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新疆文旅产业全年带动就业超百万人次
Ren Min Ri Bao· 2026-02-04 22:06
Core Insights - The tourism industry in Xinjiang is expected to experience strong growth by 2025, with 323 million visitors and a spending of 370 billion yuan, representing year-on-year increases of 8% and 8.4% respectively, reaching historical highs [1] - The region is advancing its tourism strategy, focusing on deep integration of cultural and tourism consumption, and shifting from "flow tourism" to "experience tourism" [1] - Employment opportunities are being created, with over 1 million jobs generated as a result of the tourism growth [1] Industry Developments - The "most beautiful road" in Xinjiang, connecting Altay City and Burqin County, will officially open in 2025, enhancing local employment through initiatives like non-heritage workshops and themed post offices [1] - Kashgar is developing unique boutique homestays and "home visit points," allowing residents to increase their income without leaving their homes [1] - In 2026, Xinjiang plans to introduce new tourism formats, routes, and scenarios, focusing on ice and snow tourism, specialty tourism, and border tourism [1] Future Plans - The region aims to create national 5A-level tourist attractions, such as Kunlun Mountain and Rob People Village, while leveraging digital technology to enhance tourism service quality [1] - There will be efforts to improve market order and promote employment through tourism, fostering interaction and integration among various ethnic groups [1]
邀你“马上入川” 共度锦绣安逸年
Xin Lang Cai Jing· 2026-02-04 21:36
Core Viewpoint - The Sichuan Provincial Culture and Tourism Department announced a series of initiatives for the upcoming Spring Festival, including nearly 3,000 cultural and tourism activities and the distribution of over 30 million yuan in consumption vouchers to enhance the travel experience for visitors and locals [3][8]. Group 1: Cultural and Tourism Activities - Sichuan will launch nearly 3,000 cultural and tourism promotional activities during the Spring Festival, covering various forms such as art exhibitions, music performances, intangible cultural heritage markets, and rural temple fairs [6][7]. - The province aims to create a unique "Sichuan flavor" experience by integrating local customs and astronomical science into the festival activities, particularly targeting youth engagement through educational tourism [6][9]. - Major cities like Chengdu will host significant themed events, including the 55th International Panda Lantern Festival and various cultural exhibitions, to enhance the festive atmosphere [6][7]. Group 2: Consumption Vouchers and Incentives - Sichuan has already distributed 100,000 free tickets to national scenic spots and will issue over 30 million yuan in tourism consumption vouchers during the Spring Festival, covering diverse spending areas such as attractions, accommodations, dining, and cultural performances [8][9]. - Specific promotions include discounted tickets for certain demographics and free entry to various attractions, aimed at stimulating tourism spending [8][9]. Group 3: Regional Product Offerings - The province has tailored regional tourism products to meet diverse visitor needs, including ski resorts in the western plateau, cultural experiences in the southern region, and wellness retreats in central and northern Sichuan [9]. - Efforts are being made to enhance the overall travel experience by promoting new consumption scenarios that integrate dining, accommodation, and entertainment, alongside digital tourism innovations [9].
一场美食IP与帮扶车间的双向奔赴
Xin Lang Cai Jing· 2026-02-04 20:31
Core Insights - The event at Chongqing Meixin Red Wine Town showcased a creative fusion of local delicacies, specifically "Rongchang Lu Goose" and the popular "1 Yuan Steamed Bun," highlighting the integration of local specialties with cultural tourism [1][2] Group 1: Event Highlights - The collaboration between "Lu Goose Brother" and the scenic area staff resulted in a unique culinary experience that attracted significant attention from visitors, leading to spontaneous social media sharing [2] - The event emphasized the importance of "product scenarization" and "experiential socialization," marking a new approach in the integration of local food products within tourism settings [1][2] Group 2: Social Impact and Economic Development - The employment assistance workshop at Meixin Red Wine Town has been operational for seven years, focusing on hiring disadvantaged groups and producing tourism-related products, thereby contributing to rural development [2] - The introduction of "Rongchang Lu Goose" as a recognized regional brand is expected to enhance the culinary offerings within the park, improving visitor satisfaction and creating a more attractive tourism consumption ecosystem [2] Group 3: Industry Trends - The innovative practice of combining "steamed buns" and "Lu Goose" reflects a broader trend in the cultural tourism industry, moving from simple product placement to a model of ecological co-construction based on shared customer bases and complementary values [3] - This event serves as a reference for promoting regional specialty products and innovating tourism business models, demonstrating the potential for new consumer possibilities within specific cultural tourism spaces [3]
“一次购票终身体验”解锁文旅转型新范式
Xin Lang Cai Jing· 2026-02-04 19:29
更深层次看,"终身畅游"激活的是全域旅游的协同效应。单个景区的"流量"可通过优质服务辐射周边, 形成"大景区带小景点""热门景区引冷门资源"的联动格局。甘孜14个景区覆盖高原雪山、森林温泉等多 元形态,终身卡用户为打卡核心景点多次往返时,自然会延伸至周边小众景观;新疆吐鲁番通过终身票 吸引游客深度体验后,葡萄沟、坎儿井等关联景点也能共享客源。这种"一卡撬动全局"的模式,既避免 了同质化竞争,又构建起多层次、差异化的旅游生态,有助于实现区域文旅产业的整体跃升。 当然,"终身门票"要想真正实现细水长流,景区须坚守诚信底线,明确"终身门票"的使用规则、限制条 件,避免出现"隐性消费""强制消费"等问题,不辜负游客的信任。此外,各地文旅部门也应加强引导和 监管,规范景区"终身门票"运营机制,防范变相涨价、虚假宣传等行为,保障消费者的合法权益,推 动"终身门票"模式良性发展。 从"门票依赖"转型到"体验经济",既是对"以游客为中心"发展理念的认知深化,也契合文旅产业高质量 发展的必然趋势。期待更多地方学会用"终身畅游"打开文旅经济新空间,让游客由"过客"变"常客",让 景区由"景点"变为"生活场景"。 这些表面上看似简 ...
乐享和平 共度“马力十足”中国年
Xin Lang Cai Jing· 2026-02-04 18:26
(来源:沈阳晚报) 转自:沈阳晚报 作为沈阳中心城区,和平区立足"东北亚国际化中心城市"建设大局,以"文化铸魂、商贸赋能、民生暖 心"为理念,精心策划了一系列兼具传统底蕴与现代活力的新春贺岁活动,让千年文脉与都市新风交融 共生,让城市温度与节日氛围相得益彰。 传统年味在创新表达中焕发新生 第57届沈阳皇寺庙会以"飞马耀新春·北市祈福运"为主题,在这座集千年文脉、红色记忆与民俗精髓于 一体的文化地标,打造贯通春节至元宵节的沉浸式盛宴。 2月10日至3月8日,2026沈阳千灯会暨第三届和平湾新春灯会隆重开启,以12万平方米炫彩场景、60余 组特色花灯构筑"火树银花不夜天"的盛景。 打造"政策+场景+福利"的消费盛宴 西塔街春节不打烊的商户们备好烤肉、年糕等地道风味,西塔大冷面的新春礼盒与清潭洞烤肉的团圆套 餐;中华老字号鹿鸣春的八款伴手礼盒,将辽菜技艺与年节心意融为一体。八经咖啡小巷以"咖啡+文 创"升级消费场景,打卡点实现新潮与历史碰撞。太原街商圈联动中兴、万达等商超,推出"好运加 马""马上旺新年"等主题活动。 尽显艺术魅力的多样性与独特性 传统非遗、国际当代、城市光影三类艺术大展齐聚。第二届辽宁天湖非遗艺术 ...
敦煌打造“丝绸之路文化信用之城”
Xin Lang Cai Jing· 2026-02-04 16:26
以场景用信,敦煌夜市扫码放心游 作为敦煌规模最大、业态最丰富的夜间消费商业街区与文旅消费载体,敦煌夜市持续以诚信建设赋能消 费体验。搭建信用智慧监管与服务平台,"政府端"由监管部门通过街区信用评价系统进行信用定 级,"商户端"由商户通过平台进行展示营销,"游客端"由游客通过扫码参与监督,实现星级评定、价格 公示、信用查询一体化服务,覆盖商户800家,使信用成为商户的"名片"。游客扫码即可一键解锁商户 信用档案,让消费更安心、体验更舒心。 据统计,2025年,敦煌市接待游客超2250万人次,旅游收入突破200亿元,信用消费环境助推文旅市场 活力持续释放。 中新网甘肃新闻2月4日电(贺雁鸿)敦煌作为古丝绸之路的战略枢纽,历史悠久,资源丰富,文化博大 精深。近年来,敦煌市积极融入共建"一带一路",拓展"文旅+信用"融合创新,着力塑造"信用敦煌"城 市品牌,探索出一条具有敦煌特色的"文化型信用城市"建设新路径。 以文化铸信,"九色鹿"化身诚信使者 敦煌市以弘扬"丝路精神"为核心,明确"文化型信用城市"定位,全面培育文化诚信、商业诚信与政务诚 信。在此过程中,注重以具象化载体传递诚信理念,推动诚信文化融入城市肌理。通过 ...
有奖发票”之意不仅仅在于“奖
Zheng Quan Ri Bao· 2026-02-04 16:13
■朱宝琛 在2026年春节期间,北京市将推出超过460项促消费活动,并首次推出覆盖五大行业的"有奖发票"活 动;自2026年2月10日至7月31日,大连市将开展"有奖发票"试点活动,活动覆盖大连市内零售、餐饮、 住宿、文化艺术、娱乐、旅游、体育、居民服务业所有商户。 消费是经济增长的重要引擎,是国内大循环的关键环节。在提振消费各项政策措施的共同作用下,我国 消费市场稳定增长,供给体系日益完善,消费结构优化升级。根据国家统计局数据,2025年,社会消费 品零售总额501202亿元,同比增长3.7%。 但也要看到,在一些民生消费领域仍存在一些短板,制约着消费潜力的持续释放。"有奖发票"活动通过 构建起"低门槛、广覆盖、强联动"的消费激励体系,打破了传统促消费政策的局限,成为释放消费潜力 的精准抓手。活动覆盖与老百姓"衣食住行"密切相关的全民生消费场景,可实现"全民可参与、消费即 有机会"的普惠效应,在让消费者通过消费赢彩头、添喜气、得实惠的同时,刺激潜在消费需求转化为 实际购买力。 因此,"有奖发票"活动撬动的不仅是短期消费数据的提升,更是消费生态的优化、消费信心的增强以及 消费潜力的释放。从长远看,"有奖发票" ...
2025年北京市旅游人次和收入、入境游人次和收入等均创新高
Bei Jing Shang Bao· 2026-02-04 15:13
首都文艺舞台持续繁荣。出台推动演艺高质量发展支持办法,有效激发首都演艺市场活力。全年举办营 业性演出超6万场,吸引观众超1400万人次,票房收入突破50亿元,场次、观众、票房分别同比增长 5%、9%、27%,其中大型演出277场,吸引观众约487万人次,票房收入约34.4亿元,场次、观众和票 房分别增长37%、41%、48%,规模创历史新高。 聚焦入境游市场,2025年全年,北京全市共接待入境游客548万人次,实现旅游花费505.6亿元,分别增 长39%和44.7%。海外文旅宣传账号矩阵成效再创新高,累计粉丝突破912万,全年发布内容8607篇,斩 获总曝光阅读量5.4亿次,收获海外网友互动2616万次,稳居全国省级文旅新媒体综合国际传播力指数 榜首。 文旅产业高质量发展取得实效。2025年全市接待游客3.9亿人次,同比增长4.8%;实现旅游总花费 7159.3亿元,同比增长6.5%。持续发挥文旅经济专班作用,加强项目储备,搭建北京市文旅产业项目库 系统,完成220个项目入库。印发实施重点旅游项目奖励和贷款贴息实施细则,2025年支持16个项目, 支持金额1915.06万元。 2025年,北京文旅公共服务效能 ...
2026年古巴投资聚焦三大优先领域
Shang Wu Bu Wang Zhan· 2026-02-04 15:02
Core Insights - The Cuban government has announced an annual investment plan totaling 1.74 trillion pesos to address urgent economic and social development needs [1] Group 1: Investment Allocation - 67% of the funds will be focused on three priority areas: food production, industrial revitalization, and the reconstruction of the electricity system [1] - 95% of the investment will be directed towards ongoing projects aimed at enhancing the self-sufficiency of strategic industries [1] Group 2: Strategic Projects - The plan includes modernization of the Antillana steel plant in collaboration with Russia, expansion of cement production capacity, and various agricultural, forestry, tobacco, and livestock projects [1] - New photovoltaic power plants and maintenance of thermal power plants are also part of the investment strategy [1] Group 3: Infrastructure and Social Welfare - The investment will cover housing, water management, tourism, and other infrastructure and social welfare areas, with plans to construct over 9,000 state-owned housing units and renovate 38 tourism hotels [1] - Upgrades to the national water supply system and support for the production of essential medicines and biotechnology research are also included [1]
广西北海多措提振消费 2025年发放补贴带动消费逾14亿元
Zhong Guo Xin Wen Wang· 2026-02-04 14:17
在打造消费新场景、培育新业态方面,北海市举办跨年热爱音乐节等5场大型演艺活动,推出"一带一 路"国际帆船赛等15场重大体育赛事,开展涠洲岛绿地毯影视周活动。"蓝梦之歌"邮轮入驻国际邮轮母 港并开行19个航次,接待出入境游客约4万人次。 中新网南宁2月4日电(韦佳秀)广西壮族自治区政协委员、北海市商务局局长潘娟4日表示,广西持续打 造"广西品牌",积极拓展"东盟出产+广西集散+中国畅销"新链路。在此背景下,北海市通过一系列务实 举措大力提振服务消费,全年累计发放补贴超2亿元(人民币,下同),带动消费超14亿元。 正在此间召开的广西壮族自治区政协十三届四次会议,潘娟接受了媒体采访。她介绍,过去一年,广西 消费促进活动成效显著。2026年1月28日至30日,董宇辉携"与辉同行"团队开展"阅山河·广西专场"直 播,三天累计推荐超700款特色产品,售出超500万单,其中海产品近40万单,吸引超1亿人次观看,充 分展现了广西作为"糖罐子""菜篮子""果盘子""肉案子""茶缸子"的供给实力。 潘娟表示,为持续激发消费活力,加速释放内需潜力,北海市在落实国家以旧换新政策基础上,当地本 级财政配套提供补贴,并通过进商场、进企业 ...