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新春中国行丨“携宠团聚”成更多中国人过年新选择
Xin Hua She· 2026-02-23 08:59
新华社沈阳2月23日电 题:"携宠团聚"成更多中国人过年新选择 2026年2月3日,在吉林省长春市一家火车车厢主题的宠物餐厅,几只宠物狗坐在窗边等待"宠物年夜饭"。新华社记者 许畅 摄 在辽宁省鞍山市状元训犬基地,训犬师们用指令训练小狗学习坐卧行走,以便它们更好融入社会。训犬师代宏静介绍,不少主人在春节带宠 物探亲访友之前,会先让它们来上课,把基本行为控制好。 近年来,中国"它经济"持续升温,宠物在越来越多人的生活中占据着不可或缺的位置。《2026年中国宠物行业白皮书(消费报告)》显示, 2025年城镇宠物(犬猫)数量达1.26亿只,消费市场规模达3126亿元,预计2028年将达4050亿元。 宠物经济也正成为中国春节消费市场新增长点。"什么值得买"平台数据显示,今年该平台年货节期间,宠物服饰、洗护美容、玩具商品交易 额分别同比去年增长115.60%、40.35%和18.51%,宠物相关商品消费量创历史新高。 新华社记者李宇佳、崔师豪 在辽宁沈阳一家餐厅,"00后"宋汝晴趁着春节假期和朋友们小聚。她的宠物狗"麦子"在餐厅专门提供的场地里自由玩耍。 "朋友特意挑了一个可以带宠物就餐的地方,今年我们过年聚会,'麦 ...
消费券撬动“马上有福”新场景 不老村春节假期接待游客6.9万人次
Xin Lang Cai Jing· 2026-02-23 07:19
转自:扬子晚报 当非遗手狮舞遇上骏马巡游,当围炉煮茶碰撞宠物市集,今年春节的南京江北新区不老村呈现出一幅传 统与潮流交织的乡村新春图景。依托江浦街道派发的15万元新春文旅消费券,以及一系列极具参与感的 特色活动,不老村在今年春节假期累计接待游客约6.9万人次,同比增长30% ;全村整体营收达70万 元,同比涨幅达40% ,实现了马年春节的"开门红"。 消费券的杠杆效应直接体现在住宿业态上。据统计,春节假期期间,不老村整体民宿入住率约55%。更 令人瞩目的是,部分高品质民宿在春节期间表现出极强的虹吸效应,多家民宿在特定时段连续实现满 房,日入住率达到100% 。"原本只是打算来逛逛,但抢到了大额住宿券,算下来比市区酒店还划算, 就决定住下来深度体验一下村里的年味。"来自南京城区的游客张先生表示。 场景化消费激活"小院经济" 在好天气的加持下,不老村内的"小院经济"展现出蓬勃活力。 春节期间,不老村内的咖啡馆、草木染体验、陶艺手作以及各类文化小店不仅没有打烊,反而成为人气 聚集地。在各个精心布置的农家小院里,游客们围炉煮茶,炭火温酒,孩子们则在一旁体验扎染、陶艺 等非遗手作。这种"院子里的烟火气"成为今年春节乡村 ...
“宠物友好”点亮文旅新景
Xin Lang Cai Jing· 2026-02-12 23:43
本报讯 "嘟嘟,来看镜头!""去,把飞盘找回来!"……连日来,在安吉县天荒坪镇江南天池景区"宠物 专属戏雪区",不少游客带着自己的"毛孩子"前来,在雪地里尽情地撒欢。来自上海的陈女士带着金毛 犬游玩后直言:"人和狗狗都玩得很尽兴,体验感拉满了!" 据了解,今年以来,天荒坪镇紧扣宠物经济消费新趋势,以江南天池景区为载体,通过人工降雪创新推 出"宠物专属戏雪区",通过科学设置人宠分离通行通道、打造独立且配套完善的嬉雪空间,为携宠游客 提供精细化服务,让游客与"毛孩子"一同畅享高山冰雪乐趣。截至目前,江南天池景区冬季冰雪游已接 待游客超6万人次,其中携宠游客超千人。 如今,"宠物友好"的氛围已遍布天荒坪镇各文旅场景。余村瀑布咖啡、藤原豆腐店、葡萄叔叔窑烤面包 店等网红业态均已开放宠物入内,游客可携宠进店喝咖啡、品美食、打卡拍照,在欣赏乡村美景的同 时,与萌宠共度休闲时光,成为携宠游客青睐的休闲新去处。 天荒坪镇表示,随着宠物经济的持续升温,该镇做好"宠物+文旅"文章,以全场景"宠物友好"服务打造 文旅新亮点,通过景区、乡村业态的适宠化改造,让生态优势转化为文旅发展优势,持续解锁文旅消费 新蓝海,推动天荒坪文旅产业高 ...
不生孩子的韩国年轻人,花几千元送狗上学?
创业邦· 2026-01-29 00:08
以下文章来源于九行Travel ,作者吃卜宝 九行Travel . 新周刊旗下文旅生活媒体,与你『行遍九州,探索世界』。 来源丨九行Travel(ID:jiuxing_neweekly) 作者 | 吃卜宝 图源丨Midjourney 首尔江南区某狗狗幼儿园课表。(图 / 受访者供图) 在生育率持续低迷的韩国,宠物在人们心中占据越来越重要的位置,宠物幼儿园也比想象中更卷。 在 首尔江南区,很多狗狗在幼儿园里不仅可以得到很好的照顾,还能学习各种社会化技能,美甲、占 卜、泡温泉,样样不落。 送宠物入学是一种怎样的体验?韩国社区里涌现的狗狗幼儿园,究竟有什么特别之处?不愿意生娃的 韩国人,为什么沉迷于送狗上学?带着这些疑问,我们和在韩的 "家长"聊了聊。 在首尔, 狗狗幼儿园比人类幼儿园还多 小狗高高今年 9 岁,生活在韩国首尔,是一家 狗 狗幼儿园的大班生。六年前,高妈和高爸从一家狗 收容所将它领养回来。夫妻俩是丁克,高高是他们一起养的第一只宠物狗。 刚来到家庭中 , 高高 的分离焦虑很严重,家里没人时,它 常 在屋里突然叫起来,引发了几次邻居 的投诉。与此同时,高高也是高敏感体质,环境、饮食稍微变化,就会 引起 ...
不生孩子的韩国年轻人,花几千元送狗上学?
36氪· 2026-01-28 13:35
以下文章来源于九行Travel ,作者吃卜宝 九行Travel . 做一只有文化的小狗。 文 | 吃卜宝 编辑 | 曾宝气 来源| 九行Travel(ID:jiuxing_neweekly) 封面来源 | pexels 在小书包里装上零食、保健品、衣服、玩具、防丢名牌,再等待幼儿园的老师来接上学。在韩国,这是很多"家长"早上的固定环节。 只不过,上幼儿园的不是人类幼崽,而是小狗。 在今天的韩国,人类幼儿园逐渐倒闭,但狗狗幼儿园正在崛起,几乎每个社区都有一个或多个这样的特殊 幼儿园。 "送狗上学",已经成了很多养宠家庭的选择。 首尔江南区某狗狗幼儿园课表。(图/受访者供图) 在生育率持续低迷的韩国,宠物在人们心中占据越来越重要的位置,宠物幼儿园也比想象中更卷。 在首尔江南区,很多狗狗在幼儿园里不仅可以得到很好 的照顾,还能学习各种社会化技能,美甲、占卜、泡温泉,样样不落。 送宠物入学是一种怎样的体验?韩国社区里涌现的狗狗幼儿园,究竟有什么特别之处?不愿意生娃的韩国人,为什么沉迷于送狗上学?带着这些疑问,我们 和在韩的"家长"聊了聊。 新周刊旗下文旅生活媒体,与你『行遍九州,探索世界』。 在首尔的狗狗幼儿园 比人 ...
付费遛狗 宠主为啥乐意买单?
Xin Lang Cai Jing· 2026-01-16 22:12
Core Insights - The pet economy in China is rapidly developing, with significant market potential as it is still in an upward phase [2][3] - The emergence of paid dog-walking parks addresses various pain points for pet owners, such as restrictions in public parks and safety concerns in open areas [2] - Canpet Dog Island Park in Chengdu is a notable example of a private pet park that offers a controlled environment for pets to play freely while providing amenities for pet owners [2] Summary by Sections Market Demand and Pain Points - The pet economy is experiencing growth, with increasing demand for specialized services like paid dog parks due to issues such as municipal restrictions and safety hazards in public spaces [2] - Canpet Dog Island Park, opening in November 2024, spans 1,800 square meters and features designated areas for pet activities, retail, and grooming services [2] Business Model and Revenue Generation - The park operates on a membership model, charging an annual fee of 499 yuan, which includes various perks for members [2] - The park's founder emphasizes that while the business appears straightforward, challenges exist, including high rental costs and community acceptance [2] - The primary revenue sources are content and experience, with a design structure that allocates space for interaction, public use, and commercial activities [2] Future Expansion and Opportunities - Canpet Dog Island Park is exploring cross-industry collaborations, developing a cultural IP and various products, and enhancing pet-friendly accommodations in hotels [2][3] - The focus is on continuously upgrading the park to meet consumer habits and emotional needs, aiming to create a model for pet-friendly urban environments [3]
“它经济”持续升温,成为消费领域新蓝海!上海市宠物经济消费调研报告出炉
Xin Lang Cai Jing· 2026-01-16 09:53
Core Insights - The report reveals significant changes and challenges in the pet economy of Shanghai, highlighting a shift in pet ownership from functional to emotional connections, with the market size surpassing 100 billion yuan [3][4]. Group 1: Consumer Behavior - Pet owners in Shanghai increasingly view pets as family members, with over 80% considering them emotional companions and willing to pay premiums for health, convenience, and experience [4][5]. - The demographic analysis shows that individuals born in the 1990s and 2000s account for over 80% of pet owners, indicating a trend of younger generations treating pets as children [4]. - Monthly pet spending averages between 500 to 1,000 yuan, with an estimated annual market size of 23 to 25 billion yuan [5]. Group 2: Spending Patterns - The largest portion of pet spending, approximately 70%, is allocated to staple food and snacks, with fresh food and customized diets experiencing the fastest growth [5]. - Health care represents the second-largest expenditure, accounting for about 20% of monthly spending, with an average single treatment cost of 385 yuan, leading to perceptions of high costs among over 77% of pet owners [5][6]. - Service experiences, including grooming, boarding, and training, make up around 10% of monthly spending, with non-essential services becoming increasingly viewed as necessities [6]. Group 3: Market Trends and Challenges - The pet economy in Shanghai is characterized by high market maturity, large consumption scale, and comprehensive business models covering the entire lifecycle of pets [6]. - Key challenges identified include insufficient service standardization, low transparency in medical services, and a shortage of professional talent [6]. - The concept of "pet-friendly" is gaining traction, with over 46 pet-friendly parks and shopping centers emerging, indicating a shift from concept to practice [6]. Group 4: Recommendations for Improvement - The Consumer Protection Committee suggests that service providers should enhance price transparency, particularly in the medical sector, and offer clear pricing and treatment plans [8]. - Recommendations include optimizing service models to provide one-stop services in community areas and upgrading service concepts to emphasize emotional value in services like photography and memorials [8]. - It is advised that brands improve product descriptions for better consumer understanding and establish physical connections through pop-up stores and partnerships with boutique pet shops [8].
2026,青岛刷新“逛街地图”
Xin Hua Wang· 2026-01-15 03:58
Core Insights - Qingdao's commercial landscape is undergoing a significant structural transformation as new commercial complexes, such as Sam's Club, are set to open in 2026, aiming to reshape consumer experiences and market dynamics [1] - The focus is shifting towards creating unique and differentiated shopping experiences to cater to increasingly diverse consumer demands, indicating a competitive advantage in niche markets [1] Group 1: New Commercial Developments - Sam's Club, the first in Shandong, is expected to open in the first half of 2026, covering an area of 69,000 square meters, with a shopping area of approximately 24,000 square meters, potentially altering Qingdao's commercial landscape [1] - The "Shangjie Li MALL," a renovation of the former Pacific Department Store, is set to open in summer 2026, focusing on youth-oriented themes like trendy toys and anime, with a total area of about 68,000 square meters [2] - The "Wumei Qingdao City Renewal Project," previously a Decathlon and B&Q site, will feature a commercial area of around 40,000 square meters, integrating various functions and leveraging proximity to the subway for a TOD model [2] Group 2: Consumer Trends and Experience - The current consumer landscape is characterized by a dual focus on emotional consumption and value-for-money, indicating a need for businesses to create engaging experiences that resonate with specific consumer segments [3] - Successful commercial spaces are increasingly focusing on "space + content + experience" integration, with systematic scene operations potentially leading to a rental premium of up to 34% [3][4] - The rise of "child-friendly" and "pet-friendly" initiatives in commercial spaces reflects a strategic shift towards catering to family-oriented consumers, enhancing the overall shopping experience [4][5] Group 3: Commercial District Evolution - The Fushan Bay commercial district remains a benchmark for Qingdao's retail landscape, housing 429 first stores and hosting over 100 high-end events annually, with a record sales figure of 430 million yuan in 2025 [6][7] - Emerging commercial districts, such as Wuyue Plaza and Jinmao Lanhui City, are gaining traction, with significant increases in foot traffic, indicating a shift in consumer behavior and preferences [7][8] - The evolution of commercial districts signifies a transition from mere shopping destinations to integrated lifestyle spaces that fulfill deeper emotional needs, reflecting a broader trend in Qingdao's commercial development [8]
最高规格、最强阵容、最全品类、最潮评选!“宠界奥斯卡”亮点抢先看
Nan Fang Nong Cun Bao· 2026-01-13 12:34
Group 1 - The event "Pet Industry Oscars" will take place from January 22 to 25 at Guangzhou Tower, marking a significant annual celebration for the pet industry in the Greater Bay Area [5][6]. - The event is organized by Southern Media Group and aims to set a new standard for pet industry gatherings, featuring authoritative endorsements and high-quality experiences [8][9]. - The event will include policy interpretations and industry evaluations, providing comprehensive support for the pet industry [10]. Group 2 - The event will gather top experts and influencers from the pet industry, including academic leaders and popular pet bloggers, to facilitate knowledge sharing and health checks for pets [18][20]. - There will be four professional forums covering key areas such as pet healthcare and senior pet health, catering to both industry professionals and pet owners [21]. Group 3 - The "Pet New Year Festival" will showcase a wide range of pet products from hundreds of companies, including innovative technology and festive food items [23][24]. - The event will feature numerous promotional activities, allowing attendees to purchase high-quality and cost-effective pet products conveniently [26][27]. Group 4 - The event will include interactive activities such as a pet sports competition and a photography contest, encouraging public participation and engagement [28][30]. - An annual awards ceremony will recognize outstanding achievements in the pet industry, with categories such as "Annual Innovative Technology Award" and "Annual Excellence Brand Award" [31][32]. - The event aims to highlight the growing integration of pets into urban life, promoting a vision of harmonious coexistence between humans and pets [34][35].
当越来越多“毛孩子”走进商场
Bei Jing Wan Bao· 2026-01-07 07:54
Core Viewpoint - The trend of "pet-friendly" shopping centers is emerging in Beijing, with over 30 malls adopting this label, but there are significant gaps in the actual implementation of pet-friendly facilities and management standards [1][4]. Group 1: Observations - The Box shopping center has become a popular spot for pet owners, featuring clear pet management guidelines and amenities such as pet strollers, free pet diapers, and drinking points for pets [3][4]. - Wanda Plaza in Dongba has also attracted pet owners with designated "dog parking" areas and pet toilets, enhancing the shopping experience for pet owners [4]. - Many pet-friendly malls are hosting weekend "pet markets" and introducing services like pet photography and baking, enriching the pet-friendly shopping experience [4]. Group 2: Controversies - Despite the pet-friendly labels, many stores within these malls do not allow pets, leading to confusion and frustration among pet owners [6][7]. - There are varying policies across different stores regarding pet entry, with some allowing only small dogs and others outright prohibiting pets [6][7]. - Concerns about safety and hygiene have been raised by parents, particularly regarding the potential for pets to disturb children or contaminate dining areas [7][8]. Group 3: Facilities and Management - Most pet-friendly malls lack comprehensive facilities, with only a few providing essential services like pet stroller rentals and drinking points [8]. - There is inconsistency in pet entry standards across malls, with some allowing pets of certain heights while others have no clear guidelines [8]. - Security personnel are often not present to enforce pet entry rules, relying instead on pet owners' compliance, which can lead to rule violations [9]. Group 4: Recommendations - To effectively balance the needs of pet owners and non-pet owners, malls should enhance their management practices by clearly defining pet-friendly and pet-restricted areas [10]. - Establishing strict entry standards and penalties for non-compliance can help ensure a more harmonious shopping environment for all customers [10].