Group 1 - The search interest for "outdoor rafting" has surged over 170%, while "sea fishing" interest has increased by 160% during the Dragon Boat Festival holiday [1][3] - The demand for family-oriented activities has risen significantly, with platforms indicating a notable increase in interest for activities combining traditional customs and Children's Day themes [1] - T3's data predicts a 40% year-on-year increase in travel demand on the peak day of the Dragon Boat Festival, which falls on May 31 [1] Group 2 - Meituan Travel reports a 216% year-on-year increase in searches for "dragon boat bases" and a 147% increase for "dragon boat cultural parks" since May 1 [3] - Overall orders for cultural tourism during the Dragon Boat Festival have increased by 63% year-on-year, with five-star hotel bookings doubling [3] - The search interest for "water play" has risen over 140%, with "outdoor rafting" and "sea fishing" being particularly popular activities [3] Group 3 - Xu Zhou Amusement Park expects a visitor count of 50,000 during the Dragon Boat Festival, a 15% increase from last year, attributed to the city's rising popularity and ongoing innovations in the park [4] - National car rental volume is projected to grow by 15% compared to last year during the holiday, with a peak in rental demand expected on May 29 [4] - The trend of family travel is evident, with SUV bookings doubling and MPV bookings increasing by 30% year-on-year [4]

Core Viewpoint - The Dragon Boat Festival travel market is experiencing steady growth, with a significant emphasis on local and surrounding travel, as well as family-oriented trips due to the overlap with Children's Day [1][5]. Group 1: Travel Trends - Domestic local and surrounding travel accounts for 50% of the market, with a notable increase in bookings for micro-vacations, summer escapes, and cultural experiences [1][3]. - Bookings for surrounding travel during the Dragon Boat Festival have increased by 23% year-on-year, with popular destinations including Beijing, Shanghai, and Chengdu [3]. - The search interest for cultural experiences related to the Dragon Boat Festival has surged by 50% compared to last year, with specific activities like dragon boat racing and zongzi making a significant impact on travel choices [4]. Group 2: Family Travel - The overlap of the Dragon Boat Festival with Children's Day has led to a rise in family travel, with 35% of travel orders on Ctrip being from parent-child families, and hotel searches for family accommodations increasing by 45% [6]. - Multi-child family travel is emerging as a new trend, with significant growth in bookings for family rooms and twin-bed rooms, increasing by 51% and 42% respectively [6][7]. Group 3: International Travel - The gradual implementation of visa-free policies is positively impacting both outbound and inbound tourism, with Thailand being a prime example of this trend [8]. - The number of Chinese tourists visiting Thailand is projected to reach 6.73 million in 2024, marking a 91.7% increase year-on-year [8]. - Inbound tourism searches for hotels in China have doubled, indicating a strong appeal for international visitors, with top source countries including Malaysia, South Korea, and the United States [9].

Group 1: Tourism Market Insights - The tourism market in Wuhan is expected to be very vibrant during the Dragon Boat Festival holiday, with numerous inquiries and bookings from tourists from cities like Changsha, Shanghai, and Guangzhou [1] - Popular offerings include single bookings for tour guides and business vehicles, as well as a "Wuhan Highlights One-Day Tour" that features key attractions such as Yellow Crane Tower and Hubei Provincial Museum [1] - The Hubei Provincial Museum has reported full bookings for its basic exhibitions on May 31 and June 1, and will extend its opening hours during the holiday [1] Group 2: Accommodation Trends - The demand for unique accommodations in Wuhan is rising, with many specialty homestays fully booked for the holiday period [2] - Popular locations include the Xieyang Leizhu Homestay and Qianli Zou Danqi Homestay, both of which have no available rooms for the nights of May 31 and June 1 [2] - Other accommodations like Yuhe Confucius Mountain Resort and Wuhan Ocean Village Homestay also show high occupancy rates, indicating a trend towards local "micro-vacations" [2] Group 3: Family Activities and Promotions - Hotels in Wuhan are launching various family-friendly activities to attract visitors during the holiday, coinciding with International Children's Day [3] - The Marco Polo Hotel is offering a zongzi-making class for children and special dining options, while the Sheraton Hotel has planned a series of engaging activities including DIY workshops [3] - Promotions such as discounted family packages are being introduced to enhance the holiday experience for families [3]

Core Insights - The popularity of traditional cultural experiences during the Dragon Boat Festival, such as dragon boat racing and zongzi making, has increased by 105% compared to last year [1] - Family travel during the Dragon Boat Festival has seen a growth of approximately 20% year-on-year [1] - Ticket bookings for popular theme parks have more than doubled compared to last year [1] Travel Trends - The main travel preferences include 2-hour high-speed train trips and short-distance self-driving tours [1] - Car rental bookings for the Dragon Boat Festival have increased by 47% compared to last year [1] - High-speed train stations have become the most popular locations for car pick-up and drop-off [1]

Group 1 - The core viewpoint of the article highlights the anticipated increase in travel enthusiasm among family units during the upcoming Dragon Boat Festival, coinciding with Children's Day, leading to a 23% year-on-year growth in domestic peripheral travel bookings for the 2025 holiday [1][2] - In Shenzhen, the city is expected to attract a new wave of inbound tourists during the Dragon Boat Festival, following its recognition as one of the top ten inbound travel cities during the May Day holiday [1] - The top ten inbound travel destinations for the Dragon Boat Festival include major cities such as Shanghai, Beijing, and Guangzhou, indicating a strong demand for urban tourism [1][2] Group 2 - The proportion of family travel orders on the Ctrip platform has significantly increased, with 35% of orders being from parent-child families, and searches for family-friendly hotels rising by 45% compared to the previous year [2] - The search interest for domestic inbound travel hotels has more than doubled, with the top ten source countries for inbound tourists being Malaysia, South Korea, and Singapore [2] - Popular outbound travel destinations for the Dragon Boat Festival include Japan, South Korea, and Hong Kong, with short-haul flights under three hours being particularly favored due to visa convenience and travel time [2]

Group 1 - The Dragon Boat Festival coinciding with Children's Day has invigorated the tourism market, particularly in Guangzhou, which has become the top city searching for "family-friendly rooms" [1] - The popularity of "children's themed hotels" has surged over 500%, with specific searches for "hotels with slides" and "sea view family rooms" gaining traction [1] - There is a growing demand for high-quality family-friendly accommodations, with over half of family hotels being mid to high star-rated on platforms like Ctrip [1] Group 2 - More families are opting for self-driving trips, with "hotel + ticket" packages for theme parks being particularly popular [2] - Short-distance travel is favored, with 61% of family travelers choosing nearby destinations, and 2 to 3-day trips being the most common [2] - Traditional activities such as dragon boat racing and making rice dumplings are popular among tourists, with family-oriented events and discounts being highly sought after [2]

Core Insights - The travel market is experiencing steady growth during the Dragon Boat Festival in 2025, with local and surrounding travel dominating at a 50% share [1] - The popularity of short-distance overseas travel to destinations like Japan, South Korea, and Thailand is notable, alongside a continued interest in inbound tourism [1][4] Domestic Travel Trends - Local and surrounding travel is the primary focus for the 2025 Dragon Boat Festival, with a significant increase in bookings for trips within a "3-hour high-speed rail circle" [1][2] - Bookings for surrounding travel have increased by 23% year-on-year, indicating a stable growth trend in the domestic market [1] - The search interest in traditional cultural experiences during the festival has surged by 50% compared to last year, highlighting a strong interest in local customs [2] Event-Driven Travel - The presence of various themed music festivals and concerts during the Dragon Boat Festival has led to a noticeable increase in cross-city travel [2] - Major events such as concerts by popular artists have sold out, contributing to a spike in hotel bookings in cities hosting these events [2] Family and Pet Travel - The proportion of family travel has significantly increased, with family-oriented bookings accounting for 35% of total orders on travel platforms [3] - There is a growing trend of pet-friendly travel, with a 20% increase in the popularity of pet-friendly hotels compared to last year [3] Inbound and Outbound Travel - Inbound tourism remains strong, with hotel search interest for inbound travel increasing by over 100% during the Dragon Boat Festival [3] - Popular outbound destinations include Japan and South Korea, with unique locations like Egypt and Russia seeing significant hotel booking increases [4]

此外，恰逢杭州中小学春假与"五一"假期叠加，杭州小朋友的假期从4月27日至5月5日，最长可连休9 天，亲子游需求集中爆发，带动家庭出游群体大幅增加，春假连接"五一"假期，杭州口岸出入境人员将 达16.9万人。 据杭州出入境边防检查站(以下简称"杭州边检站")预测，今年"五一"假期期间(5月1日-5日)，杭州口岸出 入境人员将达9.76万人次，较去年同期增长超3成。其中，出境人员4.66万人次，入境人员5.1万人次， 同比增长25%和36%。 客流高峰主要集中在5月1日、3日和5日三天，单日最高客流预计突破2.3万人次。除传统热门的"港 澳""新马泰"旅游线路外，卡塔尔、奥地利、哈萨克斯坦、尼泊尔、挪威等新兴目的地凭借特色旅游资 源跻身涨幅榜前列，成为杭州旅客出境游的热门选择。 而随着我国与多国互免签证协定生效，今年"五一"假期"中国游""杭州游"吸引力显著增强，特别是我国 实施的"离境退税""即买即退"新政有效激发了境外旅客消费热情，带动外籍来杭游客量持续攀升。"五 一"假日期间，外籍旅客总量将达2.15万人次，较去年增长51%，其中入境外国人1.65万人次，较去年同 期增长47%。韩国、马来西亚、泰国来杭客 ...

Core Points - The article highlights a five-day family trip to Sichuan, emphasizing its rich culture and stunning natural scenery, making it an ideal destination for family travel [1][4][10] - The trip was organized by a professional guide named Linlin, who provided excellent service and tailored the itinerary to meet the family's needs [1][3][12] Group 1: Itinerary Overview - Day 1: Arrival in Chengdu, exploring Kuanzhai Alley, and enjoying local hotpot [4][10] - Day 2: Visit to Dujiangyan and Qingcheng Mountain, focusing on ancient water conservancy and Daoist culture [5][10] - Day 3: Journey to Jiuzhaigou, experiencing its breathtaking natural beauty [6][7] - Day 4: Exploration of Huanglong and Chuanzhu Temple, learning about unique Tibetan culture [9][10] - Day 5: Free exploration in Chengdu, enjoying local snacks and the city's atmosphere [10][12] Group 2: Cost and Value - The average cost per person for the trip ranged from 800 to 1200 yuan, indicating a high cost-performance ratio [1] - Linlin's contact information was provided for potential travelers seeking similar experiences [1] Group 3: Travel Tips and Recommendations - Important travel tips included preparing for variable weather, potential altitude sickness, safety precautions, and environmental awareness [12] - Culinary recommendations featured local specialties such as hotpot, chuan chuan, dan dan noodles, and long chao shou, highlighting Sichuan's rich food culture [14]