家电行业周报 202 51 22 7 2025 年 12 月 27 日 买入（维持评级） 行业周报 证券研究报告 国金证券研究所 分析师：赵中平（执业 S1130524050003 ） zhaozhongping ＠gjzq.com.cn 分析师：王刚（执业 S1130524080001 ）分析师：蔡润泽（执业 S1130525090001 ） wang_g ＠gjzq.com.cn cairunze ＠gjzq.com.cn 错期影响下空调 1 月排产反弹，冰冷新兴地区贡献增长 错期影响下空调 1 月排产反弹，冰冷新兴地区贡献增长 空调排产：错期影响下 1 月数据亮眼，但终端需求预计仍然偏弱。2026 年 1 月家用空调内销排产 786 万台，同比+8.9%； 出口排产 1065 万台，同比+1.2%。这一反弹主要原因为 2026 年春节落于 2 月，企业将部分 2 月产能前移至 1 月，以 应对节前交付及促销需求，属于排产节奏的短期调整，但终端需求预计仍然偏弱。出口端虽暂时转正，但欧美市场旺 季已过且库存高企，新订单增速受限，叠加海外工厂产能替代效应增强，中国成品出口的长期增长仍面临结构性压力。 冰箱排产 ...

Investment Rating - Industry rating: Recommended [5] Core Insights - The production of major home appliances, particularly air conditioners and refrigerators, is accelerating month by month, driven by seasonal stocking in the domestic market. The total production of the three major home appliances in May increased by 5.9% year-on-year, accelerating from 4.3% in April [9][10] - Air conditioner production for May to July shows year-on-year growth rates of +15.4%, +28.8%, and +36.7%, respectively, while export production is under pressure with declines of -1.6%, -12.0%, and -16.7% [9] - Refrigerator production for May to July shows a year-on-year growth of -3.4%, +1.8%, and +4.9%, with exports also facing challenges, showing declines of -8.1%, -9.9%, and -7.1% [9] - Washing machine production in May also saw an increase, with year-on-year growth rates of +4.6%, +1.0%, and -0.2% for May to July [10] - Gree Electric has appointed Zhang Wei as the new president, succeeding Dong Mingzhu, which may influence the company's strategic direction [12] Summary by Sections Section 1: Weekly Topic - The production data for May indicates a month-on-month acceleration in the domestic production of air conditioners and refrigerators, with significant year-on-year growth rates [9] - Gree Electric has elected a new president, which may impact its operational strategies moving forward [12] Section 2: Key Company Announcements - Several companies, including XGIMI Technology, Dechang Co., and Giant Star Technology, have released their annual reports for 2024, reflecting their financial performance [3] Section 3: Data Tracking - Raw material prices have shown fluctuations, with copper and aluminum prices increasing by 2.9% and 3.6% respectively [25] - Shipping rates have also seen a slight increase, with the CCFI composite index rising by 1% [33] - Real estate data indicates a decline in sales area, completion area, and new construction area, with year-on-year changes of -3%, -14%, and -24% respectively [36]