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飞扬集团“山河宇宙计划”启航 探索文旅IP生态新模式
Huan Qiu Wang· 2025-12-31 05:28
来源:环球网 12月28日,由飞扬国际控股集团有限公司(股份代码:01901.HK)与中国青年报联合发起的"山河宇宙 计划"暨山河共创系列卡牌全球首发启航盛典,在浙江雪窦山弥勒博物馆举行。活动通过主题分享、跨 界对话、公益拍卖、渠道签约等形式,展示了这一以文旅融合为特色的开放式IP生态计划的初步构想。 定调生态初心,共绘山河蓝图 活动伊始,主办方及行业机构代表分别从文化传承、青年群体、产业发展等角度阐述了该计划的出发 点。 卡牌赛道快速发展,构建开放式IP生态 计划发起人代表、飞扬集团执行董事兼联席总裁李杰明介绍了"山河宇宙计划"的核心布局与参与机制。 他将该计划描述为一个旨在吸引广泛参与者、覆盖多元文旅元素的开放式IP共建项目。 飞扬集团执行董事兼联席总裁、"山河宇宙计划"发起人代表李杰明 据介绍,中国卡牌市场近年来增长显著,预计到2026年市场规模可达350亿元。在此背景下,"山河宇宙 计划"推出的核心卡牌产品将绑定实际文旅权益,并建立包括IP赋能、渠道分销在内的合作体系,为合 作伙伴提供可持续的合作路径。 飞扬集团董事长何斌锋表示,他强调,该计划是一次关于"连接、共创与赋能"的探索:连接历史与个人 体验 ...
文旅产业加速蝶变
Xin Hua She· 2025-12-31 02:10
Group 1 - Huanggang Village in Guizhou Province has been recognized as a "Best Tourism Village" by the United Nations World Tourism Organization, marking it as the first village in Guizhou to receive this honor [1] - The village has seen a significant increase in tourism, with 6.14 million visitors in 2023, representing a 14.97% year-on-year growth, and a total tourism revenue of 6.403 billion yuan, up 10.26% [1] - The National Bureau of Statistics reported that from January to November, retail sales in the cultural and leisure services sector maintained double-digit growth, indicating a strong recovery in service consumption [1] Group 2 - The first Helan Mountain East Foot Mountain Bike Challenge was held, promoting the region as an outdoor sports destination and integrating sports with cultural tourism [3] - The cultural tourism industry in the Helan Mountain area has become a major employment sector for local youth, with 15.608 million visitors and 11.1 billion yuan in tourism spending from January to November, surpassing last year's figures [3] - The integration of culture and tourism is seen as a way to enhance economic development and promote local heritage [4] Group 3 - The release of five tourism routes in Liaoning, based on popular films, showcases the trend of integrating cultural elements into tourism [4] - The report from the State Council emphasizes the mutual benefits of cultural and tourism industries, contributing to economic growth and structural optimization [4] - The cultural and tourism sectors are increasingly interwoven, leading to the emergence of new growth points in the economy [4] Group 4 - The Hangzhou Olympic Sports Center has become a model for cultural economy, demonstrating how events can drive surrounding consumption and create a vibrant urban ecosystem [6] - Research indicates that for every 1 yuan spent on concert tickets, an additional 4.8 yuan is generated in surrounding consumption, highlighting the economic impact of cultural events [6] - The development of a human-centered cultural economy aims to meet the growing demand for quality cultural experiences [6] Group 5 - In the first three quarters, domestic travel reached 4.998 billion trips, a year-on-year increase of 18.0%, while the revenue of cultural and related industries grew by 7.9% [7] - The integration of cultural resources into tourism is seen as a way to enhance the quality of life and meet the spiritual needs of the population [7] - The shift from material to human-centered logic in investment reflects the increasing importance of culture in economic development [7] Group 6 - Shanghai Lego Land achieved over 1 million visitors within four months of opening, setting a record for the fastest Lego park to reach this milestone [8] - The park's success is attributed to its diverse and immersive experiences, appealing particularly to younger audiences and families [8] - New creative destinations are emerging, driven by unique cultural and recreational offerings that attract modern travelers [8] Group 7 - Innovation is becoming a key variable in the cultural tourism industry, with new business models and experiences being developed [9] - The Ministry of Culture and Tourism emphasizes the importance of cultural empowerment in driving economic and social development [9] - The focus on cultural value and the growth of the human economy is expected to create new growth points for the national economy [9]
为农业农村现代化贡献更大力量
Shan Xi Ri Bao· 2025-12-31 00:49
Core Insights - The Central Rural Work Conference held on December 29-30 in Beijing emphasized the importance of "Three Rural Issues" (agriculture, rural areas, and farmers) and provided guidance for modernizing agriculture and rural revitalization [1] Group 1: Agricultural Modernization - The focus is on promoting comprehensive rural revitalization as a key strategy for modernizing agriculture and rural areas, aiming for urban-rural integration [1] - The implementation of four types of agriculture—scientific, green, quality, and brand agriculture—is prioritized to enhance productivity and income [2] Group 2: Food Security - Food security remains a top priority for the country, with efforts to ensure that over 1.4 billion people have adequate food supply [2] - The introduction of high-efficiency agricultural technologies aims to stabilize grain production despite extreme weather conditions [3] Group 3: Poverty Alleviation and Rural Development - Continuous efforts are required to prevent large-scale poverty and to integrate regular assistance into rural revitalization strategies [3] - Successful case studies, such as Jinmi Village, demonstrate the potential for agricultural diversification and income generation through industries like edible fungi [4] Group 4: Sustainable Rural Living - The construction of livable and workable beautiful villages is essential for agricultural strength and achieving modernization [4] - Initiatives in villages like Kuquan focus on ecological improvement and community engagement to enhance living conditions and promote local tourism [4]
这一年,陕西以文铸魂、以文润心、以文兴业
Shan Xi Ri Bao· 2025-12-31 00:36
Core Viewpoint - The article emphasizes the cultural revitalization efforts in Shaanxi Province, highlighting various initiatives aimed at enhancing public cultural services, promoting cultural heritage, and integrating culture with technology and tourism to foster economic growth and community engagement [6][14]. Group 1: Cultural Initiatives and Events - The "Lights of China - Three Qin Seasons, Earth Song" New Year choir concert took place in Xi'an, featuring 9 choirs and nearly 700 performers, showcasing the connection between professional art and community life [7]. - Shaanxi Province has seen the establishment of 185 new public cultural spaces, enhancing the accessibility and quality of cultural services across urban and rural areas [9]. - The documentary "Snow: The Unfinished Road" won the Golden Angel Award at the 21st China-US Television Festival and is set to tour in the US, reflecting the province's commitment to high-quality cultural productions [10][11]. Group 2: Cultural and Economic Integration - Shaanxi's cultural and tourism industry is projected to become a trillion-yuan industry, aiming to create millions of jobs and attract 800 million visitors annually, with innovative consumption models emerging [13][14]. - The transformation of industrial sites into cultural parks, such as the Time Culture Park in Xi'an, illustrates the blending of historical heritage with modern commercial activities, enhancing community engagement [13]. - The province's cultural policies are focused on deepening the integration of culture and tourism, aiming to convert cultural flow into economic growth and improve the overall quality of life for residents [14].
苏韵润疆 产业为桥 以协作之“力”激活伊犁全面发展新动能
Xin Hua Ri Bao· 2025-12-30 23:52
Core Insights - The collaboration between Jiangsu and Xinjiang is transforming the economic landscape of the Ili River Valley through various industrial projects and employment initiatives, enhancing local livelihoods and fostering sustainable development [1][4][17] Group 1: Industrial Development - Jiangsu's assistance has led to the establishment of 96 aid projects with a total funding of 1.276 billion yuan, focusing on building a robust industrial support system in the Ili region [1] - The Ili County textile industrial park has grown to host 22 textile and apparel companies, achieving an output value of over 2.5 billion yuan in 2024, a 43% increase year-on-year, and employing 4,067 people, with 76% being ethnic minorities [2][15] - The XuZhou (Kuytun) Technology Industrial Park has reported an annual output value exceeding 3.8 billion yuan in 2024, becoming a model for cross-regional cooperation [3] Group 2: Employment and Skills Training - Jiangsu's initiatives have created over 9,031 jobs in 2024, with a 17% increase from the previous year, and 5,700 of these jobs are held by ethnic minorities [15][16] - The establishment of a vocational training base has trained 9,432 individuals in various skills, significantly improving employment opportunities for local residents [11][10] - A job fair organized in May 2025 provided 2,000 job opportunities across various sectors, with an average salary of 5,000 yuan, showcasing the commitment to diverse employment options [14] Group 3: Agricultural and Consumer Products - The "Su Agricultural Science" brand has successfully launched a raspberry juice product, achieving over 1,000 orders within five days, highlighting the potential of local agricultural products in the market [7] - The establishment of the "Su Yun Yi Qing · Ili Specialty Agricultural Products Marketing Center" has facilitated partnerships with 68 cooperatives and enterprises, enhancing the sales of Ili's agricultural products [8] - Jiangsu's support has led to the establishment of 49 rural revitalization demonstration points, promoting various economic crops and benefiting over 20,000 farmers [3] Group 4: Investment and Economic Growth - Jiangsu's investment in Ili has resulted in over 90 billion yuan in industrial output, with 16 enterprises achieving over 1 billion yuan in annual output [6] - The successful landing of projects like the 450,000-spindle textile project has pushed the textile industry output in Ili to over 8 billion yuan [5] - Jiangsu's collaboration has attracted significant investments from various sectors, including a 3.5 billion yuan heating and ventilation industrial park, expected to create over 400 jobs upon completion [5] Group 5: Cultural and Tourism Development - The development of tourism infrastructure is projected to attract over 12.5 million visitors by 2025, significantly boosting local employment in hospitality and related sectors [15] - Jiangsu's initiatives have transformed winter tourism, generating 30,000 jobs in the winter season alone, as local residents capitalize on tourism opportunities [15]
从“老旧街区”到“网红地标” 金山街道绘就京畿路文旅融合新答卷
Zhen Jiang Ri Bao· 2025-12-30 23:43
2025年以来,润州区金山街道党工委深入贯彻区委全域党建"四链共抓"赋能文旅产业升级部署,以 京畿路老街为核心样本,坚持党建引领、系统施策,通过建强组织、聚焦发展、精耕治理,推动百年老 街实现从"老旧街区"到"网红地标"的精彩蝶变,探索出一条"花小钱、办大事"的老街焕新之路,实现了 文旅发展与基层治理的双向赋能、治理效能与经济效益的双重提升。 街道紧扣招引、运营、服务三大环节精准发力,推动街区业态升级、服务提质、效益提升。组 建"社区书记+网格书记+街道机关党员"的"1+1+N"服务专班,联合招商突击队,紧跟文旅消费新场景迭 代升级,全面摸排产权、协助洽谈租金、精准推介载体。年内成功引入文创、咖啡等主理人店铺50余 家,街区目前共有店铺70余家,街区商业估值同比增长超300%。 在不断推进街区消费空间打造的同时,街道强化运营能力建设,用好区域化党建联建资源,常态化 举办京畿解压集、斐然文创集、梧桐出逃季等季度限定主题活动。实施"小店成长计划",联动商务、文 旅部门及金融机构、宜游镇江推出3轮满减活动、促消费套餐,提升街区知名度,有效推动流量价值向 消费价值转化。 以"梧桐街事会"名义组织带领商户制定自治公约, ...
加快发展壮大高原特色产业努力让农牧民群众日子越过越红火
Xin Lang Cai Jing· 2025-12-30 18:06
本报讯(记者 田得乾 石成砚)近日,省委副书记、省长罗东川在玉树藏族自治州囊谦县、称多县调研 时强调,要深入学习贯彻党的二十届四中全会和中央经济工作会议精神,全面落实习近平总书记对青海 工作重大要求,按照省委十四届十次全会部署,加快发展壮大高原特色产业,夯实民族团结进步基层基 础,努力让农牧民群众日子越过越红火。 在囊谦县卡拉荣国尼姑寺,罗东川认真听取寺院管理情况介绍。强调,要全面贯彻新时代党的宗教工作 理论和方针政策,坚持藏传佛教中国化方向,以铸牢中华民族共同体意识为主线,依法加强宗教事务管 理,引导僧尼和广大信教群众为维护民族团结、宗教和顺、社会稳定作出积极贡献。 来到囊谦县乡村振兴产业园区、芫根产业发展基地,罗东川详细了解囊谦红盐、黑陶、芫根等特色产业 发展和企业生产经营等情况。他指出,发展乡村特色产业是推进乡村全面振兴的基础,要充分利用独特 资源禀赋,进一步强化科技赋能,延伸产业链条,推动高原特色农牧产业朝着规模化、标准化、品牌 化、市场化方向发展,着力打造富民产业、优势产业和可持续发展的绿色产业。当看到多名返乡大学生 在园区内创办企业,罗东川十分高兴,勉励他们发挥自身所学,贡献智慧力量,带动家乡群众 ...
南宁市文旅产业融合促消费交流活动暨投融资对接会在南宁市成功举办
Sou Hu Cai Jing· 2025-12-30 18:04
Core Insights - The event aims to promote the integration of cultural and tourism industries in Nanning, enhancing consumer spending and fostering high-quality development in the sector [1][14] - The event attracted over 100 participants, including local cultural and tourism officials, investors, and media representatives [1] Group 1: Event Overview - The event included a consumer promotion exchange and investment matching session, focusing on "integrating cultural and tourism industries to boost consumption" [2] - Representatives from advanced enterprises shared innovative practices in industry integration, while local entities presented case studies and experiences [2] Group 2: Investment Promotion - The second phase featured investment promotion, with the Nanning Cultural, Broadcasting, and Tourism Bureau presenting investment opportunities in various projects [4] - Projects highlighted included the China-ASEAN (Nanning) Animation and Game Industry Park and the Yongzhou Ancient City, showcasing successful integration of cultural and tourism enterprises [4] Group 3: On-site Observations - Participants visited exemplary cultural and tourism integration projects in Nanning, gaining insights into innovative industry practices and successful models [9] - The on-site activities demonstrated the fruitful outcomes of Nanning's efforts in integrating cultural and tourism sectors [9] Group 4: Night Economy and Consumer Experience - Nanning boasts three national-level night cultural and tourism consumption aggregation areas, enhancing the city's appeal as a vibrant night economy [12] - The event included an interactive night tourism experience at the Ming Ge Lake International Music Town, showcasing the potential of new consumption scenarios [12] Group 5: Future Projections - Nanning anticipates receiving approximately 197 million domestic and international tourists in 2025, with a projected revenue of 220 billion yuan, reflecting a growth of 11.9% and 12.2% respectively [14] - The successful execution of the event is expected to create favorable conditions for attracting investment and stimulating consumer spending [14]
湖南省自然资源厅副厅长宋琤:建成国内首个超高清元宇宙馆 相关产品已创造超4亿元经济价值
Xin Lang Cai Jing· 2025-12-30 09:44
Core Viewpoint - Hunan Province has established the first ultra-high-definition metaverse museum in China, generating over 400 million yuan in economic value through the integration of digital technology and cultural tourism [1] Group 1: Economic Impact - The related products from the ultra-high-definition metaverse museum have created an economic value exceeding 400 million yuan [1] - The digital collectibles released have attracted over 20 million people, with the highest transaction price reaching 80,000 yuan [1] Group 2: Technological Integration - Hunan is leveraging the "Real Scene 3D Zhangjiajie" project to promote the deep integration of digital technology with cultural tourism [1] - The initiative aims to transform technological achievements into an industrial ecosystem [1] Group 3: Event Support - The project supports the first provincial tourism development conference, contributing to the development of Zhangjiajie as a city [1]
“山河宇宙计划”暨山河共创系列卡牌首发启航盛典在浙江举办
Zhong Guo Jing Ji Wang· 2025-12-30 07:26
Core Insights - The "Shanhe Universe Plan" is a long-term cultural initiative aimed at transforming Feiyang Group into a "cultural tourism ecosystem builder" [1] - The initiative seeks to convert cultural tourism resources into participatory and collectible cultural assets, encouraging youth to transition from mere tourists to active participants and disseminators of cultural experiences [1] - The plan serves as a practical case for upgrading the cultural tourism industry, emphasizing the integration of technology and culture to enhance cultural experiences [1] Group 1 - Feiyang Group's Chairman He Binfeng highlighted the plan's focus on "connection, co-creation, and empowerment" [1] - Ding Wangmin, Assistant General Manager of China Youth Daily, noted the plan's role in transforming cultural tourism resources into assets [1] - Xu Peng, President of the Zhejiang Provincial Tourism Association, emphasized the plan's potential to provide observable practices for industry upgrades [1] Group 2 - Li Jieming, Executive Director and Co-President of Feiyang Group, introduced the core layout and participation mechanism of the "Shanhe Universe Plan" [1] - The plan includes a global design competition for the visual identity of "Qinling Brown Panda Qizai," initiated by the Youth League Committee of the Shaanxi Provincial Forestry Bureau [1] - A forum featured discussions on how cards can become super nodes in the cultural ecosystem, with contributions from invited guests [1]