发布会以采茶舞蹈开场，舞者身着采茶服饰，演绎日照绿茶从采摘到成品的文化脉络，展现千年茶韵与 现代美学的碰撞。 齐鲁晚报.齐鲁壹点隋忠伟邹杰 12月29日，日照绿茶集团旗下新中式茶饮品牌35°Tea烟台路店在日照国际金融中心正式开业，同步举 办"绿茶+金融"生态赋能媒体发布会。本次活动以"绿茶暖鑫温润共融"为主题，这场集茶文化传承、金 融创新与夜经济发展于一体的盛会，为地方茶产业高质量发展注入强劲动能。 店内茶果、茶乳、茶酒、茶咖跨界拼配，把日照绿酿成年轻味。同时茶衍生品也在不断出新，首酿20吨 绿茶啤酒瞬秒售罄，茶面膜、卡片茶、可以煮着喝的暖脾等周边同步上新，夏秋叶利用率翻倍，造就了 一片叶子"能喝、能带、能收藏"，一席茶空间"可栖、可聊、可安放"。 在现场，日照绿茶集团还发布了马年新春红茶礼盒、新春有福饼干茶、日照红茶姜枣暖啤等六款日照绿 茶马年新品，并且首次推出了日照红茶姜枣暖啤，这是日照第一款可以煮着喝的暖啤，还有新开发 的"海曲雨青马到成功"新春礼盒、"四福临门"饼干茶等。每一次的创新，都努力致力于让日照绿茶变得 更时尚、更年轻、更多元。 下一步，集团将继续贯彻落实"三茶统筹"发展理念，十五五期间35 ...

日前，2025XTERRA太湖越野挑战赛登陆苏州吴中，主会场落户洞庭山碧螺春茶文化园大草坪，让茶园变赛场、茶品成潮品，吸引了国内外3000余名选手 共品茶香，洞庭山碧螺春茶正以"年轻化+国际化"重塑东方茶文化，为世界奉上最"香"的礼物！ "百亿跃迁"始于对品质的坚守。作为中国十大名茶之一，洞庭山碧螺春产自吴中洞庭东、西山核心产区，独特的"茶果复合种植系统"被列入中国重要农业 文化遗产——茶树与枇杷、杨梅、桃树、李树等多种果树交错共生，自然孕育出独树一帜的花果香。代代相传的严苛制茶工艺已列入人类非物质文化遗产 代表作名录，要求"手不离茶，茶不离锅，揉中带炒，炒中带揉，炒揉结合，连续炒制"，每斤上品需采摘约7万颗芽头，最终成就"形美、色艳、香浓、味 醇"的四绝特质。 科技为传统产业注入新动能。吴中区成立苏州市首家"地理标志+亚夫科技服务—吴中东山工作站"，建成基于物联网+区块链的智慧化茶园示范基地(冷水 坞片区)，实现茶园管理的精准化、可视化。领军企业苏州东山茶厂引入碧螺春首条全自动智能流水生产线，并建设集中加工共享中心，驱动产品结构向 多元化升级。截至目前，全区累计创建省市区级茶叶绿色防控示范区10个、省级绿色 ...

民族茶现场推介 本次活动的最大亮点在于对少数民族茶文化的深度挖掘与创新展示。德昂族酸茶与恭城瑶族油茶两 大国家级非遗项目首次在中国茶叶博物馆同台展示，形成了强烈的文化对比与艺术共鸣。恭城瑶族油茶 国家级传承人现场展示了独特的"打油茶"技艺，从选茶、捶打到烹煮，每一个环节都彰显着世代相传的 匠心独运；德昂族酸茶推荐官则深入讲解了其独特的"窖藏"发酵工艺，让观众领略这一古老茶俗背后深 厚的文化底蕴。参观者不仅可以近距离观摩制作过程，还能参与互动品鉴，这种"沉浸式"的体验模式不 仅增强了观众的文化体验感，更探索出了一条非遗"活态传承"的有效路径。 活动现场，《非遗里的中国茶》系列绘本正式首发。该系列包括《越来越"潮"的工夫茶艺》《小茶 人的民族茶探秘》等多部作品，以通俗易懂的语言和生动有趣的插画，创新性地推动非遗知识在青少年 群体中的普及。同时，中国茶叶博物馆与澳大利亚茶叶协会签署了战略合作协议，双方将在茶文化传 播、博物馆建设、人才培养等多个领域开展深度合作。 为了让更多青少年走近中华茶文化，"非遗润学 芽启茶都"培育计划正式启动。该计划将联合多所 教育机构和各年龄段院校，构建起从学前教育到职业教育的完整传承体系 ...

人民网白沙11月25日电（徐靖雯、萨拉）11月21日，人民网记者采访团走进海南省白沙黎族自治 县，在70万年前形成的陨石坑周边，探访五里路茶园与白沙茶博园两大茶产业地标。人民网外籍专家通 过沉浸式体验采茶、炒茶、品茶，解锁陨石坑沃土孕育的茶韵密码，见证白沙茶产业 "生态+非遗+科 技" 融合的新风貌。 "我感觉这些茶叶在我手里好柔软，难怪能获得欧盟有机认证！"来自巴基斯坦的萨拉站在茶垄间， 指尖捏着刚采的 "一芽两叶"，语气满是惊喜。随后在工作人员指导下，大家戴上手套徒手翻炒 —— 掌 心贴着热锅拨弄鲜叶，清甜茶香混着热气飘出鲜叶的清香瞬间弥漫开来。这片距陨石撞击点仅2.5公里 的茶园，用富含多种矿物质的沃土，滋养出连获中、欧、日、加四国有机认证的好茶。 作为白沙 "三茶统筹" 战略核心载体的白沙茶博园，是茶产业科技赋能的典范，汇集着丰富的茶文 化珍品。园内汇集海南大叶、雀舌等百余种优良茶树，配备全自动加工生产线，年加工能力达600吨、 日加工峰值2万斤；同时整合中国农业科学院茶叶研究所等科研力量，推动良种选育、标准化生产技术 落地。 指尖沾着茶香，舌尖留着回甘，那股清润鲜醇正是 "来自星星的味道" 的具象表 ...

Core Points - The 2025 Guangdong Province "Dai Yi Cup" Tea Tasting Technician Vocational Skills Competition has successfully concluded [2][3] - The award ceremony took place on November 22 during the 2025 China (Guangzhou) International Tea Expo [3] Event Overview - The competition was approved by the Guangdong Provincial Department of Human Resources and Social Security and organized by the Guangdong Tea Industry Association and the 2025 China (Guangzhou) International Tea Expo [5][6] - The event was sponsored by Dai Yi Group/Menghai Tea Co., Ltd. and co-organized by various tea associations and companies [6][7] - A technical forum themed "Focusing on Tea Blending Technology, Strengthening the Foundation of Chinese Tea Quality" was held concurrently, featuring roundtable discussions [8][9] Technical Insights - Key points on tea blending technology were presented by industry experts, including Shao Aijiu, Deputy General Manager of Menghai Tea Co., Ltd. [10] - Discussions highlighted the importance of tea blending technology from various perspectives, including academic, production, and export [12][14] - The industry is encouraged to align with the "Three Tea Coordination" strategy to enhance tea quality and sustainability [15][16] Competition Results - The competition took place from November 14 to 16 and on the 20th, with rigorous assessments of theoretical knowledge and practical skills [22][23] - A total of 35 outstanding participants were awarded, including 2 gold, 4 silver, 8 bronze, and 21 merit awards [25][26] Future Directions - The Guangdong Tea Industry Association aims to continue using the competition platform to enhance the skills of tea evaluators and promote high-skilled talent in the tea industry [28][30] - The association emphasizes the importance of cultivating a culture of excellence and craftsmanship in the tea industry [31][32]

Core Insights - The 10th China Tea Olympics, themed "Listening to Tea in the Forest and Springs," was held in Longwu Tea Town, showcasing a comprehensive immersive experience that attracted over a hundred tea enthusiasts from various regions [2][3] - The event has evolved into a prestigious tea event since its inception in 2014, with nearly 10,000 tea professionals and hundreds of tea companies participating from 18 countries and regions [3] - Longwu Tea Town is transforming from a traditional tea town into a global tea culture destination, aligning with the West Lake District's strategy of "Two Towns and Six Districts" [2][5] Event Highlights - The event featured innovative elements such as modern drama and music in tea art competitions, enhancing the visual impact of performances [3] - Unique culinary experiences were introduced, with tea being incorporated into gourmet dishes, refreshing perceptions of "eating tea" [4] - The competition also included a health-oriented tea drink contest, appealing to younger demographics with creative beverage presentations [4] Industry Development - Longwu Tea Town is implementing a "Tea + Tourism" strategy, integrating tea culture with various events and experiences to attract visitors [5][6] - Collaborations with research institutions are fostering innovation in tea cultivation and processing, expanding the tea product range [6] - The town is leveraging international exhibition opportunities to establish itself as the "Number One Tea Town" in China, focusing on youth engagement and digital transformation in the tea industry [6]

Core Insights - The conference titled "New Quality Productivity Empowering the High-Quality Development of Guangxi Tea Industry" was held in Nanning, focusing on advancing the tea industry in Guangxi towards high quality, branding, and intelligence [1] - The event highlighted the emergence of various aspects of the tea industry under the new quality productivity framework for the 2024-2025 period, including the deepening recognition of Liubao tea's quality and the continuous advantages of early spring tea [1][2] - Guangxi aims to leverage new quality productivity as a core driver for future growth, emphasizing technological breakthroughs, standard construction, and cultural empowerment [2] Industry Developments - The Guangxi tea industry is transitioning from a "large region" to a "strong region," injecting new momentum into its development [1] - Key highlights include the establishment of multiple group standards such as "Guangxi Early Spring Tea Standard" and active participation in revising the "Liubao Tea Full Industry Chain Standard System" [1] - Talent cultivation is being prioritized, with recognitions such as the "Guangxi Technical Expert" title awarded to three individuals and the establishment of the first "Guangxi Tea Industry Lifetime Achievement Award" [1] Future Strategies - Guangxi will focus on technological advancements, including tea tree variety improvement and green pest control, while accelerating the construction of smart tea gardens and digital tea enterprises [2] - The region plans to create a comprehensive tea standard system that emphasizes differentiated standards for key varieties like Liubao tea and early spring tea to enhance product quality and market expansion [2] - Cultural initiatives, such as the "Ten-Year Chen Yun" tea competition, will promote the integration of tea culture with other industries and enhance the global visibility of Guangxi tea [2]

Group 1 - Anxi, known for its "Tieguanyin" tea, has transformed from one of the poorest counties in Fujian to a thriving economy through the development of its tea industry [1][5] - The annual tea production in Anxi is approximately 62,000 tons, but the county sells 300,000 tons of finished tea annually, making it a significant player in the national tea market [3] - The local government aims to enhance the tea industry by focusing on "three tea coordination" to strengthen its position as a leading tea-producing county in China [5] Group 2 - The tea industry in Anxi is seen as a vital economic pillar, contributing to the county's transformation and prosperity [1][5] - The future of Anxi tea lies in its ability to innovate and adapt to the rapidly changing domestic and international tea markets [3] - The local saying emphasizes the cultural significance of tea, indicating its integral role in daily life and the economy [3]

Core Insights - The 2025 China Black Tea Conference opened in Xiushui, Jiangxi Province, focusing on the development trends of the black tea industry and promoting high-quality development [1][2] - The conference theme is "Consumption Boost, Centenary Ninghong," featuring the release of a global black tea report and various activities to showcase new developments in the industry [1][2] Industry Overview - China's black tea production reached 510,300 tons in 2024, with a market value of approximately 53.075 billion yuan [1] - Jiangxi Province is a major tea-producing area, with Xiushui recognized as a traditional core area for "Ninghong tea" and "Shuangjing green tea" [1] Regional Development - The city of Jiujiang is enhancing its tea industry through the "Three Tea" coordinated development strategy, with standardized tea garden areas covering 460,000 acres and an annual tea production of about 16,000 tons [2] - The "Ninghong" brand value has increased to 3.688 billion yuan, contributing significantly to the development of Jiangxi's tea industry [2] Conference Activities - The conference included immersive tasting events, high-quality development discussions, and on-site visits to Ninghong tea production areas [2] - Strategic partnerships were formed during the conference, aiming to unite efforts for the high-quality development of the national black tea industry [2] Future Events - The flag of the China Black Tea Conference was handed over to the city of Lichuan, Hubei Province, indicating that the 2026 conference will be hosted there [2]

Core Viewpoint - The establishment of the Yingde Black Tea Urumqi Promotion Center aims to enhance the market presence of Yingde Black Tea in Central Asia and Europe, with a target of achieving a comprehensive output value of over 10 billion yuan by 2025 [6][20][36]. Group 1 - The Yingde Black Tea Urumqi Promotion Center was inaugurated during the 2025 Xinjiang International Tea Culture Expo, with participation from local governments, tea industry associations, and business representatives [6][7]. - Yingde Black Tea, known for its rich history dating back over 1600 years, is recognized as a leading representative of "world high fragrance black tea" with notable qualities of "rich, mellow, sweet, and fragrant" [11][12]. - The comprehensive output value of Yingde Black Tea is projected to reach 9.045 billion yuan in 2024, with expectations to exceed 10 billion yuan this year [13][36]. Group 2 - The Urumqi center is part of a broader strategy to connect Yingde Black Tea with significant markets, leveraging Urumqi's strategic location as a key node in the Silk Road Economic Belt [19][20]. - The center will focus on promoting Yingde Black Tea through various events such as tasting sessions and promotional meetings, aiming to strengthen the brand's presence in Xinjiang and beyond [33][34]. - Yingde Black Tea has established promotion centers in several major cities, including Guangzhou, Beijing, and Xi'an, to expand its market reach [37][40].