每日经济新闻消息，近日，据媒体报道，娃哈哈上海工厂（上海娃哈哈饮用水有限公司）推出"沪小娃"品 牌桶装水，产品与此前生产的娃哈哈桶装水一样，宣传海报上写着"至真至纯、同宗同源"。事情起因是品 牌授权争议引发的工厂停工。 9月26日，上海娃哈哈饮用水有限公司方面人士表示："推出新品牌是为了活下去的无奈之举，做新品牌需 要时间，也很难，我们有心理准备。" 由于身陷宗庆后百亿遗产纠纷，近期宗馥莉麻烦缠身，就在9月26日，香港高等法院刚刚驳回以宗馥莉为 代表的被告人在传票中提出的上诉许可申请。 6 in 1 = 好 = 好 = 下一篇 好水烧饭饭喷香 好水泡茶茶清香 好水洒汤汤浓香 好水冲奶奶飘香 tNE | 400-820-4074 | 上海娃哈哈饮用水有限公司 娃哈哈上海公司改卖"沪小娃" 20多年来从未亏损，去年营收上亿元 上海娃哈哈饮用水有限公司的控股公司均是浙江娃哈哈实业股份有限公司，桶装水业务也是其主要的业绩 来源。浙江娃哈哈实业股份有限公司现在的法定代表人是宗馥莉，此前是娃哈哈创始人宗庆后。据悉，娃 哈哈集团占有娃哈哈实业43%的股份，内部员工持股约31.5%，社会资本持股约25.5%。 | 工商信息 ...

Core Viewpoint - The recent launch of the "沪小娃" brand by Shanghai Wahaha Drinking Water Co., Ltd. is a response to brand authorization disputes and operational challenges faced by the company, which has historically been profitable and is now seeking to adapt to changing circumstances [1][7]. Company Overview - Shanghai Wahaha Drinking Water Co., Ltd. has been operational for over 20 years without incurring losses, with revenue exceeding 1.2 billion yuan last year [3][7]. - The company is a subsidiary of Zhejiang Wahaha Industry Co., Ltd., which holds a 70% stake, while the remaining 30% is owned by its chairman, Zong Wei [4][6]. Brand and Trademark Issues - The "娃哈哈" trademarks used by Shanghai Wahaha have expired, leading to the necessity of creating a new brand [8][11]. - The Wahaha Group has requested the cessation of the use of the "娃哈哈" brand, and there are indications that Zong Wei has been unable to contact Zong Fuli, the representative of the Wahaha Group, to resolve these issues [6][7]. Future Brand Strategy - There are plans for the Wahaha Group to potentially adopt a new brand, "娃小宗," starting from the 2026 sales year, as part of a strategy to address historical trademark issues [13][14]. - The trademark for "娃小宗" is currently owned by the Hongsheng Group, which indicates a shift in branding strategy for the company [14].

临近中秋，莲香楼部分月饼却遭投诉在电商平台下架？ 近日，广州市莲香楼有限公司向南都湾财社记者反映，多位经销商称广州老字号投资控股有限公司要求其下架线上店铺内由广州市莲香楼有限公司生产的月 饼。 广州老字号投资控股有限公司为莲香楼商标所有权人，广州市莲香楼有限公司则为商标使用者之一，但双方"恩怨"由来已久——因不满商标授权给第三方公 司，近年广州市莲香楼有限公司多次将广州老字号投资控股有限公司诉至法庭。 9月2日，广州老字号投资控股有限公司发布声明称，个别商家未经公司授权，擅自在线上使用"莲香楼"商标销售产品，因此公司对个别商家及店铺进行了摸 查，并要求下架未经授权的产品。该司相关负责人告诉南都湾财社记者，广州市莲香楼有限公司可在线上销售月饼，但需要遵守协议相关规定。 经销商线上不能销售广州莲香楼公司月饼？ 广州莲香楼公司称将寻求沟通或诉诸法律 近日，广州市莲香楼有限公司（下称"广州莲香楼公司"）法定代表人何嘉盈告诉南都湾财社记者，今年7月中旬以来，陆续有经销商反映，他们经营的线上 店铺后台收到号称是莲香楼品牌方的私信，要求经销商们下架店铺内的莲香楼月饼，并称若不配合会被严厉打击下架。 经销商反映，该莲香楼品牌 ...

Core Viewpoint - Zhejiang Shenghua Yunfeng New Material Co., Ltd. (referred to as "Yunfeng New Material") faces challenges in its IPO journey due to regulatory warnings and internal control issues, leading to the termination of its listing application by the Shanghai Stock Exchange [1][3][5]. Company Overview - Yunfeng New Material was established in 1995 and primarily produces engineered wood products, including artificial boards, wooden floors, and customized home products such as wardrobes and cabinets [1]. - The company submitted its IPO application in March 2023, which was accepted by the Shanghai Stock Exchange, but it withdrew the application in April 2023 after receiving multiple regulatory warnings [1][3]. Regulatory Warnings - The company received three regulatory warnings from the Shanghai Stock Exchange, highlighting issues such as failure to disclose that certain distributors and OEM suppliers were controlled by the same individual [2][3][5]. - The warnings also pointed out discrepancies between the actual internal control systems and the statements made in the IPO application regarding research and development management [4][5]. Revenue and Profitability - Yunfeng New Material's revenue from 2021 to 2024 shows a growth trend, with revenues of approximately 2.36 billion, 2.67 billion, 3.43 billion, and 1.63 billion respectively [9]. - The net profit for the same periods was approximately 224 million, 245 million, 320 million, and 149 million respectively, indicating a positive growth trajectory [9]. - However, the company faces a risk of declining gross margins, with main business gross margins decreasing from 22.73% in 2021 to 19.30% in 2024 [9]. Trademark Licensing Revenue - Trademark licensing has become a significant source of profit for Yunfeng New Material, contributing nearly 50% of the gross profit by 2023, despite accounting for only about 10% of total revenue [10]. - The gross profit from trademark licensing fees was 344 million in 2023, with a gross margin of approximately 99% [10]. - The reliance on trademark licensing for profitability raises concerns, as the main business segments, such as engineered wood products, have much lower gross margins [10]. Distribution and Sales Channels - The company primarily utilizes a distributor model for sales, with over 90% of its main business revenue generated through this channel [7]. - There are concerns regarding the fairness of pricing in transactions involving distributors, as some prices significantly exceed average market rates [8]. Internal Control Issues - Internal control deficiencies have been identified, particularly in the management of research and development materials, which were not properly documented [4][5]. - The presence of former employees and relatives of major shareholders among the distributors raises questions about the legitimacy and transparency of the distribution network [7].