作为试点城市之一，苏州在政策落地方面跑出了加速度。"游艇产业是新时代浪潮中应运而生的'新蓝 海'，它融高端制造、休闲旅游、现代服务于一体。"苏州市副市长施嘉泓在苏州首届游艇嘉年华活动上 表示。相关负责人在公开采访中透露，苏州将重点构建"一核两带多点"的游艇产业发展格局。"一核"即 金鸡湖核心示范区，"两带"则是依托太湖和大运河打造的水上休闲带。 如今，一艘艘游艇错落停泊在金鸡湖之畔，成为一道亮眼的风景线，还有不少游客询问登艇价格。 从"游艇+观光"到"游艇+婚礼"，从"只能看"到"还能玩"，全新的玩法正在重塑水上消费场景。未来会有 更多社会资本参与到游艇租赁和旅游开发，让游艇消费像"打车"一样便捷。 无锡的推进速度同样迅猛。继2025年11月举办"太湖逐浪·艇动未来"活动后，无锡迅速试点"以游艇俱乐 部为主体开展12人及以下游艇租赁"政策，普通消费者无需承担高昂的购置和维护成本，即可通过租赁 体验"水上飞驰"的快感。 □ 本报记者 席荟昕 你是否幻想过周末驾驶一艘智能游艇，穿梭于湖光山色之间，就像开车兜风一样自由自在？近日，京东 创始人刘强东豪掷50亿元"跨界造艇"的消息引发关注。他表示，希望未来能造出10万 ...

2月24日，京东创始人刘强东宣布已经创立独立游艇品牌Sea Expandary，将在广东投资50亿元，正式进军游 艇产业。 "做船长是我儿时的梦想。"刘强东在发布会上动情地表示。他透露其家族是一百多年的传世船民，对船有着 特殊的感情。不过，刘强东特别强调这是个人投资，他不会直接参与日常运营管理，主要精力仍将放在京东 集团。 （图片来源：摄图网） 刘强东将Sea Expandary定位为"全球领先的绿色智能游艇全产业生态"，主打新能源与智能化。品牌融合AI 导航、机器人维护等前沿技术，目标客户覆盖全球市场。他直言，国内的游艇企业投资额小、散，几乎没有 一家游艇制造公司投资额超过一千万，这次他的投入是50亿元，这样才可以和全球的头部企业竞争。 刘强东提出，未来希望造出售价10万元的游艇，让普通工薪阶层也能用得起。"很多人认为游艇是富人玩 的，是富豪的工具，其实不是，40年前所有人都觉得拥有辆汽车那是富豪，但今天任何一个普通家庭想买辆 汽车都能买得起，我们村里面汽车保有量超过20%的家庭，我认为游艇的未来20年，在中国有大的发展空 间。" 据了解，目前主流中档小型游艇价格通常在50-100万元，高昂的价格门槛将绝大 ...

2月24日，《每日经济新闻》记者今日（2月24日）获悉，京东集团创始人、京东集团董事局主席刘强东今日宣布已经创立独立游艇品牌Sea Expandary，将在广东投资50亿元，计划从研发、制造、销售、运营、租赁、经纪、服务等全产业链布局游艇产业。刘强东表示，该投资为个人投 资，他本人不会直接参与运营管理。同时，他表示，希望未来行业内能出现10万元的游艇，让普通的工薪阶层也能用得起游艇。 近年来，我国游艇经济政策从"顶层设计"到"地方落地"形成闭环，为产业发展扫清障碍。2022年，工业和信息化部等五部委联合印发《关于加快 邮轮游艇装备及产业发展的实施意见》，首次从国家层面明确"推动游艇消费大众化"导向，为产业发展定调领航。 Sea Expandary将主打新能源智能化游艇。此外，记者了解到，Sea Expandary今日与深圳、珠海等地政府签署了战略合作协议，预计将在珠海投资 建设游艇制造基地，在深圳建设游艇事业中国总部，参与深圳多座码头及配套设施的建设运营。 公开资料显示，目前主流的中档小型游艇价格通常在50万元至100万元左右。具体价格由游艇的尺寸、动力系统、内饰配置等因素综合决定。 据央广网2025年10月 ...

目前，中国船舶集团自主研发的"智艇1号"已成为行业标杆。该游艇实现了智能航行、安防监控与设备 运维一体化。根据亚洲游艇展披露的数据，2025年新能源游艇的渗透率也已超过了20%。展现出"造船 大国"向"游艇产业强国"迈进的技术底气。 近年来，我国游艇经济政策从"顶层设计"到"地方落地"形成闭环，为产业发展扫清障碍。2022年，工业 和信息化部等五部委联合印发《关于加快邮轮游艇装备及产业发展的实施意见》，首次从国家层面明 确"推动游艇消费大众化"导向，为产业发展定调领航。 地方层面也在不断创新，持续深化。2024年11月，广东省人民政府办公厅印发《推动游艇产业高质量发 展行动方案（2024—2027年）》，将游艇活动划分为休闲观光、竞技体育等四类，建立多部门协同机 制，并提出2027年游艇及关联产业规模突破1000亿元的目标。目前粤港澳游艇自由行试点已落地，广州 南沙、深圳蛇口等6个出入境口岸实现"两套牌"管理与免担保政策创新，大幅提升通行效率。 2月24日，《每日经济新闻》记者今日（2月24日）获悉，京东集团创始人、京东集团董事局主席刘强东 今日宣布已经创立独立游艇品牌Sea Expandary，将在广东投资 ...

京东集团创始人、董事局主席刘强东2月24日宣布，已经创立独立游艇品牌Sea Expandary，将在广东投 资50亿元布局游艇产业。 刘强东表示，国内的游艇企业投资呈现"小、散、弱"的产业格局，但是游艇其实是资本和技术密集型的 产业，他在广东投资50亿元，才能去跟欧美全球顶级的游艇制造公司进行竞争。 据上海证券报记者了解，刘强东计划从研发、制造、销售、运营、租赁、经纪、服务等全产业链布局游 艇产业。 游艇品牌Sea Expandary与大湾区多城签约 2月24日，新春复工第一天，Sea Expandary与深圳、珠海等地政府签署了战略合作协议。该品牌预计将 在珠海投资建设游艇制造基地，在深圳建设游艇事业中国总部，参与深圳多座码头及配套设施的建设运 营。此外，Sea Expandary还将在大湾区布局研发创新中心、游艇运营服务中心、保税维修中心等一系 列配套机构。 游艇行业一位业内人士认为，Sea Expandary这一国产游艇品牌的成立，有望借助绿色化、智能化打破 海外巨头在游艇市场的主导地位，降低游艇经济消费门槛，促进游艇产业向大众化消费、规模化发展转 型。 公开信息显示，刘强东创设的游艇品牌Sea Exp ...

每经编辑｜陈柯名 2月24日，《每日经济新闻》记者今日（2月24日）获悉，京东集团创始人、京东集团董事局主席刘强东今日宣布已经创立独立游艇品牌Sea Expandary， 将在广东投资50亿元，计划从研发、制造、销售、运营、租赁、经纪、服务等全产业链布局游艇产业。刘强东表示，该投资为个人投资，他本人不会直接 参与运营管理。同时，他表示希望未来能造出10万元的游艇，让普通的工薪阶层也能用得起游艇。 Sea Expandary将主打新能源智能化游艇。此外，记者了解到，Sea Expandary今日与深圳、珠海等地政府签署了战略合作协议，预计将在珠海投资建设游 艇制造基地，在深圳建设游艇事业中国总部，参与深圳多座码头及配套设施的建设运营。 公开资料显示，目前主流的中档小型游艇价格通常在50万元至100万元左右。具体价格由游艇的尺寸、动力系统、内饰配置等因素综合决定。 据央广网2025年10月24日报道，我国已建成全球规模领先的船舶工业体系，为游艇经济发展筑牢根基。数据显示，2024年中国造船业完工量、新接订单 量、手持订单量三大核心指标已连续15年位居世界第一，全球市场份额分别高达55.7%、74.1%和63.1% ...

Core Insights - In 2025, China's major ports reported impressive performance, with container throughput exceeding 10 million TEUs at nine ports, including Suzhou Port and Beibu Gulf Port [1][4][8] - The growth rate of container throughput was notable, with 26 ports achieving double-digit growth, particularly in coastal and inland areas [1][4][8] - The role of major ports is evolving from export hubs to consumption nodes, reflecting a shift in economic dynamics [2][12] Port Performance - Ningbo-Zhoushan Port maintained its position as the world's busiest port, handling 1.43192 billion tons of cargo in 2025, a 4.0% increase year-on-year [4][7] - Container throughput at Shanghai Port reached 55.06 million TEUs, leading globally for the sixteenth consecutive year, while Ningbo-Zhoushan Port followed with 40 million TEUs, an 11.6% increase [7][8] - Suzhou Port and Beibu Gulf Port achieved container throughput of 10.21 million TEUs and 10.06 million TEUs, respectively, marking significant growth [1][8] Growth Drivers - The rapid growth in trade and an extensive network of shipping routes supported the performance of major ports, with Zhejiang Province's import and export value reaching 5.55 trillion yuan, a 5.4% increase [7][9] - Suzhou Port's rise is attributed to its strategic location and strong connections to key industries, particularly in automotive exports [8][9] - Beibu Gulf Port's transformation into a hub is supported by the development of the Western Land-Sea New Corridor, enhancing its economic reach [9] Future Developments - In 2026, ports are expected to accelerate the construction of shipping networks and increase international routes, with Qingdao Port already launching four new container routes [11][12] - The government is focusing on promoting new consumption models, such as cruise and yacht tourism, as part of its economic strategy [10][12] - Policies are being developed to enhance yacht consumption and support the growth of the yacht economy, particularly in coastal regions [12][13]

Core Insights - In 2025, China's major ports reported impressive performance, with container throughput exceeding 10 million TEUs at nine ports, including Suzhou Port and Beibu Gulf Port [1][5][8] - The growth rate of container throughput was particularly notable, with 26 ports achieving double-digit growth, including 18 inland ports [1][5] Group 1: Port Performance - Ningbo-Zhoushan Port maintained its position as the world's busiest port, achieving a cargo throughput of 143,192 million tons in 2025, a 4.0% increase year-on-year [5][6] - Shanghai Port led in container throughput with 5,506 million TEUs, marking its 16th consecutive year at the top globally [7][8] - Suzhou Port and Beibu Gulf Port reached container throughput of 1,021 million TEUs and 1,006 million TEUs, respectively, contributing to the expansion of ports exceeding 10 million TEUs [1][8] Group 2: Growth Drivers - The rapid growth in trade and a dense network of shipping routes supported Ningbo-Zhoushan Port's status, with Zhejiang Province's total import and export value reaching 5.55 trillion yuan, a 5.4% increase [5][6] - Suzhou Port's rise is attributed to its strategic location along the Yangtze River and its connections to key industries, particularly automotive exports [8][9] - Beibu Gulf Port's container throughput grew from 2.28 million TEUs in 2017 to 1,006 million TEUs in 2025, benefiting from the development of the Western Land-Sea New Corridor [9] Group 3: Future Developments - In 2026, ports are expected to accelerate the construction of shipping networks and increase international routes, with Qingdao Port opening four new container routes in January [10][11] - The government reports from coastal provinces emphasize the development of new consumption models, including cruise and yacht tourism, as part of the economic strategy [11][12] - The yacht economy is highlighted as a growing sector, with significant increases in yacht registrations and government initiatives to promote yacht consumption [12][13]

Core Viewpoint - The development of China's yacht economy during the 14th Five-Year Plan period should focus on five key transformations rather than relying solely on fiscal and tax support, aiming to unlock market potential through high-quality development and addressing existing barriers [1][16]. Group 1: Transformation of Yacht Manufacturing - The yacht manufacturing sector in China is currently characterized by a "small, scattered, and weak" structure, lacking international leading enterprises and brands, which hinders large-scale investment in R&D and design [2][3]. - To enhance competitiveness, China should encourage state-owned and large private shipbuilding enterprises to adopt advanced manufacturing practices and improve technical capabilities, particularly in high-performance composite materials and smart manufacturing technologies [3][4]. Group 2: Shift in Yacht Consumption - The yacht economy should transition from being perceived as a luxury to a more accessible consumer product, drawing lessons from mature markets in Europe and the U.S. [5][6]. - Diverse operational models such as time-sharing rentals and P2P yacht leasing platforms should be developed to lower financial barriers and promote widespread yacht usage [6][7]. Group 3: Expansion of Yacht Tourism - The focus should be on transforming yacht tourism from localized experiences to cross-regional and cross-border tourism, creating unique Chinese yacht tourism routes and international yacht tourism centers [8][9]. - Simplifying approval processes for cross-regional navigation and leveraging digital technologies to standardize procedures will facilitate seamless yacht tourism experiences [8][9]. Group 4: Governance System Improvement - A unified governance structure is necessary to address the fragmented management of the yacht economy, which currently involves multiple departments with overlapping responsibilities [10][11]. - Establishing a high-level coordination body for yacht economic development can streamline policies and enhance collaboration among various sectors [10][12]. Group 5: Policy and Regulatory Adaptation - The regulatory framework should evolve from a one-size-fits-all approach to a more adaptable system that reflects the diverse nature of yacht manufacturing and consumption [13][14]. - Implementing differentiated inspection regimes based on yacht size and usage frequency can reduce costs while maintaining safety standards [13][14][15]. Conclusion - The five transformations outlined are essential for the high-quality development of China's yacht economy, aiming to align with global standards and enhance the country's position as a maritime power [16].

Core Insights - The yacht economy is emerging as a significant driver for domestic demand and industrial upgrading in China, with the potential to become a trillion-level new momentum for economic growth during the 14th Five-Year Plan period [1][2] Industry Foundation - China's shipbuilding industry has established a leading global position, with key metrics such as completed shipbuilding volume, new orders, and backlog orders ranking first in the world for 15 consecutive years, holding market shares of 55.7%, 74.1%, and 63.1% respectively [2] - The development of the yacht economy is expected to enhance high-value-added manufacturing, driving growth in related high-end industries such as composite materials, precision instruments, navigation communication, and interior design [2] Economic Impact - The yacht economy is recognized for its ability to integrate manufacturing and services, creating a new business model that connects supply and consumption [2] - Five major effects of developing the yacht economy include addressing manufacturing shortcomings, unleashing service consumption potential, promoting the integration of manufacturing and services, creating a rich employment ecosystem, and improving local infrastructure [2] Policy Environment - Recent policies have created a closed-loop system for the yacht economy, facilitating its development by removing barriers [4] - The Guangdong provincial government has set a target for the yacht and related industries to exceed 100 billion yuan by 2027, with initiatives to enhance operational efficiency through innovative management practices [4][5] Technological Integration - The integration of new energy and intelligent technologies is driving significant advancements in the yacht industry, with automation in production increasing from 31% in 2020 to 49% by 2025 [6] - Innovations in yacht technology, such as electronic fuel injection systems, are improving operational efficiency and reducing environmental impact [7] Market Development - The yacht economy should transition from being an elite sector to a part of mass consumption, with recommendations for clearer development planning and management [8] - The focus is on creating a favorable market environment without large-scale fiscal investment, leveraging digitalization and green initiatives to enhance the yacht economy's growth potential [8]