake International Water Sports Center is located at Sancha Lake, the second-largest artificial lake in Sichuan, covering an area of 27 square kilometers with a shoreline of 240 kilometers, featuring 113 islands and over 160 peninsulas [2]. - The lake is recognized for its suitability for international-level events due to its expansive water surface, excellent water quality, and stable flow, allowing for diverse racecourse designs [2]. Group 2: Market Potential and Collaboration - Companies are entering the Sancha Lake International Water Sports Center based on its market potential and operational advantages, with several water sports-related enterprises already established in the area [3]. - The Gold Panda (Chengdu) Sports Culture Communication Co., Ltd. reported a continuous increase in visitor numbers at its water leisure center, indicating strong market interest and collaboration opportunities [3]. Group 3: Post-Event Strategy - After the events, the Tianfu Olympic Sports Park plans to open professional competition venues to the public, allowing citizens to experience international-level equipment and water sports [4]. - The strategy includes integrating surrounding resources for accommodation, dining, and shopping to create more cultural and tourism experiences, aiming to convert event traffic into revenue for the Sancha Lake International Water Sports Center [4].
十五运会和残特奥会珠海赛区执委会会议召开 高质量完成各项筹备工作 确保赛事平安顺利精彩举办
Xin Hua She· 2025-08-02 01:22
Core Points - The meeting of the Zhuhai Organizing Committee for the 15th National Games and the Special Olympics was held, emphasizing the importance of preparation and organization for the events [1][2] - The committee highlighted the need for comprehensive preparations, including meticulous planning and resource integration to enhance the city's image and service capabilities [2] Group 1 - The meeting acknowledged the positive progress made in the preparations for the 15th National Games and the Special Olympics in Zhuhai [2] - The committee stressed the importance of implementing Xi Jinping's directives on sports and adhering to the work deployment of the provincial government [2] - There is a focus on ensuring efficient and high-quality completion of the preparatory work, including detailed planning for competition organization and venue logistics [2] Group 2 - The committee aims to enhance urban services and promote the concept that hosting events is equivalent to enhancing the city [2] - There is an emphasis on increasing city promotion efforts and creating unique activities to showcase Zhuhai's modern urban landscape [2] - The meeting also addressed the need for health and safety measures, including environmental sanitation and risk prevention strategies to ensure a successful event [2]
赞助“苏超”的烧烤店,成为市委书记、市长的“座上宾”
Xin Lang Cai Jing· 2025-07-31 11:43
Core Viewpoint - The meeting held by the Changzhou municipal government aims to enhance the integration of culture, commerce, tourism, and sports, showcasing a supportive business environment that encourages local entrepreneurship and investment [3][7]. Group 1: Meeting Overview - The meeting was attended by local business representatives, including Zhang Jingyu, the owner of "Dongha Northeast Street Barbecue," who shared his experiences and insights [3][6]. - The meeting emphasized the importance of nurturing business entities and creating a favorable environment for commerce, which is seen as a new driving force for consumption [7]. Group 2: Business Growth and Impact - Zhang Jingyu's barbecue business has expanded significantly, with 28 meters of grill space, 103 employees, and 100 tables, marking a 35-fold and 50-fold increase respectively since its inception [6]. - The local consumption market has shown positive growth, with retail sales in the cultural and sports goods sector increasing by 25.5% in the first half of the year, and the accommodation and catering sector seeing a 4.3% rise [6]. Group 3: Community and Cultural Engagement - Zhang Jingyu expressed a commitment to supporting Changzhou's sports initiatives, highlighting the community's efforts in nurturing young athletes [6]. - The meeting featured representatives from various sectors, including culture, tourism, and sports, indicating a collaborative approach to fostering local economic development [6][7].
北京将发放1000万元观影补贴助力暑期国庆电影市场
Xin Hua She· 2025-07-23 11:37
Group 1 - The core event is the launch of the "Watch Movies, Love Life - 2025 Beijing Midsummer Film Carnival," which will distribute 10 million yuan in movie viewing subsidies during the summer and National Day period [1][2] - The subsidies will be issued through the Maoyan platform and will be linked to 30 commercial districts in Beijing to promote the integration of culture, commerce, tourism, and sports [1][2] - The event aims to enhance market vitality by offering diverse viewing experiences and organizing creative outdoor screening activities across various districts [1][2] Group 2 - The "ticket root economy" has effectively driven double-digit growth in customer traffic and sales in key commercial districts during the Beijing International Film Festival [2] - The Haidian District will establish a "Film Consumption Alliance" to expand new scenarios such as "Film + Family" and "Film + Sports," along with outdoor movie screenings and special market activities to stimulate nighttime consumption [2] - The Tongzhou District will launch over 20 cinema-linked consumption activities and summer camps, expected to benefit around 700,000 people [2]
篮球BGM奏响杭城 开启“夏日经济”无限可能
Hang Zhou Ri Bao· 2025-07-17 03:12
Core Viewpoint - The integration of sports events and cultural tourism in Hangzhou is significantly boosting the city's summer economy, with various promotional activities enhancing visitor engagement and spending [1][5]. Group 1: Event Impact - The "Zhe BA" basketball matches in Hangzhou have attracted significant attention, with notable games such as Qiantang Team vs. Xihu Team and Linping Team vs. Gongshu Team drawing large crowds [1]. - The atmosphere during the matches has been described as vibrant, with fans actively participating both inside and outside the venues, contributing to a lively environment [2]. Group 2: Economic Benefits - The tourism and commercial sectors have seen a marked increase in activity, with visitor numbers at Longmen Ancient Town exceeding 25,000 during the event, and commercial complexes reporting sales increases of 10% to over 30% [3]. - The "Zhe BA" themed market at Linping Sports Center attracted 150,000 visitors and generated a total consumption of 1.8 million yuan [3]. Group 3: Promotional Activities - Over 60 cultural performances in Hangzhou are offering discounts to "Zhe BA" participants and ticket holders, with discounts ranging from 50% to 80% on various shows [4]. - Multiple venues, including ski centers and art theaters, are providing special offers during the "Zhe BA" event period, further enhancing the overall visitor experience [4].
推进文商旅体融合发展,成都决定“大展宏图”
2 1 Shi Ji Jing Ji Bao Dao· 2025-07-13 13:37
Core Viewpoint - Chengdu has launched a new cultural tourism consumption brand "Park City · Happy Chengdu" to enhance its competitiveness in the cultural, commercial, tourism, and sports sectors, signaling a strategic push for integrated development in these areas [1][2][3] Group 1: Brand Development - The brand "Park City · Happy Chengdu" aims to leverage Chengdu's cultural heritage, commercial strength, and tourism potential, with the city being one of the seven trillion-yuan consumption cities in China [2][3] - Chengdu's cultural industry is rapidly developing, exemplified by the success of the "Nezha" film series, while the city ranks third nationally in the number of Black Pearl restaurants and fifth in Michelin-starred restaurants [2] - In the first half of this year, Chengdu received over 160 million tourists and hosted more than 14,000 commercial performances, generating a comprehensive consumption of 3.15 billion yuan from performance tickets [2] Group 2: Integration and Government Role - The integration of culture, commerce, tourism, and sports is expected to enhance investment efficiency and consumer potential, with a projected multiplier effect of 3-5 times on related industries [3] - The government plays a crucial role as a planner, resource integrator, and environment creator, ensuring coordinated development and optimizing resource allocation across sectors [4] Group 3: Technological and Structural Support - Chengdu plans to strengthen technological support by exploring the integration of cultural and technological industries, focusing on innovations in artificial intelligence and the metaverse [5][6] - The city aims to enhance its investment and financing systems to support the integration of cultural, commercial, tourism, and sports sectors, while also improving talent development in these areas [6] Group 4: Consumer Market Dynamics - In the first half of 2025, Chengdu's consumer market showed simultaneous growth in scale and quality, driven by the introduction of new international brands and various events [7] - The city has become a significant destination for cultural tourism consumption, with innovative consumption scenarios extending visitor stays and boosting overnight spending [7] Group 5: Internationalization and High-End Consumption - Chengdu aims to enhance its international consumption capacity by attracting international brand flagship stores and improving the global recognition of local brands [9] - The city is focused on optimizing services for international visitors, enhancing high-end customized services, and enriching the high-end consumption supply system to meet diverse global consumer needs [9]
深挖巴蜀文化时代价值,成都设计咨询集团将打造“蜀都味”消费活力区
Sou Hu Cai Jing· 2025-07-11 10:13
Core Insights - The Chengdu Municipal Committee's recent meeting emphasized the acceleration of building Chengdu into a world cultural tourism city and an international consumption center, focusing on brand development, industry support, market space, and innovation mechanisms [1][3] Group 1: Development Goals - The meeting outlined a systematic arrangement for major projects that are supportive, leading, and driving, enhancing confidence in future development [1] - Chengdu aims to further develop its park city demonstration area, with an increasing number of international visitors and a push towards internationalization of cultural tourism resources [3] Group 2: Cultural and Tourism Integration - The company plans to leverage its design consulting expertise to promote deep integration of culture, commerce, and tourism, focusing on three main areas: cultural core development, exploring integration paths, and expanding international perspectives [3][4][5] - Emphasis on cultural heritage and innovation is seen as crucial for enhancing visitor experiences, with a focus on integrating local cultural elements into urban planning and branding [3][5] Group 3: Implementation Strategies - The company will adopt a holistic approach to planning, construction, and operation to enhance the vitality of consumer landmarks and spaces [4] - There is a commitment to utilizing new technologies and methods to transform static resources into dynamic experiences, particularly in key areas and projects [5] - Future strategies include enhancing international cooperation and storytelling to elevate Chengdu's brand on a global scale [5]
焕新增绿传文脉
Ren Min Ri Bao· 2025-05-30 22:22
Core Insights - The article highlights the ongoing cultural and ecological initiatives along the Grand Canal, emphasizing the collaboration between Beijing and Hangzhou to enhance cultural heritage and tourism [1][2][3] Group 1: Cultural Development - The "Grand Canal Cultural Belt" dialogue between Beijing and Hangzhou has been promoting exchanges among cities along the canal since its inception in 2019, revitalizing the historical significance of the Grand Canal [1] - The cultural exhibition themed "Canal Scenery" showcases the regional characteristics and aesthetic life of both cities, attracting significant public interest [1] - Beijing has made substantial efforts in preserving cultural heritage, including the restoration of historical sites and the establishment of cultural landmarks, receiving over 7 million visitors annually [1] Group 2: Ecological Initiatives - The Beijing section of the Grand Canal has seen a water replenishment of 500 million cubic meters and the construction of over 50 kilometers of waterfront greenways, enhancing the ecological landscape [2] - Zhejiang province has achieved a 99.3% compliance rate for provincial water quality standards along the Grand Canal, reflecting successful ecological restoration efforts [2] Group 3: Tourism and Economic Development - Beijing has developed a 5A-level cultural tourism site along the Grand Canal, introducing various tourism activities, including light shows and water performances, to stimulate economic growth [3] - Zhejiang is promoting the integration of culture and tourism, developing new industries such as digital creativity and traditional sectors like rural tourism, thereby enhancing the overall tourism experience along the canal [3] - The historical connection between Beijing and Hangzhou is emphasized through the cultural dialogue platform, aiming to strengthen cooperation and cultural exchange in the future [3]