最近，我们的更新频率变高了，甚至一度实现了日更。这些文章通常围绕作者的一个洞察展开，辅以一系列的数据和事实，最后收在作者对于这个世界、 社会和商业的某些关切上。 有读者在后台留言，说好像有点"AI味儿"，没错，这些文章都是由航叔和他的"第一助手"ChatGPT合作完成，通常是航叔提供洞察和观点，ChatGPT负责 搜罗事实和遣词造句。 航叔在写作一事上是天赋型选手，他的表达简洁、凝练、逻辑清晰，过去我常常整理他的发言录音，只要转成文字稍作编辑，就是一篇观点明确、层次分 明、行文流畅的上佳之作。 最近读过非常棒的一本书，陈冲坦诚到我都替她担心 自从有了这个助手，航叔的写作产量大爆发，一度后台囤着七八篇稿子待发。我们做编辑的日常都是"花式催稿"，没想到居然有一天被作者催着编稿子， 这盛世也是被我赶上了。 诚然，在ChatGPT的辅助下，写作的门槛大大降低。很多时候我们提不起笔，不是没有想写的题目、想说的话，而是一想到要查阅资料、收集素材、校对 数据、遣词造句，畏难情绪马上起来了，再过一阵子脑子里的灵感也就烟消云散了。 在航叔这十几篇稿子里，很多题目其实很早之前就听他提过，他心里就像有一个小小的选题库，如今有了Ch ...

以下文章来源于咖门 ，作者伍月 咖门 . 聚焦茶饮、咖啡行业，关注饮品新风潮 上海向来不缺让人眼前一亮的咖啡店。 最近，一家 30 平的小店凭借"饺子 + 咖啡"的独特组合迅速出圈。 开业仅 3 个月，稳居区域人气榜 Top1 ，不仅在社交平台刷屏，还吸引了不少外国友人专程打卡。很多网友评论：这家店很有"活人感"。 活人感是什么新生意经？ 上海"咖啡+饺子"小店走红： 稳坐人气榜 Top1 工作日中午 11 点半，上海茂名北路的树影下，一家小店热闹起来。 这家店名叫"水煮月亮"， 主打"高品质手工水饺 + 精品咖啡" 。白墙蓝字招牌看起来有种"不张扬的干净"，让人想推门而入。 开业仅 3 个月，它便跃升为大众点评区域人气榜 Top1 ，很多网友形容它是一家"活人感满满的小店"。 门店空间不大，只有 30 平左右。半开放式的厨房，能清楚看到阿姨包饺子的身影，靠墙有几张原木桌椅，满打满算可容纳十几位顾客。 图片来自小红书博主@翔小姐，已获授权 细节处处透露着亲切感：饺子形状的筷子架小巧讨喜；菜单直接手写在墙壁的大镜子上，扫一眼就知道有什么吃的；桌子上的调味瓶就是家里常用的那款。 水饺有黑猪肉三鲜饺、咖喱饺、酸菜黑 ...

上海向来不缺让人眼前一亮的咖啡店。 最近，一家30平的小店凭借"饺子+咖啡"的独特组合迅速出圈。 这家店名叫"水煮月亮"，主打"高品质手工水饺+精品咖啡"。白墙蓝字招牌看起来有种"不张扬的干净"，让人想推门而入。 开业仅3个月，它便跃升为大众点评区域人气榜Top1，很多网友形容它是一家"活人感满满的小店"。 门店空间不大，只有30平左右。半开放式的厨房，能清楚看到阿姨包饺子的身影，靠墙有几张原木桌椅，满打满算可容纳十几位顾客。 图片来自小红书博主@翔小姐，已获授权 细节处处透露着亲切感：饺子形状的筷子架小巧讨喜；菜单直接手写在墙壁的大镜子上，扫一眼就知道有什么吃的；桌子上的调味瓶就是家里常用的那 款。 水饺有黑猪肉三鲜饺、咖喱饺、酸菜黑猪油渣饺、野生荠菜黑猪肉饺、有机西葫芦蛋虾饺等种类，单份定价30元以上。店里还提供小菜、馄饨、炸酱面等 餐食。 咖啡方面，门店配备了LINKBAR智能咖啡系统，小巧的"龙头"式设计极大节约了空间。设备参数提前定好，只需轻按即可接取咖啡，顾客也可以自己动 手制作。 开业仅3个月，稳居区域人气榜Top1，不仅在社交平台刷屏，还吸引了不少外国友人专程打卡。很多网友评论：这家店很有"活 ...

Core Viewpoint - The article emphasizes the importance of authenticity, personal experience, and storytelling in content creation, especially in the age of AI, where human touch and genuine emotions are irreplaceable [11][12][18]. Group 1: Mindset - The essence of becoming a creator lies in being a "human" and expressing genuine emotions, which is termed as "human touch" [9][11]. - Authenticity is highlighted as a crucial element, where creators should prioritize honesty over temporary gains [17][21]. - A creator's value system is more important than chasing fleeting trends, as it defines their content's integrity and long-term brand value [24][30]. Group 2: Strategy - Topic selection is deemed critical, accounting for 80% of a content's success, with a good topic being a combination of expertise, audience interest, and timely relevance [32][33]. - Being an expert in the chosen field is essential for identifying valuable topics and providing meaningful insights to the audience [34]. - Creators should acknowledge their limitations and focus on thorough research before writing on unfamiliar topics [35]. Group 3: Techniques - Content should be framed as stories rather than dry reports, as storytelling engages readers more effectively [37][40]. - Understanding the audience as intelligent, wealthy, and busy individuals can guide creators to produce concise and valuable content [43][45]. - The HKR principle (Happiness, Knowledge, Resonance) serves as a guideline for evaluating content quality, ensuring it is engaging, informative, and relatable [47][49]. Group 4: Continuous Improvement - The comment section of articles is a valuable resource for understanding audience feedback and refining future content [53][55]. - Data analysis of audience engagement can provide insights into content performance and areas for improvement [58][60].

Group 1 - The article discusses the rise of the "low-energy mouse people" subculture among youth, characterized by self-deprecation and a sense of fatigue in navigating life [1][2][3] - This group is not limited to traditional lower-class youth but includes students from prestigious universities facing employment pressures and personal crises [5][6] - The phenomenon reflects a broader societal trend where individuals adopt a "low-energy survival" mode in response to anxiety and uncertainty in modern life [9][13][14] Group 2 - The concept of "liquid modernity" by Bauman describes a rapidly changing society where traditional anchors like work and relationships are unstable, leading to increased anxiety and depression [10][12] - The pressures of consumerism create a cultural expectation to embody vitality and success, which can be overwhelming for individuals who feel inadequate [21][23][25] - The article emphasizes the importance of self-care and recognizing personal limits, suggesting that the pursuit of perfectionism may contribute to feelings of exhaustion and inadequacy [26][28][30]

Group 1 - The first offline "Ugly Things" exhibition in Hangzhou has seen a daily footfall of over 3,000 people, doubling on weekends, indicating strong public interest in unconventional art [3] - The exhibition features popular "ugly" items such as the "Frog Spoon" and "Green Horse Headgear," attracting young visitors who engage with the installations and express their enjoyment of the "liveliness" these items represent [3][4] - The concept of "liveliness" reflects a generational shift among young people, emphasizing authenticity and imperfection in contrast to traditional beauty standards [4] Group 2 - The rise of "liveliness" in consumer culture is evident in various cultural and tourism activities, which increasingly incorporate elements that resonate with public emotions and participation [5] - The animated film "Wang Wang Mountain Little Monster," which has gained popularity this summer, tells a relatable story that emphasizes the value of living authentically, further illustrating the appeal of "liveliness" in contemporary narratives [5]

Core Insights - The article discusses the evolving consumer behavior of Generation Z, emphasizing the importance of "emotional value" in their purchasing decisions, which can lead to profitable business opportunities. Group 1: Emotional Value in Consumption - The concept of "emotional value" is becoming increasingly significant across various product categories, including collectibles and everyday items, as consumers seek deeper connections with their purchases [4]. - Consumers exhibit a duality in their spending habits, balancing rational choices with a willingness to pay premiums for items that resonate with their personal preferences, reflecting a regained sense of control over their consumption [5][8]. - The rise of "spiritual consumption" is noted, where young consumers use specific purchases to connect with like-minded individuals rather than to showcase success through expensive items [9]. Group 2: Consumer Behavior Trends - The report highlights that nearly 30% of young consumers engage in spending for emotional healing, indicating a preference for experiences and products that enhance their well-being [23]. - Nostalgia is identified as a powerful emotional driver, with trends showing a resurgence of interest in classic media and products, providing comfort during uncertain times [24]. - The article also points out the significance of "rituals" in consumer behavior, as young people seek small acts that provide a sense of security amidst societal pressures [19].

Core Perspective - The adaptation of Yu Hua's short story "Classical Love" into a stage play by Meng Jinghui represents their third collaboration, following "To Live" and "The Seventh Day," highlighting the theme of personal fate amidst the backdrop of a grand era [1][3]. Summary by Sections Adaptation and Performance - "Classical Love" premiered at the 2025 Anaya Theatre Festival, with tickets selling out quickly and the opening delayed due to long entry lines [3]. - The stage design features modern elements, creating an abstract maze-like environment, while the music blends electronic and classical styles to enhance the emotional depth of the narrative [3][7]. - The play will return to Beijing's Hive Theatre from August 6 to 10, continuing to explore reality through its performances [3]. Author's Reflection - Yu Hua reminisces about his writing process for "Classical Love," noting that it was a parody of popular literary forms of the time, diverging from traditional narratives to explore unexpected outcomes [5][8]. - The story revolves around the tragic love between Liu Sheng and Miss Hui, culminating in themes of despair and the futility of hope, reflecting contemporary human experiences [5][7]. Thematic Exploration - The adaptation intertwines elements from Yu Hua's other work "Blood Plum Blossom," creating a narrative that traverses time and space, while presenting a postmodern sense of nihilism [7]. - The play's emotional impact is evident, as audience reactions include expressions of sorrow and despair, indicating its resonance with modern societal issues [7]. Artistic Philosophy - Both Yu Hua and Meng Jinghui are recognized as avant-garde figures in the cultural sphere, with Meng emphasizing that the essence of avant-garde lies in its posture rather than its outcomes [9]. - Yu Hua believes that the core of a literary or theatrical work is its treatment of time, which serves as the soul of the narrative [10]. Contemporary Relevance - The themes of "Classical Love" resonate with the feelings of disillusionment and existential angst prevalent among today's youth, reflecting a broader societal malaise [11]. - Yu Hua's philosophy on life emphasizes endurance and acceptance of fate, suggesting that the strength of existence lies in resilience rather than aggression [11].

Core Perspective - The article discusses the shift in fitness culture from a pursuit of perfection to an emphasis on authenticity and vitality, termed "alive feeling" [1][3][15] Group 1: Fitness Culture Shift - The term "alive feeling" reflects a desire for genuine energy and vitality, contrasting with the "micro-death feeling" of modern work life [3][15] - Young individuals are increasingly drawn to the idea of living fully and authentically, seeking to escape the constraints of societal expectations [3][12] Group 2: Physical and Psychological Benefits - Regular exercise, such as strength training and outdoor activities, enhances physical vitality and mental resilience, allowing individuals to reclaim control over their energy levels [8][10][12] - Engaging in fitness activities fosters a sense of achievement and predictability, providing a stark contrast to the uncertainties of daily life [12][15] Group 3: Community and Social Connections - Fitness activities create new social networks, allowing individuals from different backgrounds to connect and share experiences, thus enhancing the sense of community [15][16] - The shared challenges in fitness foster authentic emotional expressions and connections among participants, breaking down social barriers [15][16]

Group 1 - The core concept of "living feeling" reflects a desire for authenticity and emotional connection in the face of digital alienation, as audiences seek characters and stories that feel real and relatable [1][21] - Recent series have successfully captured this "living feeling," showcasing innovative storytelling and character development that resonate with viewers [1][9] - The series "In the World" exemplifies this trend, employing unconventional narrative techniques and exploring deep psychological themes, which may challenge mainstream audience preferences [3][8][9] Group 2 - "In the World" presents a highly condensed realism, revealing the absurdity of extreme reality and addressing the loss of subjectivity faced by modern individuals [5][9] - The character dynamics in "In the World," particularly the unique love story between the protagonist and her alternate personality, add depth and complexity to the narrative [6][24] - The series "Longan's Lychee" features relatable small characters, highlighting their struggles and resilience in a challenging environment, which enhances the "living feeling" [10][26] Group 3 - The emotional depth in series like "Lingjiang Xian" contrasts with traditional fantasy narratives, presenting complex character relationships that mirror real-life conflicts [21][23] - The success of these new series indicates a shift away from formulaic storytelling towards more nuanced and imperfect portrayals of life, emphasizing the importance of character complexity and authentic narratives [27]