/ 读客文化分析师会议 调研日期：2025年05月20日 调研行业：文化传媒 参与调研的机构：投资者网上提问等 机构调研pro小程序 DJvanbao.com 洞见研报 出品 : 机构调研pro小程序致力于为金融证券投资者提供最新最全的调研会议纪要。 来机构调研pro小程序，了解最新的：行业投资风向、热门公司关注、权威机构分析... 权威完善的信息持续更新! 更多精彩的机构调报告请移步机构调研pro小程序~ 一解投资机构行业关注度。 频判市场 | Gallia | | | --- | --- | | 11 2 12 200 2 110 | | | 1:给我们 = 影片面临官 = | | | 阿里巴巴佩尼 | | | 钢铁机之题。 8 | 图纸制图: 23 | | 20GB Millio Aller 19 | | | 海双集团 | | | 1 1 80.0 0 | 总机构建 23 | | LOGA: REGH, KETA: 1986 | | | 小麦具日 | | | 的研究次数:8 | 上机构馆:23 | | 定年代的:用者点击:我要的中:主要原因 | | | START SHILL CARD | | | 颜的 ...

证券代码：301231 证券简称：荣信文化 公告编号：2025-046 荣信教育文化产业发展股份有限公司 关于回购股份事项前十名股东和前十名无限售条件股东 持股情况的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记 载、误导性陈述或重大遗漏。 荣信教育文化产业发展股份有限公司（以下简称"公司"）于 2025 年 5 月 14 日召开第四届董事会第七次会议，逐项审议通过了《关于回购 公司股份方案的议案》，公司拟使用自有资金及回购专项贷款资金以集中 竞价交易的方式进行股份回购，用于员工持股计划或者股权激励。具体内 容详见公司于 2025 年 5 月 15 日在巨潮资讯网（www.cninfo.com.cn）披 露的《关于回购公司股份方案暨取得金融机构股票回购专项贷款承诺函的 公告》。 根据《深圳证券交易所上市公司自律监管指引第 9 号——回购股份》 等相关规定，现将董事会公告回购股份决议前一个交易日（即 2025 年 5 月 14 日）登记在册的前十名股东和前十名无限售条件股东的名称、持股 数量和持股比例情况公告如下： 一、公司前十名股东持股情况 | | | 占公司总股 | | --- ...

Group 1 - The company held an earnings briefing for the fiscal year 2024 and the first quarter of 2025 on May 20, 2025, via the Shanghai Stock Exchange's online platform [1] - Key executives, including the chairman and independent directors, participated in the meeting to address investor concerns [1] Group 2 - Investors raised concerns about the company's lack of stock buyback announcements despite having over 5 billion in cash and financial assets, while the company's market capitalization is only 11.5 billion [2] - The company acknowledged the feedback and stated that it would consider stock buyback options based on market conditions and financial health [2][3] Group 3 - The company plans to focus on investment-driven growth in 2025, emphasizing industry investment and project development [3][4] - Ongoing projects include the construction of the Xianggang Cultural Technology Park and the completion of the Jiangxia Logistics Industrial Park [4] Group 4 - For the fiscal year 2024, the company reported a revenue of 7.072 billion, a year-on-year increase of 4.64%, and a total profit of 1.072 billion, up 18.47% [4] - The company aims to enhance its profitability through structural optimization and innovation in the education and publishing sectors [4] Group 5 - The cultural industry is experiencing steady growth, with increasing national reading rates and supportive policies aiding the publishing sector [4] - The company highlighted the importance of digital publishing and AI technology in driving industry transformation and efficiency [4]

| 投资者关系活动 | □特定对象调研□分析师会议 | | --- | --- | | 类别 | □媒体采访√业绩说明会 | | | □新闻发布会□路演活动 | | | □现场参观 | | | □其他 | | 参与单位名称及 | 投资者网上提问 | | 人员姓名 | | | 时间 | 年 月 日上午 2025 5 20 10:00-12:00 | | 地点 | 公司通过全景网"投资者关系互动平台"（https://ir.p5w.net） | | | 采用网络远程的方式召开业绩说明会 | | 上市公司接待人 | 1、董事长华楠 | | 员姓名 | 2、总经理付丽 | | | 3、董事会秘书刘保瑞 | | | 4、财务总监丁芳芳 | | | 5、保荐代表人杨鑫强 投资者提出的问题及公司回复情况 | | | 1、公司股东减持股票是否不看好公司后续发展？ | | | 答：尊敬的投资者您好！股东减持原因为个人资金需求。公 | | | 司及管理层坚定看好公司发展前景，始终把公司经营作为价值管 | | 投资者关系活动 | 理的核心，未来将继续努力提升经营管理水平，深耕主营业务， | | 主要内容介绍 | 保持经营业绩稳定增 ...

Group 1 - The integration of vocational skills training and industrial upgrading in Nanjing has significantly improved employment stability and development momentum [1][2] - The "one enterprise, one policy" training model allows companies to design courses based on their specific needs, leading to substantial improvements in production efficiency and output [2][3] - Since 2021, Nanjing has initiated 78 training projects covering various fields, with over 5,000 employees participating and a post-training job retention rate of 96.14% [2][3] Group 2 - The training programs not only enhance workers' employability but also address the challenge of finding qualified instructors for companies [3] - Community-based training initiatives, such as the "West Night School," have empowered residents to acquire new skills and explore career opportunities [4][5] - Nanjing has established over 200 local employment service stations, providing integrated services for job seekers, including training and career guidance [5] Group 3 - The "Jinling Craftsman" training series focuses on equipping workers with skills relevant to the digital age, such as AI applications and digital marketing [6] - The city has allocated over 200 million yuan in skill enhancement subsidies in 2024, benefiting more than 150,000 workers [6] - Future plans include further aligning training programs with industry needs to promote high-quality employment [7]

Financial Data and Key Metrics Changes - For the fourth quarter, net revenues decreased to $6.6 million from $9 million year-over-year, while the average active paper pie brand partners fell to 9,400 from 15,500 [7][8] - The loss before income taxes improved to $1.5 million from a loss of $2.2 million in the same quarter last year, and the net loss decreased to $1.3 million from $1.6 million [7][8] - For fiscal year 2025, net revenues totaled $34.2 million compared to $51 million in the previous year, with a significant increase in loss before income taxes to $6.9 million from a profit of $0.7 million [8] Business Line Data and Key Metrics Changes - The decrease in sales was attributed to a reduced number of active brand partners in the paper pie division and a lack of new titles over the past year [4][5] - Increased discounts offered to customers negatively impacted gross margins and the bottom line, as the company aimed to convert excess inventory into cash [5][6] Market Data and Key Metrics Changes - The company noted fluctuations in consumer behavior due to inflation and changing discretionary spending among families with young children, affecting customer purchasing habits and new brand partner acquisition [4] Company Strategy and Development Direction - The company is focused on a sale leaseback of its headquarters, the Hilti Complex, which is expected to eliminate bank debt and provide a more sustainable financial position moving forward [12][14] - The management emphasized the importance of adapting to economic conditions and maintaining close relationships with brand partners to navigate the current environment [4] Management's Comments on Operating Environment and Future Outlook - Management acknowledged the challenges posed by external pressures but expressed confidence in the company's ability to emerge stronger by reducing expenses and focusing on strategic opportunities [6][15] - The company plans to slow down discounts in the coming months to return to normal operations and is optimistic about future product offerings [39][42] Other Important Information - The company executed a purchase sale agreement for the Hilti Complex, with a sale price of $35.15 million, which is expected to be completed within 120 days [20][14] - The company is exploring options for post-sale financing and aims to operate on its own cash flow with minimal borrowing [14][43] Q&A Session Summary Question: Can you disclose who the buyer is for the Hilti Complex? - Management chose not to disclose the buyer's identity at this time, preferring to wait until the due diligence period is complete [17][18] Question: What is the agreed sale price for the Hilti Complex? - The sale price is $35.15 million, as stated in the press release [20] Question: What caused the significant drop in average brand partners? - The drop is attributed to the seasonal nature of recruitment specials and the loss of activity from those who joined during previous promotions [25][26] Question: What are the future plans for the undeveloped land? - The company is considering multiple options for the land, including potential sale or development for warehouse space, depending on future growth needs [48][49]

Financial Data and Key Metrics Changes - For Q4 2025, net revenues decreased to $6.6 million from $9 million in the same period last year, reflecting a decline in sales [7] - Average active paper pie brand partners fell to 9,400 from 15,500 year-over-year [7] - Loss before income taxes improved to $1.5 million from a loss of $2.2 million in Q4 2024 [7] - For the fiscal year 2025, net revenues totaled $34.2 million compared to $51 million in the previous year [8] - Average active paper pie brand partners decreased to 12,300 from 18,300 year-over-year [8] - Loss before income taxes for the year was $6.9 million compared to income before taxes of $0.7 million in the prior year [8] Business Line Data and Key Metrics Changes - The decrease in sales was attributed to a reduced number of active brand partners and a lack of new titles over the past year [4][5] - Increased discounts offered to customers negatively impacted gross margin and bottom line, as part of a tactical decision to boost sales and convert excess inventory into cash [5] Market Data and Key Metrics Changes - The company noted fluctuations in consumer behavior due to inflation and shifting discretionary spending among families with young children, impacting customer purchasing habits [4] - The direct selling model's adaptability was highlighted as a strength in navigating the current economic environment [4] Company Strategy and Development Direction - The company is focused on reducing expenses and is committed to strategic and financially responsible purchases of new titles in the future [5] - The sale of the Hilti Complex is expected to fully pay back bank debt, leading to limited borrowing needs moving forward [14] - The company aims to redefine its identity and product offerings post-sale, with plans to purchase new titles conservatively [40][41] Management's Comments on Operating Environment and Future Outlook - Management acknowledged the challenges faced in the current environment but expressed confidence in the company's ability to emerge stronger [15] - The management emphasized the importance of completing the building sale to regain operational flexibility and return to business as usual [27][44] Other Important Information - The company launched a new shipping subscription program, The Pass, aimed at enhancing customer experience and encouraging repeat purchases [10] - The StoryMaker Summit was initiated to foster stronger community bonds and provide training for brand partners [12] Q&A Session Summary Question: Can you disclose who the buyer is for the Hilti Complex? - The company chose not to disclose the buyer's identity at this time, preferring to wait until the due diligence period is complete [16][18] Question: What price has been agreed upon for the sale? - The agreed price for the sale is $35.15 million [20] Question: Why was there a significant drop in average brand partners? - The drop was attributed to the seasonal nature of recruitment specials and the activity levels of brand partners [25][26] Question: What are the future plans for the undeveloped land? - The land will remain under the company's ownership for potential future use, including the possibility of building a warehouse if business grows [47]

——2025 年第 82 期 2025 年 05 月 19 日 晨会纪要 研究所： 证券分析师： 余春生 S0350513090001 yucs@ghzq.com.cn [Table_Title] 晨会纪要 观点精粹: 港口去库、电厂补库需求渐显，煤价预期开始好转--行业周报 核心业务稳健增长，AI 需求强劲趋势不改--阿里巴巴-W/互联网电商(09988/214506) 点评报告（港股美股） 丁二烯、涤纶长丝价格上涨，磷矿石价值有望重估--行业周报 证券研究报告 1、最新报告摘要 1.1、发 布 股 票 激 励 计 划 ， 彰 显 公 司 发 展 信 心 -- 芭 田 股 份 / 农 化 制 品 (002170/212208) 公司点评 最新报告摘要 发布股票激励计划，彰显公司发展信心--芭田股份/农化制品(002170/212208) 公司点评 经销为主到直销破局，持续拓展第二成长曲线--信捷电气/自动化设备(603416/216407) 公司动态研究 业绩表现稳健，数控卧式车床有望打开新空间--纽威数控/通用设备(688697/216401) 科创板公司动态研究 以旧换新密集落地，2025 年重卡内需有 ...

2)国内Tokens的价格也持续下探，2025年2月Deepseek V3百万Tokens输入(缓存命中)价格为0.5元，错峰 优惠时段为0.25元。 3)政策也开始提倡以AI应用为导向，中共中央政治局第二十次集体学习中强调"坚持自立自强、突出应 用导向"。同时该行也看到，A2A&MCP等协议架构开始广泛应用，全球Agent数量快速增长。该行认为 AI应用孵化的土壤已经完备，AI应用正迎来井喷时刻，AI应用的发展趋势将持续驱动传媒行情上涨。 建议关注本身正处于上升周期的应用场景，包括游戏、动画电影、出版等方向。 游戏 行业景气度回升+AI玩法持续应用，游戏公司有望迎来业绩和估值提振。产品周期叠加买量竞争缓和， 游戏公司业绩开始释放，且AI对制作和发行环节的降本增效作用显著，Tokens成本持续下降推动AINPC 等原生AI游戏玩法逐渐普及。推荐恺英网络、姚记科技、吉比特、昆仑万维等，建议关注完美世界、 盛天网络、巨人网络等。 智通财经APP获悉，兴业证券发布研报称，长期来看，AI所引领的技术变革将带来应用侧的广阔机会， 传媒行业作为AI技术的重要应用阵地和试验田将长期受益。国产大模型的持续进步正逐渐拉近和世界 ...

Group 1 - The article emphasizes that the fundamental outlook is expected to improve in a pulse-like manner, supported by the stabilization of capital market expectations through the balanced fund [2] - The market is currently engaged in a game where public fund holdings are aligning with performance benchmarks, indicating a focus on thematic investments [2] - Global risk appetite is rising due to easing geopolitical tensions, as indicated by positive movements in major indices like the S&P 500 and Nasdaq 100 [3] Group 2 - The demand is showing slight recovery, but asset turnover rates are declining, which is negatively impacting profitability [6] - The future rhythm of the industry remains unchanged, with key catalysts for the domestic AI industry still pending [7] - The article suggests a focus on consumer sectors such as air conditioning, white goods, liquor, education publishing, traditional Chinese medicine, dairy products, and non-sports apparel [20]