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五星酒店摆地摊自救:日赚6万元,“我们不觉得掉价,被动永远等不来惊喜”
Sou Hu Cai Jing· 2025-07-11 02:38
Core Viewpoint - The article discusses the innovative approach taken by the Yonghe Platinum International Hotel in Zhengzhou, which has started a street vendor-style food service to cope with declining revenue from traditional dining and conference services. This strategy has garnered both praise and skepticism from the public. Summary by Sections Business Strategy - The hotel has launched a street food initiative, achieving daily revenues of around 60,000 yuan shortly after its opening [4][9] - The hotel aims to maintain its brand identity while offering affordable prices, with popular items like garlic and spicy crayfish [9][10] - The hotel is exploring various business models, including discount packages and night market concepts, to adapt to changing consumer preferences [5][20] Market Response - Local residents have responded positively, with many returning for repeat purchases due to the quality and pricing of the food [10][11] - The hotel has faced criticism for entering the street vendor market, with some questioning whether this approach diminishes its luxury status [4][14] Industry Context - The number of five-star hotels in China has decreased from 845 in 2019 to 736 by Q3 2024, indicating significant industry challenges [11] - The hotel industry is experiencing pressure from reduced revenue streams, particularly in dining and conference services, prompting hotels to seek alternative revenue sources [11][17] Operational Challenges - The street vendor business is described as a low-margin operation, with the hotel needing to carefully manage costs to ensure profitability [14][15] - The hotel has mobilized a significant portion of its staff to support this new initiative, indicating a commitment to maintaining operational efficiency [15][16] Future Prospects - The hotel plans to leverage the current popularity of its street food offerings to drive traffic into its main dining services [20][23] - There are intentions to expand the street food concept into a night market format, enhancing the dining experience while utilizing existing resources [25]
年轻人转身拥抱市井小店
Xiao Fei Ri Bao Wang· 2025-07-08 02:41
Core Insights - The 2025 Dazhong Dianping "Must-Eat List" has been released, featuring 3,091 restaurants across 144 cities, with over 2,400 being local street food establishments, indicating a growing trend towards personalized, high-quality, and diverse dining experiences [1][7][13] - The rise of "hidden gem" eateries reflects a shift in consumer preferences, where unique local flavors and cultural experiences are increasingly sought after by both locals and tourists [1][7][9] Industry Trends - The report highlights that 93.1% of respondents consider experiencing local cuisine a primary factor in travel, emphasizing the importance of food tourism [7] - Government initiatives are in place to promote local culinary resources and enhance dining service quality, aiming to unlock the consumption potential of regional cuisines [7][13] Consumer Behavior - Consumers are increasingly drawn to small, local restaurants that offer authentic flavors and a sense of community, often seeking out these establishments for a taste of home or local culture [9][10][12] - The success of small eateries is attributed to their focus on quality ingredients and customer relationships, leading to strong word-of-mouth and repeat business [12][13]
新店开业不足半月营业额翻6倍,小吃店一天翻台十几次 五一南京餐饮生意“猛火爆炒”红红火火
Yang Zi Wan Bao Wang· 2025-05-06 00:08
当然,如果说堂屋的火爆仅仅是靠地理位置那就错了。堂屋.老南京菜馆的首店位于河西,已经开了两年多,这个假期平均每日的销售额高达7万多,而且 在点评网站口碑不错,朱鹏将之总结为"天时地利人和"。他发现,虽然南京的热门景区多在城东和城南,但由于河西的高端酒店增多,越来越多的外地游 客倾向于住在河西,白天逛景区,晚上回到酒店洗个澡然后就近用餐,成了首选。堂屋还特意标注了"南京菜有点甜",提醒北方朋友酌情点单,避免了南 北口味差异造成的不愉快。 堂屋的人均是80元左右,属于实惠又好吃的本地菜了,但是以性价比著称的南京小吃,总能刷新大家对特色美食价格的认知。前一阵发布的米其林必比登 榜中,有不少是成名已久的网红小吃店。早上到芳婆糕团店,7元一份乌饭包油条,6元一碗糖芋苗,饭量小的没吃完就撑了;中午到徐建萍汤包店来一碗 16元的招牌汤包,微带点甜口的汁水鲜得不得了;晚上到李记清真馆要一份12元的锅贴,再来一碗14元的牛杂汤"溜溜缝",绝摆!虽然每家店都免不了要 花一些时间排队,但也值得了。李记清真馆老板李永建告诉记者,小吃店的翻台率都比较高,五一假期店里每天翻台十几次,虽然门口一直有排队买锅贴 的客人,但不管堂食还是外带, ...