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上海汇正财经:新消费再迎催化,注意这块大机会
Sou Hu Cai Jing· 2025-06-04 01:28
2)黄金品类工艺附加值提升,消费属性提升驱动市场持续扩容。黄金品类工艺创新,古法金满足年轻消费者审美及保值需求。古法黄金 足金镶嵌钻石与宝石应运而生,引领行业发展新趋势。 假期期间,泡泡玛特股价大涨,老铺黄金和蜜雪冰城纷纷创历史新高,"新消费"热度继续提升。往后看,内需(大消费)依然是政策扶 持方向,包括零售、食品、谷子经济等。高层印发《提振消费专项行动方案》,旨在大力提振消费,全方位扩大国内需求。这直接利好 大消费板块,包括食品饮料、美容护理等行业。 情绪与体验消费产业发展加速,传统需求迎来新供给 1)情绪价值与体验消费切中需求痛点,正在快速兑现商业价值。以 IP 潮玩为代表的产业本质消费的是符号与内容价值,核心驱动力是 不同社会阶段下底层心里诉求的更迭。 3)茶饮咖啡面临产品、渠道和技术迭代。虽然模式与核心能力各不相同,但均有结构性高成长。 AI 商业化加速,渠道调改与创新 新技术将首先应用于新的实体设备,如 AI 眼镜、AI 玩具等。目前 AI 在人力资源服务、电商、教育等领域效率提升及商业化进度领先。 AI 相关产品已经从内部管理提效,到 2B 和 2C 端商业化产品落地,并带来增量收入。 作为江苏首 ...
同程旅行(0780.HK)与中国农业银行达成信用卡全面战略合作
Ge Long Hui· 2025-06-03 03:59
Core Viewpoint - The strategic cooperation between Tongcheng Travel and Agricultural Bank aims to enhance collaboration depth and breadth, leveraging resources and advantages in their respective fields to improve brand and business cooperation comprehensively [1][3]. Group 1: Strategic Cooperation Details - The cooperation will involve various core business areas such as air tickets, train tickets, hotels, scenic spot tickets, and vacations, covering both online and offline channels, as well as domestic and international markets [3][4]. - Agricultural Bank will offer "points + cash" payment discounts for Tongcheng Travel products and promote these offerings through its Zhangyin APP [3][4]. - Both companies will implement membership rights experiences, identity interoperability, and targeted activation activities to enhance user consumption potential and increase member engagement and high spending [3][4]. Group 2: Market Development and User Engagement - The partnership will also focus on outbound tourism, providing full-link services and financial products for users before, during, and after their trips, aiming to boost growth in the overseas market and improve service experiences [4]. - The agreement is seen as an opportunity to ignite public tourism enthusiasm and create a new development model for the "tourism + finance" sector [4].