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【住福青岛】| “住福青岛房产超市”一站式平台助力购房者省心置业
Sou Hu Cai Jing· 2025-10-10 01:16
"住福青岛房产超市"来了!这座择址于五四广场地铁站的房产服务展厅,以"全面、公信、便捷"为核心定位,集房产销售、展示与政策咨询功能于一体, 通过"政府搭台、企业参与、群众受益"的创新运作模式,为购房者提供看房、选房、买房全流程解决方案,不仅让市民购房更省心,更成为推动青岛房地 产市场高质量发展的重要助力。 多区域功能分区,精准匹配购房需求 供稿:市房地产发展中心 "住福青岛房产超市"是青岛市优化房地产交易环境、促进房地产市场平稳健康发展的重要举措。下一步,平台将从多方面持续完善服务:一方面会引入更 多优质楼盘入驻,满足市民多样化购房需求;另一方面将不断提升运营效率与服务专业性,通过直播、VR看房等形式,进一步优化市民的看房体验;同 时,还将与住房公积金、不动产登记、税务、金融等部门深度联动,真正让购房者"少跑腿"。 "住福青岛房产超市"将持续发挥"政府公信力+市场资源整合"的双重优势,成为连接购房者与开发企业的重要桥梁,为青岛房地产市场高质量发展注入更 多新活力。 打破传统局限,双节期间收获高关注 相较于传统售楼处,"住福青岛房产超市"凭借核心区位优势与集中化服务模式,在双节期间收获了大量市民关注。"传统售楼 ...
东百集团:控股股东丰琪投资累计质押约3.03亿股
Mei Ri Jing Ji Xin Wen· 2025-09-29 09:37
每经头条(nbdtoutiao)——农夫大战怡宝,抢到更多蛋糕的却是宗馥莉!农夫绿瓶上市后,怡宝上 演"滑铁卢":市占率大跌近5个百分点 (记者 王晓波) 2025年1至6月份,东百集团的营业收入构成为:百货零售占比86.15%,物业管理占比9.0%,酒店服务 业占比4.36%,房地产销售占比0.5%。 截至发稿,东百集团市值为51亿元。 每经AI快讯,东百集团(SH 600693,收盘价:5.86元)9月29日晚间发布公告称,近日,公司控股股东 丰琪投资将原质押给国泰海通证券股份有限公司用于办理股票质押式回购交易业务的部分股份提前购 回,截至本公告日,丰琪投资累计质押股数约为3.03亿股,占其所持股份比例为65.28%。施章峰累计质 押股数为2500万股,占其所持股份比例为39.79%。施霞累计质押股数为1498万股,占其所持股份比例 为69.96%。 ...
*ST金科:东方银原已累计增持公司股份约1656万股
Mei Ri Jing Ji Xin Wen· 2025-09-26 13:28
每经头条(nbdtoutiao)——5年增长33倍,这类新险种卖爆了,身边很多人都需要,30多家险企蜂拥而 入⋯⋯ (记者 曾健辉) 2025年1至6月份,*ST金科的营业收入构成为:房地产销售业占比92.95%,其他占比7.05%。 截至发稿,*ST金科市值为148亿元。 每经AI快讯,*ST金科(SZ 000656,收盘价:1.39元)9月26日晚间发布公告称,截至2025年9月26日, 东方银原已累计增持公司股份约1656万股,占公司总股本的0.16%,成交金额合计约2271万元。截至本 公告披露日,东方银原的股份增持计划实施期限已届满,且未完成股份增持计划承诺的增持股数下限目 标。 ...
Millennials are defying warnings about the housing market with a ‘buy now, pray later’ attitude, but boomers could block them
Yahoo Finance· 2025-09-25 15:35
Millennials accounted for roughly half of 2024 mortgage applications across the 50 largest U.S. metros, and they led even in the priciest tech hubs, underscoring their role as the market’s most active buyer cohort despite affordability headwinds, according to new Realtor.com data. Fortune’s recent coverage shows many younger buyers are “buying now, praying later,” leaning on adjusted-rate mortgages (ARMs) or refinancing—an approach experts warn could become a financial “ticking time bomb” if rates don’t f ...
房子卖不出去,是因为房价高、没钱买?内行人:这不是根本原因!
Sou Hu Cai Jing· 2025-09-24 20:07
Core Viewpoint - The article discusses the current difficulties in the real estate market, highlighting that high prices and lack of buyers are not the root causes of the problem, but rather a complex interplay of factors affecting buyer sentiment and market dynamics [1][11]. Market Conditions - A sales representative mentioned that only one unit was sold in the previous month, and it required a price reduction of 150,000 yuan to close the deal [3]. - The inventory of available properties has tripled in certain areas, with listings increasing from 20 to over 60, and significant price reductions are common, such as a drop from 1.8 million yuan to 1.55 million yuan for a two-bedroom unit [3][5]. - A buyer expressed hesitation in making a purchase due to ongoing price declines, indicating a shift in market confidence [5]. Buyer Sentiment - Potential buyers are increasingly cautious, with one individual deciding to rent instead of buy due to high upfront costs and ongoing market instability [7]. - A buyer's parents are also uncertain, reflecting a broader sentiment of confusion and concern regarding the current real estate landscape [5][7]. - The article notes that many buyers are struggling with the new realities of increased down payment requirements and rising interest rates, which have altered their perceptions of real estate as a safe investment [7][9]. Policy Impact - Local government policies, such as tax subsidies for new home purchases, are perceived as complicated and not beneficial for most buyers, leading to skepticism about their effectiveness [9][11]. - The article suggests that while some policies sound appealing, the practical implementation often presents challenges that deter potential buyers from taking action [9][11]. Sales Environment - Real estate agencies are experiencing a decline in foot traffic, with staff appearing disengaged and less proactive in attracting customers compared to previous years [11]. - The presence of "price drop" stickers on listings indicates a significant shift in the market, with many properties struggling to attract interest [11].
墨尔本这个地区,一半的卖房人都亏钱了!
Sou Hu Cai Jing· 2025-09-24 08:38
Core Insights - The Australian real estate market shows that while most homeowners profit from selling properties, a growing number of loss-making sales are concentrated in specific high-density areas [1][4]. Summary by Sections Profitability of Sales - According to Cotality's "Pain and Gain Report," the median profit for homeowners selling properties in the June 2024 quarter reached AUD 315,000, an increase from AUD 305,000 in the previous quarter and significantly above the inflation-adjusted average of AUD 250,000 over the past decade [2]. - Approximately 94.8% of sellers achieved profits, slightly down from 95% in the March quarter [3]. Loss-Making Sales Concentration - Loss-making sales are primarily associated with apartments, with one-third of these sales concentrated in five local government areas (LGAs): Parramatta, Sydney, Melbourne, Stonnington, and Port Phillip [4]. - In Melbourne, 47% of property sales were loss-making, followed by Stonnington at 35.5% [6][9][10]. - The report indicates that the high percentage of loss-making sales is linked to a surge in apartment construction during the 2010s, which did not consider long-term livability [7]. Market Dynamics and Trends - The demand for properties in these high-density areas has faced several shocks, particularly after the tightening of macroprudential policies in 2017, leading to a sharp decline in investment demand [8]. - The supply of apartments has remained high due to the development boom in the previous decade, contributing to the losses observed [13][14]. - In contrast, medium-sized cities like Brisbane, Adelaide, and Perth have shown strong performance in their apartment markets, with loss-making sales below 5% [17]. Regional Performance - Coastal areas have seen significant capital appreciation, driven by a recent trend towards lifestyle-oriented property purchases, with notable profits in regions like Kiama (AUD 758,000 median profit) and Byron Shire (AUD 718,000 median profit) [21]. - However, climate change risks, such as rising sea levels, may influence future buyer decisions, particularly in lower socio-economic areas that struggle to recover from disasters [19][20].
美联:香港9月首22日一手住宅成交录1455宗 连续8个月破千宗
智通财经网· 2025-09-23 09:15
Group 1 - The core viewpoint of the articles indicates that Hong Kong's primary residential property market has shown strong performance, with September recording 1,455 transactions, marking the longest streak of monthly sales exceeding 1,000 since March 2019 [1] - The analysis suggests that the combination of interest rate cuts and the effects of the Policy Address are providing positive support to the property market, potentially allowing the monthly transaction volume to continue exceeding 1,000 [1] - Year-to-date, as of September 22, 2023, the total number of primary transactions reached 14,840, with a total value of 142.1 billion HKD, representing an increase of approximately 36% in volume and nearly 7% in value compared to the same period last year [1] Group 2 - The area with the highest number of primary transactions this year is the "Fourteen Towns," recording 1,536 transactions, followed closely by Tuen Mun with 1,533 transactions, and Tseung Kwan O with 1,452 transactions [2] - The areas with the strongest financial performance in terms of transaction value are Hong Kong Island and Ap Lei Chau (approximately 20.9 billion HKD), followed by Kai Tak (approximately 19 billion HKD) and Tseung Kwan O (approximately 9.6 billion HKD) [2]
房企销售员疯狂打电话
经济观察报· 2025-09-19 12:30
Core Viewpoint - The article highlights the challenges faced by real estate sales personnel in a difficult market, where traditional metrics like transaction volume are being replaced by customer outreach and appointment setting due to low sales performance [3][12]. Group 1: Sales Pressure and Strategies - Sales personnel are under significant pressure to meet new performance metrics focused on customer outreach and appointment setting rather than actual sales [3][12]. - Many projects now require sales staff to make over a hundred calls daily to meet these new targets, leading to a high level of stress and frustration among employees [3][12]. - The effectiveness of traditional outreach methods, such as phone calls, has diminished, with many potential clients refusing to engage or hanging up immediately [8][10]. Group 2: Market Dynamics - The current real estate market is characterized as a buyer's market, necessitating proactive efforts from sales teams to identify and engage potential clients [10][12]. - The conversion rates at various stages of the sales process have declined, requiring sales personnel to exert significantly more effort to achieve the same results as before [10][12]. - A specific project reported a visitor count exceeding a thousand on opening day, yet only a handful of clients proceeded to make deposits, indicating a severe disconnect between interest and actual sales [10][12]. Group 3: Marketing Evolution - Real estate companies are increasingly shifting their marketing strategies to include both online and offline channels, with a focus on enhancing customer experience and engagement [15][17]. - Traditional methods of customer acquisition, such as direct phone calls and in-person events, are becoming less effective, prompting companies to explore digital marketing and data-driven strategies [15][17]. - Some companies are investing in improving their existing properties and services to enhance customer satisfaction and encourage referrals, indicating a shift towards a more holistic approach to marketing [15][17].
人,为什么总在纠结“买房”?
Sou Hu Cai Jing· 2025-09-15 12:42
Core Insights - The book "Diary of a Real Estate Salesperson" focuses on the intricate relationship between people and their homes, portraying various life stories and experiences related to real estate [11][12][13] - It highlights the emotional and spiritual significance of homes, emphasizing that a house is not just an asset but a space that embodies memories and relationships [12][14] - The author, a real estate salesperson in Fukushima, shares personal experiences and societal issues stemming from the 3.11 Great East Japan Earthquake, illustrating the long-lasting impacts of such disasters on individuals and communities [13][14] Summary by Sections Book Overview - The book is perceived as a collection of life stories rather than a guide on sales techniques, revealing the author's personal failures and the diverse experiences of clients [11][12] - The narrative is infused with humor and vivid character portrayals, making it engaging despite the underlying themes of hardship [11][12] Emotional and Spiritual Aspects of Homes - The essence of a home is described as a carrier of emotional and spiritual significance, where life events unfold and memories are created [12][14] - The book discusses how homes retain the essence of those who lived in them, even after they are gone, emphasizing the deep connection between individuals and their living spaces [12] Societal Issues Reflected in Real Estate - The narrative addresses various societal challenges in Japan, including the aftermath of the bubble economy, poverty, aging population, and the impact of natural disasters on housing [14] - It suggests that the themes explored in the book, while specific to Japan, resonate universally, prompting readers to reflect on their own relationships with homes and life choices [14]
4楼、13楼、14楼、18楼真的不能买?错了,其实不能买的是这3个楼
Sou Hu Cai Jing· 2025-09-07 00:53
Core Insights - The article discusses the misconceptions surrounding floor selection in real estate, particularly the so-called "unlucky" floors like 4, 13, 14, and 18, and emphasizes the need for rational decision-making based on actual living conditions rather than superstitions [1][9][10]. Group 1: Misconceptions and Market Reality - The belief that certain floors are unlucky is prevalent, with salespeople often using "numerical feng shui" to influence buyers, leading to potentially higher costs for more desirable floors [2][9]. - Market data from Lianjia Real Estate indicates that the price differences for the so-called unlucky floors compared to adjacent floors are minimal, typically not exceeding 2%, suggesting that these superstitions have little impact on actual market value [2][12]. Group 2: Floors Requiring Caution - Three categories of floors that warrant careful consideration are identified: 1. Low floors suffering from noise and pollution, with noise levels significantly exceeding WHO recommendations [5][6]. 2. "Intermediate" floors located at structural transition points, which may face issues like limited lighting and increased noise transmission, often priced about 5% lower than surrounding floors [6][7]. 3. Top floors, which may have water leakage issues and higher temperature variations, leading to increased air conditioning costs, with top-floor residents facing about 20% higher annual cooling expenses compared to mid-level residents [7][8]. Group 3: Rational Decision-Making - The article advocates for a rational approach to home buying, emphasizing the importance of practical living conditions over superstitions. It suggests that buyers should focus on factors that genuinely affect their quality of life and property value [9][10][12]. - A shift in buyer attitudes is noted, with younger generations prioritizing practicality and comfort over traditional beliefs, as evidenced by increasing acceptance of previously stigmatized floors [12].