人民财讯8月15日电，据灯塔专业版实时数据，截至8月15日22时36分，影片《捕风追影》点映及预售总 票房突破1亿元。 ...

在动画短片集作品《中国奇谭》于2023年年初大爆之后，仅隔2年半时间，根据短片集第一部作品《小妖怪的夏天》改编的动画大电影《浪浪山小妖怪》 于8月2日正式登陆院线。 截至8月11日晚19:00，该电影票房已经突破6亿元，打破《大鱼海棠》（5.73亿）维持了9年之久的国产二维动画票房纪录。上个周末，该片连续两天实现 单日票房破亿，成为首部单日破亿的国产二维动画作品，并在周日反超同期的《南京照相馆》，在上映9天后逆袭拿下首个票房日冠。 | 壬国 ▲ | 日票房 2025年8月10日/周日▼ 暑期档大盘> | | | ●含服务费 | 浪浪山小妖怪 | | | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | | | | | | | | 2025-08-02 09:00中国大陆上映 | | | | 前 | | | | 后 | 景计票房5.87亿 | | | | | | l | | | | | | | | | | | 天 | | | | 天 | | | | | | | | | | | :房 | | 预售排片 | 全球票房 | 票房预测 ...

随着《锦月如歌》的强势开播和《生万物》《献鱼》《子夜归》等大剧的陆续官宣定档，2025年暑期长剧市场最后一轮交锋也即将上演。 而回望今年暑期已经过去的两个月，严格意义上来说至今还未诞生一部现象级爆款剧集，尽管各平台已进行过多轮对决，亦不乏头部种子选手与黑马潜力 股，但仍迟迟没能等来真正的爆发。 那么经历了一次又一次"不如预期"的长剧，在暑期档的尾声是否能再往上搏一把呢？ 爱腾优芒大剧同期对垒 率先于8月6日在腾芒播出的古装剧《锦月如歌》虽一开播就陷入"魔改"争议，不过似乎并未妨碍其热度与播放强劲增长的势头，尤其是两个平台应观众诉 求双双将网播时间由20:00点提档至18:00还圈了一波好感。截至目前，该剧在腾讯视频站内热度峰值已突破26000，且在猫眼、豆瓣等榜单登顶TOP1。 于8月7日立秋节气定档的年代情感史诗剧《生万物》则将于8月13日在CCTV-8和爱奇艺播出，也是爱奇艺大家剧场继《北上》后推出的又一兼具文学底蕴 和现实力度的重点项目。剧集改编自赵德发荣获第三届人民文学奖的长篇小说《缱绻与决绝》，以鲁南农村土地变迁为背景，聚焦宁、封、费三个家族两 代人的兴衰史以及女性自我觉醒的历程。 自官宣播出日期后 ...

Core Insights - The total box office for the summer season of 2025 has exceeded 8 billion yuan, driven by major films like "Nanjing Photo Studio," "Lychee of Chang'an," and "Jurassic World: Rebirth" [1][5] Box Office Performance - "Nanjing Photo Studio" has generated approximately 2.007 billion yuan in box office revenue, accounting for 25% of the total summer box office [3] - The top ten films in the summer season have collectively earned around 5.9 billion yuan, with domestic films contributing nearly 4.2 billion yuan [5] - Monthly box office figures show June at 1.907 billion yuan, July at 4.067 billion yuan, and over 2 billion yuan in August so far [5] Film Rankings and Contributions - The top five films in August include "Nanjing Photo Studio," "Wang Wang Mountain Little Monster," "The Stage," "East Extreme Island," and "The Legend of Luo Xiaohei," with respective box office shares of 36.3%, 17.4%, 5.7%, 5.0%, and 5.8% [6][8] - "Nanjing Photo Studio" has maintained a strong performance, with a predicted total box office of 3.164 billion yuan after 16 days of release [4] Industry Participation - Several A-share listed companies are involved in the production of these films, including China Film (600977.SH), Happiness Blue Sea (300528.SZ), Wanda Film (002739.SZ), and others [7] - "Wang Wang Mountain Little Monster" is primarily produced by Shanghai Film Group, which is a subsidiary of Shanghai Film (601595.SH) [7] Market Trends and Future Outlook - The summer season has seen a resurgence in box office performance, attributed to high-quality domestic films, particularly "Nanjing Photo Studio," which has significantly boosted overall market performance [8] - Analysts suggest that the strong correlation between high ratings and box office success reinforces the "content is king" narrative in the industry [9] - There is optimism for the summer season to surpass last year's total of 11.643 billion yuan, contingent on the continued performance of major films [9]

Core Viewpoint - The article discusses the evolving role of "heat value" in the Chinese drama industry, emphasizing its importance as a multi-dimensional evaluation tool rather than a simple ranking mechanism. It highlights the need for platforms to lead in establishing order and recognizing quality content amidst increasing competition and audience fragmentation [1][19]. Group 1: Heat Value as a Measurement Tool - Heat value is not merely a reflection of viewership but represents a shift from a single-dimensional logic of "play count" to a more complex evaluation system that includes various metrics such as audience engagement and feedback [2][15]. - The introduction of heat value by iQIYI in 2018 aimed to address concerns over inflated view counts and to create a more objective and quantifiable assessment of content [2][15]. - Heat value serves as a collaborative discussion point among platforms, creators, and audiences, reflecting a consensus on the value of content in the current market [3][16]. Group 2: Differentiation in Audience Engagement - The article notes that heat value can vary significantly based on audience demographics and viewing habits, leading to discrepancies between perceived popularity and actual heat value [11][19]. - Examples such as "Chao Xue Lu" demonstrate that some dramas can achieve high heat values through consistent quality and audience loyalty, rather than relying on star power or trending topics [4][6]. - Conversely, shows like "Liang Zhi" and "Nan Lai Bei Wang" illustrate that traditional viewership metrics may not align with heat value due to their mature audience's viewing preferences [9][11]. Group 3: Implications for Content Strategy - Heat value is increasingly recognized as a tool for platforms to gauge content quality and distribution efficiency, while also serving as a reference for creators to adjust their strategies based on audience feedback [16][19]. - The article emphasizes that heat value should not be seen as the ultimate measure of success but rather as a starting point for understanding content trends and audience preferences [19]. - The existence of heat value allows for a more nuanced understanding of content impact, enabling the industry to appreciate both immediate hits and long-term cultural significance [15][19]. Group 4: Platform Comparisons and Standards - The article discusses the differences in heat value calculations across major platforms like iQIYI, Tencent Video, and Youku, with general perceptions that Tencent's heat values are approximately three times higher than iQIYI's [13][14]. - These discrepancies have led to discussions among audiences regarding the relative performance of content across platforms, highlighting the need for a standardized understanding of heat value metrics [13][14]. Group 5: Future of Heat Value in the Industry - The article concludes that while heat value is not a perfect measure, it plays a crucial role in a data-driven content landscape, providing a framework for understanding audience engagement and content visibility [15][19]. - The industry is encouraged to focus on content quality and meaningful discussions rather than solely on heat value as a metric, fostering a healthier ecosystem for diverse storytelling [19].

8月4日，A股早盘震荡盘整，沪指低开后翻红，深成指、创业板指跌幅有所收窄，贵金属、军工股活 跃，银行股拉升。港股早盘震荡走高，恒指、恒科指低开之后回升，大型科网股多下跌，金融股上涨， 贵金属股上涨，老铺黄金涨超3%。债市方面，国债期货普遍上涨。商品方面，国内商品期货下跌，焦 煤早盘一度跌超6%。核心市场走势： | 代码 | 名称 | 两日图 | 现价 | 涨跌 | 涨跌幅 | | --- | --- | --- | --- | --- | --- | | 000001 | 上证指数 | 1 | 3566.19 | 6.24 | 0.18% | | 399001 | 深证成指 | No. | 10958.27 | -33.05 | -0.30% | | 399006 | 创业板指 | 15 | 2310.97 | -11.66 | -0.50% | | 000300 | 沪深300 | 1 1 | 4053.41 | -1.52 | -0.04% | | 000016 | 上证50 | | 2761.48 | 7.35 | 0.27% | | 000680 | 科创综指 | 3 | 1325.82 | -0.5 ...

Box Office Performance - As of August 3, 2025 summer movie season total box office (including pre-sales) has exceeded 7 billion yuan [8] - The film "Nanjing Photo Studio" has grossed over 1.5 billion yuan in its first 10 days, ranking third in the 2025 box office, following "Nezha 2" and "Detective Chinatown 1900" [1] - The box office forecast for "Nanjing Photo Studio" has been raised from an initial estimate of 1.4 billion yuan to 4.2 billion yuan, potentially making it the highest-grossing film of the year after "Nezha 2" [1][9] Impact on Production Companies - "Nanjing Photo Studio" has 9 production companies and 2 distribution companies, with a revenue-sharing ratio of 38.41%, potentially yielding around 1.6 billion yuan for these companies if the box office reaches the forecast [2] - Notable production companies include China Film, Happy Blue Ocean, Wanda Film, and Shanghai Film, which are publicly listed or affiliated companies [3] Stock Market Reaction - The Wind Film Index reached a new high on July 30, with several film stocks experiencing significant gains [4] - Happy Blue Ocean's stock price increased to 21.35 yuan per share, 2.34 times its closing price on May 30 [4] - China Film's stock price rose approximately 33.13% since June 23, as of August 1 [5] Upcoming Films - The film "731" is scheduled for nationwide release on September 18, with over 3.84 million people expressing interest in watching it, making it the most anticipated film recently [6][7]

Core Viewpoint - The animated film "Wang Wang Mountain Little Monster" has emerged as a surprise hit in the summer box office, achieving a high rating of 8.6 on Douban and surpassing 86 million yuan in box office revenue on its opening day [1][2]. Group 1: Film Performance - "Wang Wang Mountain Little Monster" has a predicted total box office of 4.9 billion yuan, up from an earlier estimate of 4.41 billion yuan [1]. - The film is produced by a team known for the high-quality short film "Little Monster's Summer" and features a story about a grassroots group on a journey of self-discovery [1]. Group 2: Company Involvement - The film is primarily funded and controlled by Shanghai Film Group, with participation from several companies including Shanghai Animation Film Studio and China Film [1]. - Shanghai Film announced plans to acquire stakes in its subsidiary, Shanghai Yuan, which will result in a new ownership structure where Shanghai Film holds 70% of Shanghai Yuan [1]. Group 3: IP Development and Merchandise - Shanghai Yuan, established in October 2022, is focused on developing IP across various sectors, leveraging 60 classic animated and film works [2]. - The film's release coincided with a themed event that generated over 7 million yuan in merchandise sales, with a specific store achieving four times its usual sales [2][4]. - Over 400 licensed merchandise items have been launched in collaboration with more than 30 well-known companies across diverse sectors, including food and beverage, publishing, and toys [5]. - The self-developed cultural brand "Shanghai Yuan Pin" has introduced over 300 merchandise items, with significant consumer interest in plush toys and practical lifestyle products [5].

人民财讯8月3日电，据猫眼专业版数据，电影《浪浪山小妖怪》上映2天，总票房破9000万元。 ...

人民财讯8月3日电，据猫眼专业版数据，电影《南京照相馆》上映10天，总票房破13亿元。 ...