0:00 / 4:21 山西葫芦、老北京糖葫芦、柳州螺蛳粉、河北熏肉、河南北舞渡胡辣汤… 全国乡村美味扎堆。 《中国经济周刊》记者带大家一口尝遍山南海北的团圆味，跟随视频我们一探究竟吧～ 零下 14℃的北京朝阳门，央视村晚大集热乎开逛！ ...

穿汉服 在雅加达举办的马年春节文化游园会上，当地民众试穿汉服并拍照留念。 本报记者 曹师韵摄 喝热水 比利时友人阿尔诺·塔韦尼耶受到社交媒体上"成为中国人"热潮影响，开始喜欢上喝热水。 阿尔诺·塔韦尼耶供图 买潮玩 墨西哥游客豪尔赫（左）在马德里的泡泡玛特门店内挑选新春潮玩。 在墨西哥城举办的马年生肖装饰大赛上，小选手展示他们的作品。 本报墨西哥分社 多明戈斯摄 练太极 中塞民众在塞舌尔首都维多利亚练习太极扇。 帕特里克·朱伯特摄 近期，"成为中国人"登上世界各大社交平台热搜，中式生活风靡世界。从日常习惯到节日习俗，中外民 众的互动，在春节激发更多体验。外国朋友"对更有温度的生活方式的向往"，成为中国文化吸引力日益 增强的注脚。 "对更平衡、更有温度的生活方式的向往" 本报记者 许海林摄 扮生肖 在印尼雅加达一家商场举办的春节活动现场，印尼姑娘安吉莉娅·普拉蒂维身穿红裙，头戴金簪和流 苏，衣袂轻扬，吸引不少观众驻足。普拉蒂维与汉服的缘分始于去年中秋参与的一次体验活动。此后， 她开始主动了解汉服的历史，向往参观杭州的中国丝绸博物馆。"听说那里展出了很多精美汉服，如果 能亲身感受那种古典意境该多好。"她说，"汉服 ...

近期，"成为中国人"登上世界各大社交平台热搜，中式生活风靡世界。从日常习惯到节日习俗，中外民 众的互动，在春节激发更多体验。外国朋友"对更有温度的生活方式的向往"，成为中国文化吸引力日益 增强的注脚。 "对更平衡、更有温度的生活方式的向往" 春节期间，社交媒体上中外网友聊得热闹。有外国网友询问"'福'字为什么要倒着贴"，中国网友细细讲 解，从谐音说到民俗；有的展示自己初次尝试包饺子的成果，卖相虽不理想，却收获众多中国网友点 赞；还有的被春晚上的机器人表演吸引，感叹"中国人已经生活在未来"…… 一名TikTok用户在评论区写道："以前我觉得喝热水很奇怪，现在每天都离不开它。"越来越多的西方年 轻人分享自己起床后的新习惯——一杯温热的柠檬水，一碗刚熬好的杂粮粥。 据美国商业杂志《快公司》报道，过去一段时间，不少TikTok用户因分享自己模仿中式生活而走红。有 人把自家厨房布置成中式风格，挂竹帘、摆青花瓷碗。报道说，这些尝试透着一股认真和喜爱，"这些 视频不像是在开玩笑，里头有种真实的向往"。 致力于科普人类学知识的社交媒体账号"人类观察所"指出，这股潮流"看似轻松，却透着一种真诚的欣 赏"。该账号表示，越来越多外 ...

在南宁市，它是一碗包含酸笋、豆豉的老友粉；在桂林市，它则是一碗以秘制卤水为灵魂的米粉；在柳州市，它便是一碗蕴含螺蛳高汤、酸笋 的螺蛳粉…… 《科创板日报》2月20日讯（记者 李煜） 广西人的一天，几乎是从品尝一碗热气腾腾的粉开始。这份独特的"粉文化"，早已深度融入广西各地 的烟火气之中。 随着一份份冰鲜柳州螺蛳粉装入放有冰袋的泡沫箱，再通过冷链物流奔赴全国各地，柳州螺蛳粉的风味得以飘至更远…… 图：广西柳州螺蛳粉 走在柳州街头，一家家螺蛳粉店映入眼帘。正是这一碗粉的力量，撑起销售收入超800亿元的产业链，撬动近亿元的出口额。如今，柳州螺蛳 粉，有了新的故事。 ▍柳州螺蛳粉的新故事：冰鲜螺蛳粉兴起 带动企业产值增长 "平时在外地，最馋的就是柳州本地实体店那口现煮的酸辣鲜香，总觉得'预制款'袋装螺蛳粉少了些灵魂。现在有了冰鲜款螺蛳粉，煮几分钟 就和店里味道几乎一样，这个春节总算实现'嗦粉自由'了。"在上海工作的柳州人黄静（化名），今年春节网购了两箱冰鲜螺蛳粉，为全家的 团圆饭加餐。 黄静所提到的"冰鲜款"，正是应用了工业速冻技术保鲜的冰鲜柳州螺蛳粉。通过低温速冻技术，可最大限度锁住食材的新鲜度与风味，让解冻 后煮 ...

据了解，由自治区文化和旅游厅主办的2026年"遇山水 愈广西"文旅（北京）新春推介会定于2月20 日（农历正月初四）举行。此外，广西文旅将亮相2026北京国际文旅消费博览会，届时将集中展示非遗 精品、特色好物及优质文旅线路。（梁盘生） 庙会现场，广西展区人气持续走高，成为市民游客竞相打卡的热点区域。柳州螺蛳粉、桂林米粉香 气四溢，瑶族油茶、梧州六堡茶醇厚回甘，橄榄果醋与广西糯米酒清冽爽口，味觉体验层次丰富。"广 西有礼"文创作品集中亮相，钦州坭兴陶、桂林漆器、壮锦围巾、北海珍珠等匠心好礼琳琅满目，吸引 众多游客驻足选购。 春节假期，"马年春节进京过年"活动在北京各大庙会同步启幕，广西文旅展团以"京桂心连心 一起 过大年"为主题，充分展示八桂年货好物、民俗非遗，为首都新春增添独特年味。 京桂两地文旅合作渊源深厚。2026年是京桂文旅合作升级开局之年，自治区文化和旅游厅组织展团 携八桂文化精品进京，深度参与"马年春节进京过年"活动，持续释放两地协作新动能。 与此同时，以"桂文化"为内核的艺术空间光影流转，14个设区市风采列阵呈现。而以"来广西有好 果子吃"为主推的打卡矩阵更成为焦点，砂糖橘、火龙果、沃柑等鲜果飘香 ...

Group 1 - The core event during the Spring Festival includes a series of cultural and tourism activities across five major temple fairs in Beijing, showcasing local customs and intangible cultural heritage from 11 provinces and regions [2][3] - The "Jing-Gui Heart-to-Heart Together for the New Year" market in the Chaowai business district features local delicacies from Guangxi, such as Liuzhou snail noodles and Guilin rice noodles, attracting many visitors [2] - The event highlights the collaboration between Beijing and Guangxi, with a focus on cultural exchange and promotion of regional products, including a special showcase of Guangxi's cultural creations [2] Group 2 - The Yangtze River Economic Belt's cultural integration is emphasized through the temple fairs, with participation from Tianjin and Hebei showcasing traditional foods and crafts, enhancing the festive atmosphere [3] - The Inner Mongolia delegation presents at the Shijingshan Amusement Park, featuring traditional performances and cultural displays, contributing to the festive spirit [3] - The Dragon and Ditan temple fairs open on the first day of the Lunar New Year, featuring traditional performances that blend cultural heritage with modern technology [3] Group 3 - Various culinary offerings from Beijing hotels, including symbolic snacks and exquisite Western cuisine, are popular among tourists, indicating a strong interest in local gastronomy [4] - The collaborative efforts of 11 provincial cultural and tourism departments create a unified celebration of the New Year, enhancing cultural resonance across regions [4] - The activities are set to continue until the seventh day of the Lunar New Year, indicating a sustained engagement with the public [4]

春节期间，"马年春节进京过年"文旅优质资源对接系列活动在朝外商圈、石景山游乐园、城市副中心运 河西岸、龙潭、地坛五大庙会同步启幕，来自北京、天津、河北、广西、内蒙古等11个省区市文旅部门 精心组织的年货好物、特色演出精彩亮相，各地年俗活动轮番登场，非遗技艺竞相绽放，为京城新春庙 会增添了厚重的文化韵味和独特年味。 作为京津冀联合推出的春节系列文旅活动之一，副中心运河西岸商圈庙会以运河为脉、非遗为媒、年俗 为桥，打破地域界限，将京津冀三地文化融入新春年味之中。庙会现场，三地民俗交融共生，凝聚起区 域协同发展的文化认同与情感联结。天津多家老字号品牌组团亮相，益德成闻药、同和居打卤面、赵大 肚子烧麦等展位吸引游客驻足体验，尽享津沽新春喜乐。河北非遗展区里，匠人们指尖灵动，五彩风车 色彩斑斓、面塑人物惟妙惟肖、糖人糖画甜香弥漫、薛记茶汤地道正宗，让游客在庙会烟火中感受燕赵 新春意趣。此外，新疆、西藏、贵州等地的特色年货商品琳琅满目，让市民游客一站式领略神州各地风 情。 作为2026年京蒙东西部文旅协作的重要举措，内蒙古文旅部门、优质企业受邀组团参展石景山游乐园新 春庙会，让首都市民在家门口尽享草原风情。活动现场，"京 ...

Group 1 - The core viewpoint emphasizes the importance of ecological protection for sustainable economic development in Guangxi, showcasing a commitment to green development and environmental conservation [1][2][5] - The government report highlights impressive ecological achievements, including a 96.1% rate of good air quality days and a 99.1% proportion of good water quality in surface water assessments [1][6] - The integration of ecological protection with economic growth is evident, as seen in the success of the Rong'an kumquat industry, which has over 230,000 acres of cultivation and nearly 10 billion yuan in total industrial output value [3][5] Group 2 - The report outlines plans for a comprehensive green transformation of the economy and society, focusing on integrated protection of natural resources and the development of a green economy [6][7] - The introduction of innovative technologies in traditional industries, such as the zinc extraction process that significantly improves efficiency and resource recovery, demonstrates a shift towards sustainable industrial practices [3][5] - The emphasis on new energy systems and the promotion of clean energy applications indicate a strategic direction towards enhancing energy supply and sustainability in Guangxi [6]

Core Viewpoint - The Guangxi government is launching a large-scale consumption promotion event titled "Buy in China - 2026 Guangxi Spring Consumption Season" from January to March, featuring over 1,000 activities across six major themes to stimulate consumer spending and enhance the festive atmosphere [1][2]. Group 1: Subsidy and Consumer Incentives - The event includes significant subsidy policies, such as up to 20,000 yuan for consumers who scrap old cars for new ones, 15% subsidies on specified energy-efficient appliances (up to 1,500 yuan), and 15% subsidies on digital products priced under 6,000 yuan (up to 500 yuan) [1]. - The "Smart Life · Enjoy Guangxi" program focuses on promoting the replacement of old goods with new ones, enhancing consumer engagement through financial incentives [1]. Group 2: Local Products and Online Sales - The "Special Products · Quality Guangxi" theme promotes local goods, featuring a live-streaming event showcasing over a hundred quality products, including Wuzhou Liubao tea and Liuzhou snail noodles, alongside more than 150 online and offline activities [2]. - The initiative aims to boost the visibility and sales of Guangxi's local specialties, enhancing regional economic activity [2]. Group 3: Food and Hospitality Promotions - The "Premium Services · Taste Guangxi" theme includes special offers from well-known restaurants and hotels, such as discounted reunion dinners and low-priced hot spring packages, to attract consumers during the festive season [2]. - A lottery system linked to consumer spending will be introduced, with prizes of up to 800 yuan for invoices over 100 yuan [2]. Group 4: Cultural and Sports Events - The "Gathering in Guangxi · Charm Guangxi" theme integrates cultural, tourism, and sports activities, featuring non-heritage consumption seasons and various large-scale performances to enrich the festive experience [2]. - Sports events, including the Guangxi County Football Super League and various basketball competitions, will be organized to enhance community engagement and participation [2]. Group 5: Payment and Convenience Enhancements - The "Worry-Free Payment · Smooth Travel Guangxi" theme focuses on improving payment experiences for consumers, with special offers for inbound tourists and various financial incentives from institutions [3]. - Initiatives like "1 penny subway rides" and random discounts aim to enhance consumer convenience and encourage spending [3]. Group 6: Regional Collaboration and Activities - The "All-Region Linkage · Vibrant Guangxi" theme ensures comprehensive coverage across 14 cities and 111 counties, with over 200 unique activities planned to celebrate the New Year [3]. - Local governments are allocating significant funds for consumer incentives, such as 6 million yuan in Nanning and 20 million yuan in Yulin, to foster a festive shopping atmosphere [3].

Core Viewpoint - The "Strong Trademark and Brand Guangxi" strategy has led to significant growth in trademark registrations and geographical indications in Guangxi, with a focus on building a comprehensive support system for brand development and internationalization [1][2][5]. Group 1: Trademark and Brand Development - During the "14th Five-Year Plan" period, Guangxi's effective registered trademarks exceeded 600,000, doubling from the end of the "13th Five-Year Plan" [1]. - Guangxi has 13 trademarks included in the "Top 500 Most Valuable Chinese Brands," with a total value of 323.339 billion yuan, representing a year-on-year increase of 58.7% [1]. - The region has established 128 trademark brand guidance stations and 16 trademark acceptance windows, creating a comprehensive public service network [2]. Group 2: Geographical Indications - Guangxi has 360 geographical indications, with 12 entering the top 100 regional brands in China, ranking second nationally for three consecutive years [1]. - The region has converted 155 agricultural geographical indications into products, ranking fourth in the country for conversion quantity [3]. - Geographical indication products have generated direct annual output value exceeding 26 billion yuan, supporting over 5 million jobs [3]. Group 3: Brand Protection and Value Enhancement - The region has implemented actions to protect and enhance brand value, including legal recognition of the "Liugong" trademark and monitoring overseas trademark infringements [4]. - A total of 1,047 trademark infringement cases were handled, and 33 risk notification letters were sent to combat overseas trademark squatting [4]. - The "Trademark Loan + Geographical Indication Loan" initiative has achieved 1.44 billion yuan in pledge financing, with over 60% of beneficiaries being small and micro enterprises [4]. Group 4: Internationalization of Brands - Guangxi is leveraging its geographical advantages to promote international development of trademarks and brands, participating in global events and exhibitions [5]. - The region has included 12 geographical indications in the China-Europe mutual recognition list and two in the "Belt and Road" promotion list [5]. - The ongoing efforts in brand building reflect the successful implementation of the "Strong Trademark and Brand Guangxi" strategy, aiming to enhance the regional economy's high-quality development [5].