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中国蓝观察丨AI赋能网文传播 助力文化“新三样”加速出海
Xin Lang Cai Jing· 2025-12-10 13:59
这两天正值"中国网络作家村"成立八周年,上百名网络作家和业界人士齐聚一堂。如何让 "网文""网剧"等文化"新 三样"更好更快出海,是大家热议的话题。 在中国网络作家村第八届村民大会上,大家讨论最多的是,网络文学以及改编漫剧、短剧在海外广泛传播,收获 了一大批外国粉丝。 网络文学作家 杀虫队队员:我现在作品的海外传播可能大多数依靠粉丝的自发传播,然后其实就会有很多国外读 者看了之后"跪求"继续翻译。他们更愿意看的就是当代人讲的当代中国故事。 借着中国故事海外圈粉的势头,不少作家开始有意识地瞄准海外市场。王誉蓉以南宋临安为背景创作的小说《上 元欢》,被新加坡出版社引进发行。同名微短剧,也被翻译制作成20多种语言版本。 中国网络作家村党委书记 王誉蓉:可以进一步做很多转化,会发现它(海外市场)其实慢慢是跟随国内的网络文 学IP脚步去发展、去走的。 截至目前,浙产网文海外活跃用户已达2亿,覆盖全球上百个国家,已经形成了从原创网文到改编转化的全产业 链。从今年开始,AI+网文IP改编的新商业模式逐渐成为主流。 杭州拱墅区的这家动漫短剧公司,原本聚焦原创网文创作,3年前转型开始制作改编自网文IP的动漫短剧。 杭州剧点短剧 ...
浙江杭州文博会开幕 汇聚国内外5800余文创品牌
Zhong Guo Xin Wen Wang· 2025-10-17 13:46
Core Points - The 19th Hangzhou Cultural and Creative Industry Expo opened in Hangzhou, Zhejiang, attracting over 5,800 cultural and creative brands from 66 countries and regions under the theme "Creative Hangzhou, Connecting the World" [2] Group 1 - The expo features a "New Three Samples" overseas theme exhibition, showcasing various cultural products [4][8] - Visitors are engaging with international cultural products, including those from France and Italy [6][12] - The event includes immersive experiences, such as VR technology to explore Liangzhu culture [10] Group 2 - Unique themed exhibition areas, such as the Austrian section, are drawing significant visitor interest [16] - The presence of humanoid robots performing music is also a highlight, attracting attention from attendees [14]
姚高员专题调研文化产业高质量发展工作
Hang Zhou Ri Bao· 2025-08-28 02:19
Group 1 - The city is focusing on high-quality development of the cultural industry, emphasizing the integration of culture with other sectors and promoting cultural exports [1][2] - Companies like Hangzhou Capacity Interactive Culture Media are developing quality micro-short dramas and applications for overseas markets, covering regions such as Europe, Southeast Asia, and Japan [1] - Migu Digital Media has established a platform for integrating online literature and short dramas, collaborating with over 20 domestic and international platforms to export more than 3,000 excellent works [1][2] Group 2 - The cultural exports of online literature, web dramas, and online games are driving rapid growth in the cultural and related industries, achieving full-chain development from planning to production and broadcasting [2] - There is a strong emphasis on combining Chinese cultural treasures with a global perspective to stimulate cultural innovation and creativity, aiming to produce high-quality cultural products with both "Chinese flavor" and "international style" [2] - Hangzhou Play Heart Network Technology is creating a one-stop incubation platform for game development and has expanded its game products to over 100 countries and regions [3] Group 3 - The city encourages leading companies to leverage their advantages in content, platforms, channels, and distribution to launch more outstanding cultural products in overseas markets [3] - Relevant departments are urged to enhance support and service for cultural enterprises, promoting the high-quality development of the cultural industry [3] - A comprehensive approach involving policy, service, and reform is recommended to strengthen the cultural and technological innovation system and foster a favorable ecosystem for cultural enterprises [3]