长沙晚报掌上长沙9月5日讯（全媒体记者 吴鑫矾）8月31日晚，长沙44岁店主陈秀华不慎被反锁在商铺冷库中， 所幸一名淘宝闪购城市骑士在送餐途中听到其急促撞门和呼叫声中，将其营救。事后，陈秀华专程为救人骑士刘 旭及站点送去锦旗、鲜花和早餐，并发长文感谢这位"天降救星"。 "我只是做了一件力所能及的事情，在当时的紧急情况下，救人是一种本能反应，她能够平安，我也觉得很幸 运。"刘旭说，他是一名刚满30岁的外卖骑士，目前已经在淘宝闪购饿了么跑单已有5年。在他救人的事迹在网上 传开后，老婆也将事情讲给即将满1岁的女儿听。9月7日，他的女儿即将满1岁。 "平时，我们的站点和面食店的老板娘挨着，大家日常也会打照面，救她的时候，附近只有我一个人，可能我真 的是'天选'，但我觉得，作为一名外卖员，力所能及的善意之举可以帮助到他人，我也很开心。我也希望这份善 意的传递可以成为女儿最好的生日礼物。"刘旭说。 据悉，自8月18日起，阿里巴巴集团和蚂蚁集团旗下的20多个业务品牌，共同宣布推出"城市骑士·橙意计划"，全 面升级城市骑士保障激励。其中，"橙意计划"会对于见义勇为、助危救困等义举，从跳水救人到拾金不昧，骑士 的每份善行都将受 ...

Core Viewpoint - The launch of the first uniform for delivery riders by Taobao Flash and Ele.me marks a significant upgrade in the industry and reflects a new recognition of the rider profession by society [1][3]. Group 1: Uniform Design and Features - The new rider uniform features a racing suit style with a streamlined design, emphasizing both functionality and a professional image [1][4]. - The uniform is made from high-performance 3L composite fabric, which is windproof, breathable, and water-repellent, exceeding national standards for durability [4]. - The uniform includes practical elements such as an information pocket for emergency details and a waist bag that serves as a medical safety kit [4]. Group 2: Rider Support and Incentives - Taobao Flash and Ele.me announced that approximately one million active riders will receive the new uniform and equipment for free [1][3]. - The companies have introduced an upgraded incentive system that includes a 50% or higher social security subsidy and special protections for riders [1][6]. - The "Orange Intent Plan" aims to provide comprehensive support for riders, including educational assistance for their children and increased rewards for safe riding [6][7]. Group 3: Community Engagement and Recognition - The design process of the uniform involved input from the rider community, ensuring that their practical needs were addressed [4][5]. - The recognition of riders as "urban knights" is expected to enhance service quality and encourage more individuals to participate in urban services [7]. - The growing scale of riders has positioned them as essential contributors to urban life, often engaging in community support and safety initiatives [7].

Core Points - The "Orange Intent Program" by Taobao Flash Purchase awarded its first honor to delivery rider Lü Weiquan for his heroic act of saving a person from drowning [1][3] - Lü Weiquan, a 50-year-old delivery rider, jumped off a 10-meter-high bridge to rescue someone, demonstrating remarkable bravery and selflessness [1][2] - The program aims to enhance the welfare and recognition of delivery riders, providing them with better incentives and support [3] Summary by Sections Heroic Act - Lü Weiquan, while delivering food, noticed a person in distress and jumped into the water to save them, completing his delivery orders afterward without delay [1][2] - He did not initially seek recognition for his actions, and his family learned about the incident through social media [2] Recognition and Awards - The "Orange Intent Program" awarded Lü Weiquan with a custom honor uniform and a cash reward of 100,000 RMB for his bravery [3] - Lü has also received a "Brave Act" honor from the local government and is a candidate for the "Chinese Good People List" in 2025 [2] Program Overview - The "Orange Intent Program" was launched to provide better welfare and recognition for delivery riders, including a new uniform and various support measures [3] - The program emphasizes rewarding acts of kindness and heroism among riders, aiming to uplift the community perception of their contributions [3]