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为“嗍粉”设公交专线 一碗螺蛳粉带火一座城
Core Viewpoint - The local specialty dish, Luosifen (snail rice noodle), has become a significant tourist attraction in Liuzhou, Guangxi, transforming the city's image from an industrial hub to a culinary destination [1][11]. Group 1: Tourism Development - Liuzhou has introduced a dedicated "Suo Fen" bus line to facilitate food lovers in exploring local Luosifen restaurants, connecting over 10 well-known eateries [5]. - The city has created unique tourism routes that include visits to Luosifen production factories, enhancing the overall tourist experience [1][9]. Group 2: Culinary Experience - The preparation of Luosifen involves a rich broth made from snails, pork bones, and various spices, simmered for over ten hours, served with smooth rice noodles and diverse toppings [3]. - The popularity of Luosifen has led to the establishment of a graffiti wall dedicated to the dish, becoming a popular photo spot for visitors [7]. Group 3: Cultural Products - Liuzhou has seen a rise in cultural and creative products related to Luosifen, such as T-shirts, keychains, and fridge magnets, appealing to tourists [9]. - The Luosifen industrial park has been transformed into a tourist attraction, allowing enthusiasts to observe the production process and engage in interactive experiences [9]. Group 4: Economic Impact - The Luosifen dish has become a bridge connecting tourists to Liuzhou, contributing to over ten million annual visitors to the city [11].
5天拉动20亿元消费!一只“鹅”让一座小城“狂飙”?
21世纪经济报道· 2025-05-30 14:24
Core Viewpoint - The article highlights the phenomenon of "Rongchang Lu Goose" becoming a viral food sensation, driven by social media influence and local tourism, showcasing the potential of local specialties to boost regional economies and cultural identity [1][11][17]. Group 1: Viral Marketing and Social Media Impact - The rise of "Lu Goose Brother" Lin Jiang, who gained over 700,000 followers in one month by promoting Rongchang Lu Goose through social media platforms [3][5]. - Lin Jiang's actions led to over 200 million tourists visiting Rongchang during the May Day holiday, resulting in a retail sales increase of 258% year-on-year, reaching 2 billion yuan [3][8]. - The hashtag RongchangGoose garnered over 500 million views, demonstrating the extensive reach of the marketing campaign [4][5]. Group 2: Economic Impact and Sales Growth - The sales of Rongchang Lu Goose surged by 5300% following the viral marketing, with slaughter volumes increasing by over 300% in early April [8][11]. - During the May Day holiday, Rongchang sold 290,150 Lu Geese, which could circle around Chongqing's inner ring road 2.3 times [8][11]. - The overall consumption in Rongchang exceeded 1 billion yuan daily, driven by the increased demand for Lu Goose [8]. Group 3: Cultural and Tourism Development - The success of Rongchang Lu Goose reflects the growing trend of food tourism, where culinary experiences drive travel decisions among younger generations [17][18]. - The article emphasizes the importance of integrating local cuisine with cultural narratives to enhance tourism and economic development [17][18]. - The phenomenon illustrates a new paradigm in cultural tourism, where food serves as a medium to convey local culture and stimulate economic activity [17][18]. Group 4: Regional Industry Dynamics - The article notes that there are currently 3,608 companies related to Lu Goose in China, with a significant concentration in the Southwest region [22]. - Guangdong province, as the leading goose-producing area, has a total of 869 Lu Goose enterprises, highlighting the competitive landscape of the industry [22][27]. - The article discusses the need for Guangdong to enhance its local food branding and production capabilities to capitalize on the growing trend of food-related tourism [27][28].
新店开业不足半月营业额翻6倍,小吃店一天翻台十几次 五一南京餐饮生意“猛火爆炒”红红火火
Yang Zi Wan Bao Wang· 2025-05-06 00:08
当然,如果说堂屋的火爆仅仅是靠地理位置那就错了。堂屋.老南京菜馆的首店位于河西,已经开了两年多,这个假期平均每日的销售额高达7万多,而且 在点评网站口碑不错,朱鹏将之总结为"天时地利人和"。他发现,虽然南京的热门景区多在城东和城南,但由于河西的高端酒店增多,越来越多的外地游 客倾向于住在河西,白天逛景区,晚上回到酒店洗个澡然后就近用餐,成了首选。堂屋还特意标注了"南京菜有点甜",提醒北方朋友酌情点单,避免了南 北口味差异造成的不愉快。 堂屋的人均是80元左右,属于实惠又好吃的本地菜了,但是以性价比著称的南京小吃,总能刷新大家对特色美食价格的认知。前一阵发布的米其林必比登 榜中,有不少是成名已久的网红小吃店。早上到芳婆糕团店,7元一份乌饭包油条,6元一碗糖芋苗,饭量小的没吃完就撑了;中午到徐建萍汤包店来一碗 16元的招牌汤包,微带点甜口的汁水鲜得不得了;晚上到李记清真馆要一份12元的锅贴,再来一碗14元的牛杂汤"溜溜缝",绝摆!虽然每家店都免不了要 花一些时间排队,但也值得了。李记清真馆老板李永建告诉记者,小吃店的翻台率都比较高,五一假期店里每天翻台十几次,虽然门口一直有排队买锅贴 的客人,但不管堂食还是外带, ...