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墨尔本这个地区,一半的卖房人都亏钱了!
Sou Hu Cai Jing· 2025-09-24 08:38
Core Insights - The Australian real estate market shows that while most homeowners profit from selling properties, a growing number of loss-making sales are concentrated in specific high-density areas [1][4]. Summary by Sections Profitability of Sales - According to Cotality's "Pain and Gain Report," the median profit for homeowners selling properties in the June 2024 quarter reached AUD 315,000, an increase from AUD 305,000 in the previous quarter and significantly above the inflation-adjusted average of AUD 250,000 over the past decade [2]. - Approximately 94.8% of sellers achieved profits, slightly down from 95% in the March quarter [3]. Loss-Making Sales Concentration - Loss-making sales are primarily associated with apartments, with one-third of these sales concentrated in five local government areas (LGAs): Parramatta, Sydney, Melbourne, Stonnington, and Port Phillip [4]. - In Melbourne, 47% of property sales were loss-making, followed by Stonnington at 35.5% [6][9][10]. - The report indicates that the high percentage of loss-making sales is linked to a surge in apartment construction during the 2010s, which did not consider long-term livability [7]. Market Dynamics and Trends - The demand for properties in these high-density areas has faced several shocks, particularly after the tightening of macroprudential policies in 2017, leading to a sharp decline in investment demand [8]. - The supply of apartments has remained high due to the development boom in the previous decade, contributing to the losses observed [13][14]. - In contrast, medium-sized cities like Brisbane, Adelaide, and Perth have shown strong performance in their apartment markets, with loss-making sales below 5% [17]. Regional Performance - Coastal areas have seen significant capital appreciation, driven by a recent trend towards lifestyle-oriented property purchases, with notable profits in regions like Kiama (AUD 758,000 median profit) and Byron Shire (AUD 718,000 median profit) [21]. - However, climate change risks, such as rising sea levels, may influence future buyer decisions, particularly in lower socio-economic areas that struggle to recover from disasters [19][20].
美联:香港9月首22日一手住宅成交录1455宗 连续8个月破千宗
智通财经网· 2025-09-23 09:15
Group 1 - The core viewpoint of the articles indicates that Hong Kong's primary residential property market has shown strong performance, with September recording 1,455 transactions, marking the longest streak of monthly sales exceeding 1,000 since March 2019 [1] - The analysis suggests that the combination of interest rate cuts and the effects of the Policy Address are providing positive support to the property market, potentially allowing the monthly transaction volume to continue exceeding 1,000 [1] - Year-to-date, as of September 22, 2023, the total number of primary transactions reached 14,840, with a total value of 142.1 billion HKD, representing an increase of approximately 36% in volume and nearly 7% in value compared to the same period last year [1] Group 2 - The area with the highest number of primary transactions this year is the "Fourteen Towns," recording 1,536 transactions, followed closely by Tuen Mun with 1,533 transactions, and Tseung Kwan O with 1,452 transactions [2] - The areas with the strongest financial performance in terms of transaction value are Hong Kong Island and Ap Lei Chau (approximately 20.9 billion HKD), followed by Kai Tak (approximately 19 billion HKD) and Tseung Kwan O (approximately 9.6 billion HKD) [2]
房企销售员疯狂打电话
经济观察报· 2025-09-19 12:30
Core Viewpoint - The article highlights the challenges faced by real estate sales personnel in a difficult market, where traditional metrics like transaction volume are being replaced by customer outreach and appointment setting due to low sales performance [3][12]. Group 1: Sales Pressure and Strategies - Sales personnel are under significant pressure to meet new performance metrics focused on customer outreach and appointment setting rather than actual sales [3][12]. - Many projects now require sales staff to make over a hundred calls daily to meet these new targets, leading to a high level of stress and frustration among employees [3][12]. - The effectiveness of traditional outreach methods, such as phone calls, has diminished, with many potential clients refusing to engage or hanging up immediately [8][10]. Group 2: Market Dynamics - The current real estate market is characterized as a buyer's market, necessitating proactive efforts from sales teams to identify and engage potential clients [10][12]. - The conversion rates at various stages of the sales process have declined, requiring sales personnel to exert significantly more effort to achieve the same results as before [10][12]. - A specific project reported a visitor count exceeding a thousand on opening day, yet only a handful of clients proceeded to make deposits, indicating a severe disconnect between interest and actual sales [10][12]. Group 3: Marketing Evolution - Real estate companies are increasingly shifting their marketing strategies to include both online and offline channels, with a focus on enhancing customer experience and engagement [15][17]. - Traditional methods of customer acquisition, such as direct phone calls and in-person events, are becoming less effective, prompting companies to explore digital marketing and data-driven strategies [15][17]. - Some companies are investing in improving their existing properties and services to enhance customer satisfaction and encourage referrals, indicating a shift towards a more holistic approach to marketing [15][17].
人,为什么总在纠结“买房”?
Sou Hu Cai Jing· 2025-09-15 12:42
Core Insights - The book "Diary of a Real Estate Salesperson" focuses on the intricate relationship between people and their homes, portraying various life stories and experiences related to real estate [11][12][13] - It highlights the emotional and spiritual significance of homes, emphasizing that a house is not just an asset but a space that embodies memories and relationships [12][14] - The author, a real estate salesperson in Fukushima, shares personal experiences and societal issues stemming from the 3.11 Great East Japan Earthquake, illustrating the long-lasting impacts of such disasters on individuals and communities [13][14] Summary by Sections Book Overview - The book is perceived as a collection of life stories rather than a guide on sales techniques, revealing the author's personal failures and the diverse experiences of clients [11][12] - The narrative is infused with humor and vivid character portrayals, making it engaging despite the underlying themes of hardship [11][12] Emotional and Spiritual Aspects of Homes - The essence of a home is described as a carrier of emotional and spiritual significance, where life events unfold and memories are created [12][14] - The book discusses how homes retain the essence of those who lived in them, even after they are gone, emphasizing the deep connection between individuals and their living spaces [12] Societal Issues Reflected in Real Estate - The narrative addresses various societal challenges in Japan, including the aftermath of the bubble economy, poverty, aging population, and the impact of natural disasters on housing [14] - It suggests that the themes explored in the book, while specific to Japan, resonate universally, prompting readers to reflect on their own relationships with homes and life choices [14]
4楼、13楼、14楼、18楼真的不能买?错了,其实不能买的是这3个楼
Sou Hu Cai Jing· 2025-09-07 00:53
Core Insights - The article discusses the misconceptions surrounding floor selection in real estate, particularly the so-called "unlucky" floors like 4, 13, 14, and 18, and emphasizes the need for rational decision-making based on actual living conditions rather than superstitions [1][9][10]. Group 1: Misconceptions and Market Reality - The belief that certain floors are unlucky is prevalent, with salespeople often using "numerical feng shui" to influence buyers, leading to potentially higher costs for more desirable floors [2][9]. - Market data from Lianjia Real Estate indicates that the price differences for the so-called unlucky floors compared to adjacent floors are minimal, typically not exceeding 2%, suggesting that these superstitions have little impact on actual market value [2][12]. Group 2: Floors Requiring Caution - Three categories of floors that warrant careful consideration are identified: 1. Low floors suffering from noise and pollution, with noise levels significantly exceeding WHO recommendations [5][6]. 2. "Intermediate" floors located at structural transition points, which may face issues like limited lighting and increased noise transmission, often priced about 5% lower than surrounding floors [6][7]. 3. Top floors, which may have water leakage issues and higher temperature variations, leading to increased air conditioning costs, with top-floor residents facing about 20% higher annual cooling expenses compared to mid-level residents [7][8]. Group 3: Rational Decision-Making - The article advocates for a rational approach to home buying, emphasizing the importance of practical living conditions over superstitions. It suggests that buyers should focus on factors that genuinely affect their quality of life and property value [9][10][12]. - A shift in buyer attitudes is noted, with younger generations prioritizing practicality and comfort over traditional beliefs, as evidenced by increasing acceptance of previously stigmatized floors [12].
如今这二手房,要挨多少“刀”,才能卖出去?
Sou Hu Cai Jing· 2025-09-06 03:14
Core Insights - The gap between ideal and reality for home sellers in Guangzhou is significant, with buyers often negotiating prices down by substantial amounts, reflecting a buyer's market [1][3][20] Market Overview - The Guangzhou second-hand housing market is experiencing a downturn, with an average discount rate of 12% from the listing price to the transaction price for the first seven months of the year, an increase of 2% compared to the same period last year [4][10] - The average listing price for second-hand homes in Guangzhou is 30,559 CNY per square meter, while the average transaction price is 26,750 CNY per square meter [4][10] Price Dynamics - To successfully sell a property, sellers need to offer significant discounts, with an example showing that a property listed at 2 million CNY may only sell for 1.74 million CNY after a discount [7][10] - Monthly discounts for second-hand homes in Guangzhou range from 2,900 CNY to 4,300 CNY per square meter [7][10] Regional Variations - Discount rates vary by district, with the lowest in Huangpu at 10% and the highest in districts like Tianhe and Baiyun at 12% [10][13] - Popular properties in various districts also show a need for price reductions of 5% to 20% to close sales [14][15] Supply and Demand - There are currently 147,000 second-hand homes for sale in Guangzhou, but the monthly transaction volume is only 9,133 units, leading to a 16-month inventory turnover period [16][17] - The market is characterized by an oversupply of homes and a lack of buyers, with new developments competing aggressively for market share [20][21] Buyer Sentiment - The current market conditions favor buyers, who have more options and can negotiate better prices due to the high inventory levels [21]
【环球财经】伦敦股市9月4日上涨
Xin Hua Cai Jing· 2025-09-04 17:02
Market Performance - The FTSE 100 index in London closed at 9216.87 points, up by 38.88 points, representing a gain of 0.42% from the previous trading day [1] - The performance of major European stock indices was mixed, with the CAC40 index in Paris closing at 7698.92 points, down by 20.79 points, a decline of 0.27%, while the DAX index in Frankfurt closed at 23770.33 points, up by 175.53 points, a rise of 0.74% [1] Top Gainers - The top five gainers in the London stock market included: - "Rightmove," a UK real estate sales network, with a stock price increase of 2.88% - African telecommunications operator, with a stock price increase of 2.51% - Aviva Insurance Group, with a stock price increase of 2.51% - Reed Elsevier Publishing Group, with a stock price increase of 2.43% - Automotive trading group, with a stock price increase of 2.40% [1] Top Losers - The top five losers in the London stock market included: - EasyJet, with a stock price decrease of 4.21% - Antofagasta, a mining company, with a stock price decrease of 2.28% - Admiral Group, a car insurance company, with a stock price decrease of 2.27% - Entain, a sports betting company, with a stock price decrease of 1.88% - Fresnillo, a mining company, with a stock price decrease of 1.74% [1]
ST广物:累计回购约1477万股
Mei Ri Jing Ji Xin Wen· 2025-09-01 14:37
Group 1 - The company ST Guangwu announced that as of August 31, 2025, it has repurchased approximately 14.77 million shares through centralized bidding, accounting for 1.24% of the total share capital of approximately 1.193 billion shares [1] - The highest purchase price for the repurchased shares was 10.96 yuan per share, while the lowest was 4.62 yuan per share, with a total expenditure of approximately 84.99 million yuan for the repurchase [1] - As of the report date, ST Guangwu's market capitalization is 10.5 billion yuan [1] Group 2 - For the first half of 2025, ST Guangwu's revenue composition is as follows: energy logistics services accounted for 79.11%, real estate sales for 16.89%, logistics park operations for 3.7%, and factoring business for 0.3% [1]
香港楼市炸了!内地人买房像买菜,十年新高背后藏着啥猫腻?
Sou Hu Cai Jing· 2025-09-01 05:51
Core Insights - The surge in property purchases by mainland Chinese buyers in Hong Kong has reached a ten-year high, with 2.4 out of every 10 properties sold going to these buyers [1] - In the first half of the year, mainland buyers spent 55.9 billion HKD on over 7,500 properties, averaging nearly 10 million HKD per unit [1] - The majority of purchases (93%) are for properties priced below 20 million HKD, indicating a focus on affordable housing rather than luxury real estate [1] Market Dynamics - The easing of property market policies in Hong Kong in 2023, including the removal of additional stamp duties, has significantly boosted interest from mainland buyers [2] - Real estate agents report a shift in client inquiries, with buyers prioritizing cross-border mortgage options over traditional concerns like location and school districts [2] - The influx of mainland buyers has sparked mixed reactions among local residents, with some expressing concerns over rising property prices while others welcome the renewed activity in the market [2] Cultural Context - The phenomenon has led to humorous observations from locals, such as the impact on supermarket supplies and the blending of property viewings with shopping trips for local goods [2] - The motivations for purchasing vary, with some buyers attracted to Hong Kong's education and healthcare systems, while others appreciate the convenience of cross-border commuting [2]
ST广物:8月28日召开董事会会议
Mei Ri Jing Ji Xin Wen· 2025-08-29 18:36
Company Overview - ST Guangwu (SH 600603) announced the convening of its 11th Board of Directors meeting on August 28, 2025, which was held both in-person and via communication methods [1] - The meeting reviewed the proposal regarding the appointment of the company's Chief Financial Officer [1] Financial Performance - For the first half of 2025, ST Guangwu's revenue composition was as follows: Energy logistics services accounted for 79.11%, real estate sales for 16.89%, logistics park operations for 3.7%, and factoring business for 0.3% [1]