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巴黎拍卖会上以千万美元成交,柏金包价格创纪录
财富FORTUNE· 2025-07-14 11:56
Core Viewpoint - The auction of the original Hermès Birkin bag, once owned by the late Jane Birkin, achieved a record-breaking price of $10 million, solidifying its status as the highest-priced handbag ever sold at auction [1][2][8]. Group 1: Auction Details - The auction took place on July 10, 2025, and broke previous records for handbag sales [2]. - The bidding started at €1 million, with nine collectors participating through online, phone, and in-person bids, leading to a rapid increase in price [6]. - The final hammer price was €8.6 million (approximately $10.1 million), purchased by a private collector from Japan [7]. Group 2: Historical Significance of the Bag - This specific Birkin bag was not an ordinary one; it was a prototype custom-made for Jane Birkin in 1984, inspired by her sketches during a flight [3]. - The bag features personal details, including Birkin's initials, a silver nail clipper, and faded stickers from the World Medical Association and UNICEF, which are unique to her usage [3]. - Birkin carried this bag almost daily from 1985 to 1994 before auctioning it for charity, and it has since been part of private collections and museum exhibitions [4]. Group 3: Investment Perspective - The value of Birkin bags has consistently risen over the years, outperforming traditional investment assets like the S&P 500 and gold, making them highly sought-after by collectors [9]. - The auction price of this original prototype bag exceeded the previous record for a handbag, which was $513,040 for a Hermès Kelly bag, highlighting the unique market position of Birkin bags [8].
7200万!原版爱马仕柏金包拍出天价
财联社· 2025-07-11 01:25
据苏富比拍卖行通报,在周四举行的巴黎拍卖会上,爱马仕为女演员简·柏金设计的原版柏金 包以惊人的 858.25万欧元(约合人民币7200万元,包含佣金和手续费) 成交。 这个价格不仅使其成为拍卖史上最昂贵的包袋,也是历史第二贵的时尚单品。 作为参考,之前最昂贵的包袋是一只镶钻鳄鱼皮稀有喜马拉雅Kelly包,于2021年在佳士得拍 卖行以400万港元(约51万美元)成交。时尚单品的历史最高拍卖价格,是去年以3250万美 元成交的原版《绿野仙踪》红宝石拖鞋。 这款风靡全球的经典包袋,源自知名演员、歌手简·柏金与爱马仕集团掌门让-路易·杜马斯 1981年的偶遇。 两人当时在巴黎飞往伦敦的航班上,随着柏金不小心把物品洒落在机舱地板 后开始交谈。 据悉,由于觉得1980年代的手袋都太小了,柏金习惯用柳条篮子携带物品。在飞机偶遇后, 柏金询问杜马斯为什么爱马仕不做一个"手提箱一半大小的包",然后在飞机的呕吐袋上画出了 她想要的那种大容量包。随后,爱马仕在1984年为柏金定制了这款原型包,并于一年后交付 给她。感到惊喜的柏金随即同意时尚品牌以她的名字商业化这款产品。 随着这款包变得极度出名,柏金在2023年去世前曾笑言,她的 ...
当一个“负家千金”开始甩卖奢侈品
Hu Xiu· 2025-05-12 06:05
Core Insights - The article narrates the story of Kelly, who transitioned from a wealthy lifestyle to financial struggles, paralleling the character Caroline from the TV show "2 Broke Girls" [2][25] - It highlights the impact of economic downturns and poor investment decisions on personal finances, particularly in the luxury goods market [20][24] Group 1: Personal Financial Journey - Kelly's family once had a monthly expenditure exceeding 1 million yuan, which drastically reduced to just over 10,000 yuan as their financial situation worsened [4][24] - To support her family, Kelly began selling her luxury items, generating 1.07 million yuan from recent sales alone [5][24] - The article emphasizes the emotional and financial toll of transitioning from a lavish lifestyle to a more modest one, with Kelly reflecting on her past spending habits [25] Group 2: Luxury Goods Market - Kelly's experience illustrates the depreciation of luxury items, with many sold at a fraction of their original prices, often at 10-20% of their retail value [9][11] - The resale value of luxury goods varies significantly, with Hermes items retaining higher value compared to other brands, influenced by market trends [11][9] - Kelly's past purchases, such as an 800,000 yuan jade bracelet, were sold for only 80,000 yuan, highlighting the risks associated with luxury investments [14][11] Group 3: Investment Decisions and Consequences - Kelly's family invested over 1 billion yuan in a tourism project that ultimately failed due to poor market conditions and management decisions [20][21] - The family's decision to reject a buyout offer of 400-600 million yuan in 2019 is now viewed as a significant mistake, as the project has not recovered [23][24] - The article underscores the importance of market research and adaptability in investment strategies, particularly in the real estate sector [22][23]